The Remarkable CEO for Chiropractors

In this episode, you'll discover:Are you delegating tasks - or outcomes? The difference maker is data driven accountability The 1-3-1 Rule and how to apply it in your business starting todayAre you a Transactional Manager or a Transformational Leader? Change this dynamic and durability will be the outcome Episode Highlights01:50 - The difference between transactional management and transformational leadership in delegation.03:58 - Insights on transformational leadership, feedback loops, and delegation methodology.06:36 - The difference between delegating tasks and delegating outcomes.09:31 - Assigning responsibilities and holding people accountable for achieving specific outcomes.14:03 - The importance of having the right people in the right roles for successful delegation.19:43 - Delegation and trust in leadership, and establishing a culture of transformational leadership.24:23 - Dr. Lona is joined by Success Partner, Dr. Kendall Price, the mind behind Elevate Marketing Solutions. Dr. Price discusses the core mission of Elevate Marketing in helping chiropractors scale up their patient influx with customized digital marketing strategies and follow-up systems. He emphasizes the importance of personalized market analysis and creating nurturing sequences to re-engage prospects. Plus, discover how Elevate's coordinators can boost your practice's appointments. Tune in to gain insights on optimizing your marketing efforts and making a larger impact in the chiropractic community with these innovative approaches.  Resources MentionedTo register for the 2024 Conversion Retention Immersion, please click here: https://theremarkablepractice.com/conv-ret-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Elevate Marketing please visit: https://www.goelevatemarketing.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover: How to recognize when you’re off track in your business and life Why it must start with getting yourself back on track first. The Rhythms that are almost guaranteed to keep you on track in your business and lifeSetting yourself and everyone you care about up for sustainable success Episode Highlights00:00 - The importance of getting energy back on track when things are feeling flat or stagnant03:01 - Accepting the current situation and focusing on moving forward with energy and focus.06:21 - An analogy of surfing demonstrating the art of regrouping and resetting.10:44 - The need for a "timeout" to regroup and prioritize your passions.13:03 - Regrouping and checking in with oneself, when feeling overwhelmed or struggling with self awareness.15:48 - Checking in with your “tribe” to align your actions with core values and vision. 20:13 - Scheduling regrouping sessions and committing to the process to maintain focus and growth.25:55 - Embracing board meetings as a way to regroup and relaunch your practices and providing resources for those who want to learn more.28:28 - Dr. Adrian and Success Partner, Dr. David Fletcher converse about the benefits of using CLA technology in chiropractic practices. They emphasize its role in patient care improvement, practice efficiency, and enhancing patient-practice interactions. They underscore its use in growing practices through effective patient communication, retention, and internal referrals. Additionally, they highlight the benefits of tracking patient care progression with systematic re-exams, and the substantial patient data collected by CLA, illustrating chiropractic's profound effects on the nervous system. Resources MentionedDownload your copy of the Board Meetings Training and Guidebook here:  https://theremarkablepractice.com/podcast-ep248-boardmeetingsTo register for the 2024 Conversion Retention Immersion, please click here: https://theremarkablepractice.com/conv-ret-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about CLA please visit: https://insightcla.com/about/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:Do you have a Personal Succession Plan? (Is your Estate Plan complete and current?) What would happen to your business if you were out of the picture?Does your spouse / family know what to do if you pass?Is there a written plan of action for your beneficiaries?Included: the Remarkable Succession Plan Guide (PDF) Do not procrastinate: Start this / complete this todayEpisode Highlights01:03 - The importance of succession planning for chiropractors and having a system in place. 03:11 - Having a succession plan in place, especially for chiropractors, to mitigate potential consequences.07:16 - Estate planning process, including a will, trusts, and a board of trustees to execute wishes and values.09:15 - Retirement planning for entrepreneurs, who are often risk-averse but need to prioritize their financial futures.12:01 - Clear planning and execution will protect your legacy and create a generational experience.17:33 - The importance of organization and documentation in succession planning, using the law of Dominion as a powerful reference.22:28 - Updating one's vision story and business succession planning annually.26:36 - Essential steps for a successful business transition.28:17 - The importance of being a ready leader and business in today's fast-paced world30:26 - Dr. Andrew White, the founder of Align & Co, is this week’s Success Partner. Join Dr. Lona Cook and Dr. Andrew as they discuss the