Intelligent Advantage w/ Craig Herd

Click Here To Order Your Personal Copy Of The BookThe Prosperous Family Man BookHost: Craig Herd

Click Here To Order Your Personal Copy Of The BookThe Prosperous Family Man BookConnect with MurrayMurray Johns

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man BookConnect with Derek Derek Strokon

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Bud Light's decision to jump on the LGBTQ+ bandwagon and choose a spokesperson who doesn't align with their core audience. Bud Light lost over 6 billion in market capitalization in just six days due to this decision. This is a prime example of the importance of choosing a specific audience and becoming a category king, rather than pandering to trends and going against your core values.[00:00] IntroductionWelcome to the Prosperous Family Man Business PodcastHost Craig Herd shares his personal pathway to prosperity[00:32] Bud Light's Recent Decisionbacklash against Bud Light's decision to choose a spokesperson who doesn't align with their core audience.Bud Light's decision to jump on the LGBTQ+ bandwagon and choose a spokesperson who doesn't align with their core audience.Bud Light lost over 6 billion in market capitalization in just six days due to this decision.[1:20] Be A Category kingThe importance of sticking to your core values.Don't try to be something you're not because it looks like the thing you should be doing.Don't jump on trends because they're popular right now.[01:50] Bud's MistakeChoosing a specific audience and becoming a category king.The benefits of choosing a specific audience.The importance of speaking your audience's language and showing them respect.[02:40] Lessons LearnedRemember who your core audience is.Don't try to be something you're not.Stick to what you know, speak your audience's language, show respect, and over time, your audience will become your greatest advocates and your most powerful marketing team.Subscribe to the Prosperous Family Man Business Podcast to stay updated on future episodes and learn valuable insights on balancing work, family, and personal growth.Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Welcome to the Prosperous Family Man Business Podcast, where host Craig Herd shares his experiences and strategies for growing and systematizing your expertise into a prosperous business to provide for you and your family. In this episode, Craig discusses the importance of capturing your dream client's attention and the concept of becoming a category king.[00:00] IntroductionWelcome to the Prosperous Family Man Business PodcastHost Craig Herd shares his personal pathway to prosperity[00:30] The Digital World's Currency: AttentionReaching dream clients on a global scale with the internet and social mediaThe competitive nature of the marketplace and the challenges of standing out[01:21] Questioning the Approach of Niching DownWhy narrowing your market might not be the best strategyThe confusion in terminology and the struggle to find a niche[02:22] The Unspoken Question: Why Should I Listen to You?The importance of having a compelling answer to this questionCapturing your dream client's attention before showcasing your expertise[05:00] Becoming a Category KingPositioning yourself as a leader in your fieldThe cross-section of choosing a specific market, solving a specific problem, and patenting your unique method[03:43] Become a Category King to Become MagneticAttracting dream clients while repelling undesirable onesEstablishing a magnetic presence in the marketplace[05:11] Get Your Copy of "The Prosperous Family Man"Details on how to preorder Craig's book and the 12 systems discussed in the podcastSubscribe to the Prosperous Family Man Business Podcast to stay updated on future episodes and learn valuable insights on balancing work, family, and personal growth.Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

Welcome to the Prosperous Family Man Business Podcast, where host Craig Herd shares insights on growing and systematizing your expertise into a prosperous business to provide for you and your family. In this episode, Craig shares his personal journey and the lessons learned from his experiences.[00:00] IntroductionWelcome to the Prosperous Family Man Business Podcast[00:30] The Importance of Providing for Your FamilyThe innate drive to provide for our loved onesThe role of ambition and dedication in our lives[02:05] The Struggle Between Business and Family LifeThe challenges of balancing work and familyAcknowledging the efforts and dedication of men who strive for successModern Day King[02:34] The Man In The ArenaA powerful quote emphasizing the importance of effort and resilience[03:28] The Purpose Of This PodcastWho this podcast is designed for: husbands, fathers, and established entrepreneursClosing the gap between current success and your potential [04:14] Your Path to Personal ProsperityOutlining the process, map, and system to achieve personal prosperityThe potential impact on your business and family's future[04:27] Welcome to the Prosperous Family ManYou're exactly where you're supposed to beSubscribe to the Prosperous Family Man Business Podcast to stay updated on future episodes and learn valuable insights on balancing work, family, and personal growth.Host: Craig HerdClick Here To Order Your Personal Copy Of The BookThe Prosperous Family Man Book

In this inaugural episode of the Prosperous Family Man Business Podcast, host Craig Herd shares his personal journey and the lessons learned from helping clients generate $7.2 million in revenue while increasing their time and presence with their families. Craig also reveals the evolution of his coaching business and how this transformation allows him to share his knowledge without limits on the podcast.Key Points and Timestamps[00:00] IntroductionWelcome to the Prosperous Family Man Business Podcast[00:30] Craig's Journey and MissionThe challenge of ensuring all clients achieve exceptional resultsThe gap between success and failure that drives Craig[01:35] The Obsessive TraitHow Craig's obsessive nature has helped and hindered him in entrepreneurship[02:29 ] The Turning PointA sleepless night leads to a transformative business decision[04:15] Transitioning from Coaching to ImplementationCraig's decision to operate systems for clients instead of coaching[04:40] The New ApproachHow this shift allows Craig to share valuable information without limitation[05:22] The Future of the PodcastSharing strategies, techniques, and lessons learned from 12 years of experience[06:21] Invitation to ShareEncourage listeners to share the podcast with other family men entrepreneursConnect with the HostHost: Craig HerdClick here to get your copy of my upcoming book The Prosperous Family Man

If you are a man, father, husband, and business owner you are in the right place.In this podcast, we share Apex tactics on how to build a business built to last. Build the Legacy without sacrificing your health or your family. These lessons are the chess moves. If you want the strategy on how to win the entire game as a KING, not a pawn go to www.manspathtoprosperity.comhttps://workethic.org

If you are a man, father, husband, and business owner you are in the right place.In this podcast, we share Apex tactics on how to build a business built to last. Build the Legacy without sacrificing your health or your family. These lessons are the chess moves. https://integrativemasteryprograms.com

If you are a man, father, husband, and business owner you are in the right place.In this podcast, we share Apex tactics on how to build a business built to last. Build the Legacy without sacrificing your health or your family. These lessons are the chess moves. If you want the strategy on how to win the entire game as a KING, not a pawn go to www.manspathtoprosperity.comhttps://workethic.org

If you are a man, father, husband, and business owner you are in the right place.In this podcast, we share Apex tactics on how to build a business built to last. Build the Legacy without sacrificing your health or your family. These lessons are the chess moves. If you want the strategy on how to win the entire game as a KING, not a pawn go to www.manspathtoprosperity.comhttp://www.psprinciples.com

If you are a man, father, husband, and business owner you are in the right place.In this podcast, we share Apex tactics on how to build a business built to last. Build the Legacy without sacrificing your health or your family. These lessons are the chess moves. If you want the strategy on how to win the entire game as a KING, not a pawn go to www.manspathtoprosperity.comhttps://www.cairnleadership.com