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Southern Fried eCommerce

Author: EYStudios

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Southern Fried eCommerce is a podcast from the award-winning agency EYStudios that brings comedy, knowledge, and a little southern hospitality to the eCommerce landscape. Hosted by Jay and Emily, this bi-weekly podcast will include timely eCommerce topics, tips on improving your business as well as fun anecdotes that only a true southerner would share.
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Hey y'all! Welcome back to a new season of the Southern Fried eCommerce podcast! This week, co-host Jay and CEO Eric discuss Prime Day, Buy with Prime, and EYStudios' recent trip to Austin for the BigCommerce Partner Summit.We start this week's podcast by discussing where we've been the last six months and what we've been up to as a company. Next, we discuss our recent foray into Buy with Prime, and how two of our clients were featured during Amazon's Prime Day.  Finally, we tackle our trip to the BigCommerce Partner Summit!Here are the articles we discuss this week: Amazon Compares Buy with Prime with Other Risky Moves by Ina SteinerPrime Day's Mixed Message: Some Merchants Boost Prices During the Event by Paul Conley We also invited all listeners to join us for our upcoming webinar, "Creating New Channels of Growth via Buy with Prime" on July 27th on 1 p.m. Learn more here. 
Hey y'all! We hope you were able to enjoy your Thanksgiving break as well as Black Friday/Cyber Monday. This week, Jay and Emily check in to see how sales numbers look as well as discuss their oh so interesting Thanksgiving breaks.Here are our latest blog posts: Deep discounts drive Cyber Monday web sales to a record $11.3 billionDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios
Welcome back to our first bi-weekly episode of Southern Fried eCommerce! This week, Co-Hosts Jay and Emily get into the festive spirit with a host of great eCommerce articles. They put their heads together to they discuss the articles give their down home holiday take on them.This week, the podcast starts with a look at OnlyFans and their inclusion of social selling. The duo dive into the continued rise of social selling and what this particular case study shows regarding the need for creating engaging content. Next, the pair get into the holiday spirit by diving into the early eCommerce insights on the holiday season so far. Is there anything that be learned to apply to your sales coming up? Last but certainly not least, Jay and Emily cover five tips for businesses during Black Friday/Cyber Monday. Here is our most recent blog posts at EYStudios: Your eCommerce Guide to TikTok: Trends & StrategiesWhy eCommerce Blogging Isn't DeadHow Much Social Media is Too Much?Here are the articles we discuss this week: Creators on OnlyFans Can Add Stores from eCommerce Platform Spring to Their Profiles by David CohenEarly eCommerce Insights from the 2022 Holiday Season (So Far) by Krystin Gresham5 Black Friday Cyber Monday Tips for Business Owners by Meghan CoyleYou Might Also Like:Quick and Effective Ways to Increase Holiday Sales This Season by Reed HartmanDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
We're back with another down home episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by Brad Johnston at Balance. With their powers combined, they discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.This week, we start off the conversation with a discussion on the importance of fast payment processing with digital B2B buyers. If you're not enhancing your B2B business for the digital age, you are absolutely going to be left behind. Next, the group learn that Amazon had launched a cash advance program for merchants. They determine if this is good news or another tactic from the so called boogeyman. After that, they dive into the latest eCommerce product releases from new payment methods to fraud updates, so great to see! Finally, the team briefly talks about SEO benefits be utilizing for the holidays.Enter Our Migration Madness Sweepstakes Here.Here is our most recent blog posts at EYStudios: Scary Stories From The Ghosts of eCommerce PastGoogle AdWords, Analytics, and Apps: Your Guide to eCommerce UsesHere are the articles we discuss this week: Fast Payment Processing is Important with Digital B2B Buyers by Mark Brohan, Jason SmithAmazon launches cash advance program for merchants by Tatiana Walk-MorriseCommerce Product Releases: November 2, 2022 by Sig Ueland5 SEO best practices for Black Friday and the holiday season by Maria WhiteDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Hey y'all! We're back with another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by Ken Musante at eMerchant. Together they discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.This week, we begin the first of our holiday shopping discussions by tackling holiday financing and the potential penny pinching that might ensue this year. We'll be keeping on eye on that as things progress this season. Then we end our episode with a great in-depth discussion of different mobile shopping experiences and how your business could benefit from some of these up and coming opportunities.Enter Our Migration Madness Sweepstakes Here.Here is our most recent blog posts at EYStudios: How Much Should I Be Spending On Digital Marketing?Branching Out: How To Go International With Your BrandWhat Checkout Methods Should I Be Offering In 2023?Here are the articles we discuss this week: Over 70% of shoppers consider holiday financing as inflation bites: report by Tatiana Walk Morris3 Up-and-coming Mobile Shopping Experiences by Armando RoggioDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Hello again! Sorry for the slight break, but we're back for another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by Jacob Tooman, the Strategic