Claim OwnershipThe Bootstrapped Experience Podcast
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© 2020 - The Bootstrapped Experience
Description
Two bootstrappers building SaaS apps on Shopify, sharing their experiences along the way. TBX is a weekly podcast by Jack Kowalski of NeatShift and Bjorn Forsberg of FORSBERG+two.
28 Episodes
Reverse
• Last episode• Sales calls• Early stage SaaS - building from your gut feeling• New App Store Listings - The New Arms Race• Delay with making apps multi-lingual because of new App Store stuff• Demo stores showcasing apps• Product testers / feedback service• Explainer videos (150 words per minute roughly)
Jacks Unite pre-meetup event
Unite itself: unite.shopify.com
What did you like most about the event?
Which talks were best?
Location, food etc.
Coming soon: App Store Listing changes
Coming soon: Re-categorization of App Store (again)
What’s next for you?
Shopify Editions - Summer 2022Shopify Embedded app improvements:https://shopify.dev/apps/tools/app-bridge/actions/fullscreenhttps://shopify.dev/apps/tools/app-bridge/actions/menu/navigationhttps://shopify.dev/apps/design-guidelinesSASI - https://sasi.unionworks.co.ukSEO & Marketing - https://statamic.comRaising prices - Translateci.com | orderlyemails.com
This week we thought we'd have nothing to talk about, because we'd just met in person earlier in the week. Turns out we did, and this is one of our longest episodes!
TranslateCI: https://translateci.com/ (Shopify App Store Listing in Beta)Lemon.io for hiring: https://lemon.ioPolaris for Rails: https://polarisviewcomponents.orgPolaris for Vue: https://github.com/HulkApps/polaris-vuehttps://inertiajs.com
Jack has some big news, that we can finally talk about! We also talk about building new apps, multi-language and the Shopify App Store listings and much more.
Jack works on getting technical articles written for TranslateCI, and we talk about the hard things about writting in general. Bjorn follows up on the new Marketing campaign, Facebook Ads and more.
This week Jack and Björn talk about finding balance between support and business development, building in public, latest changes in the Shopify App Store and a whole lot more.
London, co-working and personal assistants
TranslateCI: https://translateci.com/
Sponsorship of Laracasts: https://laracasts.com/
App Bridge 2.0 upgrades finished for Order Printer Pro: https://apps.shopify.com/order-printer-pro
Planning of Basecamp using Shape Up: https://basecamp.com/shapeup
Marketing Campaigns
New App Store experiments
rails.new
https://laravel.com/docs/8.x/valet
https://beyondco.de/services
@JustSteveKing - Laravel programmer with great tutorials: https://twitter.com/JustSteveKing
App Store Redesign AMA: https://twitter.com/ShopifyDevs/status/1479091995389878273
Gov UK view component library: https://design-system.service.gov.uk/components/
App Bridge, Marketing, Shopify App Store Listing Changes and much more..
Translate.ci: https://www.translate.ci
FORSBERG+two blog: https://www.forsbergplustwo.com/blogs/news
Github Marketplace: https://github.com/marketplace
Laravel Shift: https://laravelshift.com
Migration to Shopify App Bridge 2.0: https://shopify.dev/apps/tools/app-bridge/migrating-legacy
Vishwesh Shetty's Shopify AppStore Marketing Consultation: https://vishshet.gumroad.com/l/ykcTQD
The Bootstrapped Experience now includes a full written transcript, powered by Otter.ai
Shopify Unite 2021: https://www.shopify.com/partners/blog/shopify-unite-announcements-2021API Release notes: https://shopify.dev/api/release-notes/2021-07
FORSBERG+two's new app logos: https://twitter.com/FORSBERGtwo/status/1398208344310038531Shopify Voice & Tone style guide: https://polaris.shopify.com/content/voice-and-toneMailchimp Voice & Tone style guide: https://styleguide.mailchimp.com/voice-and-toneNew Shopify App Store categories: https://shopify.dev/concepts/app-store/getting-your-app-approved/app-categories
Jekyll for static sites and emails: https://jekyllrb.com/
Amazon EventBridge: https://aws.amazon.com/eventbridge/
Shoryuken for Ruby: https://github.com/ruby-shoryuken/shoryuken
Twitter thread on negative reviews: https://twitter.com/benfkennedy/status/1389329279708585985
The Support Heroes: https://www.thesupportheroes.com/
Shopify Plus Certified Apps: https://apps.shopify.com/collections/plus-certified-apps
New Shopify App Store design
Finding motivation
Worst bug experiences
View Components: https://viewcomponents.orgPartner Metrics Ideas: https://partnermetrics.io/overviewWebhooks: De-duping via hash signatureAmazon event-bridge, a better alternative? https://shopify.dev/tutorials/manage-webhook-events-with-eventbridgeLaravel Vapour (AWS helper): https://vapor.laravel.com/Hatchbox for Ruby on Rails: https://www.hatchbox.io/What’s the reason for the slowdown in Shopify app installs?
App Store Ads Attribution and Optimization. Recommend this video series: https://www.youtube.com/watch?v=ho1ax1CloS0Playing with Rails Turbo Frames: https://boringrails.com/tips/turboframe-lazy-load-skeletonDeprecation of EASDK and migrating to App Bridge 2.0: https://shopify.dev/changelog/easdk-being-removed-and-embedded-apps-must-migrate-to-app-bridgeGoogle Adwords Tip: Make sure the ad text (not target keywords) contains ”Shopify App”. Increases quality of clicks (and thereby optimizes your budget)
Windy, aTailwind tool: https://usewindy.comBrand guidelines creation: https://canva.comOrderlyPrint: https://forsbergplustwo.com/pages/orderlyprintShopify App Store Analytics: https://www.appstoreanalytics.ioNeat A/B Testing: https://neatab.com
LiveWire: https://laravel-livewire.com/
StimulusJS: https://stimulus.hotwire.dev/
Keir Whitaker (Shopify App Marketing Audit and Roadmap): https://keirwhitaker.com/
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