Women Empower Wednesdays

In this inspiring episode of Women Empower Wednesdays, host Bree Logue speaks with Jen Sugermeyer, the founder and CEO of ATA Cosmetics. Jen shares her transformative journey from a career in IT leadership to revolutionizing the beauty industry with her innovative jade applicator, which combines skincare and makeup application into one eco-friendly tool.Summary:Jen Sugermeyer discusses her entrepreneurial shift and the challenges of introducing a novel product like the jade applicator, which aims to replace conventional makeup sponges, brushes, and even gua sha tools. She highlights the importance of education and hands-on demonstrations in marketing her unique product. Jen also delves into her personal growth, including her journey to sobriety and how it inspired her to help others enhance their lives.Show Notes:Jen Sugermeyer's Background: An introduction to Jen's transition from IT to the beauty industry, driven by her passion for impactful innovation.Innovation in Beauty Tools: Discussion on the creation and unique aspects of the jade applicator, emphasizing the challenges of educating consumers about a new way to apply skincare and makeup.Marketing Strategies: Insights into how ATA Cosmetics is tackling marketing challenges, including partnerships with advertising firms and active participation in trade shows.Personal Development: Jen talks about her sobriety and the profound personal development journey that helped shape her business philosophy.Entrepreneurial Challenges: Jen shares the obstacles she has faced in launching and scaling ATA Cosmetics, particularly around product education and customer engagement.Future Aspirations: A look into the future developments for ATA Cosmetics, including new product lines like eye gels and serums designed to complement the jade applicator.Jen's story is not just about creating a new product but also about how personal transformation can lead to professional innovation, aiming to make a tangible difference in people's lives through her entrepreneurial ventures.Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of Women Empower Wednesdays, host Bri Logue talks with Misty Santos, a marketing professional and fractional Chief Marketing Officer (CMO) who specializes in transforming businesses through effective sales and marketing strategies. Misty’s extensive background allows her to aid women-led businesses in expanding their reach and strengthening their financial stability.Summary:Misty Santos shares her journey from owning a fitness business to becoming a fractional CMO, focusing on empowering women business leaders through enhanced sales and marketing strategies. She discusses the significance of having a good biography, evolving as an entrepreneur, and her approach to providing temporary or long-term marketing leadership in businesses. Additionally, Misty touches on the importance of email marketing and offers valuable insights into the use of storytelling in marketing.Show Notes:Introduction to Misty Santos: Overview of Misty's career and her role as a fractional CMO.Entrepreneurial Journey: Misty discusses her transition from fitness to marketing and the motivations behind her career shift.Fractional CMO Explained: Explanation of what a fractional CMO does and how this role benefits businesses.Importance of Sales and Marketing: Insights into the essential nature of mastering sales and marketing for business success.Email Marketing Emphasis: Discussion on the effectiveness of email marketing and tips for building and engaging an email list.Storytelling in Marketing: Misty emphasizes the power of storytelling as a marketing tool.Advice for Entrepreneurs: Strategies for entrepreneurs on maintaining resilience and financial stability through effective marketing practices.Misty Santos exemplifies how strategic marketing and sales operations can significantly impact business growth, especially for female entrepreneurs looking to strengthen their positions in their respective industries.Connect with Misty:https://www.linkedin.com/in/mistysantos/Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this empowering episode of Women Empower Wednesdays, host Bri Logue sits down with Nikki Rausch, the accomplished CEO of Sales Maven. Nikki, with her 25 years of sales experience, has shifted from a corporate sales role to an educator and coach helping entrepreneurs, especially women, master the art of selling authentically and effectively.Summary:Nikki shares her journey from a high-flying corporate sales career to becoming an entrepreneur focused on teaching strategic and authentic sales techniques. She discusses the pivotal role communication plays in sales, drawing from her extensive background in neuro-linguistic programming (NLP) to enhance interpersonal interactions and business negotiations. Nikki emphasizes that sales should not be seen as coercive but