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My Amazon Guy

Author: Steven Pope

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Seller Central Expertise on how to improve sales. We are an Amazon Agency with more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. https://myamazonguy.com/

1196 Episodes
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✅ Who Should You Sell Your Amazon FBA Business to? http://amazonaggregators.com/Amazon FBA AcquirersInstitutional investors are booming the acquisition market for Amazon FBA businesses and this is the future of entrepreneurs. These Aggregators are jumping into the market with large funds bringing professionalism into the business and accelerating the success of small successful sellers by acquiring their brands and creating large and profit-making portfolio companies.We are here with a listin...
In this Sunday rant Steven Pope is talking straight up about WTF is going on in the world. From Amazon Aggregator market forces, to Just in Time Supply Chain beind dead, to commodity prices rising so fast it's obvious we're entering hyper inflation. This is a rant from the heart of the Amazon taxi driver Steven Pope.Support the Show.
Sku limitations. We hope to see these go away soon, but for now it's complicated to manage. Amazon wants to be a distribution center, not a storage facility. This is why they are focussing on IPI limits. What are the principles of inventory management, what are some inventory management best practices?Adjusted Velocities to daily level.Buffer stock and seasonality.Why go from spreadsheet to sostocked.Syncing. 3rd party warehouses. Need to free time, inventory software.Most companies...
Michael Maher runs Cartology, a full service Amazon agency, and speaks to the heart of how agencies often let down clients. We dive right in on this issue. There's a lot of meat to this conversation. Michael: "We do that by translating your brand story onto Amazon in a way that engages your audience, increases awareness, and generates revenue and focuses on profitability."Michael talks agency expectations. It's always the agency's fault client expectations are not met.Amazon sellers over esti...
Bit by bit, Amazon sellers are eyeing the public markets. I read this article written by By Michael Waters. "Although Amazon’s third-party marketplace has been around since 2000, Amazon sellers have historically been far too small to reasonably consider going public. But as Amazon’s overall customer base ballooned this past year, so did the size of its top sellers. According to Amazon’s most recent earnings report, seller services — the amount that third-party sellers pay Amazon in commission...
Robert Sperling owns East West Basics which has been sourcing on the ground in China for 22 years. So he's seen it all, and actively sourcing for large Fortune 500 companies. He owns Abington Lane, and has been a My Amazon Guy client for nearly 3 years, and one of the most experienced sourcing people I know. holesale distribution of non-durable goods.What has changed in sourcing in the past 22 years?What are the various things that need to be set up in a sourcing operation:Boots on the ...
Ian Kaneshiro is an Amazon e-Commerce pro. Originally from Los Angeles, he now runs Seller Snap’s Sales and Customer Success team from Tel Aviv, helping professional Amazon sellers level up their repricing activities. https://www.sellersnap.io/Should Private Laberls be Running Automated Repricing? Yes if they want to price against competitor items on other listings.Why does min and max price settings exist? To prevent items selling at a loss.What is AI algorithmic repricing and ho...
Trevor George is the CEO of Trevco, and of the digital marketing agency Blue Wheel, one of Inc Magazine’s fastest growing private companies! 50 million dollar seller on Amazon. We talk ads and product launches! In these roles, Trevor became one of the largest 3rd party sellers on Amazon in the United States!Why is advertising crucial for growth on Amazon? https://bluewheelmedia.com/amazon-academy/search-term-isolation/What is Blue Wheel’s Search Term Isolation bidding philosophy and why...
Joe Cardillo quit his first job out of college after a year to start selling on Amazon. In late 2017 did $30k in sales his first month. Have since launched 3 brands and 12 products. Get 30% off Jungle Scout.Joe met Greg Mercer at Ryan Moran's Brand Builder Conference in Austin TX. "I joined the JS team shortly after, where I work in marketing since 2018. Amazon is a side hustle for me, spent ~5 hours per week on it right now. I really love the entrepreneurship mindset and talking product rese...
