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Rick Fuller Podcast

Author: Rick Fuller, Realtor®

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Learn what's going on in the real estate market. Cut through the noise and find the answers you need for a successful business, investment, and community.
79 Episodes
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Welcome to the Rick Fuller Podcast presented by Rick Fuller, the team leader of the Rick Fuller Team which serves the San Francisco Bay Area and the Greater Sacramento Region. Rick is a community leader, national real estate coach, and real estate investing expert. Last week we discussed CHEVYS; the why and how you should be contacting your SOI. Today, listen in as Rick shares with his team the 10 reasons people are moving and the power questions you should be asking to move them from a contact to a customer. We’d also like to invite you to our Million Dollar Visit. Come see first hand what the Rick Fuller Team is all about. Meet with our leadership team, attend an in person team meeting, and learn the strategies and processes that guide the Rick Fuller Team. Learn more at milliondollarvisit.com.10 Reasons People are Moving in 2024 (from Brian Buffini)Family TiesNeed a bigger spaceLove the rate, not the houseUpgrade the neighborhoodWant a vacation homeLots of equity/lots of choiceLegacy real estateTime to downsizeOut of area relocation Change of work/change of life------------------------------------------------------------------------------C   lear opportunitiesH   ave done business beforeE   vent areasV   ocal supportersY   our data baseS   ocial mediaLet’s R.O.A.R. in 24 beyond our personal and professional goals.  Support the show
2024 is set to be a recovery year for real estate and we need to be ready for it. Now is the time to connect and reconnect with your SOI - your sphere of influence. Listen in as Rick shares the CHEVY method with his team - who you should be contacting and how you should be doing it. C   lear opportunitiesH   ave done business beforeE   vent areasV   ocal supportersY   our data baseS   ocial mediaLet’s R.O.A.R. in 24 beyond our personal and professional goals.  (Rates On Active Recovery)1) Our ROAR Tone needs to express the value in real estate.2) Our Roar Frequency needs to match your audience.3) Our Roar Needs More Volume:More CallsMore KnocksMore InvitesMore EmailsMore LivesMore ReelsMore TextsMore PostsMore VideosMore Coffee…More Real Estate Related ConversationsJoin our Facebook Group, Rick Fuller Training, for more strategies to build your real estate business.Support the show
Goal Setting

Goal Setting

2023-12-0633:35

Welcome to the Rick Fuller Podcast presented by Rick Fuller, the team leader of the Rick Fuller Team which serves the San Francisco Bay Area and the Greater Sacramento Region. Rick is a community leader, national real estate coach, and real estate investing expert. What’s on your goal list? Maybe you want to lose 10 pounds, increase your business by 25% or read 2 books per month. The easy part is making the goals. The hard part is achieving them. Listen in to the weekly Rick Fuller Team meeting to find out what Rick and the team’s goals are and how using the stack method and Rick’s Smart Plan can help you achieve your goals, too.On a side note, Rick starts this meeting with an inspirational video and refers to the Goal List referenced. You can find the link here.Support the show
As we close out the year, we can’t help but reflect on the past and plan for the future. What do you want your 2024 to look like? What goals do you have? Listen in as Rick shares his vision for the New Year with his team and how you can create dreams that have the potential to become reality.Inspirational video link here. Rick also refers to work/life balance and references the Wheel of Life linked here. Questions or comments? Do you have a topic you'd like Rick to discuss? Please reach out to us at info@rickfuller.com.Support the show
Today we have an important topic to discuss: how to diversify your real estate portfolio. Of course Rick is our expert in all things related to residential real estate, but we have a special guest today that we're truly excited to introduce to you. Matt Hagar is the President of Intero Commercial East Bay and excels at educating and advising his clients to make the best commercial real estate decisions in a constantly changing market. Learn about 1031 Exchange rules, DSTs, how to get started investing in commercial real estate, and more! Have questions? Email us at info@rickfuller.com.Join our Facebook Groups : Investors Thrive for real estate investors and Rick Fuller Training for real estate agents. Rick Fuller, Realtor®, Team LeaderDRE#01375683(888) 950-RICKrickfuller.comMatt Hagar, MSRE, CCIM  | PresidentIntero Commercial | The Hagar Group925.380.9006 | MattH@Intero-Commercial.comDre #01896662Support the show
