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© 2023 Futures Forum
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Futures Forum - an Interview and Panel Discussion series on Engagement Strategy. Sharing Ideas, Innovations and Best Practices for the Experiential Industry.
20 Episodes
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Let's Get Phygital! looks at examples of Physical x Digital interaction designs and asks what we might learn and apply to the Hybrid experience journeys we create. In this episode we discuss Phygital Tech and XM applications and look at examples of work from Left Field Labs, Blue Cadet, Microsoft. We hear from Allie Magyar (Hubb), Neal Thompson (AWS), Gary Gonzalez (Convoke), Julie Lynch (Lynchpin Ex) who discuss applications for audience engagement, dialogue and the potential of Machine Lear...
In this episode we ask the forum to reflect on what they are seeing and experiencing as strategists and planners. And we ask - what do you need to know about Hybrid? In this podcast - part one of two - we hear from Allie Magyar (Hubb), Gary Gonzalez (Convoke), Kimberley Gishler (CEMA), Julie Lynch (Lynchpin Ex) and Sara Smith (Microsoft Research).
A weekly mindshare on innovations, ideas and best practices for the experiential industry.In this week's episode we talk about Gamification of Content. What we can learn from F2F to apply to Virtual, and vice versa? How can the current virtual necessity be used for future, possibly more hybrid, event scenarios and applications? The conversation was organized around 4 talking points:Naomi Clare, Allie Magyar, Mark Dominguez, Ronni Kimm: Let’s talk about the lens of ...
Futures Forum:Mindsharing Ideas, Innovations, and Best Practices for the Experiential Industry.This week we are talking about Learning from Experience - how approaches to measurement and assessment in the future may be impacted by our current virtual pivot. At the table are Hubb, Intel, Fruition, NASA, PCMA and OPUS Agency and Storycraft Lab.
In this hands-on episode we we shift from ideation to application mode. This Experience Mapping workshop asked participants to map a journey for their attendee profile. Visit https://www.thefuturesforum.com/listen-learn to view the pre-read materials that were sent to attendees. Your mission (should you choose to accept it): Read the pages below and select a profile journey you identify with. Have a think about what YOU would LOVE to experience at a Hybrid event. Share ideas and get han...
In this hands-on episode we we shift from ideation to application mode. This Experience Mapping workshop asked participants to map a journey for their attendee profile. Visit https://www.thefuturesforum.com/listen-learn to view the pre-read materials that were sent to attendees. Your mission (should you choose to accept it): Read the pages below and select a profile journey you identify with. Have a think about what YOU would LOVE to experience at a Hybrid event. Share ideas and get han...
In this fun episode we let the ideas roll, as we shift from learning to ideation mode. We found ourselves focusing on acts of co-creation and content engagement. This Idea Jam was run as a Yes And session - each of the participants began with a thought or 'What if we' / 'How might we' question and the group plussed on top in response until the concept got so epic we had to stop! Lots of brilliant ideas here from Allie Magyar of Hubb, Justin Boone of Opus Agency, Dan Noake of Modev,...
In this fun episode we let the ideas roll, as we shift from learning to ideation mode. We found ourselves focusing on acts of co-creation and content engagement. This Idea Jam was run as a Yes And session - each of the participants began with a thought or 'What if we' / 'How might we' question and the group plussed on top in response until the concept got so epic we had to stop! Lots of brilliant ideas here from Allie Magyar of Hubb, Justin Boone of Opus Agency, Dan Noake of Modev,...
In the face of adversity, humans get creative. We invent. We innovate. We evolve. And as Planners, Strategists and Creators we respond to the evolving needs of our audiences. So today in our Spark session we ask: What's New? What's getting you excited? What cool tech or interesting innovations are you seeing? How are our audience needs changing and what ideas are sparked for future events? In Part two, discussions turn to the importance and possibilities of how we can enable discovery, e...
In the face of adversity, humans get creative. We invent. We innovate. We evolve. And as Planners, Strategists and Creators we respond to the evolving needs of our audiences. So today in our Spark session we ask: What's New? What's getting you excited? What cool tech or interesting innovations are you seeing? How are our audience needs changing and what ideas are sparked for future events? We hear from Dan Noake of Modev, Justin Boone of Opus, Mahoganey Jones of Event Specialists, Neal T...
