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The Dylan Kohlstadt Show

Author: Dylan Kohlstadt

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Welcome to The Dylan Kohlstadt Show, where we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! 

Let's Connect! Live life with me on Instagram: https://www.instagram.com/dylankohlstadt . 
Be inspired with me on LinkedIn: 
https://www.linkedin.com/in/dylan-kohlstädt 
Chat to me on Twitter: 
https://twitter.com/dylankohlstadt 
Follow me on Facebook:
https://www.facebook.com/dylankohlstadt/ 
Check out my Website:
https://dylankohlstadt.com/

Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy.

Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. 

35 Episodes
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 "AI can help anyone do what they do better," says Arthur Goldstuck, the acclaimed author of 'The Hitchhiker's Guide to AI'.I had the privilege of chatting with Arthur Goldstruck about the future of AI, how it's shaking up industries worldwide, and yes, how it can take your job if you're not careful.Tune in to learn:- The evolution of prompt engineering. - Real-world examples of AI's mistakes (and the teaching moments in each mistake). - What could the future of AI look like?- How CEOs can use AI in their SMEs.- And much more.I’d love to know your thoughts on this topic. How is AI reshaping your industry? How are you using AI in your professional life? Leave a comment!  #AI #ArtificialIntelligence #AIInMarketing #AITechnology #CEOAdvice #MarketingInsight #Podcast #DigitalMarketing
"If personality is the lens through which we see the moment (that shows us who we are), then maturity is the journey we're always on," shares Lucille Greeff. Join Dylan Kohlstadt for an engaging chat with Lucille Greeff, co-founder of Aephoria and organisational development practitioner, as they explore the fascinating interplay between maturity and personality in today's workplace. Lucille Greeff brings her wealth of knowledge in organisational development to share how our personalities shape our reactions to stress and change.Tune in to discover: - The importance of maturity in today's volatile world.- How a stable inner world prepares us for external upheaval. - The traits of a mature leader.- Maturity as a journey - and common misbeliefs. - What helps us to mature?- How can the Enneagram help marketers and businesses market themselves?- And much more.Listen in and share your thoughts in the comments. What's your Enneagram type? How do you see personality and maturity helping marketers?#Maturity #ProfessionalGrowth #TeamDevelopment
AskDK Show - Season 5 - In the latest episode of season 5 of the #AskDKShow I interview Katie King, CEO of AI in Business. In this episode, we discuss the evolution of Artificial Intelligence in Business and Marketing. Follow Dylan Kohlstädt on all platforms here!Instagram: https://www.instagram.com/dylankohlstadt/LinkedIn: https://www.linkedin.com/in/dylankohlstadt/Facebook: https://www.facebook.com/dylankohlstadtTwitter: https://twitter.com/dylankohlstadtYoutube: https://www.youtube.com/DylanKohlst%C3%A4dtPodlink: https://pod.link/1485390547#AIInBusiness #ArtificialIntelligence #askdkshowFollow Katie King on all platforms here! Katie's Instagram: https://www.instagram.com/katiekingmba/?hl=enKatie's LinkedIn: https://www.linkedin.com/in/katieeking/
AskDK Show - Season 5 - In the third episode of season 5 of the #AskDKShow I interview Lars Veul, Founder of Co-Founder and Director of Pargo. In this episode, we discuss why CEOs must foster a culture of innovation in their businesses. Follow Dylan Kohlstädt on all platforms here! Instagram: https://www.instagram.com/dylankohlst LinkedIn: https://www.linkedin.com/in/dylankohl Facebook: https://www.facebook.com/dylankohlstadt Twitter: https://twitter.com/dylankohlstadt Youtube: https://www.youtube.com/channel/UCu3HPodlink: https://pod.link/148539054#innovation #entrepreneurship #dylankohlstadtshow #askdkshow ​ Follow Lars Veul on LinkedIn! Lars's LinkedIn: https://www.linkedin.com/in/lars-veul-4987184b/
AskDK Show - Season 5 - In the first episode of season 5 of the #AskDKShow​ I interview Richard Mulholland, Founder of the Missing Link. In this episode, we discuss why CEOs should be speakers and the importance of CEOs becoming thought leaders within their industry. Follow Dylan Kohlstädt on all platforms here!Instagram: https://www.instagram.com/dylankohlst...​LinkedIn: https://www.linkedin.com/in/dylankohl...​Facebook: https://www.facebook.com/dylankohlstadt​Twitter: @dylankohlstadtYoutube: https://www.youtube.com/channel/UCu3H...​Podlink: https://pod.link/1485390547​Follow Richard Mulholland on all platforms and check out his YouTube channel! Richard's YouTube: https://www.youtube.com/channel/UCMrw...​Richard's Instagram: https://www.instagram.com/richmulholl...​Richard's LinkedIn: https://www.linkedin.com/in/richardmu...​
AskDK Show - Season 4 - In the third episode of season 4 I interview Cathy Lund,  Content Director at Woolworths. I interview Cathy Lund the Content Director at Woolworths South Africa and discusses the latest content marketing trends and major changes over the past few years. We also discuss the different sales strategies in content marketing and answer burning questions like; Do you check your posts thoroughly before sending them out? Why content builds stronger relationships? How to create successful content and the major significant changes in content marketing.You can reach Cathy on Linkedin here: https://www.linkedin.com/in/cathy-lund-53691757/In season 4 we interview top marketing managers and thought leaders who can inspire others in the industry.Let's Connect!Live life with me on Instagram https://www.instagram.com/dylankohlstadt Be inspired LinkedIn https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadtFollow me on Facebook https://www.facebook.com/dylankohlstadt/Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy.
