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Elevated with Brandy Lawson
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Elevated with Brandy Lawson

Author: Brandy Lawson

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You might have already noticed something new this season, Leverage Your Spark is now Elevated. The new name reflects our updated purpose, helping you build a Better Kitchen and Bath Business.


In pursuit of this purpose, this season is dedicated to one of the areas that is the most frustrating for design business owners…sales. 😱 The season will bring you insights into sales engagement and also get a transparent view of what goes on behind the sales curtain. We’ll simplify the complex maze of lead stages, discuss system platforms, and more.


In each bite-sized, weekly 5-minute episode, we’ll delve into topics like what makes an effective sales system, using scheduling links effectively, leveraging email and interaction tracking to boost client experience...and hey, even demystifying KPIs (you know, how you actually can start to predict sales by looking at what happens before the sale). It's all about working smarter, not harder. 

134 Episodes
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In this season of Elevated so far, we’ve been demystifying the idea of a sales system, why you need it, how you can use it and in the last couple episodes got into the nitty gritty on how to get your team to embrace the system.GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.comFOLLOW US ON SOCIAL LinkedIn: https://www....
In today’s episode we're going deeper on a common sales system challenge: what training to provide to get your team to use the sales system. In the last episode we covered the overall “how” to get your team on the same page. In this episode we’ll further outline specific ways to help your team Learn, Experiment & Share when it comes to software and apps.GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design bus...
How can you get your team to use your sales system? It's a common problem. Backing up a step, so far this season on Elevated we’ve covered why you need a sales system, how to use the sales system, the info and insights a sales system provides and some specific features of a sales system. But the elephant in the room is… how do you get your team to actually use it? Let's dive into that in this episode!GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See h...
KPIs are like the variables in your equation for reaching your revenue or other business goals. Whether you're aiming to boost revenue, enhance profitability, or refine your overall business operations, these key performance indicators act as your touchstone. GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.comFOLL...
What exactly happens when one of your crucial KPIs starts showing signs of distress, or when you're thinking about increasing ad spend or investing more in marketing efforts? That's where additional metrics come into play, offering an in-depth view and helping you troubleshoot potential issues effectively.GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com🔥 Book our CEO, Brandy Laws...
By now you’ve heard me mention the importance of sales systems approximately a gazillion times (okay, not that many, but I talk about it a lot), and how they can transform your kitchen and bath design business into a well-oiled profit machine.GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.comFOLLOW US ON SOCIAL Linked...
Let’s talk about the art of using sales system data to drive your kitchen and bath design business forward. Systems are incredibly powerful, but sometimes the challenge lies in knowing what to do with all the information once you’ve got it.GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.comFOLLOW US ON SOCIAL LinkedIn:...
In the world of business, having the right system is essential. But what if you're not ready for a full-scale CRM implementation? This episode explores alternative ways to power your sales system effectively. Discover your options, from spreadsheets to specialized CRM solutions, and find the perfect fit for your business's needs.GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.c...
Tracking relevant information for a lead is essential in the Kitchen & Bath design business to ensure effective client relations and sales. Some additional key information to track includes:Project budgetType of projectLead ownerDeal confidenceGET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.comFOLLOW US ON SOCIAL L...
Unlock the power of Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) in your Kitchen & Bath design business. Learn how to clearly define these crucial distinctions and why they matter in streamlining your sales process in this quick episode.GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com🔥 Book our CEO, Brandy Lawson, to speak: https://brandylawson.comFO...
A robust sales system can offer the following benefits to owners of a Kitchen & Bath Design business:Streamlined OperationsEnhanced Customer Relations Reliable Data. Increased EfficiencyBetter Financial ManagementScalabilityTime ManagementCompetitive Advantage ...And more in this episode!GET IN TOUCH💡Learn how to hire and work with experts: https://higherhelpbook.com ⚡ See how we can help your Kitchen & Bath design business: https://fieryfx.com🔥 Book our CEO, Brandy Lawson, ...
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