evolution of launching Align & Co and how it aims to revolutionize the delivery of chiropractic care. With a focus on bringing chiropractic care into the workplace, Dr. Andrew outlines how Align &  Co partners with businesses to provide on-site services, while highlighting the innovative approach to working with insurance companies. Explore the vision and passion driving the movement to make chiropractic care more accessible and impactful in the healthcare landscape. Resources MentionedDownload your copy of the Succession Planning Worksheet here: https://theremarkablepractice.com/podcast-ep247-succession   To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Align Co. please visit: https://www.alignco.life/trpSchedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:Do you have a Business Succession Plan?What would happen to your business if you were out of the picture?Does your spouse / Team know what to do if you pass?Is there a written plan of action for your successor?Included: the Remarkable Succession Plan Guide (PDF) 3 things every buyer is looking for when evaluating a business. Episode Highlights00:56 - A reflection of a colleague that tragically passed away which highlights the need for preparedness for an unexpected exit.08:24 - The importance of preparing a business for sale, even if the owner doesn't plan to exit immediately.10:29 - Building a remarkable business with leveraged operations, bankable profits, and transferable value.14:15 - Creating durability in a business, highlighting the difference between scalability and durability.16:09 - The default mindset of "if everything went away, I'm still here" can lead to burnout and a lack of delegation, as CEOs try to handle everything themselves.18:41 - The dismal reality of chiropractic practices failing to transition successfully.21:08 - Optimizing and owning the 15 primary functions of a business to achieve success.24:07 - Establishing transferable value in a business.29:03 - Utilizing the Accountability Grid tool to identify areas of exposure in a business and potential changes to be made.31:01 - Dr. Sebastion Bonnin is joined by Success Partner Billy Sticker from Chiro Candy. Listen as they delve into the importance of building authority and leveraging digital strategies to generate high-quality patients. Billy emphasizes the significance of consistent video content to engage and educate potential patients and together they explore the challenges of digital marketing in tough markets and ways to overcome them. Learn what Chiro Candy offers and their commitment to helping chiropractors increase their impact in their communities.  Resources MentionedDownload your copy of the Succession Planning Worksheet here: https://theremarkablepractice.com/podcast-ep246-successionTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Chiro Candy please visit: www.chirocandy.comSchedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:You will either pay now or pay later, you decide. A mature business perspective will reveal the limiting beliefs holding you back In the absence of value, the only reference point is cost. Whatever it takes, make the investment required to create the best possible productAre you investing in the creative process, or playing Problem Whac-A-Mole?Episode Highlights00:48 - The importance of having an attitude shift towards investing to create value in one's business.02:30 - The costs of failing to make investments in your practice and yourself. 05:00 - Partnering with other businesses to provide value to clients.07:14 - The limitations of the "mom and pop shop" mentality in the chiropractic industry.09:46 - Investing in your vision to manifest your desired outcome.11:48 - Delivering value to your clients to create a reference point beyond cost. 13:41 - Training and building a world-class experience can increase value and lead to growth.17:11 - The importance of leadership and taking the first step of investing in your vision.21:44 - Don’t miss this week’s Success Partner interview as Dr. Pete sits down with Dr. Tatum Johnston, co-owner of Mind Tweak, shedding light on their influential role in the chiropractic industry. Dr. Johnston shares her personal and professional journey as a chiropractor, emphasizing the challenges she encountered when educating patients and driving referrals. The discussion delves into the significance of patient education, offering a deep dive into the modern design and branding of their materials. They discuss how these resources can be leveraged to streamline practices, save time, and elevate professional impact. