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Creative Disruption Podcast

Author: BENlabs: Ricky Ray Butler & Judah Lee

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Creative Disruption lives where artificial intelligence and the creator economy meet.

Host Ricky Ray Butler is a digital entertainment veteran and a pioneer in using AI technology to reshape the entertainment and media landscape. He's also the CEO of BENlabs, building AI models for human behavior and video intelligence.

Co-host Judah Lee has his finger firmly on the pulse of the creator landscape as a Producer at TubeBuddy, a powerful toolset for creators to create, optimize, automate, and connect with an audience.
61 Episodes
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In this episode of Creative Disruption, host Ricky Ray Butler sits down with Colie Nuanez, a social media influencer and content creator, to discuss her strategies for leveraging data and analytics to build and grow her online following. With over 8 million TikTok followers and 2 million YouTube subscribers, Colie is a prime example of a new generation of creators who have honed their skills by analyzing the successes and failures of those who came before them. Throughout the conversation, Colie shares her personal journey and the insights she's gained from her own experiences. She discusses how she uses analytics to understand her audience's preferences and interests, and how this information informs the content she creates. Colie also talks about her methods for migrating her TikTok followers to YouTube and how she's been able to monetize her audience through brand partnerships and other opportunities. In addition to her current successes, Colie also shares her plans for the future, which includes launching a gaming channel as merch/exclusive content for her community, known as Colie's Club. She believes that this new venture will provide her fans with even more value and help her to continue building her brand and expanding her reach. By sharing her unique perspective and expertise, Colie provides valuable insights for anyone looking to grow their own online presence. Whether you're an aspiring influencer or an established creator, this conversation offers practical tips and strategies for leveraging data and analytics to take your content to the next level.
Kevin Langue, up and coming YouTube star, joins Ricky Ray Butler on Creative Disruption to share his journey into growing and building his audiences and community through data. Kevin's love for acting combined with his business acumen has skyrocketed him into a well known face in the Creator community, bringing fun and entertainment to his ever growing fan base. On this episode, Kevin and Ricky Ray geek out about how to leverage AI and data to grow audiences while staying true to yourself in the creative process.
Garrett Watts, an OG YouTuber who started back in 2012, joins Ricky Ray Butler on Creative Disruption to share how he went from working at Funny or Die to becoming a YouTube (and now TikTok) sensation. With almost 10 million followers across his social platforms, Watts creates fun content that aims to drive curiosity and wonderment. On this episode, Watts has a lively conversation with Ricky Ray about how he got started, what inspires him to continue creating content, and advice he has for new and upcoming creators.
Davis Burleson, up and coming TikTok star and host of What’s Poppin’ show, joins Ricky Ray Butler on Creative Disruption to share how he went from a DoorDash driver in high school to amassing almost 3M TikTok subscribers in only two years! A natural in front of the camera, Davis balances his day to day as a student with being a prolific content creator, and was recently the red carpet correspondent at The Global Citizen’s Festival as well the host of the Grammys backstage stream on TikTok. On this episode, Davis has an incredible conversation with Ricky Ray about his origin story, his inspirations, and what the future holds.
