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The Business Serum with Laura Lee Botsacos
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The Business Serum with Laura Lee Botsacos

Author: Laura Lee Botsacos

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I’m Laura Lee. I’m a no-nonsense, experienced female entrepreneur who has found success in the male-dominated sales world. The Business Serum is an inspiring and educational podcast about resilience, empowerment and failure in the business sales industry.Every episode will highlight people from around the world who have mastered the art of the ever-changing sell strategy. Episodes will cover topics such as: sales and marketing, strategizing a sales plan, leadership, humanizing the digital sales experience, perseverance, overcoming, and more.
16 Episodes
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Learn how to overcome low-self esteem and embrace the beauty inside you!On this episode of the podcast, Jasmine Lawrence, Founder of EDEN BodyWorks, talks about her experience with overcoming low self-esteem and FOMO to completely embrace the beauty that lies in her uniqueness. At the age of 13, Jasmine founded EDEN BodyWorks after attending an NFTE BizCamp to meet her own need for affordable natural hair and body care products. She shares her journey and inspiration behind her brand and...
Claire Wasserman is an educator, author, and founder of Ladies Get Paid, an educational platform, global community, and book that champions the professional and financial advancement of women. She holds a Master's Certificate in Behavioral Finance and Financial Psychology and is the host of the John Hancock podcast Friends Who Talk About Money.A highly sought-after expert for Fortune 500 companies working to improve diversity, equity, inclusion, and belonging, Claire has traveled the country ...
How many times has the fear of being “too old” kept you from pursuing and achieving your goals? Many individuals all over the world are haunted by age syndrome, and they hold back on their dreams because they feel that at 50, their life suddenly stops. On this episode, Laura Lee Botsacos, host and clean beauty expert, talks about why you should let go of that fear and pursue your goals no matter what age you are! Laura started her successful skincare line, Apollo & Artemis,...
Annie Law is the creator and founder of a multimedia platform and an eco-retailer platform. On top of all of that, she is ONLY 21 years old! Annie is a first-generation American who derived her work ethic and desire to make a difference, from her parents. As a child, she watched a video depicting the cutting down of trees and the destruction of forests. After asking her parents about making a change, they told her that she could plant all of the trees she wanted if she worked hard enough...
The Entrepreneur Coach, Bri Seeley, helps entrepreneurs create long-term, sustainable success—on their terms! Bri distills her 14 years of real-world experience into easily digestible and tangible tools to help entrepreneurs go from zero to profit. She knows that one size never fits all, so her approach is customized and tailor-made to help each client monetize their vision. Before becoming a business coach for entrepreneurs, Bri ran her own fashion label. Fresh out of grad school,...
What secrets lie behind a successful business owner? Laura Lee Botsacos shows us a peek into her daily life. As the creator of the business Serum and the creator and founder of Apollo & Artemis, a luxury, vegan skincare line, she has found an immense amount of success even with the onset of the pandemic. Apollo & Artemis was launched in October 2019, a mere few months before the beginning of the COVID-19 pandemic. Launching this skincare line was one of the biggest mom...
Pamela Wirth is a business consultant and creator of a supplement company known as Hello Health. Pamela graduated from college with degrees in economics and mathematics. With the goal of starting with the largest business she could, her first job was with Motorola. She took each opportunity as a learning experience creating a valuable skill set that allows her to make a difference with each company she consults with. She has worked with hospitality, wellness, and technology industries. Pamela...
Today’s guest is truly a multi-hyphenate. Monica Monfre is a speaker and a business strategist and coach for service-based entrepreneurs. On top of that, she is also a high school literature teacher with 20 years of experience. A woman with that much energy is hard to keep up with, but she is just getting started. Monica takes time away from her busy schedule to talk with us about how she went from teaching in a high school classroom to teaching yoga to becoming an expert at social media...
We at the Business Serum are so excited to have Jenn Cassetta for this week’s episode! Jenn has proven herself to be a kick-*ss woman in all areas of her life. She is a 3rd-degree black belt in HapKiDo with a master’s degree in nutrition, and an NLP certified health coach with 20 years of experience. Today’s conversation starts with Jenn and Laura Lee sharing their survivor’s stories on dark day in American history: 9/11. From this, Jenn talks about how she used martial arts as a way to ...
Rita Boccuzzi joins The Business Serum today to talk about her journey to becoming the well-known and loved Mamma Rita Money. As a child she developed a curiosity about money that could not be quenched. At 18, she opened her first retirement savings account, and bought her first real estate property at 21. With her experiences and wisdom from surviving multiple financial hits including the crash of 2001, cancer including the financial debt on the side, and paying down all of her business debt...
Krissy Mashinsky is the CEO and Founder of usastrong.IO, an all-digital, e-commerce platform that highlights and promotes USA-made products and allows the growth of small businesses. She discovered this need after working within the fashion industry and working on her own products. The difficulty in creating and tracking her own supply chain, sparked the idea for her own platform. In comes, usastrong.IO, a woman-owned digital marketplace that informs the consumer of the step-by-step process e...
Today on The Business Serum Podcast, Laura Lee is interviewing Lara Schmoisman, CEO and Founder of The Darl, a worldwide marketing agency. Lara is an immigrant from Buenos Aires, Argentina. Armed with her signature “Sexy Accent” and an outstanding work ethic, she worked her way up starting in the field of entertainment both behind the camera and in front of the camera as an interviewer on the red carpet. From there, as she grew her family, she began her journey to becoming the marketing guru ...
Lexie Smith, Founder of THEPRBARInc., Co-Founder of Ready Set Coach, and Host of the Pitchin’ and Sippin’ Podcast, discusses the main differences between marketing and PR and how she found herself in the PR industry, For Lexie Smith, PR can be broken down into six relationships that, she explains, are how we build relationships through networking. Lexie Smith PR coaching has changed the game in the PR industry and she takes the time to break it down for all of our viewers. What You’ll Le...
Merchants of Beauty is a bespoke luxury candle company that seeks to introduce bold new offerings into the luxury candle industry. Ava Ghiotti, the founder of the business, aims to create tangible experiences through a creative line of candles that each tells its own multi-sensory story. A self-starter, Ghiotti began her career in entrepreneurship as a makeup artist with a passion for candles. Her fearless attitude in business led her to start her own company which focused on shaking up the t...
Where does a combination of public speaking skills and being a fashion expert translate into a career? In Hollywood, of course! Margo Burr is a fashion and lifestyle expert, in addition to being a publicist. She has quickly become one of the most highly sought after fashion/lifestyle experts in the industry. She regularly appears as a contributor on national shows such as Access Hollywood and KTLA, as well as local stations such as WBFF Baltimore and Great Day Washington. Margo also coaches e...
Everyone knows that networking is important, but how can meeting people really help your business? Emily Merrell is the founder of the Six Degree Society, a group of strong and independent women who are reinventing what it means to network. Emily has a genuine curiosity to hear stories and connect people so that they can make the most of that relationship for their own business. She worked in the fashion industry, but her dream has always been to help people connect with each other. In additi...
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