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information The Mind Tweak about please visit: www.themindtweak.comSchedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:Most Chiropractors are leaving money on the tableThe Process: 3 stages to every productive eventThe Post-Huddle will increase Accountability, Productivity and Profitability  4 steps of the remarkable debrief Establishing the implementation culture Episode Highlights00:53 - Increase productivity and profitability by 33% with the power of the debrief.04:11 - The importance of debriefing after events to gather feedback and make informed decisions.06:45 - Valuing progression over perfection07:48 - Debriefing after events is key to success, captures takeaways and action items.11:47 - Assessing preparation and execution, and to ensure productivity over busywork.14:43 - The need for a documented system and process that everyone knows and is held accountable to, to ensure continuous improvement and learning.16:48 - Use the debrief process to bring transformation to their team.19:14 - Dr. Pete is joined by Dr. Steve Tullius, a Success Partner who along with building his own practice, now helps other doctors through his company Waitlist Workshops. Dr. Tullius shares his journey from overcoming a fear of public speaking to using workshops as a powerful tool for educating the public about chiropractic care. He discusses the expansion of his topics to include neurodevelopment, mental health, and autoimmune conditions, and the impact it has had on attracting new patients. Dr. Tullius also provides insights into the ROI of workshops and the importance of not overselling to patients. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information Waitlist Workshops about please visit: https://www.waitlistworkshops.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:How to Create The Remarkable DayThe 4 Quadrants of a Remarkable Business Owners Day How Remarkable CEO’s strategically plan their day Most DCs want to BE remarkable - This is how you “DO” remarkableEpisode Highlights00:48 - Rethinking how entrepreneurs approach their day, prioritizing their time, energy, focus, and money to maximize productivity and joy.05:34 - The downfall of becoming too focused on the traditional "9am to 5pm" workday.08:21 - The impact of counting days and making the most of time, reflecting on a different 9-to-5 schedule.13:25 - Reassess priorities and focus mastery to make the most of your time and energy.16:41 - A framework to break down your day into four phases: self-rituals, serving others, family, and personal health.20:25 - Success Partner, Jerry Hillesheim of Hockert Sales joins Dr. Pete this week. With over 35 years of experience in the chiropractic space, Jerry shares valuable insights into how Hockert Sales is solving critical problems for chiropractors through their innovative products and dedicated support. Together, they discuss the evolving landscape of chiropractic care, the importance of equipping practices with the right tools, and strategies for staying competitive in the marketplace. Resources MentionedDownload your copy of the REM Clock PDF here: https://theremarkablepractice.com/podcast-ep243-remclockTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information Hockert Sales about please visit: www.hockertsales.comSchedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:The 4 Engines of Your BusinessDCs do not lay awake worrying about their PRACTICE - they worry about their BUSINESS Turn your pirate ship into a battleship. Team is your business, and your business is your team.Why it’s possible to have a great practice but not a great business. To 10X your practice, you must 10X your skillset in business RPE is the HRV of your business. Episode Highlights02:50 - The importance of understanding the connection between the practice and the business side of chiropractic care.06:06 - Utilizing the accountability grid as a framework for managing both practice and business domains.08:54 - Transitioning from a practice-focused mindset to a business-focused mindset in order to achieve success.11:22 - Distinguishing between building the practice and building the business when hiring an associate or COO.14:40 - How the industry has been undercapitalized due to a focus on practice busyness rather than business success.17:24 - Many successful practices are built on passion and brute force, but lack fundamental business processes.21:51 - Small business with a great product and purpose can fail due to lack of business acumen.23:42 - ​​The importance of understanding both practice and business metrics to optimize a chiropractic practice.28:43 -  Dr. Pete sits down with Jeff Van Kampen, the CEO and co-founder of Clinic Growth Accelerator. He discusses the challenges in the marketing industry related to data attribution and emphasizes the importance of using accurate and hard-coded data for decision-making. Their discussion delves into how they provide accountability and visibility to their clients, the ROI of digital marketing, and the future trends in the industry. This interview is filled with valuable insights and practical advice on building authority and trust.  Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information Clinic Growth Accelerator about please visit:  https://www.accelerateyourclinicgrowth.com/20bookingsguaranteed or contact Jeff Van Kampen at jeff.clinicgrowthaccelerator@gmail.com and phone (414) 206.1543. Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Are you looking to build financial freedom?  Do you want to be the financial inflection point in your family? Are you ready to make the shift from generational income to building generational wealth? This episode is for you.  