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Service Design YAP

Author: Service Design Network UK

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Service Design YAP  is a community podcast from  Service Design Network UK's chapter.  
Each episode profiles a community member,  exploring their career story and Service Design war stories.   
We hope that these inform, inspire and entertain you in equal measure. 

13 Episodes
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In this episode we meet designer Emma Parnell and talk about working out when its time to move on. InMany of our episodes focus on finding your idea job, but knowing when it time to go is equally, if not more important. Emma talks about the leading indicators that should nudge us to to consider finding our next role, even when we're working in a great role with people we love. We also have a great student question from Carin Effendy, from the University of Bath, who's...
Many of us started are career as business consultants before finding Service Design, however, few of us can claim that the lure of a free Friday fish and chip lunch started their design career journeys. Daniel Tuitt's career journey has given him a great perspective about portfolio careers, where commercial and pro bono projects can be balanced to "pay the bills and feed the soul". Portfolio careers are not for everyone, but, for the right designers, they can provide v...
In this episode we talk with Clive Grinyer. He's not only one of the most universally respected members of the UK service design community, but also a fantastic storyteller, as evidence by the podcast which flows between the Aristotelian version of love and Taylor's version (yes, that Taylor). We talk about the relationships between love, trust and a healthy bottom line and how more companies need to take the value of “customer love”, ubiquitous in mission statements, and b...
Kris Kelly-Frère is a singular individual. When we first met at a design event, the room was filled with austere design folk in cookie-cutter black t-shirt and black jeans. Kris was the only person wearing a kimono. You just knew that he'd have something interesting to say. It turned out that Kris has a lot to say about the concept of Play . Especially how fostering the conditions for play helps groups to collaboratively design better and bolder solutions that are relevant for th...
In this episode we have a frank and fresh talk with Jenny Winfield about Trauma Informed Design Research. We discuss Jenny's route into the profession and she provides a clear and concise overview of Trauma Informed Design, and its four pillars:SafetyTrust/TransparencyAgency &Hope Jenny also shows how these have been applied in her favourite projects - who knew that death doulas existed?Links to references in the podcast:This is HCD. A great intro to Trauma Informed Design.Prac...
In our last episode of 2023 we meet Jeanette Clement, a seasoned service design leader who helps organisations meet the needs of users through evidence-based decisions, collaborative design and problem solving strategies.Jeanette currently working as the Head of Service Design at BT and EE, where she is leading a user-centred transformation within the organisation. Under Jeanette’s guidance, the User Research team and now the Service Design team have blossomed, delivering value through&...
In this episode we meet the multi disciplinary designer, Scott Shaw and hear his four tactics for designing experiences that engage humans. He also shares tips about how he made his relationship with his "design husband" work, and how pervasive experience branding is ruining the game of cricket.Scott has held various design leadership roles both in house and in agency. Having cut his teeth at R/GA and Huge, he’s gained experience across the board on projects ranging from sto...
At the Service Design Global Conference in Berlin, we talked to 9 designers at the beginning of their professional journeys. Each told a different story about what brought them to the discipline and what their hopes and aspirations were. Thanks for sharing your stories.PolinaValentinaAndreaOona Amanda AnnuFelipeTetyanaJaidonThe YAP team for this episode were:Elmer ZinkhannJean WatanyaMandana DilmaghaniStepen Wood.Special thanks to the folks from the Service Design Podcast...
On October 5th-6th Service Designers from across the world will come together in Berlin for the Service Design Global ConferenceThey'll talk about the challenges facing the industry, catch up with old friends, meet new friends and hear inspiring talks. They'll also argue about the availability of good coffee in Berlin. It's just what designers do. In this bonus pico-podcast, we talk to SDN's David Russo, about: the conferences overarching theme, the most inte...
What can a cat on a Roomba (called Helga*) tell us about how AI will reshape the creative industry?How do you introduce design into a bank that's never been "design led"?How do you break into a profession when employers look at your CV with a narrow mind?Find out the answer to these questions and so much more as YAP talks to JP Morgan's VP of design, Amy Blackwell, in a conversation that's often irreverent, but never irrelevant Thanks also to Silpa Jayasurya from Ulster University, wher...
How can Design help society to tackle the climate crisis? Find out in this episode featuring Aurelie Lionet, one of the founders of Design Declares . Aurelie shares the 8 Acts that we should all sign up to if we're going to make a difference to the fate of the planet and also shares stories that include how she wound up spending time in a UK jail (as part of a design research initiative, obviously).In the podcast, Aurelie also mentions the work of Muhammad Yunus, who she credits with en...
Katinka Schaaf is a seasoned Service Designer who's career has focussed on designing for the future. She's currently leading Service Design at Admiral Pioneer, the insurance giant's innovation incubator. Katinka tells us about her career story and we spend time exploring how design research can be tailored to tackle taboo topics. Katinka's teams work focused on the menopause shows the tools and techniques that can be applied to identify real opportunities associated with a t...
WHY LISTEN?In our launch episode we talk with Tobias Revell, who leads the Future's practice at Arup. Tobias is a fantastic storyteller, with deep experience in multidisciplinary design and our conversation covers topics ranging from how to establish and grow a successful speculative design team, to top tips for new designers looking to network, (via corporate greenwashing and Billie Eilish).The Next Generation Service Designer question in this ...
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