As the holidays approach, they give us opportunities to interact with our friends and family. Inevitably, you’re going to hear “I’m waiting to buy until rates come down or home prices drop.” Listen in as Rick shares with his team why now is the right time to buy and why new build communities are a big piece of the market that you shouldn’t neglect. Support the show
Are your clients frozen in fear and they’re too afraid to enter the real estate market? Maybe they think that home values will drop or they can’t afford a home due to high mortgage interest rates. You’re likely hearing the same things that we are! Listen in as Rick addresses 10 reasons your customers are frozen in fear and what you can do about it.Be sure to join our Facebook Group, Rick Fuller Training, for real estate news, market updates, and education to stay ahead of the market. What is frozen in fear?Frozen=StuckFalseEvidenceAppearingRealSupport the show
Have you ever had a client on the fence and you didn’t know what to say to move them forward? Listen in to the weekly Rick Fuller Team meeting. This week is  part three of Rick’s series The Right Words at the Right time and learn Rick’s authentic conversation scenarios that help your clients with the decision making process. When would be a good time to..?I'm guessing you haven't got around to…right?As I see it, you have 3 options: would you be interested in hearing them?Did you know there are generally two kinds of people in this world…?I bet you're a bit like me…right?Would it help if…?Did you know that most people…?If I can, would you…?Interested in seeing what our Zoom team meeting looks like? Check it out here! Support the show
One of the most important ways to promote your business is through real estate conversations. The hard part is, what do you say? If you’re like me, the fear of rejection is also a big obstacle towards initiating conversations about real estate. Listen in as Rick shares with his team easy conversation starters to get the discussion going and key words that eliminate the chance of rejection. As Rick says, “….ask better questions and get better decisions!”Let’s jump in!Would you like to visit the Rick Fuller Team in person? Learn more at milliondollarvisit.com or email Christina at christina@rickfuller.com!Support the show
This week our fearless leader Rick and his amazing wife Jennifer achieved one of their big life goals three years in the making: crossing the finish line of the Ironman 70.3 in Salem, Oregon. While they’re traveling home, our Director of Conversion, Joe Seeley, led the weekly RFT team meeting. If you haven’t heard Joe speak, then you’re in for a wonderful surprise. Listen in as Joe shares 5 things that you need to do to cross the finish line to reach your goals - both in life and in business. To see Rick and Jennifer's Ironman journey, follow Rick Fuller on Facebook and be sure to join our private Facebook Group, Rick Fuller Training, for real estate strategies, market updates, and inspiration.Support the show
There are a lot of misconceptions right now concerning the real estate market. Knowing the facts and how to convey them to your clients is a skill that we all need to hone right now. Listen in as Rick shares with the team 3 common market misconceptions and how to address them. While our local market may vary from yours, think about what untruths your clients are believing, what data you need to gather that reveals the truth, and how you can best share this information with your clients. As Rick says, don’t tell and sell but show and share.Have you joined our Facebook Group yet? Ask Rick questions, learn about the current market, and find tips and strategies for growing your business. Search for Rick Fuller Training! Support the show
How’s your business going? Did you know that one of the greatest ways to grow your business is through referrals? Join the Rick Fuller Team in their weekly team meeting as Rick launches into his new series: By Referral. Learn what to say it, when to say it, and how to create expectations for success. 5 Steps To Get Referrals From Your SphereAlways create expectations.Execute on the expectation created.Create another expectation.  Ask for a referralClose with the next expectationWho will you talk to this week in your Sphere of Influence?What will you say?   Support the show