Dominique Barrett aka King Vader joins Ricky Ray Butler in this episode of Creative Disruption to share his evolution from a creator on Vine with 500K followers to almost 10M across his socials today. Inspired by his passion for anime, visual effects, and film, King Vader has transcended genres and is now an incredibly successful actor, director, writer, and entertainer. With a hit Netflix short collaboration and numerous projects underway, King Vader shares his origin story, and what audiences can expect to see from him as he continues to evolve as a creator and storyteller. #kingvader #creativedisruption
Dan Markham from What’s Inside joins Ricky Ray Butler on Creative Disruption to share the channel’s origin story, and how him and his son Lincoln grew a school science project to a social media sensation with over 1.5 billion views. Today, What’s Inside has almost 10M subscribers and creates family friendly content that is not only inspirational and educational but also highly entertaining. Dan has an fascinating conversation with Ricky Ray about his family, his perspectives on platform monetization, and his interests and investments in NFTs. #creativedisruption
Jimmy "MrBeast" Donaldson returns to Creative Disruption after 2 years to share updates about his life, his videos, and the creator community at large. With over 200M YouTube subscribers, multiple successful businesses including MrBeast Burger and Feastables, and a team of 100+ employees, MrBeast is doing it all. As one of the most innovative and generous creators on the planet, MrBeast has an incredible conversation with Ricky Ray Butler about his aspirations, motivations, and plans looking forward. #mrbeast #creativedisruption   Creative Disruption Podcast with Ricky Ray Butler. Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science are converging.  Subscribe  - https://www.youtube.com/channel/UCUA8eH81InvAPd9kNoHQtWw?sub_confirmation=1 Want more? Watch our Podcast with:  Mr Beast Pt. 1  https://youtu.be/Rpdk1HTMnh0 Mr Beast Pt. 2 https://www.youtube.com/watch?v=jLvlgGKZlKE Mr Best Pt. 3 https://youtu.be/BAkXtberpx4  Missed an episode? Here's our playlists  Youtube Influencers: https://www.youtube.com/playlist?list=PLS2Zwkpbko_70E40eAvzlB68QfkJzNqXo Creators Disrupting Entertainment: https://www.youtube.com/playlist?list=PLS2Zwkpbko_68QGQRb_cIYkILdD5DN-1Q #CreativeDisruption
Jimmy "MrBeast" Donaldson returns to Creative Disruption after 2 years to share updates about his life, his videos, and the creator community at large. With over 200M YouTube subscribers, multiple successful businesses including MrBeast Burger and Feastables, and a team of 100+ employees, MrBeast is doing it all. As one of the most innovative and generous creators on the planet, MrBeast has an incredible conversation with Ricky Ray Butler about his aspirations, motivations, and plans looking forward. #mrbeast #creativedisruption   Creative Disruption Podcast with Ricky Ray Butler. Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science are converging.
MrBeast raises $50M for charity between #TeamTrees and #TeamSeas, and is excited for the next big thing. Jimmy "MrBeast" Donaldson returns to Creative Disruption after 2 years to share updates about his life, his videos, and the creator community at large. With over 200M YouTube subscribers, multiple successful businesses including MrBeast Burger and Feastables, and a team of 100+ employees, MrBeast is doing it all. As one of the most innovative and generous creators on the planet, MrBeast has an incredible conversation with Ricky Ray Butler about his aspirations, motivations, and plans looking forward. #mrbeast Creative Disruption Podcast with Ricky Ray Butler. Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science are converging.
Jimmy "MrBeast" Donaldson returns to Creative Disruption after 2 years to share updates about his life, his videos, and the creator community at large. With over 200M YouTube subscribers, multiple successful businesses including MrBeast Burger and Feastables, and a team of 100+ employees, MrBeast is doing it all. As one of the most innovative and generous creators on the planet, MrBeast has an incredible conversation with Ricky Ray Butler about his aspirations, motivations, and plans looking forward. #mrbeast Creative Disruption Podcast with Ricky Ray Butler. Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science are converging. Subscribe - https://www.youtube.com/channel/UCUA8eH81InvAPd9kNoHQtWw?sub_confirmation=1 Want more? Watch our Podcast with: Corridor Digital’s Jake Watson https://www.youtube.com/watch?v=_vgaHAaYo6k&t=14s Hacksmith Industries on How to Keep Innovating https://www.youtube.com/watch?v=HSVdOeBT01I&t=7s Missed an episode? Here's our playlists Youtube Influencers: https://www.youtube.com/playlist?list=PLS2Zwkpbko_70E40eAvzlB68QfkJzNqXo Creators Disrupting Entertainment: https://www.youtube.com/playlist?list=PLS2Zwkpbko_68QGQRb_cIYkILdD5DN-1Q #CreativeDisruption
Jimmy "MrBeast" Donaldson returns to Creative Disruption after 2 years to share updates about his life, his videos, and the creator community at large. With over 200M YouTube subscribers, multiple successful businesses including MrBeast Burger and Feastables, and a team of 100+ employees, MrBeast is doing it all. As one of the most innovative and generous creators on the planet, MrBeast has an incredible conversation with Ricky Ray Butler about his aspirations, motivations, and plans looking forward. #mrbeast
Jake Watson and the Corridor Digital team have successfully unlocked monetization of their data and audiences. By leveraging their own platform CorridorDigital.com, the creators have been able to truly tell authentic stories rather than just trigger an algorithm to go viral. Ricky and Jake discuss the hype around the Metaverse, NFTs, VR, and the impact these technologies have on content and audiences alike.