rather as a collaborative process aimed at mutual benefit.Show Notes:Nikki's Transition to Entrepreneurship: How she shifted from her corporate sales career to starting her own business focusing on sales coaching.The Role of NLP in Sales: Nikki explains how neuro-linguistic programming has transformed her communication skills and how she applies these techniques to improve her clients' sales processes.Challenges Women Face in Sales: Discussion on the common hurdles female entrepreneurs encounter in sales and how Nicki's approach helps overcome them.Sales Maven Society: Nikki introduces her group coaching program where she supports clients in refining their sales skills in a community setting.Personal Insights and Advice: Nikki shares personal anecdotes and advice for entrepreneurs struggling with sales, emphasizing the importance of genuine communication and understanding buyer signals.Books and Resources: Information about Nikki’s books, including titles like "Buying Signals" and "The Selling Staircase," which provide further insights into her sales philosophy.Connect with Nikki:https://yoursalesmaven.com/https://www.facebook.com/yoursalesmaven/https://www.instagram.com/your_sales_maven/https://www.linkedin.com/in/nicolerausch/Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this week's episode of Women Empower of Wednesday host Bri Logue interviews Susan Payton, Susan helps business owners harness the power of storytelling to demonstrate their value, attract their ideal clients, and get paid what they’re worth. Her book was released in March 2022, and quickly became a UK and US #1 bestseller on Amazon in several business categories, including Marketing and Sales!In a noisy world, where it’s getting harder and harder to stand out from the crowd and be heard above the noise, Susan is passionate about showing business owners how to clearly articulate their value and speak to the right people, at the right time, with a simple message and a great story.   Described as a “game-changing” framework, her simple but powerful process helps entrepreneurs and marketers craft stories and narratives that launch businesses, build brands and create raving fans. Connect with Susan:www.thebusinessofstories.comhttps://www.linkedin.com/in/susanpaytonuk/https://www.facebook.com/SusanPaytonUK/Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this vibrant episode of Women Empower Wednesdays, host Bri Logue welcomes Sonia, an internationally certified leadership and high-performance coach with a rich background in teaching corporate leaders to enhance interpersonal skills such as emotional intelligence, communication, and influencing without authority. Sonia, who also contributes her expertise as an adjunct professor at the University of San Francisco and an executive coach at the University of California, Davis, delves into her journey from having a strong focus on technical skills to emphasizing the indispensable interpersonal skills that distinguish successful leaders.Key Takeaways:Shifting Focus to Interpersonal Skills: Sonia underscores the pivotal shift from technical prowess to interpersonal abilities, highlighting the latter as crucial for leadership success.Journey into Coaching: Sharing her personal trajectory, Sonia recounts a moment of realization that propelled her from feeling misplaced among executives to embracing her true calling in coaching, fueled by a passion for unlocking leadership potential in others.Navigating the Dual Path: Sonia reflects on her experience of balancing a full-time executive role with her coaching practice, emphasizing the energizing nature of meaningful work.Emotional Intelligence as the Foundation: Sonia advocates for building emotional intelligence, comprising self-awareness, self-management, and the capacity to navigate social complexities, as the cornerstone of effective leadership.Creating Discipline and Routines: Highlighting the challenges of entrepreneurship, Sonia discusses the importance of self-imposed routines and community support to maintain motivation and accountability.Cultivating Connection in a Remote World: The conversation also touches upon the critical need for human connection, especially post-pandemic, and the ways to foster meaningful interactions in a predominantly remote work environment.Connect with Sonia:LinkedIn: https://www.linkedin.com/in/soniaksingh/Website: www.SoniaKSingh.comConnect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of Women Empower Wednesdays, host Bri Logue has a captivating conversation with Cathlyn Melvin, a multifaceted TEDx coach and copywriter. Cathlyn's journey from an actor to an entrepreneur unfolds, revealing how her passion for performance and storytelling naturally transitioned into coaching individuals to craft and deliver impactful TEDx talks and compelling copy. She emphasizes the importance of messaging and how it's crucial for