Listen in as Dr. Stephen interviews one of his financial advisors, Justin Maxwell of Big Life Financial.The financial foundational five:How to set up your cash flow systemHow to optimize your student loan repaymentThe practice debt solutionAvoiding “death by a thousand cuts” with unnecessary feesThe highest and best (and safest) use of your investment dollarsEpisode Highlights01:37 - The need for specific wealth-building strategies for chiropractors, particularly for new doctors and those looking to grow their practices.05:47 - The importance of setting up a cash flow system early on to avoid overspending and miss out on the compound effect of investing08:10 - Setting up a “Rainy Day Fund” is an investment in peace of mind and is foundational to the beginning of the financial journey.14:25 - The value of automaticity in making financial decisions, so they become second nature and don't require constant decision-making.18:45 - Prioritize debt reduction and develop the "muscles of abundance" to attract clients and create a successful business.21:45 - Capturing wealth through businesses delivering value, not just increasing revenue.23:12 - Tax strategy should be seen as a holistic approach throughout the career, not just a yearly reactionary measure.27:33 - Save money by having a team member scrutinize expenses and find areas for cost-cutting.33:26 - The value of taking risks and enduring challenges to reap the benefits of business ownership, including strategic tactics and belief systems. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Listen-in on the conversation between marketing and branding expert, Dr. Elise Rigney and REM CEO Dr Stephen Franson and learn how to attract your ideal patient.Discover the importance of authenticity in your brand story, brand promise and digital identity.Learn how your website and social can compel the right people into your practice / business - and repel those that are not the right fit.      Cut through the noise in the marketplace with clear and compelling personal brand.  Establish greater know, like and trust with your branding - intentionally.Become the “goto” expert in your community and flood your practice with the people who are buying what you’re selling.Episode Highlights04:16 - Identify your personal core values and use them to build your personal brand.06:01 - The importance of building a personal brand on social media for chiropractors.08:26 - Understanding the problems your target audience is facing and how you can solve them.11:04 - Building personal brand and credibility in the community. 13:46 - Establishing trust and credibility through a social media presence.16:21 - Utilizing social media for business growth such as recruiting team members, and influencing referrals through an authentic approach.19:55 - Understanding your role in social media as content creator but delegation needs to occur to allow your team to build their own personal brand in line with the practices and free yourself up for other important tasks26:14 - Focusing on the ideal client and speaking directly to them, rather than trying to appeal to a broad audience. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:Understand the 3 ways to exit and the outstanding one that laid the golden egg Increase the asset value of your business now by integrating value drivers. Make your practice not only more attractive but irresistible! Episode Highlights02:04 - The emotional and challenging meeting that inspired this discussion on the "golden goose" and "golden egg."04:15 - The importance of considering each season holistically, with an eye on the end goal of exiting successfully.08:40 - Uncovering your true motivations by asking yourself the key question “Why do you want to sell your practice?”12:20 - Transforming a chiropractic practice from a job to a business, can lead to increased value and appreciation over time.16:25 - Every doctor should aim to build a business that other people will compete to buy, with the goal of achieving financial freedom and a successful career.20:34 - Identifying and focusing on value drivers to increase the value of a business.23:44 - Insights on how to scale a chiropractic practice and make it attractive to potential buyers, with a focus on creating a business that people would compete to buy. Resources MentionedTo download your copy of the Value Drivers Checklist, please click here: https://theremarkablepractice.com/podcast-ep239-valuedriversTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:3 signs that you are a control freak Why the strength of the leader becomes the weakness of the organization. How to stop cultivating a culture of underperformance and disengagement The more valuable you are to your business, the less valuable your business. Change is not just a leap of faith, there is a framework and a process. Episode Highlights01:01 - The challenges of being a control freak in business and life, and how it can limit one's potential for a remarkable practice and life.05:11 - Healing from controlling behaviors requires shedding old patterns and embracing potential.10:05 - Creating an environment where A players can grow and be developed, rather than collecting B and C players who are content with being controlled and underperforming.12:04 - How to identify some of the signs and symptoms of being a control freak.16:30 - Schedule-itis and the lack of alignment between core values, vision, and behavior and how it limits success. Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Does Your Website Regularly Attract YOUR IDEAL CLIENTS? Bill Esteb and Dr. Stephen Franson answer the 2 most important questions around YOUR website: 1. Does it work?  And 2. Does it work?!?!Does it work?  Does it attract and convert your Ideal Client / Patient?Does it work?  