NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! Last year’s Valentine's episode was the “Most Downloaded Episode” ever in NerdBrand history! Last year, the show was from “her” perspective”. This year, it’s just the boys and it's our turn.ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! It’s all about the Super Bowl right now and instead of going on about what ads match our horoscopes, we’re huddling up to take NFL brand guidelines to the sidelines. Let’s take a gander at the NFL brand guidelines and scope out the tidbits of symbolism, positioning, and underlying values behind a franchise that’s been successful for over 50 years. ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! As you go through your emails stacked up in your inbox, are you also internally screaming, “Why do I have so many?” “I don’t even know who half of these are!” or “I hate emails!”In all actuality, you do love a certain percentage of emails that pop up, especially when it’s a certain time of year and it’s all about deals and savings. The email marketing tactic, done properly, can be a hit for E-commerce and a lot of direct-to-consumer brands.ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! In the digital realm we all reside in, more and more brand awareness strategies pop up - - the most prominent being influencer marketing. It went from celebrity brand endorsements and a couple of hardcore bloggers looking to exert awareness to now total saturation of a majority of all social media outlets. ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! A reminder, once again, it is 2024 because we’re all adults who need to be reminded what day it is let alone what year it is. Let’s cut to the chase and just snag the title of this show and ask, “What’s on the rise for social trends in 2024ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! The new year is here and the merriment of the holiday season has come to an end. Don’t be sad though! We have all these 2023 reflections and New Year resolutions to remind ourselves to make room for improvement and overall growth! ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! This episode will not be filled with knock-knock jokes and dad jokes **ahem Jacob **! Just teasing, but really the power humor has in ad messaging is some strong stuff. Getting a whole audience to laugh and relate to your brand is just as achieving and victorious as getting your great Aunt Barb to laugh. ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! We’re going to get a little philosophical…something our Creative Director Mitch Gregory knows a thing or two about. 😉ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! It’s time to rock around the Christmas tree, bring out that figgy pudding, and put on that ugly sweater that your Aunt Barb made just for you! ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

We discuss the core industries in Louisville - advanced manufacturing, business services, food and beverage, health and aging innovation, and logistics. What big brand names can we associate with these industries and “tip our hats to” for making financial impacts for the city? What businesses or models in the Louisville area are we lacking in comparison to other cities of our size and stature? ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! It’s what all the nerds have been waiting for…another side-by-side comparison of DC vs. Marvel film storytelling strategies.We wanted to gift you all with some nostalgia and discuss one of our most iconic topics that really helped our show get on the maps. Our guest today is Nicolaus Taylor, a writer, director, and producer with roots in the Los Angeles VFX industry. He has worked on big-budget films as well as short/microfilms and web series. Most notably, Taylor contributed to the VFX in James Cameron's Avatar. Nick's first independent short film Madness won him Best First Time Director at the Los Angeles Film Awards in 2020, and his subsequent short films have received rave reviews.Nicolaus Taylor IMDB ProfileABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast and to the Return of….Brand Wars: Nerd-emption!!! As a spinoff from last time’s Battle of the Logos, but in case you forgot or haven’t listened to it yet, here are the rules…8 brand names are written on separate cards (each nerd/guest goes twice)Each nerd/guest draws a logo and places the logo over their forehead.Surrounding players who see the logo can give clues to its shape, purpose, or other. For example: Avoid direct clues like “you’re wearing them on your feet” if it’s Nike.And…GOO!ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! Last time, we touched on Deals, Deals, Deals, and how marketers own their success for nailing down a BFCM strategy.  Now we’re talking more deals for Small Business Saturday here in Louisville and what kind of businesses there are. ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! Black Friday and Cyber Monday are almost here, and it's about that time to shop until we drop, ladies and fellers! How do they do it? Answer is quite simpler than we all may think - it’s all about the deals, deals, deals. Review marketing strategies that are the perfect for the occasion for certain brands (brick & mortar and E-commerce)  ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! Veterans Day is tomorrow so honor your family, friends, or colleagues for serving and protecting our nation. Since branding is our bread and butter, let’s depict how the military perfectly executes an umbrella branding strategy. Listen as Lindsey tells her story about why she is passionate about supporting vets.ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Memes have the potential to increase brand visibility, foster engagement, and even generate organic reach. However, it’s important to approach meme marketing with caution and authenticity.ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to the NerdBrand Podcast! On this bewitching episode, lend us your ears as we celebrate our annual Nerd-o-ween episode…. if you dare! We all have our DIE HARD (wrong holiday, I know) favorite commercials, traditions, and candy bars and other candy assortments! Let’s see who the candy champ was last Halloween: A source I found has done 15+ years of Candy Data Analysis and found that there would be a 16% increase this year in purchasing Halloween Candy making the grand total - $3.6 billion (2022- $3.1 billion).But what’s the most popular candy? Listen to find out.ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! We welcome back to the show award winning Social Media Manager, Jon-Stephen Stansel. ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Welcome to this episode of the NerdBrand Podcast! Nerds are going to impersonate film critics on this show, but only it’s not the films that we’ll be critiquing. It’ll be the marketing! ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast

Highlight unique and unconventional advertising campaigns that broke the mold, examining the risks taken, the creativity involved, and the impact achieved.ABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. From establishing your brand identity to guiding your day-to-day marketing strategies, we bring the "why?" of your business to life.Learn more about Support the showABOUT NERDBRANDNerdBrand is a national branding and advertising agency based in Louisville, KY. Learn more about NerdBrandHear more of the NerdBrand Podcast