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© 2025 Power to Sell
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Power to Sell is a student-led podcast focusing on mastering the underlying skills of persuasion, leadership, and sales. It's focused on how we transform these 'ordinary' human skills into the extraordinary and how we can differentiate ourselves based on how we sell versus the characteristics of what we sell.
34 Episodes
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For our first episode of Spring 2025 (episode 34), students sat down with the CEO of Corvent Medical, Richard Walsh. Richard talked about his career in medical device sales, the story of Corvent Medical, and the importance of setting goals. Students had an excellent opportunity to understand better the entrepreneurial journey of a medical device startup, which started during COVID-19, regulatory challenges, and the importance of staying focused and goal-oriented. Richard shared several ...
For our seventh and final episode of Fall 2024 (episode 33), students sat down with Shannon Hauf, the Senior Vice President and Head of North America, Australia, and New Zealand Product Supply for Bayer. Shannon shared her journey from growing up on a farm in southern Minnesota to being an executive at Bayer today. Shannon discussed the importance of trust, responsibility, resilience, teamwork, passion, and credibility. Shannon shared several great stories and talked about her time in Fargo w...
For our sixth episode of Fall 2024 (episode 32), students sat down with Patty Post, the Founder of Checkable. Patty shared her entrepreneurial journey, talked openly about challenges, and discussed her goals and motivation. Students had an excellent opportunity to understand better the entrepreneurial journey in a small medical device startup, the regulatory challenges, and the importance of staying focused and showing up every day. Patty shared several great stories and talked about the entr...
Students continued to explore the theme of 'dorm room to the boardroom' when they sat down with Darren Jacoby, CEO of Protosthetics, on a Sunday afternoon in Boston, MA, to record our fifth episode of Fall Semester 2024 (episode 31). A unique aspect of this interview is two of our student hosts are sales internships at Protosthetics, which led to a slightly deeper discussion about product development and sales strategy. Darren shared a lot about his entrepreneurial journey, his decision to ac...
In our fourth episode of Fall Semester 2024 (episode 30), students continued to explore the theme of dorm room to boardroom by sitting down with Wes Cummins, CEO of Applied Digital, at their headquarters in Dallas, TX. Wes shared stories about the beginning of Applied Digital, their massive investments into North Dakota, and why those investments make sense. He discussed the importance of being able to help others understand complicated technology and covered many leadership and sales l...
In our third episode of Fall Semester 2024 (episode 29), students continued to explore the theme of dorm room to boardroom by sitting down with Kevin Black, CEO of Creedence Energy Services. Kevin shared his founder story with Creedence Energy Services, talked about his time at NDSU, discussed business challenges such as economic downturns and COVID-19, and shared great stories with our students. He covered many outstanding leadership and sales lessons, such as the importance of putting in th...
In season five of the Power to Sell Podcast, our NDSU Sales students are exploring the theme dorm room to boardroom. In our second episode of Fall Semester 2024 (episode 28), students got the chance to visit NDSU Alumni Brent Boucher, the Senior VP of Americas for Solventum. Brent shared his career journey in the medical device industry and how his time at NDSU helped prepare him. Brent discussed the importance of collaboration, building great teams, and being results-oriented.&nb...
In season five of the Power to Sell Podcast, a theme our NDSU Sales students are exploring is going from the dorm room to the boardroom. In our first episode of Fall Semester 2024 (episode 27), students sat down with Darrin Peterson, the President of Marvin Windows! In addition to starting at the company mowing lawns in the summer of 1986, Darrin is now the first non-Marvin family member to serve as President in the company's 112-year history. Darrin shared his career journey and discus...
In season four of the Power to Sell Podcast, our NDSU Sales students continue to explore multiple themes and visit with sales leaders and executives from various industries. In the final episode of Spring Semester 2024 (episode 26), students sat down with Matt Berseth, co-founder and Chief Information Officer, and Robert Thomas (R3), Sales Manager of NLP Logix, a data analytics and artificial intelligence services firm. Matt shared his career journey, starting at Microsoft after graduating fr...
In season four of the Power to Sell Podcast, one theme our NDSU Sales students are exploring is the business of sports and how sales skills are used in sports. In our sixth episode of Spring Semester 2024 (episode 25), students sat down with Alan Fish, the VP of Global Business Development for the PGA Tour! Alan shared his unique career journey of becoming an ‘accidental’ sales professional! He highlighted the importance of integrity, hard work, and understanding your customer’s needs. Alan a...