conveying ideas that resonate with audiences, whether on the TED stage or through email marketing.Cathlyn discusses her unique approach to helping clients find the perfect blend of authenticity and strategy in their messaging. She shares insights into the preparation process for TEDx speakers, highlighting the excitement and challenges as some of her clients gear up for their upcoming talks. On the copywriting side, Cathlyn introduces "copy mining," a service where she repurposes existing content into engaging email sequences for her clients, stressing the power of email marketing in reaching an audience effectively. Her story reflects a deep understanding of the importance of voice and structure in both public speaking and writing, offering valuable advice for anyone looking to enhance their communication skills.Connect with Cathlyn:LinkedIn: www.linkedin.com/in/cathlynmelvin/Facebook: www.facebook.com/cathlyn.rightcatcreative/Instagram: www.instagram.com/rightcatcreative/https://www.rightcatcreative.com/tedxqaConnect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of Women Empower Wednesdays, host Bri Logue delves into a fascinating conversation with April Roberts, a multifaceted coach dedicated to empowering Gen-X women entrepreneurs. April shares her journey from a corporate lawyer and financial advisor to embracing her role as a business consultant, high-performance life coach, and shamanic spiritual healer. She illuminates the importance of connecting with one's femininity to achieve abundance, love, spirituality, and alignment in both personal and professional realms.Summary:April's transition from the corporate world to entrepreneurship reveals a profound shift towards integrating feminine energy into sales and business strategies. She highlights how embracing femininity can revolutionize the sales process, making it more about connection and communication. April's unique approach helps women overcome the stigma associated with sales, enabling them to serve their clients more effectively. The conversation also touches on the significance of self-care, spiritual growth, and surrounding oneself with positive influences. Through personal anecdotes and insightful advice, April encourages women to pursue entrepreneurship with faith, trust, and passion.Connect with April:www.vixengathering.com https://www.facebook.com/profile.php?id=100091284536857&mibextid=9R9pXOhttps://www.instagram.com/vixengathering/ LinkedIn: https://www.linkedin.com/company/vixen-gathering/https://www.facebook.com/groups/554279832905581Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

Today, I released my 100th episode! I am so grateful to have connected with so many incredible women, learning from their experiences, and sharing their wisdom with all of you.And what better way to celebrate this milestone than with an actual celebration!? Join us tonight at a special event - an evening dedicated to empowerment, connection, and community!!For more details and to RSVP, head over to event.womenempowerwednesdays.comThank you to all of you for your support, feedback, and enthusiasm. You've made Women Empower Wednesdays more than just a podcast; you've made it a community.Here's to 100 episodes, and many more to come. Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

This episode of "Women Empower Wednesdays" features host Bri Logue and guest Jessica Gruber from BuzzWorks, a web design agency. Jessica shares her journey balancing family and business, and her success with networking. She emphasizes the importance of sales, client understanding, and the role of a website and social media in business growth. Connect with Jessica:https://www.linkedin.com/in/jessica-gruber/https://buzzwks.com/Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of "Women Empower Wednesdays," host Bri Logue converses with Sasha Lipskaia, a spiritual guide and sacred intimacy mentor. They delve into Sasha's personal journey towards deeper self-understanding and self-expression, encompassing her work in intuitive channeling, tantric practice, sacred sexuality, and energetic healing. The episode highlights the significance of reconnecting with one's intuition, opening one's heart to love, and the transformative power of embracing one's true self. Sasha also discusses her approach to helping others manifest their higher purpose and embody their truth.Connect with Sasha:https://www.sashalipskaia.comFB: https://www.facebook.com/sashalipskaiacoachIG: https://www.instagram.com/sashalipskaiaYouTube: https://www.youtube.com/sashalipskaiaPodcast: Being Brave with Sasha Lipskaia: https://podcasts.apple.com/ca/podcast/being-brave-with-sasha-lipskaia/id1538478078 Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

