Claim OwnershipGettin' To Know The 570
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Welcome to our podcast hosted by ConversionWorx Media! A show that hosts special guests from in and around Northeast PA to share their stories, knowledge, and experiences in their work and personal lives.
237 Episodes
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This episode unveils the journeys of entrepreneurial success and innovative brand-building in the brewery industry. We sat with Steve Masterson, owner of Mutant Brewing, and explored his unique approach to the craft beer scene in downtown Scranton, characterized by its distinctive flavors, NFT-inspired artwork, and a compelling lifestyle brand that transcends traditional brewing. We also got into Steve's personal and professional journey, hearing all about his transition from a conventional career path to embracing his passion for the brewery and restaurant industry.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
In this episode we learn about the impactful work of Fork Over Love, a non-profit based in Luzerne County that addresses food insecurity by connecting struggling residents with chef-prepared meals from local restaurants, ensuring no one goes hungry. Joined by Founder and CEO, Tracy Selingo, we discuss the organization's origin amidst the COVID-19 pandemic, its mission to support both the community and small businesses, and its approach to food distribution. You will also hear about the challenges faced, the importance of community and government support, and the vision for future growth and sustained community upliftment through dignity, compassion, and local engagement.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
We're 'Gettin' To Know' Dan Schreffler, a master mead maker and owner of Space Time Mead and Cider Works, exploring the craft of mead making, its history, and the journey from the corporate world to operating a successful craft beverage business. Listen as we delve into technical aspects such as the chemical components of traditional wines versus meads, local sourcing for ingredients, and the craft of cider-making. Dan shares his personal experiences, from winning competitions to the importance of community within the craft beverage industry. Emphasizing a passion for the craft, quality of life, and the value of slow, steady growth, the essence of what it takes to create high-quality meads and ciders.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
In this episode, we talked all about the adventurous and passionate legacy of the Grasshopper Lawns family business. We explored the journey of the Kravitsky family from its humble origins in the basement of the family home to becoming pioneers in the lawn care industry. With personal anecdotes that include thrilling adventures in skiing and snowmobiling, challenges and triumphs in business innovation, and a persistent dedication to community and customer service. Emphasizing the importance of experiences, the series dives into the family's business strategies, the meaningful selection of their brand's orange color, and the significance of maintaining a balance between work and life's pleasures. Through our discussion, we learned about the vision for continuing the family legacy into future generations.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
In this episode, we talk with Mark and Michelle Yaple of MCS Advertising discussing their entrepreneurial adventure from starting as a side hustle to running a full-time promotional products and brand apparel business in Harvey's Lake, PA. We got to hear all about their networking and marketing strategies, product line expansion, and how they manage working together as a married couple, including personal stories, challenges they've overcome, and the role of technology in their business. The Yaples share stories about peculiar customer requests and discuss the evolving promotional items landscape which is just the tip of the iceberg in this conversation.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
In this episode, we learned all about Five Mountain Brewing, in Shickshinny, with owners, Brent and Melissa Humm. From its beginnings as a home-based brewery to becoming a thriving local spot, we chat about the brewery's growth, its commitment to the community, and its eclectic offerings. Follow along as we touch on the brewery's origin, the development of a diverse food and beer menu inspired by global travels, and the beer garden. The Humms share their journey of juggling entrepreneurship with day jobs, detailing their various events like comedy nights, Ska music performances, and engaging social media initiatives. Emphasizing a community-centered ethos, the episode highlights the owners' dedication to creating a vibrant, cultural gathering place for locals and tourists alike, showcasing their support for performing artists and the importance of responsible service.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
In this episode, we chat with local author and film historian, Thom Shubilla, on two pretty diverse, but interconnected subjects. Follow along with us as we explore Thom's insights into the '60s pop culture, drawing from his books 'James Bond and the Sixties Spy Craze' and 'Primetime 1966-67', alongside his journey from idea inception to publication, his personal interests, and his role in an upcoming documentary. We also had a great conversation on the impact of AI, discussing the evolution of book writing, AI's limitations in creative fields, the importance of traditional authorship in the era of AI, and the future of book writing.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
In this episode, we sit down with Tom Schoeller. Tom hosts an annual event in Stroudsburg called Pub Tour for a Cure, designed to raise awareness and funds for juvenile diabetes research, specifically supporting the Juvenile Diabetes Research Foundation (JDRF). Tom Schoeller, motivated by his daughter's diagnosis of type 1 diabetes, created the event to foster community spirit by encouraging participants to visit participating bars and restaurants in any order they prefer. Proceeds from event-specific t-shirt sales contribute to the cause. We cover the importance of distinguishing between type 1 and type 2 diabetes, the advances in medical technology for diabetes management, and the personal and community impact of the event. If you want to help out, there are multiple donation avenues and levels of sponsorship, all aiming to involve the broader community and acknowledge the event’s connection to local festivities and the invaluable support of family and sponsors. If you or someone you know wants to be featured in our next podcast, message us on Facebook!
This episode combines personal storytelling with practical advice, focusing on Jamie and Mel Bogart of J&M Custom Contracting, a family-operated business based in Berwick, Pennsylvania, specializing in home remodels including kitchens, bathrooms, and basements. What started during the 2020 pandemic as a one-man operation, has grown into a successful family affair. The Bogarts share their journey of transitioning from different professions into the contracting industry, emphasizing the importance of professional growth, family involvement, and maintaining integrity. We talk about navigating client relations, project challenges, budgeting, the importance of verifying contractor credentials, insurance, and utilizing referrals to ensure hiring trustworthy professionals.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
This episode features the personal and professional journeys of Joe and Tiziana Mazzarella, owners of DeMazz Inc. We talk about how they met in the Washington D.C. area to becoming successful franchise owners here in Northeastern Pennsylvania. We get to hear about their experiences in running local franchises of Planet Smoothie, Annie Ann's, and Cinnabon, highlighting the challenges and achievements encountered, including adapting to changing mall cultures and leveraging online delivery platforms. We cover topics such as studying abroad, family heritage, and the importance of community engagement. Through their story, they present insights into the complexities of franchising, the impact of personal and cultural background on business, and the evolving landscape of small business ownership. If you or someone you know wants to be featured in our next podcast, message us on Facebook!