In season four of the Power to Sell Podcast, one theme our NDSU Sales students are exploring is the business of sports and how sales skills are used in sports. In our fifth episode of Spring Semester 2024 (episode 24), students sat down with two NFL sports agents from Team IFA, John Waller and Jackson Magnini. John and Jackson shared their unique career journeys and highlighted the importance of rapport, relationships, and teamwork. Our guests also talked about how critical these skills are w...
In season four of the Power to Sell Podcast, one theme our NDSU Sales students are exploring is the business of sports and how sales skills are used in sports. In our fourth episode of Spring Semester 2024 (episode 23), students sat down with the Athletic Director of North Dakota State University, Matt Larsen. Matt shared his career journey to Fargo, ND, and highlighted the importance of teamwork and listening. Additionally, he discussed the impacts of changes in NCAA sports around NIL and th...
In season four of the Power to Sell Podcast, our NDSU Sales students continue to explore multiple themes and visit with sales leaders and executives from various industries. In this episode of Spring Semester 2024 (episode 22), students sat down with Carl Peterson, the President of Peterson Farms Seed. Carl shared his career journey as a third-generation farmer and founder of Peterson Farms Seed. He highlighted many critical skills and shared stories highlighting the importance of adaptabilit...
In season four of the Power to Sell Podcast, our NDSU Sales students explore multiple themes and visit with sales leaders and executives from various industries. In our second episode of Spring Semester 2024 (episode 21), students sat down with Bison alumni Angie Volk, who has held VP of Sales positions across some of the largest medical device companies in the world, such as 3M, Boston Scientific, and Becton Dickinson. Angie shared her career journey, and her stories highlighted many critica...
In season four of the Power to Sell Podcast, our NDSU Sales students will explore multiple themes, including the business of sports and how sales skills are used in sports. In our first episode of Spring Semester 2024 (episode 20), students traveled to Minneapolis, MN, to visit with the VP of Fan Engagement for the Minnesota Timberwolves and Minnesota Lynx, Jeff Munneke. Jeff shared his career journey, and his stories highlighted the importance of building connections and commitment. Addition...
In season three of the Power to Sell Podcast, our NDSU Sales students have partnered with the NDSU Women in Business organization to interview exceptional female leaders, executives, sales leaders, entrepreneurs, or community leaders. In our seventh and final episode of Fall Semester 2023 (episode 19), students visited the Microsoft Fargo campus to sit down with Corporate Vice President of Americas Small, Medium & Corporate (SMC) Sharon Schoenborn. Sharon shared her career journey and the...
In season three of the Power to Sell Podcast, our NDSU Sales students have partnered with the NDSU Women in Business organization to interview exceptional female leaders, executives, sales leaders, entrepreneurs, or community leaders. Our sixth episode of Fall Semester 2023 (episode 18) is a special edition with a wrap-up to the Northeast Intercollegiate Sales Competition (NISC). NDSU and Bryant University students got to interview Dr. Stefani Boyer, a professor at Bryant University and direc...
In season three of the Power to Sell Podcast, our NDSU Sales students have partnered with the NDSU Women in Business organization to interview six exceptional female leaders, executives, sales leaders, entrepreneurs, or community leaders. In our fifth episode of Fall Semester 2023 (episode 17), students traveled to St. Louis to visit with the President and CEO of Graybar, Kathy Mazzarella. Kathy shared her career journey, and her stories highlighted the importance of perseverance, grit, and p...
In season three of the Power to Sell Podcast, our NDSU Sales students have partnered with the NDSU Women in Business organization to interview six exceptional female leaders, executives, sales leaders, entrepreneurs, or community leaders. In our fourth episode of Fall Semester 2023, students had the opportunity to visit with North Dakota-based entrepreneur Brianne Osowski. Brianne talked about the importance of putting people first and shared numerous examples, including how her company, Tail...
Season three of the Power to Sell Podcast finds our NDSU Sales students partnering with the NDSU Women in Business organization to interview six exceptional female leaders, executives, sales leaders, entrepreneurs, or community leaders. In our third episode of Fall Semester 2023, students had the opportunity to visit with the Fargo Site Leader for Microsoft, Jenny Olson. Jenny discussed the importance of influence, risk-taking, open-mindedness, and storytelling. She gave great examples of how...
Season three of the Power to Sell Podcast finds our NDSU Sales students partnering with the NDSU Women in Business organization to interview six exceptional female leaders, executives, sales leaders, entrepreneurs, or community leaders. In our second episode of Fall Semester 2023, students had the opportunity to visit with a well-known business and community leader when they sat down with Kristi Huber, current SVP and Chief Marketing Officer at Blue Cross Blue Shield of North Dakota. Kristi t...
