Claim OwnershipThe Feel-Good Marketing Podcast
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© 2022 The Feel-Good Marketing Podcast
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Making your brand strong and your serotonin levels high - I'm featuring good people implementing amazing Marketing strategies in their business! From Mortgage Professionals to Marketers themselves, I'm interviewing those who can provide the highest value to listeners and keep us all laughing along the way. I'm Val Miller, host of the Feel-Good Marketing Podcast. I'm a Marketing Manager at the Art of Homeownership; a company on a mission to change the Mortgage industry for the better. I'm excited to share Marketing secrets as well as learn from guests along the way! Thanks for listening!
13 Episodes
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Michelle Berman-Mikel always knew she wanted to help people in a way that wasn't yet being done. As a Loan Officer or Real Estate Professional, you might find yourself posting content consistently but not seeing the growth or engagement you're looking for. That's why she started The Instagram Power Method. In this episode, you'll learn how the Instagram Power Method can get you seen by the people you WANT to work with - those who like & trust you. Thanks for listening - cheers!&...
You don't want to get behind a camera and create the most engaging, effective type of content, because you're scared what others will think. YOU'RE NOT ALONE! That doesn't mean that it's okay - video content can transform your business and help you reach an audience you may not have otherwise. Kyle Draper joins us to share his secrets in order to get comfortable behind a camera, improve both your marketing and your loan process, and grow your business with confidence. Thanks for lis...
Going into 2022, every Loan Officer knows the climate is going to change and differentiation will be more important than ever. Zac Cusac of Cuselleration and Art of Homeownership joins us to talk about: - How to differentiate your business going into this new market- Ways to stay in front of your past database in order to stay top of mind- Creating a personalized experience in order to create a deeper connection with prospects and clientsBiggest takeaway: TAKE ACTION!Thanks for listening...
This week, New York's Favorite British Mortgage Broker himself, Ben Lavender joins to talk about the results of being consistent on social media for years. Not only does he see an influx in business when he is active on social, but there are other benefits of being known in the industry and more specifically, his local market. Hear from Ben;The mindset behind social media and why it's necessary for your businessWhen to measure ROI from your Marketing effortsTypes of content that you should be...
Erica Kisler joins us to tell us all about her role as a Business Development Manager at NEO Home Loans. Whether it's highlighting local businesses or partnering with local Realtors, the purpose of this role is to spread brand awareness for the company and get this - develop more business! If you would like to learn more about hiring for a Business Development role, you can contact Erica by emailing Erica.Kisler@neohomeloans.com. As always, thanks for tuning in to the Feel-Good Mark...
Joe "The Digital Mortgage Guy" Hancock has been dominating consumer-direct Marketing by leveraging the platform known for synchronized dances. By creating educational and relatable content around the Mortgage process, he has attracted new hires, industry partners and clients coming directly to him for business. In this episode, Joe walks us through the process that he uses to create a TikTok - the part that many struggle with when trying to be more active with video. The truth is, you ha...
Alan Christian is a southern-raised Mortgage Broker who has taken to social media to share his impactful stories, which caused him to slow down his Marketing efforts due to overwhelming demand. Whether it's an Uber driver, stranger on the street or someone he's known for years, the meaningful connections that he makes often turn into something much more interesting. Hear how this strategy has brought Alan not only more clients, but the RIGHT clients, that he connect with on a deeper leve...
We talk about branding quite often - but do we ever identify what it is and how to develop it? I got the chance to sit down with Corie Meredith, Marketing Team Lead at UMortgage to talk about exactly that. As a Mortgage Professional developing a brand, how do you get started with developing a brand and why is it important? We'll answer that and much more in this episode of The Feel-Good Marketing Podcast. Thanks for listening, sharing and supporting. V
Roland Cochrun is just like you; He's gone through a point in his life where he felt empty. He wasn't happy even though he saw massive success, had fancy things and should have been living the dream. He quit what he thought was his dream job and is helping people discover who they truly are and seeing life in a new light. If you're feeling empty, struggling to feel fulfilled or simply looking for a new perspective, Roland is the North Star that you need to be following. Thanks for l...
Marketing and Events Director Saleem Sabree joins us to discuss the strange season of events that we're about to enter. It's a time to know WHY you're hosting & attending events - showing up isn't enough in the given circumstances. Find out: - How to get the most out of events if you don't thrive in that setting- Preparing to attend an event in order to get the most ROI - Tips & tricks for feeling your best in a new placeThanks for listening! V
J.p. Hussey and his team are well-known for giving back in more ways than one. At the beginning of COVID, Rachael Packer of the Hussey team realized how much the industry has given to them, and knew they had to pay it forward in some way. They began their "No Strings Attached" food drive and it hasn't stopped since then.If you're looking to get involved in your community, whether it's on a large scale or not, check out this episode and the advice that J.p. gives to anyone looking to give back...
Sam Parker of My Credit Guy is never short of referrals for his business. I got the chance to hear from him, how his team handles the transaction and follow-up process to create satisfied clients and ultimately, help as many people quality for a mortgage as they can.Sam's three step approach for turning your clients into advocates:1. Be honest and transparent during the transaction2. Do what you say you're going to do and do it WELL3. Celebrate wins (tastefully)If you could generate one...
Authenticity on social media helps your audience build a connection with you and ultimately leads to more loyal clients. Hear from our guest, Seany Caufield, on how authenticity has helped his business. Sneak peek of his success:- Living his best and most authentic life by owning and loving who he is- Has been on his own as an LO for only a few months- Gained 4 leads from 4 episodes of his podcast simply by being candid Connect with your audience on a deeper level, be yourself in your so...
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