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© 2024 The Bad Pod, An Advertising Podcast
Description
We're here to talk about the bad, the ugly, and what good advertising actually is with insight from the industry’s top creative minds.
Hosts Amelia and Brian are ad agency creatives on a mission to talk to every capable creative director, copywriter extraordinaire, art directing dynamo, swiss army social strategist, ECD, CCO, PFD, and SOS about what the f&$k a good ad—and ad industry—even looks like.
The Bad Podcast seeks to answer the question that echoes through every corner of the creative world: is this good?
72 Episodes
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Introducing our guest all the way from Lincoln, Nebraska… Clint Runge, CEO & Founder of Archrival!Turns out, advertising was a second chapter for Clint, who actually started out in architecture and design. Archrival is a youth culture agency setting out to reinvent how brands with the hearts and minds of young adults, teens to twenty-somethings. Clint and his team of 65 have worked with brands like Spotify, Adidas, and Epic Games, and they aren’t slowing down.“Rewriting the Ten Z playbook” - Vogue, March 2024Gen Z is breaking the traditional marketing funnel, moving away from a top-down broadcast model towards a bottom-up, grassroots approach to building brand identity We chat about the job search, career satisfaction, creativity vs creativity managementThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
After 3 years and over 60 guest interviews, The Bad Pod co-founder, Amelia is leaving the podcast. AND Eric L. Hu, Head of Strategy FinTech at Walmart and our episode 37 guest from August '22, is taking over as co-host! Eric & Brian talk with Amelia about the pod past, our futures, what makes the work "worth it," and what is most important in our professional lives. Please join us in bidding a fond farewell to Amelia and wishing her all the best as she continues to dominate over at VML Chicago!Thanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Look no further than this episode's thumbnail image to see that Ryan Mack likes doing things differently. And it's that ability to go with his gut, even and especially when unconventional, that has ushered him through a truly inspiring career. In his words, Ryan Mack's special talent is making small things medium. As the former President of Virtue Worldwide, he did just that, building Vice's agency into an advertising juggernaut. As Chief Commercial Officer at Made In Network, he has overseen the brand-building of cultural superstars like Matty Matheson, Action Bronson, and many more. This episode is a masterclass in modern creator marketing and what big brands are missing in the conversation of how to stay relevant. Episode Links: Made In NetworkMatty Matheson on YouTubeBabish Culinary UniverseThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
It's the Happiest of New Years here at The Bad Pod because we finally got to sit down with the co-founders of our long-time sponsors, Book 180!Sarah Latz & Francesca Piancone were PR & Agency professionals who moonlighted as instructors at Chicago Portfolio School. And it's there where they first began to get the idea for another way to do this whole portfolio school thing, and where their friendship blossomed into a co-foundership. And the results are in! It. is. working. Graduates of Book180's programs are getting hired. Listen in to get their expert take on what's working and not working in modern advertising education, hiring, job seeking, and more. Episode Links: Book180.comSarah Latz on LinkedInFrancesca Piancone on LinkedInThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
In episode 65 of The Bad Pod, An Ad Pod, we delve into the mind of Ian Baer, an advertising maven with a storied 35-year career at the helm of industry giants like Publicis and TBWA. Ian recounts how the classic sitcom "Bewitched" sparked his initial fascination with advertising, setting him on a path to become a strategic powerhouse in the field.From his early inspirations to his revolutionary work at Sooth, Ian provides a masterclass in advertising strategy and its evolution. Throughout our discussion, Ian shares his unique approach to dissecting popular campaigns, extracting strategic insights that have driven his success and led to transformative results in marketing effectiveness. Tune in for an episode packed with valuable lessons from a true industry veteran.Episode Links: soothbetold.comThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Allie LeFevere and her co-founder/best friend, Lyndsay Sanders, have been using clever concepts and witty wordplay to grow a wide range of brands, like Blue Bunny ice cream, Native cosmetics, the LA Rams, CMT, and a slew of other organizations across myriad industries. We talk about why humor works, why brands are scared of it, the sweet spot that comes with knowing your niche, and how your side hustle doesn't have to be your career. Episode Links: Obedient AgencyBrandsplainingCan they brand that? YouTubeFangasm PodThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Rodney Johnson jumped into the deep end on production