Claim OwnershipStarting From Scratch
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Stories from entrepreneurs and influencers on how they built a business out of nothing and found freedom from their traditional job.
19 Episodes
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Stephanie Leavell created Music For Kiddos to show that kid's music can actually be enjoyed by parents if it's quality. After finding success as a songwriter she's created quite a following by not only including a song every month in her newsletter, but also creating a blog, music lesson, a book and more. musicforkiddos.com
Erik Dietrich had his blog Dead Tech and wanted to parlay it into something more. A few years later he was blogging for tech companies. Listen how he built Hit Subscribe from the ground up.
Marin Gerov is the founder of DULO Wear and is based in Amsterdam. Him and his partner wanted to create a unique clothing company and after some hard work found themselves as Shopify experts and now give advice to those starting their own company.
Tanner Callais started blogging about cruises from Galveston, TX and found a following relatively fast. He hit a nerve and started blogging his way to the top of Google's search results with information people were looking for. In this episode Tanner talks about creating great content for SEO and how he found success as a true blogger.
Chris Hawkes had to pivot his product from peanut butter to eventually making natural energy boosters for active people. B-Line came from a lack of healthy options for boosting your energy on the trail. After having experience with product marketing in the past he took his skills to building his idea and eventually got distribution. Entrepreneurs like Chris learn on the go and pivot their marketing and product strategy along the way.
Cat Neligan wasn't happy at her job and she wasn't sure why. After learning about introversion she finally clicked onto why. She left her 9-5 job and started freelancing before creating her blog 'The Creative Introvert'. Today she has her league of creative introverts and has found success in marketing herself in a variety of ways, particularly in podcasting.
Travis Hancock of Facade Games iterated over his board game 'Salem' over 60 times before putting it on Kickstarter and securing over 100,000 dollars of pre-orders. Pretty soon Travis was quitting his job to build his company Facade Games, who's success was happening due to the quality of his product.
Emma Cohen's idea, Final Straw, went viral after a Buzzfeed article wrote about her Kickstarter campaign. Final Straw is a simple product with a big idea, and was good enough to make her company over 5 million dollars in sales in its first year. We talk about what it's like to be on Shark Tank, finding manufacturers, dealing with fakes, how to be successful on Kickstarter and a bunch more juicy stuff! Check her out at finalstraw.com
Luciana Torous had recently graduated high school and decided to build a business from something that meant a lot to her, matcha tea. This episode is in the spirit of this podcast, someone who really created something from scratch and left her old job behind. Despite not knowing anything about starting a business Luciana did, and has been growing ever since. Check out her company, 3 Leaf Tea and try some for yourself.
Jenn Granneman started Introvert, Dear in 2013 and quickly found a fanbase who loved what she did. After posting in Facebook groups her viewership quickly grew and she found that she had hit a nerve. Years later she's an author, podcaster and left her full time job in the rear view mirror. Check out her blog Introvert, Dear and follow her Intagram for hilarious posts, seriously.
Remi Silva was shopping in Japan when he saw a special kind of sticker that sparked the idea for Blank Tag, his uber successful sticker company. Remi talks about how to grab loyal customers by using a technique that sticks an emotional attachment to his stickers, and keeps it simple. Visit blanktag.co to check out their huge galaxy of stickers and listen to the episode to hear how he did it.
Elizabeth Thomson decided to shed her midwestern way of eating and go vegetarian over 10 years ago. After a while she started to post her recipes online and after some time of learning SEO, working with google's rankings, she created a large following. Now, after publishing her book, The Truly Healthy Vegetarian Cookbook, she's all in on her blog IHeartVegetables. In this episode you'll hear about working with ads, tips of people starting their own blog, camera tips and a lot more
Earl (Derek) graduated college and immediately headed to southeast Asia for a trip. One night at the Angkor Wat he decided he didn't want to go home, so he didn't. 20 years later Earl has created a very successful and written about blog, created a travel company, and been to over 100 countries. He's a legend in the travel community and has an interesting story. If you'd like to travel with him you can on his numerous trips to off the beaten path destinations.
Elise Blaha Cripe is the founder of the Get To Work Book, Elise Joy Blog and several other ventures. For years Elise has been able to create a business out of her interests and solving of obstacles. Originally she created the Elise Joy blog and started selling her crafts on Etsy. Cut to a few years later and Elise has a successful workbook, a blog, podcast, ecourses and much more. You can catch her blog here at Elise Joy
The fun to pronounce Calli Cholodenko came on the Starting from Scratch podcast to talk about all things digital media and how she created the Social Media consultant company Something Social. Calli is an expert in the space and found early success, working with major clients like Westfield. She gives out a bunch of advice for biding entrepreneurs.
Blogger and NYT Bestselling author Russ Crandall comes on to talk about how he created his Domestic Man blog and grew it to big heights. Russ went from someone who had massive autoimmune issues in his 20s that doctors couldn't figure out, to figuring out how diet affected his health. After a while of learning to cook foods that didn't cause inflammation, Russ started posting his recipes and over time his blog grew and he accidentally became an influencer himself and has since written several books. You can check him out on Instagram @thedomesticman or his new book The Heritage Cookbook.
Ashley Fultz came from Louisville, KY and found herself in the middle of the media world in Los Angeles, after college Ashley started the style editrix and over time built it into a multi faceted machine. Ashley is not a mom, influencer, blogger and TV host in Los Angeles. Ashley tells the story of how she built it, what advice she has for newcomers trying to build their own path, and surprisingly, how she broke the news to Michael Jackson's father that his son had passed.
Annette White has grown quite the following from her blog Bucket List Journey, which she started years ago after being literally floored from her panic and anxiety. Annette not only owns a restaurant in the Napa Valley area, but also gets paid to travel the world and do things most people only dream of. You can visit her blog or get a hold of her at Bucket List Journey. Annette tells her story from going to hospitals for ailments she didn't have to becoming an influencer and describes in detail what it's like to be contacted by major companies to swim with beluga whales, or make cheese in France. As always, if you wanna get a hold of us you can email at sfsthepodcast@gmail.com
Nick Loper of Side Hustle Nation takes us through his beginnings of building his online shoe store and leaving his job driving around the Bay Area to eventually building the ever present Side Hustle Nation. Nick's story is really inspiring as he is constantly adding to his list of over 200 side hustle ideas. Simply reading the list will give you motivation to do what you've always dreamed of.
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