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Welcome to The Plant Movement Podcast, the ultimate podcast for entrepreneurs, enthusiasts, and professionals in the ever growing Green Industry. The Plant Movement was founded by Willie Rodriguez and Eddie Gonzalez. This podcast brings you engaging conversations, expert insights, and actionable strategies to navigate the challenges and seize the opportunities in your business. Whether you're a seasoned entrepreneur, landscaper, garden center or simply passionate about the green industry, this podcast is your go-to resource for inspiration, knowledge, and success stories. LET'S GROW! Directed and Produced by Eddie EVDNT Gonzalez.
58 Episodes
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Send us a Text Message.Welcome to Episode 57 of The Plant Movement Podcast, where we explore the vibrant world of outdoor design and living. In this episode, we're thrilled to shine a spotlight on a trailblazing company that's redefining outdoor spaces with innovation and elegance: Palm Beach Outdoor Design Group.Established in 2014 by the dynamic father-and-son duo, Joe Mastracchio, Palm Beach Outdoor Design Group has evolved into a powerhouse in the realm of outdoor design and living in Flo...
Send us a Text Message.Welcome back to another episode of The Plant Movement Podcast! On this Episode your host, Willie Rodriguez, embark on a journey with John and Alexander from Rise Agricultural Design Group, where the intersection of nature and human creativity blossoms into visionary landscapes.In this episode, we delve into the fascinating world of landscape architecture with John and Alexander, who seamlessly blend their expertise in design, science, art, and community engagement. Toge...
Send us a Text Message.On this episode of The Plant Movement Podcast, Eddie and Willie sit down and delve into the details of Willie's latest investment venture for his wholesale nursery, A's Ornamental Nursery. Tune in as Willie shares insights into their bold move to acquire a sprawling 20-acre property for their wholesale nursery, a decision involving a staggering $3 million investment.Eddie wastes no time in asking the burning questions, starting with why they chose this particular locati...
Send us a Text Message.On this episode of The Plant Movement Podcast, your host Willie Rodriguez sits down with the dynamic duo behind Growth Pointe, LLC, Daniel and Joshua. At the tender age of 23, these two entrepreneurs have already made waves in the world of plant enthusiasts by shipping green goodness across the entirety of the United States.Their journey began in 2019 with a serendipitous encounter with a Calathea plant, where their last $30 turned into the seed for what would eventuall...
Send us a Text Message.Welcome back to The Plant Movement Podcast! On today's episode, we dive deep into the innovative world of online plant selling with our special guest, Rich Christakes, the creator of Ship My Plants.Ship My Plants isn't just a marketplace; it's a groundbreaking platform designed specifically for plant sellers to thrive in the digital age. Rich shares with us the journey of creating this revolutionary platform, providing a space for plant enthusiasts to connect and transa...
Send us a Text Message.In this episode of The Plant Movement Podcast, your host Willie Rodriguez welcomes back a familiar face, Paul Capote from Paul's General Landscaping. However, this time, Paul brings something new to the table – his own podcast venture, "We the Tradesmen". Join Willie and Paul as they delve into the world of blue-collar workers, discussing the significance of Paul's new podcast and its mission to empower those in the landscaping, construction, and related industries.As a...
Send us a Text Message.Welcome back to another episode of The Plant Movement Podcast! In this exciting episode, your host Willie Rodriguez is joined by co-founder Eddie Gonzalez as they delve into the crucial topic of Spring Preparation for wholesale plant nurseries, garden centers, and landscapers.As the seasons change and the warmer weather approaches, it's essential for businesses in the green industry to be well-prepared. Willie and Eddie explore the key benefits of spring preparation, hi...
Send us a Text Message.Join us on the latest episode of The Plant Movement podcast as your host, Willie Rodriguez, sits down with the inspiring Ashley Burnett, the visionary owner of Coastal Roots Greenery. Ashley takes us on a journey from her unique background in the Beneficial Insects department at Disney, through becoming a Police Officer in Virginia, to her current venture as the creator of a botanical oasis on wheels.Coastal Roots Greenery is not your typical plant shop – it's a mobile ...
Send us a Text Message.Join us on the latest episode of The Plant Movement podcast, where your hosts Willie Rodriguez and Co-host Eddie Gonzalez take a stroll down the garden path to reflect on the incredible year that was and share insights on how to prepare for a flourishing 2024 in the green industry.In this special episode, Willie and Eddie recap the highlights and key takeaways from the insightful conversations with industry leaders, entrepreneurs, and experts that graced the podcast thr...