My Amazon Guy Founder Steven Pope takes your questions live and thoroughly answers what's on your mind! Support the Show.
Dan Meadors is the cofounder of the Wholesale Formula and also has a full service Amazon agency. Join Dan's community. We discuss how best to grow sales, avoid common sourcing mistakes, and where private label and reverse wholesale collide.How does private label and reverse wholesale work? Developing products.How do you grow sales?Do all marketing areas. Done is always better than perfect.Mistakes you've experienced or seen, that others learn from.Bought a retail arbritrage item th...
Andrew Morgans hosts the Startup Hustle podcast, runs Marknology, an Amazon brand accelerator, and has also bought a couple of Amazon brands himself. Andrew grew up as the son of a pastor and has done countless retail jobs hustling through his life. Andrew grew up as a red head kid in Africa, blue collar worker in a white collar job today.Definition of an entrepernuer "Have to create something out of nothing."Bought 2 small Amazon brands. Failed launching some products.Keep optimizing. A...
Izabela Hamilton immigrated from Romania and started her own business Rank Bell. ​We delve deeply into her origin story and how she got started with Amazon. So bring the garlic!The action dictates the strategy. Built her first listing in light bulbs. Then immediately had to find people, learn logistics, and marketing. Quality control become a huge topic. Rankbell uses influencers and a network to use giveaways to propel items in a launch on Amazon.Tips:Hire a professional photographerMa...
Living in Peru, eating juicy mangos, Daniela Bolzmann shares some basic tips to improve Amazon sales.How we create listings for Amazon in 3 simple steps.How are you going to get found on Amazon?Word Tree - great tool to get your copy started for SEO. No monthly subscriptions.Main image to get clicks3D Render might be superior to be crisp to get more clicks.Get them to buyProtips for standing out & getting more clicksMy favorite not-so-secret tool that not enough brands are using: Pickfu.&...
With 10-100-million jewelry skus on Amazon, it's hard to enter this market. Kristin Cherry Jackson was the first category manager of Nordstrom.com and did everything from necklaces to men's underwear. She joined Amazon and ran their jewelry category between in 2015 and 2018. So she's one of the most qualified to talk about selling jewelry on Amazon!What's the Jewelry retail landscape like, on Amazon?Billion dollar categoryEven split betwen fashion (costume jewelry) and Fine JeweleryAverage pr...
Mina Elias is a multiple seven figure seller in the supplement industry, investor, Amazon PPC expert and founder of the PPC university. Mina excels at developing cutting edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. His goal is to disrupt the supplement industry and make a significant positive impact by cleaning up the market and giving...
Just a short public service announcement that if your advertising payments get delayed, new credit card, delayed payments, or maxed out, your ads can offline for up to 7 days! Be careful. One solution is move off of paying for ads by credit card into paying by account balance out of Seller Central.Support the Show.
"If you're selling something, you can follow Jeff Bezos around the globe." Can't hire for the Amazon skillset right now. What is the magntidue of the boom that is going on?"With over 20 years of experience working with ad agencies, Chris has worked across most industries and brand categories. As founder of nReach.com, Chris matches Amazon sellers with trusted resources. nReach has vetted agencies, firms, consultants, trainers and recruiters - from advertising to accounting, logistics to legal...
Global Wired Advisors is a leading Digital Investment Bank focused on optimizing the business sale process.Who are the buyers now and who are the buyers tomorrow?What is the difference between a listing broker vs a Professional M&A Advisor?2021 – what happens next with M&A in the amazon eco system?Sale side engagement: Growth is strong, EIBTA is at a mark 1.5-mil, growth on a vertical.New capital flooding into the space that needs operating experience. Getting more complex, more...
Rob Stanley and Donald Henig join me from Accrue Me to talk about better ways to raise capital to grow on Amazon. They also teach some great bestBefore we talk AccrueMe, let's talk your background. Don I understand you have some Hollywood history and a Broadway play? Don helped finance Rock of Ages and worked with Tom Cruise, one of his funnest investment.Rob what business did you have in the past you sold and did I hear that you had 60+ million views on your YouTube channel? Rob ...
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