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Welcome to the How to Find More Direct Clients Than you can Poke a Stick at podcast, a mix of both solo episodes and expert interviews for translator training. Our ideal listener is an early-career, ambitious and passionate online language services provider already making 3k a month. She is committed to professional growth and achieving success in the fiercely competitive translation and interpreting industry. She balances multiple responsibilities with resourcefulness, values mentorship, is open to learning, and investing in her professional development journey. She embraces technology and seeks to optimize workflow. Eager to connect with like-minded peers and build out her professional network, she is determined to overcome challenges and become a sought-after freelance translator.
Hit the + button in Apple podcasts/iTunes or SUBCRIBE in Spotify to be notified when new episodes drop. For regular entrepreneurial translator inspiration straight into your inbox sign up at: www.entrepreneurialtranslator.com/directclients
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On the podcast this week I caught up with the one and only John di Rico. He lives and works in Nice, France as a certified translator in France. John interprets in the FR/EN language pair in court and for the French police and justice system. John recently moved sideways from his role as sales manager WordFast (CAT tool of choice for Mac users) to WordBee that makes an all in one cloud-based TMS and CAT tool combined.Some highlights from this very wide-ranging conversation: John advocate...
In freelance translation, scaling your business beyond a certain point, usually €36k a year, can seem like a very daunting task. However, by implementing strategic shifts in your approach, you can unlock new levels of growth and profitability. In this blog post, we’ll explore four key shifts that can help you scale your freelance translation business to high 5-figure or yes even 6-figure income. From niching down in your industry to leveraging AI and investing in your growth, these tactics wi...
This week's podcast episode stars DE/EN chemical translator Sarah Silva of Business Translated.Sarah is a specialised chemical translator working from German into her native English at ChemicalTranslator.com. She’s also been supporting translators with the business and marketing side of translation since 2019 through her weekly emails, courses, and within The Expedition Group, a membership for translators that offers a new marketing adventure every month. Her latest book Your Ticket To Explor...
This week on the podcast I caught up with Virginia Katsampiri of V Mentoring (Business Coaching for Translators). Virginia Katsimpiri, PhDc, is a certified translator & translation business owner at vtranslations.gr and business strategist and mentor at vmentoring.com with over 15 years' experience. Holding an ΜA in translation and an executive MBA in client acquisition strategies, she has helped hundreds of freelance translators/interpreters and small business owners worldwide to at...
This week I chatted to AI whizz Josh Goldsmith on the podcast.Josh is a UN and EU accredited translator and interpreter working from Spanish, French, Italian, Portuguese and Catalan into English. He splits his time between interpreting, translating, and working as a trainer and researcher focusing on the intersection between interpreting, technology and education. As Founder and Chief Educational Officer of techforword, Josh shares tips about technology, translation and interpreting in confer...
This week on the podcast I was really thrilled to catch up with my business friend and colleague Damien Schreurs. Here he teaches all you Mac listeners out there some nifty hacks and a basic automation tipDamien Schreurs started EasyTECH in 2013 as a side hustle to experience entrepreneurship while preserving a steady paycheck. In September 2016, Damien finally quit his 9-to-5 job to offer Apple training and consultancy services in Luxembourg, aiming to regain control of when and how he could...
Sign up for our next translator training webinar on Tuesday 2 April at 15.30 CET. Time permitting we will tackle the following topics: How to niche down and dominate your spaceThe challenge of AIQuiz and email marketingThe webinar is free. Sign up at the link below.Buy our paperback: How to Find More Direct Clients Thrive as a Premium Freelance Translator in Your Niche and Futureproof Your Career
Sign up for our next translator training webinar on Tuesday 2 April at 15.30 CET. Time permitting we will tackle: How to niche down and dominate your spaceThe challenge of AIQuiz and email marketingThe webinar is free. Register at the link below. Buy our paperback: How to Find More Direct Clients Thrive as a Premium Freelance Translator in Your Niche and Futureproof Your Career
This week I learnt something really cool in my business. Google Website Indexing. This is a crucial step towards ensuring your website gets the visibility you and your business deserve.Understanding Google Website Indexing:It's the process by which search engines like Google discover, crawl, and include your web pages in their database. When your website is properly indexed, it stands a MUCH better chance of appearing in relevant search results, driving organic traffic and pote...
