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Business Storytelling Made Easy
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Business Storytelling Made Easy

Author: Kelly D. Parker

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How many people in or outside your organization can tell the story of what you stand for, the value you offer and the transformation you create in people’s lives? This podcast will show you the easy way to create compelling stories to market products and services, influence people and lead teams. If you want to master your message so you can turn followers into devoted fans, this show is for you.
83 Episodes
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Content marketing expert Melissa Zehner shares insights on leveraging your unique voice in a crowded digital landscape where everyone often sounds the same. Discover the key elements to elevate your content strategy, stand out from the crowd, and tell that a story that's both straightforward and undeniably powerful.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer w...
Ariel Belgrave, CEO of Gym Hooky and a vibrant force in the realm of wellness and inclusive workspaces, shares a masterclass in leveraging personal narratives to build a relatable brand and foster a thriving community. Her work has been featured in major media outlets including The Today Show, NBC, and Women's Health Magazine.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you!...
Marketing expert David Kirkdorffer shares key storytelling strategies to create sales opportunities and expedite conversions. Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> LinkedIn: https://www.linkedin.com/in/kellydparker/--> Websi...
Strategic Storyteller Laura Nespoli reveals how storytelling boosts understanding, triggers brain chemicals tied to memory and empathy, and reshapes social issue narratives, which fuels employee engagement and fortifies customer connections.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communi...
On this episode of Business Storytelling Made Easy, we explore the power of personal transformation stories and their impact on communication. Special guest Deborah Pardes, Vice President of Stories and Voices at Swell Audio, discusses:The balance between being authentic and inclusive How sharing vulnerabilities can help build common ground and trust amongst peersThe primal power of voice and the need to slow down and build a culture of conversationAre you a forward-thinking corporate le...
Vice President of Marketing Brady Cohen shares how to effectively use storytelling to propel your innovative ideas forward and gain the necessary buy-in. Plus, he sheds light on the latest advances revolutionizing the marketing industry and creating unprecedented efficiencies for marketers. Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops...
Communications consultant Salome Laloum shares about the power of vulnerability as a premier marketing and leadership skill to attract buyers, build connection and make the sale.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> LinkedIn: h...
Charles Alexander, co-founder of The Black Bread Company, shares how storytelling helped propel the business to $51 million in less than a year. Plus, he reveals tried and true strategies every effective communicator must master. Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communi...
Social media content expert Jourdan Guyton explains how to leverage social media to craft stories that build trust, create loyalty, maximize impact and boost revenue.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> LinkedIn: https://www.linked...
Business leaders are using ChatGPT for a variety of reasons, including copywriting and content creation, but can this new tool make you a better storyteller? Kelly explores the pros and cons.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> Lin...
Kelly highlights 5 black-owned brands leveraging storytelling to gain visibility, maximize impact and increase revenue.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> LinkedIn: https://www.linkedin.com/in/kellydparker/--> Website: https://...
Employees and job seekers alike want to be part of an organization they're proud to support. Here are 7 ways to build your employer brand with a compelling story.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> LinkedIn: https://www.linkedin.c...
Podcasting expert Jonathan Jones shares strategies to position and promote your podcast to establish authority, gain visibility and attract leads.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> LinkedIn: https://www.linkedin.com/in/kellydpark...
If you want to be a better storyteller, pay attention to the lessons from your own life story. Here are 5 lessons life taught me in 2022.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> LinkedIn: https://www.linkedin.com/in/kellydparker/-->...
Storytelling is a highly effective strategy to build momentum, get buy-in and build awareness for your big vision and breakthrough ideas. In this episode, Kevin James of New Community Bible Fellowship shows us how.What you'll hear:Why ongoing research about your audience’s mindset and psychology is critical to effective storytellingWhy stories are better than facts and figures for getting buy-inHow to capture your audience's imagination and earn the right for them to listen to you in 3 minute...
Are you leveraging storytelling as part of your content marketing and fundraising strategies? In episode 68 of the Business Storytelling Made Easy Podcast, marketing and sales expert Dan Gregory shares how he raised $5 million simply by telling his story.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to defi...
Brand stories are proven to help brands become more memorable, influential and profitable, but only if they're told correctly. In this episode, you'll learn 10 reasons your brand story might need an overhaul.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect w...
Experts say consumers are exposed to as many as 10,000 marketing messages everyday, most of which are forgotten or ignored. Learn 3 strategies to develop stories for your next marketing campaign, sales presentation or business meeting that make an impression your audience won't forget.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting service...
Digital marketing expert Kayla Dawn Gladney shares how to raise your profile and increase your impact online with storytelling. Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect with me!--> LinkedIn: https://www.linkedin.com/in/kellydparker/--> Web...
In this episode, you'll learn three ways to integrate storytelling into your product development and launch process to spark creativity, make copywriting easier and get your internal teams on the same page.Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact? KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story. Connect wit...
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