Is your site SEO Optimized (findable) and ranking at the top?Does your site REPRESENT YOU?  Why should I trust you? Come to you? The 3 most important parts of a websiteDon’t miss this conversation with 2 of the best minds in Chiropractic MarketingEpisode Highlights01:35 - Processes have changed in chiropractors' communication with their community providing opportunities for growth04:21 - There is an identity crisis in the profession and you must understand your business's identity and cast a clear vision for your community.08:38 - The challenge of figuring out your brand identity during a time of self-discovery and exploration, and the tendency to go unremarkable to avoid conflict.11:11 - The importance of showing up authentically online, rather than presenting a polished image.13:49 - Understanding the mindset of seekers and providing relevance and specificity in marketing narratives to attract the right people.16:21 - Optimizing your website for patient connection and authenticity.19:01 - A personalized, transparent approach can help build trust and engagement, leading to more conversions and patient loyalty21:54 - Prioritize your unique success proposition and tell your story truthfully to stand out in a crowded healthcare market. Resources MentionedLearn more about Bill Esteb and Patient Media at https://patientmedia.com/Register for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Do You Need Financing?  This episode is for you if…Are you looking to LAUNCH a new chiropractic practice?Do you need financing for construction?Are you building our your dream practice?Are you expanding your Chiropractic Enterprise?…If YES - then you are going to need money to make it happen.  Listen-in as Dr. Stephen Franson interviews Corey Biddle on the keys to securing financing in today’s crazy economic environment.  FinancialCorp has secured millions of dollars in financing for Chiropractors - let them help you finance your VISION.Episode Highlights01:16 - The importance of seeking expert help when starting a new business to avoid the potential for costly mistakes without proper guidance.06:11 - Doing a soft credit pull to identify and remedy any issues on your credit report, giving you more time to make tweaks for a better chance of success.08:16 - Forming a business entity and opening a business bank account can help build business credit and simplify loan applications.15:10 - Having a well-written business plan for securing a loan from a bank, highlighting the need to showcase your personality and drive within the plan.18:59 - Understanding the SBA Loan requirements for small businesses.22:26 - Document preparation in the early stages of business planning to reduce stress and creating a positive impression with lenders32:43 - Being proactive and responsive during the loan process, highlighting the need to "play ready golf" and "take action" to avoid delays.35:39 - Be collaborative.   The underwriters may request additional information to clarify certain aspects of a loan application.42:27 - The importance of concurrent and simultaneous actions in the loan process.46:29 - Join Success Partner, Steven Tait from Online Marketing for Doctors and Dr. Pete as they delve into the world of digital marketing in the medical industry. They discuss the importance of having a strong web presence, the power of breaking the mold in marketing, and the need for adventurous thinking when it comes to investing in digital strategies. As they look ahead to the future, they explore the transformative impact of AI on digital marketing and how it will shape the industry. If you're a doctor looking to enhance your online presence and attract more patients, this episode is a must-listen. Tune in and get ready to take your marketing game to the next level! Resources Mentioned9 Steps to Secure Financing" here: https://theremarkablepractice.com/podcast-ep236-9stepsTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoRegister for the Team Building Immersion here:  https://theremarkablepractice.com/team-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information Online Marketing for Doctors about please visit: http://onlinemarketingfordoctors.com.au/ Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:The multiplicative power of harnessing a “Word Theme for the Year” Why your growth in 2024 will be a reflection of your Readiness. Trouble-Shooting all 6 sides of Readiness Using the Accountability Grid to assess your Practice Readiness for 2024Episode Highlights02:39 - The importance of alignment and vision for the year 202407:57 - With a focus on readiness, a fully committed team and the ability to pivot at any time, sets the stage for significant growth and development.11:00 - A reflection of the last 5 years, with recognition of the growth and unity within the team.14:04 - Utilizing the Rubik’s Cube method for assessing readiness in business.18:46 - Creating clarity around your vision story for success in 202424:37 - The importance of auditing business systems to prepare for growth, using the Accountability grid to assess functionality.30:58 - Creating a training culture in an organization, where everyone desires and is ready to be trained.38:01 - Join Dr. Pete as he sits down with Dr. Chad Woolner and Dr. Andrew Wells, Success Partners with Simplified Functional Medicine. Listen as they share their journey, insights, and strategies for empowering