Alliance Manager for Avalara. Together they discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.This week, our episode begins with the team discussing 4 in-store technology trends and how each piece could effect your online efforts as well. Next, the group dove back into Google with another quick discussion on their content update and how that effects your SEO. Finally, the group gets spooky and discusses Halloween and how understanding your audience can have a big impact when it comes to various holidays.Enter Our Migration Madness Sweepstakes Here.Here is our most recent blog posts at EYStudios: You're Not Amazon, And That's Okay!How BigCommerce Is On The Cutting Edge of Digital CommerceToo Hot, Too Cold and Lukewarm: 3 Common Navigation Mistakes Here are the articles we discuss this week: 4 In-Store Technology Trends That Are Shaping 2022 by Dani JamesGoogle adds more example categories of sites that may be impacted by the product reviews update by Barry Schwartz3 ways Generation Z is celebrating Halloween this year by Lea GrgichSign Up For Our Latest Webinar: The Big Review Here.Don't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Hello and welcome back to another fun-filled episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily get together to discuss the latest eCommerce articles and provide their educated, and humorous, southern fried take on them.This week, our episode begins with Jay and Emily diving into Stitch Fix and how their inclusion of a new service has effectively lost them customers. The duo use this as a use case of what it means to understand what your customers are actually looking for and not losing their interest in the process of fulfilling those needs. Next, the pair discuss Google's content update and how so far it is not as helpful as it may seem...at least for now. Finally, they once again tackle B2B stores and how best to meet customer expectations by expanding to new technologies.Here is our most recent blog posts at EYStudios: Open Source vs. SaaS: Which One is Right For Your Business?Local Delivery and Pick Up In Store Options Are ThrivingDefining The Customer Journey: The Key To eCommerce SuccessHere are the articles we discuss this week: Stitch Fix is losing customers as it competes against itself by Daphne HowlandHow Helpful was the helpful content update by Dr. Peter J. MeyersDistributors have mixed results meeting digital customer expectations by Mark BrohanDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Hey y'all! Welcome back to another exciting episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by Shelley Kilpatrick the Manager, Content Marketing at BigCommerce. The script is flipped where Shelley actually guest hosted the podcast to discuss BigCommerce's Global Consumer Report: Current and Future Shopping Trends.The group broke down the different topics within and examined not only what's trending, but how it relates to merchants, consumers and their personal opinions. Some of the topics included:When, Where and What are Consumers Buying Online?What Factors Influence Purchasing Decisions? How Do Brand Values Impact Trust and Loyalty?Are Consumers Ready to Shop on the Metaverse?How Familiar are Consumers with NFTs?Do Consumers Want to Pay with Cryptocurrency?Don't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Happy Labor Day Weekend! It's another half episode of the Southern Fried eCommerce podcast this week as Jay has just freshly returned from the BigCommerce Partner Summit. He breaks down what his favorite moments from the event as well as some sneak peaks for EYStudios as we head into the Fall.Don't worry loyal podcast listeners, there is still plenty more content to consume as we go into the log weekend.Here are our latest blog posts: What Are Some Common Blogging Mistakes Businesses Make?Why You Shouldn't Be Scared of Third Party MarketplacesDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Hi, Hello, & Welcome back to another action packed episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily get together to discuss the latest eCommerce articles, as well as their first listener question, and give their best southern fried take.This week, our episode starts off with our first listener question! They asked "Should newcomers get into eCommerce?". Jay and Emily break down the basics of what it means to start an eCommerce business and what you need to consider to take those first steps. Then, they move onto a Yahoo! infographic that focusses on grabbing attention through different types of ads. Finally, the pair round out the podcast with the discussion of inflation and holiday shopping.Here is our most recent blog post at EYStudios: Out With The Old: When To Ditch Old BrandingHere are the articles we discuss this week: No Attention, No Impact [Infographic]Inflation May Lead to Early Christmas Shopping by Armando RoggioOther article of interest:Cisco Eyes Faster Growth On Digital Transformation Trends by Paul DemeryDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Welcome back to another fun-filled episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily get together to discuss eCommerce articles both old and new to give you the best takes to optimize your business strategy.This week's episode has a centralized focus on the holidays. If you haven't started planning now, you are already behind. Our first article tackles ad spending and how July was the worst month in two years. A lot of opportunities to get ahead of other businesses, especially to get ahead on holiday sales. Our team then moved to Amazon fulfillment and their new peak season fees. A lot to consider when you're selling to customers for the holidays. Finally, we discuss how Facebook is sunsetting live shopping in favor of their Reels. Here are a few of our most recent blog posts at EYStudios. These are: The 4 Types of Actions In An Uncertain Economy100 Days To