with his start at Tube Creative, an independent production studio in Atlanta, which gave him his 10,000 of hours of experience and then some. Since then he's only added to his resumé, working on productions in the ad world, for music videos, and beyond. He and Brian met when Rodney was moonlighting as the Creative Circus' video editing instructor and campus guru. Now, he's bottling his extensive knowledge into an easily accessible video editing course for budding video pros and seasoned veterans alike. We talk about his journey, editing on the 1's and 2's, Adobe Premiere vs DaVinci Resolve, and what makes him want to share his knowledge and chops with the world. Episode Links: Follow Rodney on IGDaVinci Resolve (FREE Video Editing software)Tube Creative Design/Video AgencyThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Sebastián is one of our favorite people and fellow VMLYR Commerce employee. Unfortunately for this pod's hosts, that's where the comparison stops, because Sebastián has separated himself from many in the advertising world by having more Lions than sub-Saharan Africa. He joins us off the heals of his most recent win, a Grand Prix for his work on Oreo Codes. Tune in for a world of wisdom from one of the industry's most winning (and totally humble about it) copywriters. Episode Links: Sebastián's BookOreo CodesBook180.comWashapig.comThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Episode 61 welcomes back Joshua Womack to talk about his new book about his days as a Cleveland comedian. He tells us what he's learned about book publishing between his debut Copywriting manifesto, "I'm Not a Copywriter But...". He tells us about the importance of a good editor and why he loves the morning time best for his creative pursuits. Buy his new book at the link below!Episode Links: "You Are Not That Funny: Stories from Cleveland Stand-Up" on AmazonThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Extra thanks to our episode 60 (!!) guest Ellie Lloyd, Executive Creative Director at Glow, who joined us amidst a tropical storm that was falling on top of her Los Angeles home. But the connection holds out and we get a special look at her extensive career in advertising with a focus on promoting for hit movies and television series like The Last Jedi, The Rolling Thunder Review, Mayans, The Chilling Adventures of Sabrina, Legion, Ready Player One and more. She brings us insights on building fandoms, why "nothing moves as fast as TV," and managing mental health while in such a demanding industry. Episode Links:Ellie Lloyd dot comEllie talks mental health with Ad AgeThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
His friends call him "Mundo." Mundo Sando if they're being proper.Edmund Sandoval is a Chicago-based Senior Copywriter for R/GA and a writer writer in his time outside of agency life. He brings us yet another completely unique story about a nonlinear entrance into advertising. He tells us how the pandemic shaped his creative life and what it feels like to submit a story. For anyone with art in their heart, Mundo's story will resonate completely. And for anyone with advertising on the brain, here's another wealth of perspective from a great guest on The Bad Pod. Enjoy!Episode Links: Mundo's BookThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Episode Summary: "Spark of Creativity: Philip Khosid's Journey with Battery LA"In this episode of "The Bad Pod, Advertising Podcast," we interview Philip Khosid, the co-founder of Battery LA. With a background in Grey Worldwide and BBDO, Philip's journey led him to establish Battery in 2013, which saw him crafting campaigns for titans like Warner Bros. and NBC Universal.Philip talks about Battery's philosophy that "the idea is king," how audacity in creativity can spark innovations, and how a creative director's job is not being the arbiter of taste in a creative department. We talk about how history is written by the winners and shares an example through his experience advertising for kombucha back before it became a cultural staple. Tune in to gain insights from Philip Khosid's journey!Thanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
These young creatives gamified the Cannes Lion experience with The Loudest Roar, a virtual juror experience for anyone with an eye for advertising to see how their taste stacks up against the real Cannes jury selections. Chirag Khushalani is a strategist at AKQA Media City where he and his co-worker, Tobbi Vu, a UX/UI designer got the ball rolling on this budding community experience. Alongside an Art Director and Copywriter, the four of them launched the inaugural year of The Loudest Roar with style and grace. It's one of those "I wish I had thought of that" ideas. But lucky for all of us, they did. And they knocked it out of the park. Check out the links below to learn more about these killer creatives. Episode Links: The Loudest RoarChirag's LinkedInTobbi's LinkedInThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Long-time creative team and co-founders of Major Agency, Andrew Fatato & Dave Haller join us for episode 56 to talk about their new pocket-portfolio school, Handbook for Hacks. It's a concise and thorough breakdown of the job of being a creative in advertising. We talk about the foundations of advertising, the problems facing modern advertising schools, their plant food side hustle, and how an accidental freelance project in Japan led them to founding their own agency. Episode Links: https://major.agency/https://www.schoolforhacks.com/https://drugsforplants.com/Thanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
