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Beyond the Brand with Carly
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Beyond the Brand with Carly

Author: Carly Cowell

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Welcome to ‘Beyond The Brand'. This podcast is here to inspire you to:


💜 Embrace your uniqueness AND brilliance, then know how to share it! 


💜 Find your place in the business world to feel inspired, aligned AND understood. 


💜 Accept your often chaotic yet wonderful ways… whether you’re out & proud neurodiverse, think you maaaaay be but you’re not too sure ORRR you don’t do labels yet know deep down that you need to do things differently compared to the ‘norm’ (yawn).


I’ll be encouraging you to: 


💜 Show up as the real you (with a little strategy too 😉), with me leading by example! 


💜 Build and evolve your business and brand in an aligned, soulful, effective way


💜 Make the most of this podcast to feel as connected as you can to yourself, and your brand


💜 Create meaningful, intentional messaging and content in line with YOU and your mission 


💜 Take your space in the business world, shining as brightly as you can (there’ll be no dulling your amazingness down on my watch!) 


The low down:


There’ll be a solo episode one week, followed by a brilliant interview/ chat with a guest or two the week after- on rotation.


There’ll also be ‘BTB Bitesize’ BONUS episodes which act as quick 3-5 minute bursts of inspiration and/ or motivation for when you need it, with a super low cost yet highly valuable paid subscription to access audio workshops which take you through the subject covered step by step and in full. Check out the link in the show notes once again to subscribe (can also access via my membership, details also in the show notes). 


Lastly, there’s one more type of bonus episode… a quarterly book club where myself and/ or a guest will discuss a book that’s been an integral part of our own journey… talking through key topics, thoughts and tools which we feel will help you too! 


Do come & connect with me on social media, all the links are in the show notes of each episode! 


Thank you so much for listening, I hope this podcast brings you inspiration, alignment, excitement in your mission and more. 


