Icons Behind Brands With Devleena

Welcome to Icons Behind Brands, the podcast where we unravel the minds of influential figures shaping the future of branding. Join us on a journey into the heart of brand evolution, marketing innovation, and consumer insights with some of the most brilliant minds in the industry.Hosted by Devleena Neogi, Editor in Chief of Icons Behind Brands, each episode delves deep into conversations with renowned leaders, executives, and visionaries who have made significant contributions to the world of branding.In this podcast, we explore the dynamic landscape of branding and marketing, uncovering the strategies, insights, and trends driving success in today's ever-changing market. From digital transformation to the impact of emerging technologies like AI and machine learning, we leave no stone unturned in our quest to understand what it takes to build and sustain iconic brands in the modern era.Our guests bring a wealth of experience and expertise from a diverse range of industries, including consumer goods, technology, finance, and more. Whether they're leading multinational corporations or innovative startups, each guest offers a unique perspective on the challenges and opportunities facing brands in today's global marketplace.Through candid conversations and thought-provoking insights, Icons Behind Brands aims to inspire and educate listeners on the art and science of branding. Whether you're a seasoned marketer, aspiring entrepreneur, or simply curious about the world of branding, this podcast offers something for everyone.Subscribe, Rate & ReviewEnjoying our podcast? Don't forget to subscribe, rate, and review! Your support helps us reach more listeners and continue delivering valuable content. Subscribe now to stay updated on the latest episodes, and take a moment to rate and review us on your favorite podcast platform. We appreciate your feedback and look forward to bringing you more insightful discussions. Thank you for being part of our community! To Connect with Devleena INSTAGRAM : @devleenaneogiLINKEDIN : https://www.linkedin.com/in/devleena-neogi-79b64816/FACEBOOK : https://www.facebook.com/devleena.neogiTWITTER : @devleenaneogiSo, join us as we go behind the scenes with the icons shaping the future of branding. Subscribe now to stay updated on the latest episodes and unlock a world of knowledge, inspiration, and innovation in the world of branding.Icons Behind Brands: Where the future of branding comes to life.

Content Marketing may appear easier than other domains of Digital Marketing, but it requires a lot of effort. Yes you heard it right as you can't just write anything, post it, and expect to reach your target audience. Content Marketing rather takes effective planning, strategy making, and coming up with quality content! Want to know more about it! You can as now you have the accessibility to check out the full podcast. The latest interview with another expert Radhika Manish Bajouria is live!Radhika Manish Bajoria is the founder of Radically Yours. She is among the top 20 LinkedIn Influencers in the country. She frequently speaks at various public forums and was named one of the top 25 most prominent women leaders in Mumbai in 2021 by the World Women Leadership Congress. Check out the episode for some fun and insightful conversation on marketing, branding, communication. Do not miss it. Now listen to your favourite podcast episode at the comfort of your own.Feed your brain with creativity, good leadership qualities, and insightful ideas shared by some of the experienced marketers.✨Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/  read quick summaries of of expert marketing and business interviews

We all know how from being a new and exciting marketing idea, content marketing has evolved into one of the most important and effective marketing tools for almost all businesses. But what are the things to keep in mind while getting yourself engaged in content marketing? Wait, you want an answer for this? If yes then wait for the next episode of Marketing today and tomorrow. Founder of Radically Yours, Ms Radhikha Manish Bajouria who is one of the top 20 LinkedIn Influencers of our country will tell you what and what nots of content marketing. Want to know who she is? If yes then you have got the opportunity! Well, you will get to know more about her in the latest podcast. She was named one of the top 25 most prominent women leaders in Mumbai in 2021 by the World Women Leadership Congress. This young and energetic leader can simplify content marketing in the corporate world for you. Stick around for the soon-releasing upcoming episode of Icons Behind Brand. Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

Want to grow as a leader? Well, you can do it through LinkedIn! Wondering how? Well, you will get your answer in the new podcast of Icons Behind Brands 'Marketing today and tomorrow'. Our host, Devleena Neogi spoke with young marketing leader Radhika Manish Bajouria who highlights her journey and other marketing aspects learned by her experience in front of the listeners in the latest episode of Marketing today and tomorrow. She'll tell how to use the platform for personal branding. Stay tuned because we are releasing the full episode soon! Checkout our YouTube channel to see more of video interviews with marketing experts, interview with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