May 2023 marks 20 years that Rick has been in the real estate industry. He’s shared Lessons 1-6 with us. Today Rick is concluding this topic with Lessons 7-10.  Want to see first hand what the Rick Fuller Team is like in person? Come visit us in the San Francisco Bay Area! Go to milliondollarvisit.com to learn more.------------------------------------------------------------------------------------Lesson 1.  All people are created equal but not all activities.Lesson 2.   Commission can be a motivator but makes a terrible master.Lesson 3.   To grow big you much also think smallLesson 4:  There is no good market, there is no bad market, just the market you are in and what you are going to do with it.Lesson 5:  Your timing is more important than timing the market.  Lesson 6:  Selling Real Estate is good, flipping is better, holding it is best.Lesson 7:  If you want to stop running around then you have to run it like a business.Lesson 8:  You don't have to be a disciplined person but you must be a person of select disciplines.Lesson 9.  Success in real estate is not found in a good year, it is found in a great career.Lesson 10:  Spend your career providing the kind of experience your clients would be excited to tell a friend about and you will always be able to pay your bills, invest in your goals, and live out your dreams.  Happy Clients Beget More Clients!Support the show
May 2023 marks 20 years that Rick has been in the real estate industry and he has some amazing lessons that he shared at the last Rick Fuller Team meeting. If you would like to attend a live virtual team meeting or would like to visit the Rick Fuller Team at our office in the San Francisco Bay Area, contact us at (925) 238-0160. We would love to meet you and share what makes the Rick Fuller Team stand out from the crowd. --------------------------------------------------------------Lesson 1.  All people are created equal but not all activities.Lesson 2.   Commission can be a motivator but makes a terrible master.Lesson 3.   To grow big you much also think smallLesson 4:  There is no good market, there is no bad market, just the market you are in and what you are going to do with it.Lesson 5:  Your timing is more important than timing the market.  Lesson 6:  Selling Real Estate is good, flipping is better, holding it is best.Support the show
Have you ever had a challenging client? You’re a real estate agent… of course you have! Were you stumped at what to do? Maybe you had a home buyer who only wanted properties out of their price range. Or perhaps you had a seller who kept changing their mind on if they should sell or not. Or have you ever been ghosted and the client stops returning your calls? One of Rick’s favorite quotes is, “The smartest person in the room is the room itself.” So listen in to a Rick Fuller Team meeting as our agents share some challenges they’re facing and potential solutions that the room came up with. Take notes! One of these could be the answer for a client you have!Would you like to visit the Rick Fuller Team at their office in the San Francisco Bay Area? You're invited to Million Dollar Visit! It doesn't cost a million dollars, but you WILL leave with a million dollars worth of incredible strategies and systems to move your team forward. milliondollarvisit.comAre you in the Sacramento area? We're hosting a FREE Top Agent Forum Lunch & Learn on May 18, 2023. Learn more here.Support the show
How well do you know your customer? A recent survey was published by the National Association of Realtors and some of their results may surprise you. Use these stats to move your business forward! These findings are also a great way to connect with your clients on why they want to sell their home or when it’s time to reach out again to see if they may be in the market for a new home. Play along in Rick’s game that he made for the team: 2 Lies and 1 Truth. How well do you think you’ll do?NAR SurveyHow would you like to visit Rick and the team? Join us for a Million Dollar Visit!Are you in the Sacramento area? We'd love for you to attend our FREE Top Agent Forum Lunch and Learn on May 18, 2023. TopAgentForum.comSupport the show
It’s a Pros Market and some tasks are $1000 an hour tasks and some are worth only $10 an hour, but a $10 an hour task won’t help you reach the success that you dream of.  Pros know the right things to focus on and amateurs toil away on the wrong things. Listen in as Rick shares with his team the tasks that you need to focus on everyday to move your business forward. Have you ever thought about visiting the Rick Fuller Team in the San Francisco Bay Area? Here's your invitation! Go to MillionDollarVisit.com. It doesn't cost a million dollars to attend, but you WILL walk away with million dollar ideas. Support the show
