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Southern Fried eCommerce is a podcast from the award-winning agency EYStudios that brings comedy, knowledge, and a little southern hospitality to the eCommerce landscape. Hosted by Jay and Emily, this bi-weekly podcast will include timely eCommerce topics, tips on improving your business as well as fun anecdotes that only a true southerner would share.
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Hey y'all! Welcome back to a new season of the Southern Fried eCommerce podcast! This week, co-host Jay and CEO Eric discuss Prime Day, Buy with Prime, and EYStudios' recent trip to Austin for the BigCommerce Partner Summit.We start this week's podcast by discussing where we've been the last six months and what we've been up to as a company. Next, we discuss our recent foray into Buy with Prime, and how two of our clients were featured during Amazon's Prime Day. Finally, we tackle our t...
Hey y'all! We hope you were able to enjoy your Thanksgiving break as well as Black Friday/Cyber Monday. This week, Jay and Emily check in to see how sales numbers look as well as discuss their oh so interesting Thanksgiving breaks.Here are our latest blog posts: Deep discounts drive Cyber Monday web sales to a record $11.3 billionDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio ...
Welcome back to our first bi-weekly episode of Southern Fried eCommerce! This week, Co-Hosts Jay and Emily get into the festive spirit with a host of great eCommerce articles. They put their heads together to they discuss the articles give their down home holiday take on them.This week, the podcast starts with a look at OnlyFans and their inclusion of social selling. The duo dive into the continued rise of social selling and what this particular case study shows regarding the need for creatin...
We're back with another down home episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by Brad Johnston at Balance. With their powers combined, they discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.This week, we start off the conversation with a discussion on the importance of fast payment processing with digital B2B buyers. If you're not enhancing your B2B business for the digital age, you are...
Hey y'all! We're back with another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by Ken Musante at eMerchant. Together they discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.This week, we begin the first of our holiday shopping discussions by tackling holiday financing and the potential penny pinching that might ensue this year. We'll be keeping on eye on that as things progress this seas...
Hello again! Sorry for the slight break, but we're back for another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by Jacob Tooman, the Strategic Alliance Manager for Avalara. Together they discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.This week, our episode begins with the team discussing 4 in-store technology trends and how each piece could effect your online efforts as well. Next, t...
Hello and welcome back to another fun-filled episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily get together to discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.This week, our episode begins with Jay and Emily diving into Stitch Fix and how their inclusion of a new service has effectively lost them customers. The duo use this as a use case of what it means to understand what your customers are actually ...
Hey y'all! Welcome back to another exciting episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by Shelley Kilpatrick the Manager, Content Marketing at BigCommerce. The script is flipped where Shelley actually guest hosted the podcast to discuss BigCommerce's Global Consumer Report: Current and Future Shopping Trends.The group broke down the different topics within and examined not only what's trending, but how it relates to merchants, consumers and t...
Happy Labor Day Weekend! It's another half episode of the Southern Fried eCommerce podcast this week as Jay has just freshly returned from the BigCommerce Partner Summit. He breaks down what his favorite moments from the event as well as some sneak peaks for EYStudios as we head into the Fall.Don't worry loyal podcast listeners, there is still plenty more content to consume as we go into the log weekend.Here are our latest blog posts: What Are Some Common Blogging Mistakes Businesses Mak...
Hi, Hello, & Welcome back to another action packed episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily get together to discuss the latest eCommerce articles, as well as their first listener question, and give their best southern fried take.This week, our episode starts off with our first listener question! They asked "Should newcomers get into eCommerce?". Jay and Emily break down the basics of what it means to start an eCommerce business and what you need t...
Welcome back to another fun-filled episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily get together to discuss eCommerce articles both old and new to give you the best takes to optimize your business strategy.This week's episode has a centralized focus on the holidays. If you haven't started planning now, you are already behind. Our first article tackles ad spending and how July was the worst month in two years. A lot of opportunities to get ahead of other busin...
Hey Y'all! Welcome back to another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are back from their trip to the big easy and ready to discuss eCommerce. Sit back as the pair read the latest eCommerce articles and give them their southern fried spin.This week's episode starts with Vitamin Water making their big debut on TikTok...to not so great results. The team discuss strategies that businesses could learn from to make sure the same doesn't happen ...
Hello again & welcome back to another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are back and better than ever. They are once again ready to provide you with all the best eCommerce articles from the week along with their own personal spin. This week's episode begins with Shopify laying off 10% of their workforce and how this relates to small businesses. It's important to make sure your business is building strategies and contingency plans to ke...
Hey y'all! Welcome back to another exciting episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by the lovely Roddy Smith of Rewind. Together, they review the latest topics of the week and do a roundtable discussion of those eCommerce articles. This week's podcast starts out with another great discussion on B2B and the growth of marketplaces. Once again, it's important you're making these moves or you will be left behind. Next, the group dives in...
Happy 4th of July weekend and welcome back to another half episode of the Southern Fried eCommerce podcast. Jay and Emily say "hello", tell their weekend plans and Jay answers the all important question "Did he go to the movies with his wife?" The best part? We have plenty of additional EYStudios content to consume.Here are our latest blog posts: Southern Fried eCommerce Episode 33 RecapWhat is Branding? How Do You Grow A Brand?Don't Forget To Subscribe, Rate & Review! Check us ...
Welcome back to another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are a little tired but once again excited to bring you the latest eCommerce articles to discuss. This week's episode begins with the team once again diving into AR and how the younger generations such as Gen Z are really gravitating towards newer technologies. We continue that topic into our next article where the co-CEO of PacSun sheds a little light on how they tap into those mark...
Welcome back Southern Fried eCommerce podcast fans! (or Fried-Heads) This week, Co-Hosts Jay and Emily review the latest eCommerce articles and discuss them with their own southern flair. We kick off this week's episode discussing Amazon Prime Day and what businesses need to do to prepare. Even if your business doesn't sell on Amazon, there is still plenty you can do to profit! Next, we dive into The North Face and see how their PPC strategy can be replicated for small businesses. After ...
Welcome back to a much healthier episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are back in action and ready to discuss the latest eCommerce articles despite the fact that Jay had a bit of car trouble this week... We begin the podcast by discussing Jay's favorite brand, Barbie and how they've partnered with Forever 21 to launch a new metaverse experience. After discussing the inevitability of this movement, we move onto discussing values-driven consume...
Welcome back to another quick check-in episode of Southern Fried eCommerce! Emily is unfortunately sick so no big episode this week. Instead, Jay and Emily quickly catch up and let everyone know they should hopefully be back for more southern fried goodness next week. The good news is there is still plenty of EYStudios content you can enjoy in the meantime. Here are our latest blog posts: Top 5 Tips For eCommerce PPC CampaignsWhy is Content Important to Websites?Don't Forget To Subs...
Welcome back to another fun and exciting episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by the Manager of Strategic Alliances for Avalara, Tom Arehart. Together, they review the latest topics of the week and do a roundtable discussion of those eCommerce articles. We start this week's podcast by discussing Avalara and how they are much more than the taxes you dread every April. We then look into Ulta's new media network and how creating...
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