practitioners to empower their patients. They delve into their background in chiropractic practice, their passion for developing systems, and their experiences with simplified functional medicine. They also highlight the importance of providing clear success paths for patients and practitioners and how they help doctors integrate functional medicine seamlessly into their practices. Tune in to this dynamic conversation as they share practical tips and valuable insights on simplifying functional medicine to help more patients and scale chiropractic businesses. Resources MentionedTo download your copy of the Accountability Grid, please click here: https://theremarkablepractice.com/podcast-ep235-acctgrid/Register for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information Simplified Functional Medicine about please visit: https://www.simplifiedfunctionalmedicine.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

n this episode, you'll discover:Your Results will always be a reflection of ENGAGEMENT Use this framework to engage your Team and your Patients / Practice Members Engagement creates the ACTIVATION ENERGY for Marketing Outcomes Never sacrifice effectiveness for efficiency when scaling your business Episode Highlights00:57 - Discover the distinction between a chiropractic practice and a chiropractic business, and how this distinction can help you increase your reach, impact, and income.05:15 - Transitioning from owner operator to CEO and the neurological pathways that have to adapt to the change. 11:08 - A review of the "heart head hands feet" framework to help you adopt a clear communication style and lead your teams effectively.15:52 - The implementation of daily huddles and how they will impact your team alignment.19:58 - Utilizing the “heart head hands feet” framework within your patient interactions.24:04 - Bringing the framework into the company meeting so you don’t lose sight of the mission, vision and core values. 28:18 - Dr. Stephen welcomes Success Partners,  Dr. Aaron Morris and Dr. Patrick McMahon, the founders of Syntropy Chiropractic Training.  Listen as they discuss the importance of the art of chiropractic adjusting and how Syntropy is helping chiropractors elevate their skills. They dive into the fundamentals of adjusting, the need for continuous training, and the impact on both the practitioner's body and patient experience.  Resources MentionedRegister for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Syntropy, please visit: www.syntropychirotraining.com Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:What 3-5 Big Changes need to be made to take your business from Now to Next?Slay your dragons and reach your goals in 2024 with the help of this exerciseIdentify who is accountable for the next iteration of your business through the lens of your Accountability GridUse the Lead Flow Worksheet to reverse engineer what Success looks likeDon’t GUESS when it comes to your GOALS…If you are guessing you are stressing.The metrics are the matrix – Base Case, Best Case and Worst Case guidance.Episode Highlights03:32 - The value of having the whole team bought in and understanding the plan for the upcoming year.07:05 - Identify what success looks like for your practice and align it with the company's core values and behaviors.11:29 - Set goals for growth in the business, including top line revenue growth, using a methodology called base case scenario.16:13 - Use tools such as worksheets and frameworks to organize the process and make it less painful and more productive.19:03 - Utilizing data assessment to determine where you want to go next and how to set goals for attraction, convergence, retention, and collection.22:56 - Being proactive and working on the business to achieve the best possible outcome, rather than simply reacting to external factors.28:45 - Dr. Pete speaks with Success Partner, Sam Ogutucu, the founder and CEO of Medic Cloud. Sam shares his remarkable success story, from being a patient in a chiropractic clinic to becoming an expert in X-ray and IT solutions for chiropractors. He discusses the value his company brings to chiropractic practices and how they assist in future-proofing their IT infrastructure. Sam's commitment to continuous learning and his round-the-clock availability for his partners make Medic Cloud an invaluable resource for chiropractors. Tune in to hear this insightful discussion on how Medic Cloud is helping chiropractors achieve success in their practices. Resources MentionedDownload your copy of the Vision Story & Vision Map here: https://theremarkablepractice.com/podcast-ep233-visionRegister for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information Medic Cloud about please visit:  https://mediccloud.com.au/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:Assess your 2023 current business using the proven APPEAR Process Identify Where Did You Win - and What Did You Learn? Identify the constraints on your business that need to be addressed to have the best year ever in 2024 Understand the Base Case, Best Case, Worst Case construct and how to apply to your business. Turn your Mission into a Math Problem - so you are not dealing with People Problems. Episode Highlights02:10 - The importance of energy and leadership during the end-of-year transition, as it sets the tone for the new year.05:02 - The  framework for organizing the