Do you know what the lifecycle of homeownership is? Are you caught in the cycle of clients selling one house to buy one house? Did you know that there’s a better, more profitable way? Are you advising your clients to become not just real estate owners, but real estate investors? Listen in as Rick shares with his team how to build long term wealth and passive income using real estate. And this advice isn’t just for your clients, it’s to guide you on building your financial future, too!------------------------------------------------------------------------------------------------Traditional Livecycle Of HomeOwnershipFirst Home -> Move Up -> Move Up-> Move Up ->Move Down -> RetirementDon't Sell then  Buy, Sell and Buy TwoDon't Buy Low and Sell High, Buy Low and Trade UpPay off your home and lower your living expenses, pay off your investment properties and produce incomePeople are motivated  to take action because there is a Fear of loss or Hope of gainSupport the show
In our last meeting, Rick shared that the way to generate customers is by building your Core 100 which is your business to business relationships. Today, let’s listen in as Rick guides his team on the scripts to use when connecting with other business owners and how to create reciprocal relationships.------------------------------------------------------------Here are the scripts mentioned in the podcast: 3 Parts:   Introduction, Commitment, Follow-upPart 1 of 3 IntroductionTeam Member:  Hi ___________. This is (Your Name) with the Rick Fuller Team. How has everything been going for you? ….Anyway, I am actually calling today because my business has been growing and lately I have been getting people that could potentially need what you do for a living and it made me think of you. I wanted to see if you were interested in receiving potential clients from me?Potential CORE 100 Member: Of course! Who wouldn’t be?Team Member:   That is what I thought but you never know... I do have a question though. Do you currently have a Realtor that you are committed to meaning if you were going to sell your own home they would be the one you would sell it with?Part 2 of 3 CommitmentPotential CORE 100 Member: Well yeah. I use __________. She has been my family's Realtor for the past 20 years but that doesn’t mean I wouldn’t love to do a good job for your clients. (If someone has a Realtor already, move on. You don’t want to compete for their referrals) ORPotential CORE 100 Member: No, not really. I mean I know a lot of Realtors around town but I can’t say that I am fully committed to anyone yet. Why do you ask?Team Member:  I only ask because I really believe in the power of having and developing reciprocal relationships with other businesses and I just want to make sure that anyone that I make a decision to commit to and send referrals to is just as committed to me and my business as I am to them and their business. I make it a point to search for great referrals and advocate for those that I am aligned with because I really believe in making an effort to contribute to the success of those around me. I mean I think we have all had the experience where we were sending all of our referrals to someone only to find out that they were sending their business to someone else… Potential CORE 100 Member: I know what you mean. Team Member:Exactly! So you know what I mean. Does this sound like something you could commit to then because I would really love to be able to tell my clients that you are the ______ that I recommend on a regular basis and know that you are telling your people the same about me? Potential CORE 100 Member: Definitely! I will definitely keep my eyes and ears open for anyone that I know of that is looking to buy or sell. Part 3 of 3 Follow UpTeam Member:  Perfect! We should plan to grab some coffee soon so I know exactly what kind of people are perfect for you and you know what is right for me. Would that work for you? WOULD YOU LIKE TO VISIT THE RICK FULLER TEAM IN ANTIOCH, CA? LEARN MORE AT MILLIONDOLLARVISIT.COM!Support the show
Welcome to the Rick Fuller Podcast presented by Rick Fuller, the team leader of the Rick Fuller Team which serves the San Francisco Bay Area and the Greater Sacramento Region. Rick and his team have over 1,300 5-star reviews and have been honored as a distinguished small business by the CA State Senate and Assembly. Rick is a community leader, national real estate coach, and real estate investing expert. Do you know what a customer is?What is the solution to your business?  Where can I find them?  What’s one way to generate more customers? By building your Core 100 which means strengthening your business to business connections. Listen in as Rick shares the differences between a lead and a referral and why you need to focus on referral opportunities. Core 100 List Rick mentions in the programSupport the show
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