Black Friday: Is Your eCommerce Site Ready?Why Site Speed Is Important and How a Development Agency Can HelpHere are the articles we discuss this week: July Was The Worst Month For Ad Spending In 2 Years by Daniel KonstantinovicAmazon Announces First Peak Season Fee For Its Fulfillment Services by Max GarlandThe Facebook Live Shopping Feature Is Going Away by Nicole FarleyDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Hey Y'all! Welcome back to another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are back from their trip to the big easy and ready to discuss eCommerce. Sit back as the pair read the latest eCommerce articles and give them their southern fried  spin.This week's episode starts with Vitamin Water making their big debut on TikTok...to not so great results. The team discuss strategies that businesses could learn from to make sure the same doesn't happen to them. Next, the team look at the drop in eCommerce prices and the rise in groceries as they once again discuss opportunities for businesses to prepare for uncertain times.Here are a few of our most recent blog posts at EYStudios. These are: New Colorado Retail Delivery Fee: Everything You Need To KnowTop 7 Ways To Increase ROI For Your SiteTactics For Re-engaging Abandoned Cart Customers (Without Being Annoying)Here are the articles we discuss this week: Social Files Newsletter by Tommy Clark, a Workweek FriendE-commerce prices decline for the first time in over two years: Adobe by Tatiana Walk-MorrisBe sure to check out the webinar recording for How to Modernize You B3B Digital Commerce Experience featuring Jay as well.Don't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Hello again & welcome back to another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are back and better than ever. They are once again ready to provide you with all the best eCommerce articles from the week along with their own personal spin. This week's episode begins with Shopify laying off 10% of their workforce and how this relates to small businesses. It's important to make sure your business is building strategies and contingency plans to keep your business going during uncertain times. Next, the duo discuss different strategies that businesses can invest in to help lay some ground work including marketplaces and affiliate marketing. After that, the discussion focusses on B2B and how there are a number of niche marketplaces for your business to look into. Finally, the podcast concludes with a discussion on promotions and discounts.Here are a few of our most recent blog posts at EYStudios. These are: What Are The Best Social Platforms For My Business?How To Build Trust In Your Online StoreThe Most Common Mistakes Businesses Make When Implementing AnalyticsHere are the articles we discuss this week: Shopify reports $1.2B net loss, lays off 10% of its workforce by Dani JamesNo eCommerce Company is Island by Christopher DobrothAs revenue grows, B2B marketplace head counts climb as well by Mark BrohanPromotions and  Discounts: UX/CX considerations for eCommerce brands by Nikki GillilandDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Hey y'all! Welcome back to another exciting episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by the lovely Roddy Smith of Rewind. Together, they review the latest topics of the week and do a roundtable discussion of those eCommerce articles. This week's podcast starts out with another great discussion on B2B and the growth of marketplaces. Once again, it's important you're making these moves or you will be left behind. Next, the group dives into cryptocurrency and whether or not it should be a main stream practice with eCommerce businesses. Finally, the group dives into the new Pinterest API and how that can be an excellent addition for businesses to adopt into their social strategy.Here is a rundown of our most recent blog posts at EYStudios. These are: What Is Branding? How Do You Grow a Business?What Does SaaS Mean? Why Should Your Business Care?Here are the articles we discuss this week: Why B2B Marketplaces are now a mainstream digital commerce sales channel by Mark BrohanHow Retailers are Approaching Cryptocurrency Payments by Dani JamesPinterest API for Shopping Highlights Host of New Commerce Features by David CohenHere are some resource links from Rewind:Shared Responsibility ModelTop 5 Experiments Entrepreneurs Need to Grow Their BusinessEbook: How to Secure Your Ecommerce StoreFitness Retailer has 100,000 SKU’s Wiped From Online StoreDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Happy 4th of July weekend and welcome back to another half episode of the Southern Fried eCommerce podcast. Jay and Emily say "hello", tell their weekend plans and Jay answers the all important question "Did he go to the movies with his wife?" The best part? We have plenty of additional EYStudios content to consume.Here are our latest blog posts: Southern Fried eCommerce Episode 33 RecapWhat is Branding? How Do You Grow A Brand?Don't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Welcome back to another episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are a little tired but once again excited to bring you the latest eCommerce articles to discuss. This week's episode begins with the team once again diving into AR and how the younger generations such as Gen Z are really gravitating towards newer technologies. We continue that topic into our next article where the co-CEO of PacSun sheds a little light on how they tap into those markets. Next, we move onto discussing ad spending and how businesses need to be investing money into getting their products out there, even with a looming recession. Finally, Jay and Emily briefly touch on how to make those classic businesses look to the horizon for new ideas instead of staying in the past.Here is a rundown of our most recent blog posts at EYStudios. These are: The Benefits of