Carly x 


82 Episodes
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This week's episode is an interview with Emma Benyon, a self care and motherhood coach. Her approach to coaching and self care is so refreshing and I just love everything she shared on this episode.Hear us talk about:the struggles of being a Mum and growing a businessMum guiltwhy self care is so importantthe opportunity for growth and transformation in motherhoodthe importance of modelling self care to our childrenI hope you enjoy today's episode as much as I did. I would love to ...
What lights you up? Seems like an easy question on the surface, yet if you were to sit and really think about what truly lights you up, it might feel like a trickier question to answer than it initially appears.What lit us up in the past, might not anymore, whilst other things we loved years ago - things or places we might have forgotten about and/ or no longer make time for - could be exactly what we need to bring more joy and a sense of self connection back into our lives.In this epis...
What comes to mind if or when you think of PR? >>… Celebrities, wannabee celebrities and/ or business owners being featured in the press or on tv? That PR is something you need to be fully confident to take centre stage? As something you don’t see yourself as needing just yet? Or other misconceptions there might be when it comes to what PR is and- most of all- what it gives??Which could be exposure, authority, confidence and visibility for starters…. Most of all though, PR is the ...
Subscriber-only episodeThis month’s premium episode is something completely different yet it is super high value in terms of your wellbeing, and possibly even your productivity and confidence in how you show up too.This accompanies bitesize episode 006 so you might want to give that a listen first where I talk you through why improving and being aware of your posture could well help you skyrocket your confidence and authority, plus how decreasing lower back pain will help you to feel better a...
Ok so what does posture (did you just sit up straighter??) have to do with your business, brand and the way you show up?On the surface, nothing at all! Think a little broader however, and listen to this episode of course, and you’ll discover how much improving or being aware of your posture could potentially positively impact not only your physical presence when you walk into a room or present online, but also your authority and confidence too!Why not give this month’s bitesize episode a list...
After skipping just one week of my podcast, I decided to go ‘off (podcast} plan’, and straight into something which affects us all as part of running a business, and in showing up as your personal brand… our energy.There will always be times when we feel uninspired and/ or disconnected when it comes to our business and how we show up. Whether a had a bad nights sleep, hormonal imbalances, the moon, or life throwing you an unexpected curveball… it often doesn’t take much to knock our energy en...
I am so excited to bring you a brand new episode of something I haven’t recorded for quite some time: Book Club. It's been a while but I'm bringing this back with a bang by chatting to the author of 'Life in Business'… Libby Langley. We talk about the book’s overall message and vibe, plus break down key parts to talk marketing, mindset, neurodivergence and so much more. I can't wait for you to hear this episode! About Libby:Libby Langley has been coaching business owners since 2011, in her un...
Subscriber-only episodeHow do you think up content ideas? Do you copy other content and make it your own, spend far too long thinking up brand new ideas, wing it by posting pretty much anything (whether strategic or not)… orrrr - the biggie - avoid posting content a lot of the time altogether? Content can feel like such a headache, and all too often a royal pain in the ass!! It can niggle away at you, knowing you ‘should’ be posting more, when in reality you don’t have the time, energy o...
This month’s bitesize episode is just 8 minutes long yet is packed full of valuable tips to help you with content ideas… from putting more ‘YOU’ into your content to being strategic and intentional, plus I touch on messaging and different types of content too.Check out episode 060 which compliments this episode perfectly, plus there’s this month’s premium episode 005: ‘Content Ideas’ (audio workshop) which is available via monthly subscription and talks you step by step through making the mos...
In this week’s episode I take you through the maze that is social media, helping you to navigate it YOUR way- whilst looking at where your audience might be too! So many platforms, so little time (or energy!)... how to even know which platforms might work best for you? Allow me to assist! Includes talk on messaging, ideal client/ customer, brand alignment or re-alignment if you’ve changed what you do, plus I invite you to reflect on what’s working and what’s not- especially if ...
TW: Contains talk of a suicide attempt plus of using alcohol as a coping mechanism.Another week, another brilliant conversation; this time with certified business strategist Emma Hine talking all things strategy, yet not in the way you might expect.This was about so much more than looking at the moving parts of a business, this was delving deeper looking at how NOT having the right strategy in place for you can have a snowball effect.Emma shares her journey of growing and running a six figure...
My favourite season is upon us, SPRING!! Are you feeling the Spring vibes?Spring symbolises so much for me so I want to talk to you today about how you can spring clean all aspects of your life. As we know, when we do something in one area of our life it can impact another area. Let's focus on the 3 R's of this spring clean: reflect, reset and refresh covering all aspects of your business, mindset and life. About Carly:Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strate...
This week I chat with Jo Haworth all about hypnotherapy, creating inner happiness, and so much more!Jo shares her own experience of therapy, and training to be a hypnotherapist, plus we talk about reprogramming your subconsciousness to create more positivity and happiness in your life, and- ultimately- in your business…… Doing the deep inner work to show up with the positive energy our audience/ dream clients/ connections would love to see & feel. Jo also shares her ‘glads’, which are a p...
Subscriber-only episodeThis month in Beyond the Brand + we are talking about creating and practicing affirmations. We are going deeper and creating our affirmations together and saying them out loud, and proud. Please do rate and review if you enjoy this episode, and do check out the premium episodes subscription for more ‘hands on’, high value support at a super low cost.Remember to subscribe to access this episode, worth so much more than the small amount per month as a subscript...
Welcome to this month’s BTB Bitesize episode which accompanies this month’s Affirmation Creating Workshop which you can access by subscribing to Beyond the Brand + here.In this episode I talk about all things affirmations- what they are, why you might use them, with tips and examples too. Affirmations are perfect for those times when you might need an extra boost of confidence or motivation, or if there’s something holding you back that you’d like to show who’s boss!Please do rate and review ...
Ohhhh yesss, now we’re talking!!As much as I talk about attracting dream clients/ customers/ connections, there’s an equally as big step to take towards attracting who you want to work with.. Repelling those you don’t!!!In this episode I talk through ways you can do exactly this- with content ideas to help- plus I talk about letting go of the fear around sharing not only your likes, but your deep rooted values and beliefs too! THAT’S how you’ll connect with who you want to, as well as by shar...
I’m forever talking about getting in alignment with your core values to align with your brand, but how far do you go in sharing your beliefs as well as your values?That’s exactly what I discuss here with today’s brilliant guest- or more late 2020’s guest with this being another fabulous repurposed episode whilst I finish my mini podcast studio/ cupboard and book new guest interviews in.Karen shares her own beliefs and values, how she only shares what she feels aligned with, as well as talking...
In this week's episode I am sharing top tips for how you can get your a$$ back in gear when you've temporarily disappeared. It happens to the best of us. We have plans in place and then something comes along and we end up disappearing from our plans, or social media or maybe even the podcast (did you miss me last week?!)So here are my simple but important tips for how to get back to being visible again and move past whatever is stopping you.Enjoy this episode, remember to rate and review via ...
Wouldn’t you just love to ditch the tech and get on with the things you really love to do? You know, the tasks you could do all day without them feeling like a chore. Freeing up more time for you in the process, whilst allowing you to show up in your business and brand the way you want to! In this episode, Carly chats with Kirsty Holden all about how implementing systems and processes into your business can be a game changer in terms of mindset, time management and so much more.This...
Ok before we begin… this isn’t a feminist rant or a men hating episode, far from it! This is me, sharing more of my beliefs and voice to help you share more of yours.I used to think I was a feminist, on some level I am; yet I’ve realised what I’m more passionate about is anything anti-patriarchy… especially in how it stops women, and other genders, from showing up.In this episode I talk through what the patriarchy is (and isn't!), how it might manifest itself PLUS 10 ways it can affect how we...
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