AskDK Show - Season 4 - In the second episode of season 4 I interview Nikki Cockcroft,  Global Chief Marketing and Technology Officer at Virgin Active. We talk about Marketing, IT and how the two interlink. We also discuss Re-thinking your Marketing Strategy, dealing with corporate life and answer burning questions like; Is Traditional Marketing Dead? What are the skills gaps in digital marketing? How to become a successful marketing manager and how to define digital marketing in your own way. You can reach Nikki on Linkedin here: https://www.linkedin.com/in/nikkicockcroft/In season 4 we interview top marketing managers and thought leaders who can inspire others in the industry.Let's Connect!Live life with me on Instagram https://www.instagram.com/dylankohlstadt Be inspired LinkedIn https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadtFollow me on Facebook https://www.facebook.com/dylankohlstadt/Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy.
Join Dylan Kohlstädt and CEO and co-founder of Special Effects Media, Danilo Acquisto, as they delve into using YouTube as a successful marketing platform. Danilo discusses how Special Effects Media was founded and provides valuable insight for individuals and businesses who want to use YouTube as a successful marketing tool. Dylan and Danilo share their thoughts on YouTube as a marketing tool and Danilo shares important tips on how to create a successful YouTube channel, how to create and control your content on YouTube as well as how to earn money on YouTube and how to gain more YouTube followers!
For the fifth and final episode of Season 3, listen in to Ryan Hogarth’s interview with Dylan Kohlstädt on his show Spheres of Influence where they talk about all things technology and all things people. Dylan and Ryan chat about that changes brought about by the current pandemic as well as the technology that is changing the way that interactions with others, business and marketing is done. They focus on trends regarding the consumption of marketing and media during this time as well as the changes In marketing that Dylan has seen over the last few years. Chatting about consumption of marketing and media during this time During the show, Dylan discusses her company, Shift ONE Digital, an integrated marketing agency, and shares some insights on how she helps the companies and businesses that she works with to grow in an integrated way.  Dylan and Ryan chat about the channels that work as well as those that don’t and shares insights on the role and value of both print and digital media today. 
In the fourth episode of this series, I chat to Lauren Kinghorn, who is also known as the Visionary Digital Entrepreneur, about LinkedIn. Lauren is passionate about this space and has used it to create a strong tribe of mompreneurs, fempreneurs, speakers and indie authors. If you want to optimise your own LinkedIn profile and create connections that are both qualitative and quantitative then this inspiring episode is for you.
Vlogger Adam Spires has built an impressive following on Facebook with just under 50 000 followers and around 6000 on YouTube. He’s a dad and the founder of video content creation company Delicious Bokeh. I pick his brain on how he’s built up such a strong following and how to navigate the often complex social media space.On The Dylan Kohlstadt Show, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect!Live life with me on Instagram: https://www.instagram.com/dylankohlstadtBe inspired with me on LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadtFollow me on Facebook https://www.facebook.com/dylankohlstadt/Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy.
In this episode, I chat with SEO guru Justin Lester, founder of the digital marketing agency, Ruby Digital in Cape Town. Justin spills the beans on how you can master SEO and take your business to the top of page one of Google.On The Dylan Kohlstadt Show, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect!Live life with me on Instagram: https://www.instagram.com/dylankohlstadtBe inspired with me on LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadtFollow me on Facebook https://www.facebook.com/dylankohlstadt/Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy.
In the first episode of season three, we’re looking at podcasts. It's hip, it’s happening and it’s the way of the future. I pick the brain of Gavin Kennedy, CEO, and founder of Solid Gold Podcasts Studios, for all you need to know about starting a podcast and what makes this medium so unique and awesome.You can also check out this podcast in video form on my Youtube channel at: https://www.youtube.com/watch?v=aW2xGEsKWvwOn The Dylan Kohlstadt Show, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect!Live life with me on Instagram: https://www.instagram.com/dylankohlstadt Be inspired with me on LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadtFollow me on Facebook https://www.facebook.com/dylankohlstadt/Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy.