This episode of "Women in Power Wednesdays" features Shannon Talbot, a former corporate leader who transitioned to entrepreneurship, focusing on coaching women towards happier, healthier, and more fulfilled lives. Shannon shares her journey of leaving the corporate world, starting her coaching business, and the challenges and triumphs she faced along the way. She discusses her passion for speaking, the launch of her book "Breaking Free," and provides insights into achieving work-life balance, managing stress, and living authentically.Connect with Shannon:www.shannontalbot.comhttps://www.linkedin.com/in/shannon-talbot-mba/ https://www.instagram.com/shannontalbot_coachingConnect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of "Women Empower Wednesdays," host Bri Logue chats with Jennifer Hopson, a multifaceted entrepreneur involved in health coaching, motivational speaking, and co-founder of the Happy Healthy and Skeptical Podcast. Jennifer shares her journey from starting in network marketing to launching her health and wellness program, Shine Well. She emphasizes the importance of self-care, combating negative self-talk, and creating a supportive community for success. Jennifer's story is a testament to the power of resilience, empowerment, and the impact of fostering a positive mindset.Connect with Jennifer:Instagram @shineupcoachingfacebook: https://www.facebook.com/jhopsonarbonne?mibextid=ZbWKwLwebsite: https://jenniferhopson.podia.com/Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of "Women Empower Wednesdays" host Bri Logue and guest Angie Colee, a business coach and marketing strategist,  discuss overcoming sales call anxiety and embracing a positive mindset for business success. She shares strategies for making sales more conversational and less intimidating, emphasizing the importance of self-awareness and acceptance in entrepreneurship.About Angie:Angie is a business coach and marketing strategist working with creative entrepreneurs - the rule breakers and rebels. She helps you turn ideas into assets and assets into revenue streams... all without becoming a completely different person or losing your edge.Angie has a Master’s degree from Carnegie Mellon and has consulted with and run creative teams for Jeff Walker’s Product Launch Formula (PLF), MasterClass, Lowe’s, Copy Chief, Orzy Media, and Robert Kiyosaki’s Rich Dad brand.Angie is the author of Permission to Kick Ass (now available on Amazon!) and hosts a podcast by the same name. When she's not writing or publishing new episodes, you’ll find her on the road living as a full-time digital nomad with her cats, Stella and Ollie.Connect with Angie:Angie’s website: https://permissiontokickass.com/Permission to Kick Ass book on Amazon: https://www.amazon.com/dp/B0CLVY3G3TPermission to Kick Ass podcast (available on all major streaming platforms): https://www.buzzsprout.com/2283167 Angie on LinkedIn: https://www.linkedin.com/in/angiecolee/ Angie on YouTube: https://www.youtube.com/@permissiontokickass Angie on Facebook: https://www.facebook.com/realangiecolee Angie on Insta: https://www.instagram.com/angiecolee/  Angie on TikTok: https://www.tiktok.com/@permissiontokickass  Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of "Women Empower Wednesdays," host Bri Logue talks with Sandi MarLisa, a multifaceted artist passionate about the Emerald and Forgotten Coasts of Florida. Sandi shares her journey from a secluded artist to engaging with her community through music and writing. She emphasizes the importance of stepping out of one's comfort zone to embrace creativity and build meaningful connections. Her work, including her fiction book in progress and her musical duo Jack and Gin, showcases her commitment to bringing local culture and personal stories to the forefront.Connect with Sandi:Facebook.com/SandiMarLisaInstagram.com/SandiMarLisa JackandGinMusic.comSandiMarLisa.comConnect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode Host Bri Logue interviews Riya Sokol! Riya is an internationally acclaimed artist, speaker, and viral content creator. She gained widespread recognition for her video poem, “Thank You, Coronavirus,” which has been translated into dozens of languages and has received awards at various international festivals.Since the age of six, Riya has been on stage as a singer, and is now an accomplished public speaker. With her unique approach to human existence, she is revolutionizing communities and making an impact on the world.In this episode, she shares her journey from childhood stage performances to overcoming depression and anxiety. Sokol discusses how her early experiences on stage influenced her connection to purpose and how facing and conquering mental health challenges led her to find inner freedom and joy. She offers advice on coping with depression, the power of manifestation, and the impact of focusing attention on positive outcomes, aiming to inspire listeners with her story of resilience and empowerment.Connect with