DiscoverThe Channel Company Podcasts: Inside The Channel
The Channel Company Podcasts: Inside The Channel
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The Channel Company Podcasts: Inside The Channel

Author: The Channel Company

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Hosts from The Channel Company sit down with various leaders within the IT channel to discuss the ever-changing technology landscape and how they're navigating it.
27 Episodes
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CRN's Jennifer Follett speaks with Circana's Mike Crosby about the PC refresh cycle expected to begin this year and push into 2025 and beyond, driven by the rise of AI and Microsoft's planned sunsetting of Windows 10. [Published April 2, 2024]
Learn how Sophos Incident Response Services quickly identifies and neutralizes threats. Listen as Marty Ward VP of Sophos Technology Group Operations and Communications shares how IR can extract insights to prevent similar issues in the future.
Jennifer Follett talks with Circana's Mike Crosby about the impact the economy, AI and other factors will have on channel sales expections this year and beyond. [Published Jan. 19, 2024]
CRN's Jennifer Follett talks with Circana's Mike Crosby about the influence AI is having on channel businesses, both in terms of the solutions they can sell to customers and the ways they can use it themselves. [Published Nov. 28, 2023]
Ransomware attacks are happening faster, dwell times are diminishing and attack hours are changing – listen in as John Shier, Field CTO, Threat Intelligence for Sophos discusses the latest cyberattack findings from the Active Adversary Report for Tech Leaders.
Jennifer Follett sits down with Mike Crosby to continue their conversation on landscape of B2B technology.
Scott Barlow and Dave Mareels from Sophos discuss the cyber threat landscape and the opportunities for MSPs with Sophos MDR. Learn how to drive the next phase of cybersecurity as a service with Sophos.
CRN's Jennifer Follett talks with Mike Crosby of Circana (formerly The NPD Group and IRI) about the software trends and opportunities the channel can capitalize on.
Jen Follett and Mike Crosby sit down to discuss upcoming expectations for the channel all the way into 2025.
Jennifer Follett of CRN and Mike Crosby of NPD discuss the different movement they're seeing in software and cloud developments, as well as which sectors are top performing.
Jennifer Follett of CRN and Mike Crosby of NPD discuss the different movement they're seeing in software and cloud developments, as well as which sectors are top performing.
CRN's Jennifer Follett sits down with NPD's Mike Crosby to discuss current trends and future expectations for resellers in the channel.
Amazon FSx for NetApp ONTAP allows the partner community to enable customers to swiftly migrate applications and run them on AWS using the same multi-protocol file storage workflows and data management capabilities they use today on premises, without having to change application code or how data is managed.
Organizations are now forced to adapt to new technologies and spread their data across multiple environments. This has driven up the need for hybrid cloud. FlexPod XCS from NetApp and Cisco is built for the modern cloud needs of your customers.
Due to the creation of new technologies and remote access needs, the cloud storage market is growing. NetApp and Google have the cloud solutions to meet your customers’ growing needs. Learn why Google chooses to partner with NetApp.
The pandemic triggered a tidal wave of new digital needs for businesses. There’s never been a better time for partnerships as we know the world belongs to the Data Driven. Hitachi Vantara is here to make that opportunity even more profitable for you.
In this episode of the Resiliency and Recovery Report, Ed Hannan, Andy Zollo, and Jeannine Edwards discuss the storage boom on the horizon, data security, and more.
Learn how the distributed workforce is here to stay, along with the security challenges it brings. You’ll also discover how existing technology ensures MSPs can solve customer challenges while sustaining and driving profitability.
Google Cloud channel chief Carolee Gearhart sits down to discuss how channel partners fit in to Google Cloud's strategy and what advice she'd give solution partners on how to tackle digital transformation during the COVID-19 pandemic.
Stacy Nethercoat, senior vice president of cloud solutions Americas at Tech Data, joins The Channel Company CEO Bob Skelley to explain how working from home has impacted demand for cloud services and how this has affected solution providers.
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