#AskDKShow Join us in the latest episode of Season 2 of the #AskDKShow, where host Dylan Kohlstädt engages in an inspiring conversation with Kim Palmer, the dynamic CEO and Founder of On the Ball College, South Africa's leading accredited IT and computer training academy. Palmer, renowned for her groundbreaking work in tech education, including launching the Learn2Boom online training portal and WeTrainICT, has played a crucial role in shaping future tech leaders. You can reach Kim on LinkedIn here: https://www.linkedin.com/in/kimpalmersa/?originalSubdomain=za Let's learn and grow together. Don't be good, be GREAT! Want to get on the show? Tweet me your questions with #AskDKMake sure to stay up to date and connect with me on all social platforms: Instagram: https://www.instagram.com/dylankohlstadt/LinkedIn: https://www.linkedin.com/in/dylankohlstadt/Facebook: https://www.facebook.com/dylankohlstadt/ Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/And follow Kim on her other social media channels:Facebook: kimpalmersa Instagram: @instakimpalmer #TopEntrepreneurs #CEOAdvice #MarketingInsight #ThoughtLeadership #Entrepreneurship #Podcast #StartupCompany 
Today I'm talking to Judy Walter (Coffee Capsules Direct | Co-founder and marketing manager) about the importance of mentorship, finding the right business partner, starting up your business and learning from your mistakes. Judy and her partner have built a huge global brand, all with hard work, passion and excellence!On the #AskDKShow, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect! Live life with me on Instagram: https://www.instagram.com/dylankohlstadt Be inspired LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadt Follow me on Facebook https://www.facebook.com/dylankohlstadt/ Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy. 
Welcome to season 2, episode 01 of the #AskDK Show! On This Show Today We Speak With Moira Johnston. Moira shares her journey as a successful female entrepreneur with a number of profitable businesses under her belt. We speak about Collaborations, Pricing Strategy, Vulnerability and Leadership.On the #AskDKShow, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect! Live life with me on Instagram: https://www.instagram.com/dylankohlstadt Be inspired LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadt Follow me on Facebook https://www.facebook.com/dylankohlstadt/ Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy. 
 Welcome to season 2, episode 3 of the #AskDK Show! In this episode, I chat with Samantha Skyring - CEO and founder of Oryx Desert Salt. Such an inspiring entrepreneur! Hear from Sam how she has built a global business after suffering massive personal setbacks. How she rose above it and took her brand with her.#AskDKShow, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect! Live life with me on Instagram: https://www.instagram.com/dylankohlstadt  Be inspired LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadt Follow me on Facebook https://www.facebook.com/dylankohlstadt/ Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy. 
Welcome to season 2, episode 02 of the #AskDK Show! We speak with Marc Buhrer, Game For Humanity, Founder. Learn about Marc's incredible journey as well as his amazing adventures in building a number of different businesses and brands along the way.On the #AskDKShow, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect! Live life with me on Instagram: https://www.instagram.com/dylankohlstadt . Be inspired with me on LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadt Follow me on Facebook https://www.facebook.com/dylankohlstadt/ Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy. 
Welcome to season 1, episode 8 of the #AskDK Show! Pricing, Mediums For Monetization, Business Expansion Factors and Digital Marketing vs Conventional Marketing.Video Marketing can increase conversion for your business, Watch the Video Marketing Film https://www.youtube.com/watch?v=RVqP0...On the #AskDKShow, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect! Live life with me on Instagram: https://www.instagram.com/dylankohlstadt  Be inspired LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadt Follow me on Facebook https://www.facebook.com/dylankohlstadt/ Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy. 
Welcome to season 1, episode 7 of the #AskDK Show! How do you stand out with Brand Differentiation? How do you Monetize your idea? Plus a few nuggets on Advertising and Current Business Landscape.On the #AskDKShow, we chat with inspiring people, learning how to #begreat, from marketing, social media and especially entrepreneurship, let's learn and grow together. Don't be good, be GREAT! Want to get on to the show? Tweet me your questions with #AskDK!Let's Connect! Live life with me on Instagram: https://www.instagram.com/dylankohlstadt  Be inspired LinkedIn: https://www.linkedin.com/in/dylan-kohlst%C3%A4dt-9109525/Chat to me on Twitter: https://twitter.com/dylankohlstadt Follow me on Facebook https://www.facebook.com/dylankohlstadt/ Check my Website https://dylankohlstadt.com/Dylan Kohlstadt has over 20 years of marketing and digital management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital. She has extensive local and international experience (South Africa, UK, and Australia), and has managed global and national brands in multiple languages and countries. Dylan has an IMM in Marketing as well as an MBA. She’s married and a mother of two young girls, and is the CEO and Founder of Shift ONE Digital, the Digital Marketing Academy and DylanKohlstadt.com. Check out my businesses! Shift ONE will do the work for you. Digital Marketing Academy will teach and train you on how to do it yourself. And Dylan Kohlstadt (that's me) can coach and mentor you and help you work out your strategy. 
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