Advertising of FacebookWhy Every eCommerce Business Needs PPCSouthern Fried eCommerce Episode 32 RecapHere are the articles we discuss this week: Shoppers who use AR less likely to return purchases: Snap by Tatiana Walk-MorrisHow PacSun engages young consumers in the physical and virtual worlds by Sheryll PoeAd spending will remain strong despite a looming recession by Daniel KonstantinovicA startup marketplace aims to digitize metals procurement by Jim DalyDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Welcome back Southern Fried eCommerce podcast fans! (or Fried-Heads) This week, Co-Hosts Jay and Emily review the latest eCommerce articles and discuss them with their own southern flair. We kick off this week's episode discussing Amazon Prime Day and what businesses need to do to prepare. Even if your business doesn't sell on Amazon, there is still plenty you can do to profit! Next, we dive into The North Face and see how their PPC strategy can be replicated for small businesses. After that, we dive back into planning and discuss back-to-school. Planning is essential if you're looking for success. Finally, we once again talk about the successful platform TikTok and how your business needs to get in now before it's too late.Here is a rundown of our most recent blog posts at EYStudios. These are: New Marketing Trend: Opting Out of Sensitive HolidaysWays To Improve Your Email Marketing StrategySouthern Fried eCommerce Episode 31 RecapHere are the articles we discuss this week: Amazon Prime Day 2022 Kicks Off July 12 with 3 Weeks of Early Savings by Ina Steiner4 Things To Learn about Paid Search from The North Face by Jason TabelingBack-to-school sales growth will be more in-store than online by Don DavisHello Alice Examines Why SMBs are Flocking to TikTok by David CohenDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Welcome back to a much healthier episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are back in action and ready to discuss the latest eCommerce articles despite the fact that Jay had a bit of car trouble this week... We begin the podcast by discussing Jay's favorite brand, Barbie and how they've partnered with Forever 21 to launch a new metaverse experience. After discussing the inevitability of this movement, we move onto discussing values-driven consumers and how some customers are more interested in a company's values over pricing. We then have a first on the podcast and discuss an EYStudios article and how Target+ is the next big step on a business' omnichannel journey. Finally, we go back to the virtual try-on world and discuss that further. Is it just a fad or is this the next big step for businesses? Here is a rundown of our most recent blog posts at EYStudios. These are: Maintaining Your eCommerce Brand During Uncertain Times8 Ways To Engage Your Online CustomersHere are the articles we discuss this week: Forever 21, Barbie launch summer collection available in the metaverse by Tatiana Walk-MorrisWhat do values-driven consumers care about? by Dave FranklandTarget+: What you need to know about BigCommerce’s Beta Program by Jess RichmondAmazon launches virtual try-on for shoes by Dani JamesDon't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Welcome back to another quick check-in episode of Southern Fried eCommerce! Emily is unfortunately sick so no big episode this week. Instead, Jay and Emily quickly catch up and let everyone know they should hopefully be back for more southern fried goodness next week. The good news is there is still plenty of EYStudios content you can enjoy in the meantime. Here are our latest blog posts: Top 5 Tips For eCommerce PPC CampaignsWhy is Content Important to Websites?Don't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
Welcome back to another fun and exciting episode of the Southern Fried eCommerce podcast! This week, Co-Hosts Jay and Emily are joined by the Manager of Strategic Alliances for Avalara, Tom Arehart. Together, they review the latest topics of the week and do a roundtable discussion of those eCommerce articles. We start this week's podcast by discussing  Avalara and how they are much more than the taxes you dread every April. We then look into Ulta's new media network and how creating a good customer loyalty program and truly improve your eCommerce business. Next, the group makes fun of their age by analyzing how the different generations engage with website design and how they are communicated to by brands. Finally, the group looks at Google advertising and how Apple's option to remove tracking impacts what decisions eCommerce businesses should be making.Here is a rundown of our most recent blog posts at EYStudios. These are: What Do BigCommerce's Omnichannel Features Mean For Your Business?Southern Fried eCommerce Episode 29 RecapThe Biggest Sales Holidays and What It Means For Your eCommerce SiteHere are the articles we discuss this week: Ulta unveils media network powered by data from 37M rewards members by Peter AdamsWeb Design for Everyone Please No One by Barbara CarneiroAs Google offers more personalized advertising, Apple suggests that in some cases, personalization doesn’t matter by Jeremy GoldmanOmnichannel month is still in full swing at EYStudios! To celebrate, we are offering a free Omnichannel consultation with our team and BigCommerce. The best part? You don't need to have a BigCommerce store!Interested? Sign up here to receive yours at eystudios.com/strategic-consulting/.Finally, we are offering an Omnichannel webinar to help businesses make sense of all the sales channels and just help Make It Make Sense. Register for the webinar at https://register.gotowebinar.com/register/7298522323966403595.Don't Forget To Subscribe, Rate & Review! Check us out online at eystudios.com. Also, be sure to follow us on social media for more updates from the studio @eystudios.
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