Riya:https://www.instagram.com/riya_sokol/?hl=enhttps://riyasokol.com/en/Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of "Women Empower Wednesdays," host Bri Logue interviews Toni Klecker, the owner of Mama T's Salsa. Toni shares her journey from a corporate background to becoming an entrepreneur, creating her salsa brand. She discusses the challenges of balancing motherhood and business, emphasizing the importance of time management and setting priorities. Toni also delves into her experiences with e-commerce, influencer marketing, and product development. The episode covers her passion for clean and simple ingredients and her innovative approach to salsa flavors.Connect with Toni:@toniklecker  @mamatssalsaConnect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of "Women Empower Wednesdays" hosted by Bri Logue, guest Raegan Hailey, a Texan realtor, shares her journey in real estate. They discuss Raegan's family background in the industry, her path through college and travel, and her entry into real estate. Key topics include the challenges of starting in real estate, strategies for personal growth, balancing work and personal life, and the importance of networking. The episode also highlights Raegan's insights on working with investors, the creative aspects of the field, and her book recommendation, "The Four Agreements" by Don Miguel Ruiz.Connect with Raegan:@homesbyhaileydfwConnect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

In this episode of "Women Empower Wednesdays" hosted by Bri  Logue, interviews guest  Kirsten Lum, the Chief Technology Officer at Storytellers AI. Kirsten shares her journey from the arts to becoming a scientist and entrepreneur, detailing her shift from corporate roles at major companies like Amazon and Expedia to co-founding her own AI and machine learning company. She discusses the challenges and rewards of entrepreneurship, especially the creative aspects and problem-solving skills it requires.Kirsten and her husband, who also works in the startup, focus on helping small to midsize businesses incorporate AI and ML technologies into their operations. She highlights the importance of predictive analytics in various industries and explains how her company assists organizations in leveraging their data for growth and efficiency. The conversation also touches on the significance of knowing your purpose ("why") in entrepreneurship and the importance of setting clear roles and responsibilities when working with a spouse or family member in a business. Connect with Kirsten:https://storytellers.aihttps://x.com/machsciConnect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

This episode of the "Women Empower Wednesdays" features host Bri Logue interviewing Stacy Raske, a business strategist, speaker, best-selling author, and mindset and leadership coach at Influential Leadership. The discussion revolves around Stacy's journey, her approach to personal and professional growth, and her focus on boundaries in various aspects of life. They delve into the importance of establishing solid business systems and automations, the impact of childhood trauma on entrepreneurship, and the necessity of authenticity in personal and professional domains. Stacy emphasizes building resilience, managing time and energy, and the crucial role of setting boundaries for success in business and personal life.Connect with Stacy:https://www.facebook.com/stacy.raske.martinhttps://beinflowential.comConnect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media

The episode of the Women Empower Podcast hosted by Bri Logue features Danielle Baily, an efficiency and implementation consultant. Danielle shares her journey of becoming an entrepreneur and offers insights into improving efficiency and implementation in businesses. Key topics include the challenges of selecting appropriate software, the importance of time management, setting clear expectations, and communication strategies. Danielle emphasizes the need for process creation, delegation, and managing reactivity in the digital age. The episode also delves into handling setbacks, prioritizing tasks, and maintaining productivity. Danielle's approach focuses on helping entrepreneurs, especially women, streamline their processes and achieve their goals more effectively.Connect with Danielle:Website: https://daniellebaily.com/Program site: https://learn.daniellebaily.com/Facebook: https://www.facebook.com/thedaniellebailyInstagram: https://www.instagram.com/thedaniellebaily/LinkedIn: https://www.linkedin.com/company/thedaniellebailyTwitter: https://twitter.com/danibailyYouTube: https://www.youtube.com/@thedaniellebailyGiveaway: https://learn.daniellebaily.com/products/6"From Chaos to Control: The Entrepreneur's Guide to Building Consistent Habits"  Promo Code: Control         Connect with Bri:Website: www.brilogue.comIG: @bri.logueFB: @bri.logueWant to be on the podcast?Send me an email at: podcast@ivory.media