In this episode I sit down with Matthew Doyle, better known by his YouTube name 'Zealous'. Recently, Matthew was the lucky winner of MrBeast's "Get This Random Person 1,000,000 Subscribers" challenge. Since winning the challenge, Matthew has grown his page to over 2.6M subscribers. In the episode we chat about everything including his experience with MrBeast, how winning the challenge has changed his life, what the future holds…and maybe even some predictions on views for MrBeast's "Squid Games'.
Description: In this episode I sit down with James Hobson, founder of the YouTube channel Hacksmith Industries. James’s channel has amassed a following of over 12M, where he and his team bring fictional items from video games, movies and TV shows to life. Beginning as a mechanical engineer, James took his skills and creative thought processes to create an innovative channel that would not only please his audiences but would regularly bring these otherworldly props such as Captain America’s Electromagnetic Shield, Proto-Lightsabers, Thor’s Hammer, etc.  into the real world. In this episode James and I breakdown how he grew his channel, how he continues to grow his audience after years of success and what the next wave of innovation for creators looks like.
In this episode I sit down to talk with sisters and social media personalities Ashley Nichole and Alisha Marie. With a combined 20M+ followers across all platforms, Ashley and Alisha have found creator success both together as well as individually by honing in on their particular audiences and finding sustainability in diversification. While not only do they continue to pave a way in the creator economy with their YouTube, TikTok and other social media content, but they have also began dipping their toes into new ventures such as their recently launched clothing line, Parallel Apparel. In this episode, Ashley and Alisha share with me their experiences on growing up as YouTubers, what it’s like to live and work together as sisters and their tips for aspiring content creators today.
In this episode I sit down to talk with Ben Taylor The Chief AI Evangelist At DataRobot.
In this episode I sit down to talk with Brent Rivera and Max Levine. As a content creator who has amassed a following of over 80 million across YouTube, Instagram, TikTok and Twitter, Brent has become a power house in the constantly evolving creator community. Working with his business partner Max Levine, who has spent years with Brent helping to build out his successful career, the two found a way to use their combined years of experience to create a data driven strategy for success across the ever-growing platform landscape. With both continued creator success and a passion to help other creators grow, Brent and Max decided to launch Amp Studios, a premier content studio and incubator for digital creators. In this episode, we dive into Brent’s creator background, Max’s creator & platform expertise and our predictions for the future of the industry landscape as we know it. 
In this episode I talk with Sam Sheffer, a technologist, YouTuber, reviewer…and many other titles! Sam has paved his own path into the media landscape through his love for all things technology and using it to connect with his ever-growing audiences. From working at Engadget to The Verge to Mashable, Sam shares his story and what led him to opening his very own “Sam Sheffer Productions”. We also discuss three pieces of advice for creators craving success!
In this episode I talk with Gregg Bilson, CEO of one of the largest Prop Houses in the world, Independent Studio Services (ISS). With over 1.5M props, ISS handles the props for approximately 70% of all Hollywood productions. Not only does ISS work with media giants like Marvel, Disney and Netflix, they are one of the first prop houses to delve into digital content, working directly with creators. In this episode Gregg gives his take on why props are so important…and also shares some incredible stories of working first-hand on some of the biggest Hollywood film productions!  Creative Disruption Podcast with Ricky Ray Butler   Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science are converging.
In this episode we talk with Zach King an internet personality, filmmaker, and probably most know a an illusionist. Zach first went viral when he focused his attention vine developing what he called "magic vines." At this time Zack King has over 11 million subscribers on YouTube and holds the world record for most watched video on TikTok.    Creative Disruption Podcast with Ricky Ray Butler and Derral Eves Insights and stories from leading creators, writers, producers and marketers on how the worlds of advertising, entertainment, and data science are converging.
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