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"Living a Revenue Culture" podcast

Author: Rick McPartlin

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Explore how to continually make a profit in a people first organization. Learn with Rick McPartlin CEO of The Revenue Game® the power and joy of "Living a Revenue Culture" one podcast at a time.Our Guest Today Is Matt Hensler! Matt is the VP of Marketing at “Imaging Brands” a thought leader in the professional photography world for over a decade. Matt has a powerful start to branding and business growth at “Imaging Brands”. He starts from a WorldView which drives purpose and Revenue Strategy as fundamental to business value delivered. When "Living a Revenue Culture" Matt keeps a foot in the strategic effort and a foot in operational leadership to create intentional outcomes in the market.
53 Episodes
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Stefanie is Professor @Bryant University, Co-founder @RNMKRS, Forbes #NEXT1000, TEDx Speaker, Author, Sales Trainer, Fitness Geek, X-Firefighter, and a very humble leader.
Coleman may have the best job of all time. He is the Vice President of sales for 72 Chocolate. That may mean that he is responsible for free samples. Coleman has been in various sales leadership roles for 40 years for a variety of different companies in a variety of industries. Coleman and I have been connected for about 6 months and for that whole period I have been trying to figure out how to work together. Shortly after we met when I was explaining the value TTI has reorganized to deliver Coleman gave me a way to think about TTI’s work.Coleman looked at the TTI market and compared the TTI strategy of a Human Centric Business model to manufacturing and said, “in manufacturing you try to maximize machine productivity while depreciating the machines on your books.” “At TTI you maximize the organization’s profit by appreciating the people.” He was right. Because of thinking like that I ask Coleman to join us to talk about his superpower he developed while leading his groups to success – that is “Servant Leadership” and that will be our focus for the day.1
This is the time of year to reflect and regroup. It is time to be open to the past and to challenge the future. Everyone who knows what "Living a Revenue Culture" means wants to achieve the benefits. Now is the time to decide if you will do the work.
Lee has over the past 25 years founded 7 companies with exits ranging from a few million dollars to well into 9 figures. He has also worked with hundreds of leadership teams in companies ranging in size from 4 employees to over 40,000 employees.I was asked recently if I was aware of a company that had achieved Step 5 in the Revenue Science™ Cost of Chaos model and I said I think so. I was thinking of Able Engineering which was one of Lee’s companies. To satisfy my curiosity I read Lee’s book “Your Most Important Number” and was then sure I did know of a Step 5 company, which is when I asked Lee to join the podcast.
Park believes your story matters. Especially if you want to grow sales. And attract top talent and ideal buyers. But...if you don't tell your story, who will? Park is ready to help you with that. For 35 years he was in branding, marketing, and sales, preaching and teaching how to be different and distinctive. Today he teaches how to go beyond to share your story with the world with ease and joy. - Park is living an adventure helping leaders like you excel through the stories you tell.
Nicole is recently certified through TTI in SmartRev as a CRO (Chief Revenue Officer). This complements her skills in interpersonal communication, employee development/coaching, decision making and problem solving that will support others to "Live a Revenue Culture". She is working toward an MBA focused on Organizational Leadership. She and her partner recently launched a new company called “Uncovered Revenue” which combines her passion for developing relationships that encourage strong team culture and provide a platform to leverage individual strengths creating a "Revenue Culture".
Tom is a Serial Entrepreneur -Tom and I have been connected through Vistage and just recently realized he was running a very cool new start-up called EngagePro. Tom’s skill set is about Successful Relationship Selling, Referral Marketing and Serial Entrepreneur. Tom brings skills and experience from sales, info-tech, leadership, and problem solving together to meet the needs of a market. His passion is helping professionals build a systematic and repeatable process to create new clients, increase sales and build sustainable businesses.
Rick  is currently Healthcare Strategist | Executive Advisor | Board Advisor for Emerging Technology with deep experience in global business, matching money with mission, being an entrepreneur,  creating an unrivaled network of interesting people. For all his personal accomplishments Rick is all about people and making the world a better place.
Brett is currently the Arizona & Northern California Commercial Market Leader at PNC. Brett has wide and deep experience in global business, building teams, being an entrepreneur, has a University of Washington Master’s Certificate - The Business of Banking, an MBA from Thunderbird School of Global Management, as well a certificate from University of Washington in Executive Leadership and a Bachelor’s from ASU.For all this personal accomplishment Brett is all about his people and his customers. Brett is someone "Living a Revenue Culture".
Brittney is the VP of Partner Services with TTI Success Insights. Before TTI Success Insights she worked in Project Management, Communication and Logistic Consulting and as a Learning Facilitator. Brittney as part of the TTI leadership team has a major role in creating the new TTI strategy and culture to Spark Transformational Experiences throughout the Talent Journey. Brittney works within the whole TTI network of VAAs, MDs and Ideal Buyer organizations. Brittney is someone who helps others transform along the Talent Journey and the result is that People First Culture required to "Live a Revenue Culture".
Stan is a poster child for an enterprise leader of Business Development. He has worked in global manufacturing, the printing industry, enterprise services, healthcare technology and services, started a glass breaking software company and grew an organization for about $60m to over $300m almost overnight. During that time Stan has always focused on building a "Revenue Culture" in every organization he has been part of which is part of the reason for his success.
Dan Kasper is a Passionate, Adaptive Leader, Growth Architect, Lifelong Learner and Adventurer committed to pushing the human race forward. Dan spend 6 years in the Navy Seal team / Special Ops. He has been a CEO, a board member, and to is the General Manager of Instill an organization committed to delivering a Culture Operating System that enables organizations to design, measure, and scale high-performing cultures.
https://www.therevenuegame.com/wp-content/uploads/2023/03/Glossary-022122-Master-1.pdf
Sarah has a background ideal for focusing on "Living a Revenue Culture". Her career started as a Financial Analyst then on to enterprise sales, account executive, director of enterprise business development and of course founding two companies “Traction IQ” and most recently “Proven’. Sarah is an intentional leader, focused on value transfer, based on purpose and passionate about continual improvement of her clients, her business and herself.
Wrapping up 2022 and heading into 2023! Thank you for joining us on our journey to living a revenue culture and we hope to see you all in 2023!
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