In Shared Strategies we hear two fireside chats. In the first discussion around Shared Journeys: How might data enable us to connect, personalize and measure hybrid experiences? We heard from Allie Magyar of Hubb, Megan Henshall of Google, Neal Thomas of AWS and Justin Boone of Opus Agency. In this episode we begin with Julie Lynch of Lynchpin Consulting responding to the Fireside Chat from Part One, then we hear the second Fireside Chat on Shared Communications: How do we engage attende...
In Shared Strategies - we hear two fireside chats. The first discussion is around Shared Journeys: How might data enable us to connect, personalize and measure hybrid experiences? We'll hear from Allie Magyar of Hubb, Megan Henshall of Google, Neal Thomas of AWS and Justin Boone of Opus Agency. In this first episode we also hear group introductions from the full Futures Forum. These are often omitted from the podcast, but for our regular listeners we thought it might help to put voices t...
In this episode, the brilliant minds - Jeremy Baxter-Jenkins at SilverFox Communications, Justin Boone of Opus Agency, Kena Jones of Salesforce, Susie Kandzor of Microsoft, Allie Magyar of Hubb, Sarah Bondar of the Charles Group, Megan Henshall of Google and Monte Rehling of Intel - return for a continued thoughtful discussion about how to foster meaningful inclusion in virtual and hybrid events. In the second half of this discussion the group talks about how virtual enables and extends...
In this episode, we hear some really brilliant minds in a thoughtful discussion about Inclusivity, including Jeremy Baxter-Jenkins at SilverFox Communications, Justin Boone of Opus Agency, Kena Jones of Salesforce, Susie Kandzor of Microsoft, Allie Magyar of Hubb, Sarah Bondar of the Charles Group, Megan Henshall of Google and Monte Rehling of Intel. This was a lovely conversation, with a lot of consideration around how we meaningfully create experiences that are inclusive. The first part of ...
In this episode of the Futures Forum, we hear from Justin Boone, Opus Agency, Denise Cintron of Intel and Kim Gishler as they find inspiration from examples of Phygital design for XM, in particular the example of Tim the Security Guard at the Museum of the Cowboy and Western Heritage. We also hear from Natalie Fulgencio-Turner of the Kennedy Center for the Performing Arts and Rachel Matthews of George P Johnson, along with Allie Magyar of Hubb and Gary Gonzalez of Convoke + Catchy as they fin...
In this episode we ask the forum to reflect on what they are seeing and experiencing as strategists and planners. And we ask - what do you need to know about Hybrid? In this podcast - part two of two - we hear from Mahoganey Jones (EventPreneur), Julie Lynch (Lynchpin Events), Kim Gishler (CEMA), Justin Boone (Opus Agency), and Sarah Bondar (The Charles Group).
In this week's episode, "May The Fourth Be With You," we talk about epic tales of adversity and triumph. What Star Wars character do you represent today, and how did they overcome challenges they faced? The panelists assess the unique qualities of Star Wars characters, revealing themes such as emotional intelligence, balance, and adaptability, as it aptly relates to the challenges we're facing in our own personal and professional lives today.
In this week's episode we talk about Virtual Adaptations. What trends in live experiences will need to be adapted for virtual engagement, and what opportunities for innovation can we uncover? We heard about themes such as the importance of empathy, how virtual can support shared human experience and community, how we might connect experience with the greater good, and the unique opportunities that virtual platforms open up. The Storycraft Lab team gathered to review this conversation an...
In this week's episode we talk about Virtual Meaning. How might experiential learning approaches make virtual content engaging and meaningful? The conversation was organized around 3 talking points:Content Engagement StoriesParticipants: the whole groupShare a short story about your most memorable content engagement:What happened? What is your lasting memory of the experience? What messages resonated and why do you think they impacted you? From Engagement to Activation Participants:...
A weekly mindshare on innovations, ideas and best practices for the experiential industry. In this week's episode we talk about Virtual Spaces. How do we connect, navigate and experience Virtual Spaces? The conversation was organized around 4 talking points:Audience Journeys - Howard P. Stern, Naomi ClareHow do we help attendees to connect, navigate and experience Virtual spaces? How does site/venue and setting influence the conference experience? How do the principles of Interior Architectur...
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