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The Marketing Starter Podcast is a show for business pioneers where we interview thought leaders from around the world and discuss innovative topics on how to kick-start your marketing efforts and become a more savvy marketer. Hosted by Tim Hines, marketing evangelist, keynote speaker, and author of the book The Marketing Starter. Look for a new episode twice per month.
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Dorothea Bozicolona-Volpe, founder of Social Espionage, shares how marketers must be mindful and heed caution when deploying AI. She shares how AI leads to great efficiencies, but less great for authenticity.
Connect with Dorothea at
Get Tim's book, The Marketing Starter on Amazon
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Founder of RevUp Marketing and thought leader, Aaron Branson shares why marketers must be focused on elevating their role within the organization by working on the CEO/CMO relationship, focusing on OKRs, and setting clear attribution pathways.
Connect with Aaron on LinkedIn and check out RevUp Marketing at revup.marketing
Get Tim's book, The Marketing Starter on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Boss marketing founder and once upon a time, my boss at a digital marketing agency, Danielle Johnson shares her take on how marketers need to look at the bigger picture about the business and not just the marketing campaign.
Connect with Danielle and ASYMM Digital at asymmdigital.com
Get Tim's book, The Marketing Starter on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Event manager and planner extraordinaire, Event Manager at Intuit, Evan Babbins, shares why he believes events are back and are the most important marketing channel in 2024 and beyond.
Connect with Evan on LinkedIn
Get Tim's book, The Marketing Starter on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Expert product marketer, VP of Product Marketing at Amplience, and all-around good guy Ali Hanyaloglu, shares how he has stepped up to get organized and bring new products to market with a small and scrappy team
Connect with Ali on LinkedIn
Get Tim's book, The Marketing Starter on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
The 'father of H2H,' TED Speaker, and world-renowned marketer, Bryan Kramer joined me to discuss building trust in a increasing distrusting world.
Connect with Bryan at bryankramer.com
Get Bryan's book, There is No B2B or B2C: It's Human to Human #H2H on Amazon
Get Tim's book, The Marketing Starter on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Former CMO at an international social media university and CMO of a Hollywood startup, Steve MacDonald shares why believes that content is at the core of building trust with your audience.
Connect with Steve at contentstrategies.io or on LinkedIn
Get Tim's book, The Marketing Starter on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
CMO at ZoomInfo, Bryan Law, has a significant background and has worked with large tech companies lie Salesforce, Tablau, and Google. He shares some interesting thoughts on why distinction is greater than differentiation in marketing
Connect with Bryan on LinkedIn.
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
The Experience Maker, Dan Gingis, shares his take on what marketers should know about customer experience and how important it is to everything they do.
Connect with Dan at dangingiss.com and get his book on Amazon.
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Ethan Buete drops in to discuss how human communications, experiences, demand gen, and trust are a few of the things that chief evangelists focus on to help the marketing playbook.
Connect with Ethan at chiefevangelist.com or on LinkedIn and get his book on Amazon
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Karla Jo Helms, Founder & CEO at JOTO PR Disruptors and host of the Disruption Interruption Podcast, shares her take on PR should be causative and not reactive, even in a crisis to own your marketing starter narrative.
Connect with Karla at jotopr.com and disruptioninterruption.com
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Be the person who influences cross-functional teams and makes an impact. That's what Craig Kessler, Senior Product Marketing Manager at Industrial Scientific, believes. He shares how clear communication is the key to taking the lead in a marketing starter role.
Connect with Craig on LinkedIn
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Referrals are a bit of give and take, but if you have true believers in what you do - partners, customers, employees - your referral channel has real potential. Michael Cole, SVP of Marketing at Everflow, shares his insights on building a strong referral program from the ground up.
Connect with Michael on LinkedIn or at michael@everflow.io
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Budgets are like an orange, you gotta squeeze til the last drop to make a lasting impact. Henry Adaso, Head of Marketing at CEMEX USA, shares his tips on how entrepreneurial-minded marketers should go about managing their budgets.
Connect with Henry at henryadaso.com and get The Art of Messaging on Amazon.
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Whole-brain marketer, Lauren Fitzhugh, Head of Marketing at Ledger Investing, shares her take on how the starter-minded, end-to-end marketer can succeed in the fast-paced marketing game.
Connect with Lauren on LinkedIn
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
What came first... product, marketing, or the egg? Manan Modi product guru and author of his new book The Startup Product Manager, shares his take on how marketers and product managers can collaborate to make great things happen around a solid vision.
Connect with Manan at mananmodi.com
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Suresh is the CMO at Meridian Link and he unpacks how whatever marketers do upstream can help them be more successful downstream in their campaign planning.
Connect with Suresh on LinkedIn
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Michael Robin, VP of Marketing at Significo, CEO of Team CMO, and creator of the CMO Show shares what it takes to get from novice to CMO by building trust and focusing on revenue.
Connect with Michael on LinkedIn or at Team CMO
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Fractional CMO, leadership coach, Garrett Jestice, shares his tips on how marketers can successfully build their foundations before they go to market.
Connect with Garrett on LinkedIn or his website preludemarketing.com
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
Being comfortable with the unknown is something that marketing starters must embrace and Hema Thanki, EMEA Product Marketing leader at Segment, dives into how she has done this working for B2B startups and well-known brands like L’Oréal and Philips, and the Amazon Alexa team.
Connect with Hema on LinkedIn and Twitter.
Get Tim's book, The Marketing Starter, on Amazon
Learn more about your ad choices. Visit megaphone.fm/adchoices
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