Send us a Text Message.Welcome to another insightful episode of The Plant Movement Podcast, where we delve deep into the roots of the green industry. In this episode, we have a special guest, Adrian Guerrero, the owner of Insprovider, a leading business insurance provider catering to the unique needs of the green industry.Adrian takes us on a journey through the essential insurance coverages for businesses in Florida, including General Liability, Commercial Auto, Commercial Property, Umbrella...
Send us a Text Message.Welcome back to another episode of The Plant Movement Podcast, your go-to source for inspiration and education in the horticulture, garden center, and landscaping industry! On this episode, we are honored to feature Nasir Acikgoz, the visionary owner of Nova Hardscapes, a leading provider of high-quality hardscape materials.Join us as Nasir takes us on a journey through his personal and professional life, from his roots in Turkey to becoming a successful entrepreneur in...
Send us a Text Message.On this episode of The Plant Movement Podcast, your host Willie Rodriguez takes you on a journey through the exciting world of plant growing and wholesaling with a true innovator, David Turer, the CEO of Plantiful. Plantiful is set to change the game, and you won't want to miss this conversation! Plantiful is a dynamic company with a visionary mission - to become the ultimate solution provider for powering plant growers' and wholesalers' workflows. With a focus on ...
Send us a Text Message.Welcome to another episode of The Plant Movement Podcast, your go-to source for all things business growth, leadership, and horticultural inspiration! Join your host, Willie Rodriguez, and your trusted co-host, Eddie Gonzalez as we dive deep into the roots of your business, exploring why it's often more beneficial to nurture your own talent and promote from within rather than constantly seeking external solutions.In this episode, we'll uncover the hidden potential withi...
Send us a Text Message.On this Episode of The Plant Movement Podcast, your host Willie Rodriguez dives deep into the scorching controversy surrounding Miami Dade's proposed Heat Ordinance. Joined by esteemed guests Arianna Cabrera de Onã , Chief People Officer and General Counsel at Costa Farms, and Barney Rutzke Jr., President of Railroad Nursery, Inc., President of the Dade County Farm Bureau, and key member of various agricultural boards, this episode sets the stage for an intense conversa...
Send us a Text Message.Welcome back, plant enthusiasts! In this exciting episode of The Plant Movement Podcast, your host, Willie Rodriguez, delves deep into the importance of Iguana Control with Special guests, Michael and Michelle, the founders of Humane Iguana Control.South Florida's tropical paradise is not only home to lush greenery and beautiful beaches but also to an invasive species that's wreaking havoc on the local environment - the iguana. Join us as we explore the unique challenge...
Send us a Text Message.On this episode of The Plant Movement Podcast, your host Willie Rodriguez delves into the art of strategizing during those inevitable slow periods in the horticulture, landscape, and garden center industry.Willie starts off by emphasizing the importance of staying positive during downturns. He shares insights on maintaining your enthusiasm and motivation even when the bloom may be off the rose.Next, Willie talks about keeping your product and service quality at a consis...
Send us a Text Message.In this green-thumb gripping episode of The Plant Movement Podcast, we delve deep into the heart of the plant industry's innovation landscape with a visionary guest, Marc Elliott from Go Material. Get ready to unearth the secrets behind the thriving plant-sourcing platform that has been redefining the way contractors and landscapers discover their greenery treasures.Join your host Willie Rodriguez, as he sits down with Marc to unravel the inspiring journey that led to t...
Send us a Text Message.Welcome to another inspiring episode on The Plant Movement Podcast, where we delve into the world of horticulture, sustainability, and companies that are making a significant impact. In this episode, we are thrilled to feature Harrell's Fertilizer, a company that aspires to Grow A Better World through excellence in service, integrity, and value.At Harrell's, the mission is not just about business; it's about making a difference in the lives of people, the environment, a...
Send us a Text Message.On this episode of The Plant Movement Podcast, your host Willie Rodriguez and co-host Eddie Gonzalez dive into the essential topic of hurricane preparation for plant growers. With their signature blend of expert advice and engaging conversation, Willie and Eddie share valuable tips on ensuring your plants and mental well-being are protected during these turbulent times.Joining them as special guests are Garrett, a renowned high-end landscaper from Hardy Outdoors, and Sh...
Send us a Text Message.Join us on The Plant Movement Podcast as we sit down with Matt Denyer, the founder of Brevard Outdoor Services, a thriving hardscape and landscape business. But Matt's story is more than just a tale of business success—it's a testament to the power of faith, family, and fostering a strong business culture.In this inspiring episode, we delve into Matt's journey as a Christian man, dedicated husband, and father of three. We explore how his deep-rooted values have shaped h...
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