Wait no more as the new episode is live now!🌟The latest interview with another Marketing Expert Mr. Ishan Bose!  Ishan Bose is the Chief Marketing Officer at Kreditbee, one of the leading FinTech platforms.  He has worked in multiple roles in Field Sales, Inside Sales, B2B Sales, Collections, Customer Support, Learning & Development, and Events. By supporting apps like Mi Live, Bigo Live, Starmaker, Meme Live, Hypstar & Like establish themselves in the Indian market, Ishan has also played a significant role in evangelizing the Indian live streaming sector.Check out the episode for some fun and insightful conversation on marketing, branding, communication. Do not miss it. Now listen to your favorite podcast episode at the comfort of your own.Feed your brain with creativity, good leadership qualities, and insightful ideas shared by some of the experienced marketers.✨Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/  read quick summaries of of expert marketing and business interviews

2022 will be a year of continued change in the digital marketing space. And it will continue to be the same. Do you want to know what marketing tips the team can employ to leverage the advancement and to reach out to the target audience? To all the young marketers out there, this is something which will help you create your marketing strategy in the future tech world! Stick around for the soon-releasing upcoming episode of Icons Behind Brand. Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

What are the major differences between Sales and Marketing? What do you understand by the term Martech? How to follow the digital advancements happening in the sector of marketing? These are some fascinating questions of which you will get answers in the new podcast of Icons Behind Brands ‘Marketing Today And Tomorrow’.Our host, Devleena Neogi spoke with Mr. Ishan Bose, who is CMO at Kreditbee. He is a visionary in developing marketing and sales strategies who is experienced when it comes to Fintech platforms. It's a new episode full of new learnings, new insights, new experiences. So stay tuned because we are releasing the full episode soon! Checkout our YouTube channel to see more of video interviews with marketing experts, interview with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

Do you know that without a comprehensive brand strategy, Strata would not have been able to establish its unique brand identity! It is because your brand strategy encapsulates your company's goals beyond profit. It outlines what distinguishes your brand from the competitors, what makes it unique, and how you want your customers to view it.Want to know about it? If yes then you have got the opportunity. Well, you will get to know more about it in the latest podcast with Mr. Ankit Shah. Mr. Ankit Shah has over 16 years of experience in leadership branding, crisis management, strategic communications, CSR promotion, marketing and branding.Stick around for the soon-releasing upcoming episode of Icons Behind Brand. Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

Branding is more significant than you might imagine for a company. On the surface, your brand could appear to be made up just of visual components like logos and colours, but it actually encompasses all aspects of your company's identity. Your personal brand defines who you are.Wait, you want to know more about it? Well, If that's the case then we are bringing the opportunity with us! You will get answers soon in the new podcast of Icons Behind Brands 'Marketing today and tomorrow'. Our host, Devleena Neogi spoke with Mr. Ankit Shah, who talks about  his journey and other marketing aspects learned by his experience in front of the listeners in the latest episode of Marketing today and tomorrow. The new episode has a lot many unique things for you to learn. So stay tuned because we are releasing the full episode soon! Checkout our YouTube channel to see more of video interviews with marketing experts, interview with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

It's time for you to know the best ever insights! The latest interview with another Marketing Expert Mr. Pavan Kaushik is now Live!  Mr. Pavan Kaushik is the Vice President and Head Corporate Communication & PR of M3M India Group. He has around 30 years of experience in leadership branding, crisis management, strategic communications, CSR promotion, marketing and branding. He has worked for + 10 years in the Ministry of Information and Broadcasting. Check out the episode for some fun and insightful conversation on marketing, branding, communication. Do not miss it. Now listen to your favorite podcast episode at the comfort of your own.Feed your brain with creativity, good leadership qualities, and insightful ideas shared by some of the experienced marketers.✨Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/  read quick summaries of of expert marketing and business interviews

Content marketing is a marketing strategy that uses relevant articles, videos, podcasts, and other media to lure, engage, and uphold an audience. But how to create content which is enough to lure customers? Want to know about it? If yes then you have got the opportunity. Well, you will get to know more about it in the latest podcast with Mr. Pavan Kaushik. Mr. Pawan Kaushik has around 30 years of experience in leadership branding, crisis management, strategic communications, CSR promotion, marketing and branding.Stick around for the soon-releasing upcoming episode of Icons Behind Brand. Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