Season three of the Power to Sell Podcast finds our NDSU Sales students partnering with the NDSU Women in Business organization to interview six amazing female leaders, executives, sales leaders, entrepreneurs, or community leaders. In our first episode of Fall Semester 2023, students continued our theme of 'everybody sells' by sitting down Monni Nyaribo, who was recently crowned Miss North Dakota 2023. Monni might not be in sales, but she knows something about the art of connecting with peop...
In our final episode of the Spring Semester, students continued our theme of 'everybody sells' by sitting down with US Congressman Kelly Armstrong. Congressman Armstrong may not see himself as a sales professional, but he knows a thing or two about the art of persuasion! The congressman discussed his journey to the US House of Representatives and many current topics. He stressed the importance of trust, honesty, integrity, and transparency and how those skills are essential to finding common ...
In episode 11, students continued our theme of 'everybody sells' by sitting down with the President of North Dakota State University, Dr. David Cook. President Cook may not see himself as a sales professional, but his position requires the ability to 'sell' a vision to students, alumni, legislators, and the local community. In addition to talking about his journey and the changes happening on campus, President Cook highlighted the importance of trust, transparency, and building relationships ...
In episode 10, we continue our theme of 'everybody sells' by exploring another career requiring sales skills! Real estate development might be something few college students know about, but this guest sure does. Listen as students interview Todd Berning, President and owner of EPIC Companies and Spicy Pie Pizza. Although Todd may not see himself as a sales professional, it's clear that he is excellent at selling a vision to his team, investors, and the communities they work within. Tod...
In episode nine, we continue our theme of 'everybody sells' by exploring another career requiring sales skills! Have your sales skills prepared you for the life of James Bond or Jack Ryan? Listen as students interview William Cromarty, a former United States Federal Government Intelligence Officer. William drew several correlations between his previous career and the sales profession. He discussed how developing an asset is a sales process, requiring many of the same underlying sales skills, ...
In season two, we dive into the theme 'everybody sells!' Our guests are NOT sales professionals but must be persuasive, build trust, and understand people. In our second episode of season two, students interview Jory Collins, the Head Women's Basketball Coach at North Dakota State University. Jory talked about the importance of transparency and building trust with his team. Jory shared a lot of great advice and demonstrated how even a basketball coach needs sales skills!
In season two, we dive into the theme 'everybody sells!' Our guests are NOT sales professionals but need to be persuasive, build trust, and understand people. In our first episode of season two, students interview Luke Heck, a criminal defense attorney with the Vogel Law firm. Luke shared some great thoughts and experiences from an industry that most don't know outside of television. Luke had a lot of great advice, including the importance of storytelling in persuasion.
In our sixth and final episode of season one, students interviewed Shannon Full, the President of the Fargo, Moorhead, West Fargo Chamber of Commerce. Shannon shared some great stories and experiences, including simply sharing what the Chamber is and does in a community. Shannon had a lot of great advice, including how collaboration, having a great mentor, and being a little fearless has helped her succeed.
In our fifth episode, Matt Bitzegaio visited the campus of North Dakota State University. Matt is the founder of DonorDock, a software company focused on helping nonprofits enhance their fundraising with powerful, easy-to-use tools. Matt shared many experiences that have gotten him to where he is today and talked about the importance of identifying and solving problems to deliver value to his customer.
In this episode, Missy Heilman visits the campus of North Dakota State University to share her story. Missy is the Founder and Executive Director of BIO Girls; a nonprofit focused on ending the self-esteem crisis in adolescent girls. Missy visited with students about the importance of fearlessness, having an abundance mindset, and faith.
This episode of the Power to sell podcast welcomes Sarae Kellen to the campus of North Dakota State University. Sarae is a Workforce Development Strategist at Dale Carnegie Training of ND & MN. Sarae talked about the benefits of serving others, the importance of asking questions, being a great listener, and shared some great book recommendations.
This episode of the Power to Sell podcast welcomes Jared Hineman back to the campus of North Dakota State University. Jared is the CEO and Co-Founder at We Clea. Jared talked about the importance of humility, community, and being happy with each step along the path of your journey. Overall, he had some excellent advice for our students.
The first episode of the Power to Sell podcast welcomes Brady Nash to the campus of North Dakota State University for a great discussion with students on the importance of understanding your why. Brady is most well known for being a founder and CEO of BNG but also has started or invested in numerous other businesses.
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