In this episode of TBP, Brian sits down with Mark Robinson, a senior marketing and strategy executive and author of the new book, "Black on Madison Avenue" (available everywhere July 1st). The lack of diversity in advertising has been a long-standing concern, and Mark sheds light on the industry's ongoing struggles with empathy and inclusivity.Mark shares how his mother's career and a life growing up in St. Albans Queens influenced his aspirations. He reflects on an incredibly creative career from the account side, attributing his many promotions to his involvement in successful product launches like Lipton flavored teas and Fancy Feast. Episode Links: https://www.blackonmadisonavenue.com/Thanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
On The Bad Pod Episode 53, Brian reunites with his former mentor, Dan Balser, Director of The Academy at Goodby, Silverstein & Partners., a free tuition advertising portfolio program based at the historical agency. They discuss the inaugural year of The Academy and Dan shares insights into triumphs won and challenges faced overall. Episode Links: The AcademyThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
We're joined by Pete Sena, Co-Founder of Digital Surgeons, a forward-thinking design consultancy of makers marketers and entrepreneurs. Pete shares his journey as a design-led entrepreneur and his passion for unlocking new possibilities and building businesses with DS. Be sure to check out Pete's own podcast, "Forward Obsessed," where he shares conversations from the forefront of emerging tech and business trends.Episode Links: Pete Sena's SiteDigital SurgeonsThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
In episode 52 of TBP, Amelia interviews Matt Van Hoven, co-founder of Nashville-based Raven PR firm. Raven PR is known for its strategic public relations services, catering to the world's most creative businesses including ad agencies, media and production companies, ad tech platforms, creative technology businesses, media networks, and publishers. Their expertise lies in shaping the market perception of their clients and translating their unique qualities into narratives that drive the industry forward.They discuss his background as a journalist for Agency Spy and how his knowledge and insights from that role played a crucial part in the establishment of his successful PR firm. Matt emphasizes the importance of lifelong learning, highlighting the ever-evolving nature of the PR industry and the need for pros to stay informed, adapt to new trends, and continuously enhance their skills and knowledge.Episode Links: https://www.ravenpublicrelations.com/Thanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
This time on the Bad Podcast, we get to know Elise Ott, a freelance copywriter who left her full-time role at an agency to pursue a more fulfilling life in the great outdoors. Elise shares her experience and how it led her decision to pursue her passion for long-distance hiking.Elise talks about the challenges of balancing her career with her love for nature and how she ultimately made the difficult decision to prioritize the latter. She also discusses the importance of mental health and taking time for oneself, and how her decision to leave the advertising industry has improved her overall wellbeing.Throughout the episode, Elise provides insights into the world of copywriting and advertising, including the pressure to always be "on" and the challenges of staying creative in a fast-paced environment. She also shares her tips for any would-be thru hikers that want to follow in her footsteps.This episode is a must-listen for anyone interested in prioritizing your wellbeing while also working in the demanding field of advertising. Episode Links: Elise's PortfolioElise's YouTube ChannelThanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
Welcome to the 50th episode of The Bad Podcast featuring Michael Steves, a content creator turned Talent Producer with a wealth of knowledge on platforms like Youtube, Instagram, Twitch, and the gaming industry in general. Michael's unique perspective on content creation and management is a breath of fresh air, and with over 7 years of experience in the field, he has a lot to share with our listeners. In this episode, we'll dive deep into Michael's journey, exploring his transition from content creator to Talent Producer and the lessons he's learned along the way. We'll also discuss the Michael's go-to games and the future of content creation. So sit back, relax, and enjoy this milestone episode of The Bad Podcast.Thanks for ad'ing a little Bad to your day ;) now follow us on Twitter dammit More Links: Pod SiteBrian's BookEric's InstagramAmelia's Book
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