Do you know what CSR is? Well, yes it can be understood as an ethical leadership approach where businesses attempt to incorporate social, economic, and environmental concerns along with the awareness of individual rights into their corporate operations! But what else do you know about the concept? Not much? If that's the case then we are bringing the opportunity with us! You will get answers to CSR related questions in the new podcast of Icons Behind Brands 'Marketing today and tomorrow'. Our host, Devleena Neogi spoke with Mr. Pavan Kaushik, who highlights his journey and other marketing aspects learned by his experience in front of the listeners in the latest episode of Marketing today and tomorrow. It's a new episode full of new learnings, new insights, new experiences. So stay tuned because we are releasing the full episode soon! Checkout our YouTube channel to see more of video interviews with marketing experts, interview with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

"Good work, great storytelling, good content and complete targeting help reaching out to consumers"These wonderful words are spoken by Ms Suman Varma! And now you have the accessibility to check out the full podcast. The latest interview with another expert Suman Varma is live!Suman Varma is the powerhouse of energy and knowledge when it comes to brand and marketing. She has 26 years of experience of working with leading brands! Check out the episode for some fun and insightful conversation on marketing, branding, communication. Do not miss it. Now listen to your favorite podcast episode at the comfort of your own.Feed your brain with creativity, good leadership qualities, and insightful ideas shared by some of the experienced marketers.✨Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ read quick summaries of expert marketing and business interviews

Marketers are no strangers to navigating sophisticated relationships and campaigns. However, as digital ecosystems grow and industry lines blur, marketers are reimagining how to create value and their own roles. Suman Varma, a brand enthusiast, explores how marketing executives can make ecosystems work for them in our podcast feed.Want to know more about it? If yes then you have got the opportunity! Well, you will get to know more about it in the latest podcast with Ms Suman Varma. She has been engaged with famous brands like ITC, Hamdard, Tata Steel, Zee TV, Pepsi, Airtel and many more. This energetic and charismatic leader can simplify marketing in the corporate world for you. Stick around for the soon-releasing upcoming episode of Icons Behind Brand. Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

How to perform well and stand apart from the rest in a crowded market? How to employ digital marketing in accelerating the overall process? What role does creativity play in marketing? These are some interesting questions of which you will get answers in the new podcast of Icons Behind Brands 'Marketing today and tomorrow'. Our host, Devleena Neogi spoke with Suman Varma who highlights her journey and other marketing aspects learned by her experience in front of the listeners in the latest episode of Marketing today and tomorrow. It's a new episode full of new learnings, new insights, new experiences. So stay tuned because we are releasing the full episode soon! Checkout our YouTube channel to see more of video interviews with marketing experts, interview with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

Guess what? The episode is accessible to all✅The latest interview with another Marketing Expert Mr. Navin Thakur is now Live!  Navin Kumar Thakur is Assistant VP:Marketing at Vascon Engineers Pvt Ltd. He's a passionate marketing professional with huge experience in the marketing sector.Check out the episode for some fun and insightful conversation on marketing, branding, communication. Do not miss it. Now listen to your favorite podcast episode at the comfort of your own.Feed your brain with creativity, good leadership qualities, and insightful ideas shared by some of the experienced marketers.✨Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/  read quick summaries of of expert marketing and business interviews

You may be curious what a marketing communications strategy is that always works, even when there is no budget. The goal of the best communication marketing strategy is to raise brand awareness and convert that interest into sales. But how aware are you of it? Or I would say, have you ever paid attention to this aspect in marketing? Well, if you want to know more about it then you have the opportunity. Well, you will get to know more about it in the latest podcast with Mr. Navin Kumar Thakur. When it comes to specialization, he has expertise in Corporate Brand Strategy, Brand Architecture & Positioning, go-to-market strategies, Advertising Campaigns and Marketing & Media plans etc. Stick around for the soon-releasing upcoming episode of Icons Behind Brand. Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