Explore the vibrant world of craft beer with Two Dogz and a Guy Brewing in Great Bend, PA! Join us as we delve into the essence of passion, community, and creativity within the craft beer industry. Discover the intricacies of running a brewery, from the brewing process to community engagement. Get insights into unique beer styles, upcoming innovations, and expansion plans. Hear firsthand from Jim and Chrissy about their brewing journey, dreams, and the importance of community support. If you or someone you know wants to be featured in our next podcast, message us on Facebook!
Jared Tennant, DJ Gatsby, delves into his intriguing journey from a corporate finance job to the world of music as a successful DJ and his entrepreneurial venture, 'The Hip Hop Coffee Shop.' Gatsby shares insights about his career, including the highs and lows, his deep-seated love for music, song selection techniques, and his perspective on the dynamism in the DJ industry. Detailed discussion about his unique brand and The Hip Hop Coffee Shop are also highlights of this conversation. This conversation affords glimpses into Gatsby's personal motivations, including his family and community connections, his plans for hiring other DJs, and his innovative marketing strategies.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
This episode encapsulates the journey of Scott Sacco, owner of Sacco Chiropractic and partner at Twisted Roots Chiropractic, as he navigates and evolves in the field of chiropractic practice. Fresher approaches, utilizing modern technologies like Pulsed Electric Magnetic Field machines and Cryo tanks, fuse seamlessly with traditional methods, focusing on treating root causes rather than just symptoms. His decision to prioritize building personal relationships with patients, alongside advancements in the profession, are both fundamental drivers of his success. Follow along as Scott also emphasizes his commitment to maintaining a healthy work-life balance within his businesses and his commitment to accommodating client needs.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
On this episode, we sit down with Amanda Weron, the owner and stylist of Hue Hair Lounge in Mountain Top. Amanda shares her journey from being a hairstylist at Disney World to owning her own salon. She discusses her passion for color-based hair services, the importance of mentorship, and the role of marketing and brand identity in the beauty industry.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
Join us as Carley Egerter, owner of 'Carley's Fairytale Dog Grooming', shares her inspiring journey from a cosmetology student to a successful dog grooming business owner. She takes us through her experiences, her personal approach to grooming based on understanding dogs' individual needs, and the aesthetic design of her boutique shop in Pittston. She enlightened us with her love for animals, the importance of grooming for dog's health, and her unique vision for the future of her business. Delving into business management, training novices, and balancing a manageable schedule, especially for employees with children, Carly sets a stellar example of dedication and passion.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
This episode provides expert insights from a certified lactation consultant, Christine Carlson of Lactation Salvation. It explores the critical issue of breastfeeding health and debunking common misconceptions. Listen along as we discuss the unique needs of each mother and baby, the importance of planning and preparation for breastfeeding, and the role of professional lactation consultants in supporting pre and postpartum care. Christine shares her vast expertise on breastfeeding, educates on its benefits, and highlights the importance of skin-to-skin contact and support during this journey. we also covered the societal and cultural perspectives on breastfeeding, the global outlook of breastfeeding education, and the inclusiveness of insurance when it comes to lactation care.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
Matt and Jen Micciche, the proud owners of Designs by Olivia Grey in Pittston, unravel their inspiring journey from a budding romance in the restaurant industry to success in the thriving soy candle business. Not only do they introduce viewers to the world of unique scent profiles and creative candle-making techniques, but they also offer a behind-the-scenes look into in-person candle-making classes and themed events. Amidst discussing their products and future business ambitions, they reveal the challenges they conquered and the special inspiration behind their brand. Don't miss out on their interesting life perspectives.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
While most of our episodes focus on local business and what it is in the community, most times we only focus on the successful part. Today's guest not only talked about the success, but we also dug a little bit into the grind and the struggle that comes with owning and operating a small business. Listen along as we chat with the Queen of Tarts, aka, Donna Maria Groysman about following your dreams and grinding it out to be a small business owner, baker, mom, and queen! We enjoyed this episode and know you will too!If you or someone you know wants to be featured in our next podcast, message us on Facebook!
If you're into good scenery, good food, and more importantly, good wine, then don't miss this episode!We had the absolute pleasure of sitting down with Sal and Pauline Maiolatesi from Maiolatesi Wine Cellars in Scott Township! It's no secret that we here at GTK are big fans of Sal's wine, but we certainly enjoyed hearing about how an established business such as this, started basically from Sal's father saying, "Hey, let's make some wine!" You're going to want to listen to this one, and of course, pay attention to that keyword that will get you a chance at one of two $50 Gift Cards.If you or someone you know wants to be featured in our next podcast, message us on Facebook!
Our next guest has quite an incredible story and you'll definitely want to settle in and give this one a listen! Follow along as we chat with Brooke Evans, owner of Catalyst Nutrition and Training in Kingston. We really enjoyed hearing all about how Brooke's personal journey and experiences have led her down the path of helping people by promoting proper nutrition and training routines! If you or someone you know wants to be featured in our next podcast, message us on Facebook!
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