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SalesLife

Author: Marcos Serna

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SalesLife, hosted by Marcos Serna, is a weekly podcast where top-performing Sales reps and leaders reveal their proven tactical strategies on how you can exceed quota and grow your career!
35 Episodes
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In today’s episode, we sit down with Jason Cutter, CEO of Cutter Consulting Group. Topics Covered: - The A to Z of sales (prospecting, negotiation, and closing)- Jason's unique approach is to be a “Sales Success Architect”- Bringing your true authentic self the Sales process- Making your buyer the Hero in your sales process --------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
In today’s episode, we sit down with the Co-Founders of TrainYo, Sunil Kumar and Omar Sadik!Topics Covered: -The backstories of Sunil and Omar and why they started TrainYo- TrainYo's mission to bring equality and high-quality sales candidates into the tech market.- Why the current education system is broken and what the future looks like--------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
In today's episode, we learn from Jose Ward, Strategic Account Manager at Okta!Topics Covered: - Take a long term view of sales by making personal relationships - Being authentically curious to get to know your buyers- Leverage LinkedIn Sales Navigator to find your potential champions- Use a tool like SendOutCards to nurture personal relationships --------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
In today's episode, we learn from Kris Rudeegraap; CEO at SendosoTopics Covered: - Tips on how to co-sell with your CEO - How to recruit Sales talent to your Startup- Be "scrappy" and work with tools like Upwork- Creative ways to outbound--------------Want to be on the show? Reach out to Marcos Serna on LinkedIn (link below)https://www.linkedin.com/in/marcosserna/
In today's episode, we learn from Tech Tai! Learn her strategy on how to: - Become a unicorn sales rep- Organize your workflow --------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
In today's episode, we have Jeff Kirchick, VP of Enterprise Sales at NextCaller!Learn his strategy on how to: - Make prospecting fund - Be authentic when selling - Embrace your weird self! --------------Check out Jeff's Book on Amazon!https://www.amazon.com/dp/B08QDPQVB4/ref=cm_sw_r_cp_api_glc_scv1FbAZ0Q5FA--------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
This week, we sit down with Scott Leese, 6x Sales Leader - 3x Founder - 2x Author - Sales Consultant & Strategic Advisor to startups around the world.We learn his strategy on how to build a top-performing sales team and how a VP of Sales can succeed during the COVID pandemic. You will learn how to:1) Always build 10X pipeline 2) The 3 "p's"--------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
26: GAP Selling - Keenan

26: GAP Selling - Keenan

2020-11-2434:421

This week, we sit down with Keenan, author of GAP Selling, CEO, Keynote Speaker, Forbes Contributor, and Award-Winning Blogger.We learn his strategy on how to GAP sell but more importantly, how to use this strategy in the  SDR role. You will learn how to:1) make more efficient cold calls 2) prospect into your top accounts --------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!--------------Buy on GAP Selling on Amazon!https://www.amazon.com/Gap-Selling-Problem-Centric-Everything-Relationships/dp/1732891001/ref=as_li_ss_tl?ie=UTF8&linkCode=sl1&tag=asalesguy-20&linkId=20d8c124ecc50b1773069b29f2b51306&language=en_US
In our third episode with Jair Williams (SDR at Okta, Inc.) we learn his professional growth strategy. You will learn how to: 1) be honest with yourself2) don't be afraid to raise your hand 3) always write things down that you don't know--------------Want to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
In our second episode with Jair Williams (SDR at Okta, Inc.) we learn his professional growth strategy. You will learn how to: 1) document your accomplishments 2) focus on weaknesses and strengths 3) Be a storytellerWant to share a Sales tip and be on the show? Reach out to Marcos Serna on LinkedIn!
"Make sense of your why, prepare for internal and external meetings, be consistent" - Jair Williams Want to share an SDR sales tip? Reach out to Marcos Serna on LinkedIn! https://www.linkedin.com/in/marcosserna/
This week learn from co-founder, Andy Chen, on how he exceeded 114% quota using his reverse prospecting strategy. He shares all starting with the problem -- solution -- wins! Don't miss out! 
Learn how Marcos Serna (former Strategic SDR @ Optimizely and current AE @ Okta) was able to generate 166% quota using a unique prospecting campaign he calls the "champion campaign".
Have you always wanted a mentor but never took the initiative to get one? Or have you been too nervous to make the ask? This week, Alexandra, reveals her strategies on strategically finding mentors that will shape your career. Learn how to: - Build your board of directors - Identify your goals and what you want- Hone in on your search and be strategic
Lisa has built numerous high performing SDR teams from the ground up and the one thing that is the most important? Running better discovery meetings! Tune in to learn: - Lisa's elements of great discovery- The right questions to ask- Perfecting the handoff from SDR to AE - Winning as a team
Learn how Sarah Hicks (Senior SDR - Predictable Revenue) was able to crush 130% of her quota through COLD LinkedIn outbounding. She shares her tips on how she:- attains a 20-35% reply rate- follows up on comments/likes - never makes a cold call! 
In this episode, we sit down with Kyle Maynard - Manager, Sales Development at Workday. Kyle reveals the tactical strategies that helped him move from top-performing SDR and AE to SDR Manager!! Tune in to learn: - Kyle's Path to SDR Manager - Internal Brand Building for promotion- Finding a mentor and building your "Board of Directors"
We sit down with Cameron Thomas (New Business Sales Associate; Procurement Leaders) and we dive deep into how he was able to attain 171% Quota just by cold calling. You will learn specific strategies like- Double touch- Drunk dialing - Converting on your top prospects
In this episode, we sit down with Keith Ippel the CEO of Spring Activator. We dive deep into the psychology of the SDR during the COVID Pandemic and where to prioritize accounts. Keith shares his strategy on how he closed $300K by talking to his customers! We also touch on why SDRs make the best entrepreneurs!! You will learn how to:- Having endless curiosity - Overcome Impostor Syndrome- How to prioritize accounts- SDR to  Entrepreneur
Have you ever wanted to learn how to succeed in your first 90 days??Do you want to learn a proven strategy on how two top-performing SDRs crushed quota and got promoted?In this episode, our co-hosts, Marcos Serna and Andy Chen walk you through what success looks like and the methodical approach that helped them succeed. This is scalable for any SDR looking to make a good first impression! You will learn:
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