Without a next-level marketing approach, it is impossible to develop a profitable home-selling business in the fiercely competitive real estate market. And in the upcoming podcast, Mr. Navin Kumar Thakur discusses this relevant subject.Yes, are you excited to listen to it? Not only this, you also have to decide who you want to target, just like you would with any marketing approach. Defining the general attributes of the unit is the first step in the approach. But how should one go about doing it? If you're willing to know the basic and amazing answers to such questions, don't miss the latest podcast.  These are some interesting questions of which you will get answers in the new podcast of Icons Behind Brands 'Marketing today and tomorrow'. Our host, Devleena Neogi spoke with Mr. Navin Kumar Thakur, who highlights his journey and other marketing aspects learned by his experience in front of the audience (the listeners) in the latest episode of Marketing today and tomorrow. It's a new episode full of new learnings, new insights, new experiences. So stay tuned because we are releasing the full episode soon! Checkout our YouTube channel to see more of video interviews with marketing experts, interview with CEO, CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featuredBe sure to follow our host, Devleena Neogi, the editor-in-chief of Icons Behind Brands:https://www.linkedin.com/in/devleena-neogi-79b64816/Visit: https://iconsbehindbrands.com/ to read quick summaries of expert marketing and business interviews

Join host Devleena Neogi in "Marketing Maestro: Unraveling Success with Savijeet Singh" as she delves into an insightful conversation with Savijeet Singh, Director of Marketing at Silvermine Group. With a wealth of experience spanning e-commerce, AI-based SaaS/PaaS, FMCG, and more, Savijeet shares invaluable insights, including:Diverse industry experiences shaping his journey.Strategies for user acquisition and retention.The pivotal role of automation and brand voice.Qualities defining effective leadership.Deep dive into AI-based SaaS/PaaS. This discussion is a must-watch for marketers looking to enhance their skills and glean wisdom from a true marketing maestro. #Teaser #IconsBehindBrands #FutureReadyIndia #DevleenaNeogi #DiveDeepWithDevleena #BrandFactsWithDevleena #futureofmobility#marketing #ecommerce #SaaS #PaaS #leadership #digitalstrategy Subscribe, Rate & ReviewEnjoying our podcast? Don't forget to subscribe, rate, and review! Your support helps us reach more listeners and continue delivering valuable content. Subscribe now to stay updated on the latest episodes, and take a moment to rate and review us on your favorite podcast platform. We appreciate your feedback and look forward to bringing you more insightful discussions. Thank you for being part of our community. To Connect with Devleena ·        INSTAGRAM: @devleenaneogi·        LINKEDIN: https://www.linkedin.com/in/devleena-neogi-79b64816/·        FACEBOOK: https://www.facebook.com/devleena.neogi·        TWITTER: @devleenaneogi

Embark on a captivating journey through the marketing realm with "Exploring the Marketing Landscape with Monalisa Mandal," featuring the esteemed Vice President of Marketing at Fever FM, Monalisa Mandal. With an illustrious 17-year career, Monalisa has left an indelible impression on the industry, crafting impactful campaigns and mastering digital and on-ground events. Hosted by Devleena Neogi, editor-in-chief, this exclusive interview delves into:Marketing strategies of industry giants like Zomato. Navigating the competitive landscape with finesse.Unveiling potential pitfalls of hyper-targeted advertising.Challenging common myths surrounding corporate leadership.Join us for a thought-provoking dialogue that delves deep into marketing strategy, consumer trends, and the remarkable journey of a seasoned marketing luminary. Tune in for invaluable insights to stay ahead in the ever-evolving world of marketing#marketing #Teaser #IconsBehindBrandss #FutureReadyIndia #DevleenaNeogi #DiveDeepWithDevleena #BrandFactsWithDevleena##MarketingInsights #FeverFM #IndustryExpert #MarketingEvolution #RadioIndustry #DigitalMarketing #ZomatoCampaign #HyperTargetedAdvertising #LeadershipMyths #PR #CorporatePR #ConsumerBehavior #MarketingTrends #ExclusiveInterview#IndustryLeadership#MediaMarketing#FeverFMInterview#leadership #MarketingApproaches #ReputationManagementSubscribe, Rate & ReviewEnjoying our podcast? Don't forget to subscribe, rate, and review! Your support helps us reach more listeners and continue delivering valuable content. Subscribe now to stay updated on the latest episodes, and take a moment to rate and review us on your favorite podcast platform. We appreciate your feedback and look forward to bringing you more insightful discussions. Thank you for being part of our community.To Connect with Devleena INSTAGRAM: @devleenaneogiLINKEDIN: https://www.linkedin.com/in/devleena-neogi-79b64816/FACEBOOK: https://www.facebook.com/devleena.neogiTWITTER: @devleenaneogi