On the podcast this week I had the enormous pleasure of interviewing Viveta Gene. Viveta Gene is a passionate and driven executive armed with 20+ years of experience in the translation and localization industry. She has a 360-degree view of the Translation and Localization Workflow thanks to her previous experience as a Language Solutions Specialist, Business Developer, Vendor Manager, Project Manager and Linguist. Her focus is to promote new trends in the industry, where translati...
This week on the podcast I was delighted to speak to Anna Lundberg. Anna Lundberg is the founder of OneStep Outside, where she helps experienced professionals around the world design a career, a business and a lifestyle that brings them more freedom, flexibility and fulfilment - outside of the conventional 9 to 5. She is the author of Leaving the Corporate 9 to 5 and Outside of the 9 to 5, and host of the Reimagining Success podcast. She lives with her two young children on the south coast of...
Personal branding has become more pervasive than ever and plays such a pivotal role in shaping perceptions and creating lasting impressions. Here are just a few tips to build the business of YOU: Craft Your Identity in a Crowded SpacePersonal branding is not just a buzzword; it’s a dynamic process to intentionally shape HOW you are perceived by others. In an era dominated by digital platforms and social media, personal branding is a requirement for professionals in various fields.Th...
This week I spoke to Susanna Reay about how online presence and visibility is absolutely essential for online service providers. Here are just a couple of takeaways from this wide-ranging conversation: Score app is a very useful way to get more qualified leadsA quick online search is the first port of call for prospective clientsShowing up is so much more important than outdated keyword stuffing Personal stories are memorable and help people relateAcronyms used: EEAT - Exp...
How to use storytelling in your content marketing...The importance of storytelling in sales and marketingIf you want to build a daily-weekly-monthly lead engine then you need to learn how to weave stories into your marketing copy and content to drive traffic to your online assets and start conversations that convert to sales.Here are 3 things I do in my own storytelling: 1. Select a relevant story: look for a story related to YOUR service. This may be a personal story, a client win experience...
This week I had the enormous pleasure of interviewing Rebecca Hollis who heads up the growth division of Score App. I am a score app user myself and put out a deep dive survey shortly before Christmas. The insights I received were most valuable to position my offers before my own audience. Here are 3 things this nifty tool can do for your freelance translation business: In-Depth Market Analysis:Score app provides you with a comprehensive and in-depth market analysis, enabling service provider...
This week I had the immense pleasure of interviewing global personal branding, virtual hiring expert and my own business mentor, Chris Ducker. Chris Ducker is a serial entrepreneur and author of the bestselling books, Virtual Freedom and more recently, Rise of the Youpreneur.Based in Cambridge, England, Chris owns and operates several businesses, including the VA recruiting hub, VirtualStaffFinder.com and the personal brand enterprise education company Youpreneur.com. He is regarded as one of...
Last Saturday and for the first time ever, I spent an entire afternoon at an online journaling workshop. It lasted a whopping 4 hours and boy did it go by in a flash!Journaling is a super personal practice that has various benefits ranging from self-reflection to improved mental health, stress reduction and enhanced self-awareness.There are different types of journals: gratitude journals, bullet journals, dream journals and reflective journals.Me? I dig gratitude journals the best. ...
Happy New Year 2024! I hope you are feeling the new year vibes and are ready to smash your business and life goals out the park this year!Our online webinar How to Find More Clients Than you can Poke a Stick at will be held on Tuesday 23rd January at 16h CET. This webinar dives deep into 3 main obstacles holding freelance translation business growth back and offers some robust solutions to these problems. The webinar is free of charge but you do need to register. Please sign up here: Buy...
Have you ever sat down to write a blog or social media post and you just froze? Not because of fear or imposter syndrome, because those are 100% real, too. But instead, you froze because you just didn’t really know what it was that your ideal customer wanted or needed from you. This can really feel like you’re just pulling any old idea out of a dark hole.Now, of course, we all suffer from writer’s block at some point, but what is worse is not understanding WHO you’re serving and WHY. Thi...
Not having an adequate SEO strategy is THE number one mistake I see translators make time and again with their online presence. If they have a website it's always very nice but they are not doing nearly enough to drive traffic and eyeballs to it. That's like wearing Harry Potter's invisible cloak. If prospects can't SEE us how on earth will they BUY from us? Essentially, onpage SEO helps us build a constant pipeline of warm leads for our translation business. As I´ve said before, everything c...
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