last six weeks of the year, focusing on capturing wins and lessons learned.09:02 - Writing a narrative of the past year's events, including measurable achievements and challenges, and using that information to plan for the future.14:22 - Discover a vision casting exercise for 2024, starting with a story in your mind and quantifying it into measurable goals.17:53 - Using Base, Best and Worst case scenarios to set intelligent goals20:05 - Creating a culture of buy-in and achieving goals through a preventative approach.24:30 - Tracking progress and making adjustments to meet growth targets, with a focus on investing in new initiatives and overcoming unexpected challenges.28:34 - Documenting the current state of the practice, defining the desired future state, and creating a strategic plan to achieve growth and success.32:55 - Dr. Erik Kowalke, SKED, joins Dr. Pete as part of this week’s Success Partner interview.  Listen as they engage in a thought-provoking conversation with Dr. Erik about the importance of being intentional and leaving a lasting legacy. Dr. Erik shares insights on the power of convenience in a fast-paced world and how businesses need to adapt to meet the changing needs of their clients and how SKED can help you achieve this with a virtual CA.  Resources MentionedDownload your copy of the Vision Story & Vision Map here: https://theremarkablepractice.com/podcast-ep232-visionRegister for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about SKED please visit: www.sked.lifeSchedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:3 Keys to Attracting A-player CandidatesThe 5 Attributes of an A-Player How to recognize B and C Players  How much should you pay an A Player?Episode Highlights03:43 - How the Rubik's cube framework can help you in troubleshooting and identifying talent gaps in a team.08:38 - The importance of clarity in vision for A-players, requiring a clear and compelling vision to be attracted to the business.13:50 - A-players need total clarity around their role and expectations to deliver value and capture value19:21 - The value of investing in training and development within teams, especially its significance with A-Players21:37 - What does resistance to training and coaching with your team mean?23:48 - The hiring and optimization of a team of A-player29:59 - Dr. Pete sits down with Success Partner, Dr. Andrew White, CEO of Align & Co, to discuss their mission to bring chiropractic care to the workplace. Dr. White shares his personal journey and the inspiration behind his work, rooted in the opioid crisis and the desire to make a lasting impact on healthcare. They delve into the problem of reaching individuals who may not seek chiropractic care, and the innovative solution of providing on-site adjustments in collaboration with businesses. Discover the potential ROI for CEOs and clinic owners that Align & Co can bring to your practice.  Resources MentionedTo download your copy of the A-Player Assessment, please click here: https://theremarkablepractice.com/podcast-ep231-aplayerRegister for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information Align & Co about please visit: https://alignco.life/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

In this episode, you'll discover:Workflow Automation – Quantify, Delegate and Verify the Work     What Insurance companies don’t want you to know and how to beat them at their own game3 Keys to building a scalable and durable business.  Attracting and Retaining A-Player Talent Episode Highlights03:29 - A brief history of Dr. Brian Capra and how Genesis came to be.07:09 - Facing the challenge of being a business leader, staying relevant and continuing to build and grow. 11:12 - Insurance companies' profit motives and how they use the system to delay payments to chiropractors15:57 - It is key to leverage AI for chiropractic business management.20:06 - The importance of managing work and collections in a medical office, using automated workflows to track and follow up on tasks.26:07 - Using AI and workflow automation in chiropractic practices.29:02 - The process of building a remarkable team and feeling that they are contributing to the practice’s mission.34:40 - The effects of a positive work environment on your team and your KPIs. About our Guest:Dr. Brian Capra is a 2002 Graduate of Life University in Atlanta, GA. After building a successful practice in Princeton, NJ, he discovered a fundamental flaw in traditional chiropractic software. Dr. Capra decided to look outside chiropractic to find a solution. He found that large organizations focused on customer experience, used technology in a totally different way. These enterprise level technologies were getting amazing results. He and his team began building the first and only, enterprise level, Patient Experience Technology.For the past ten years Dr. Capra has been using the lessons learned and the technology that was built to improve the the retention, revenue, compliance and team productivity of hundreds of practices across the country as well as large organizations like Maximized Living, CBP, and Elevation Health just to name a few.To learn more about Genesis, please visit: https://genesischiropracticsoftware.com/ Resources MentionedTo learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceoBuild your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business