Truckin' Genius | The Driver Talent Acquisition Podcast

 In this episode, we sit down with Tom from NPTC to delve into the insights from their benchmarking report.Join us as we uncover the significance of this report for private fleet operators, exploring key findings, insights, and takeaways that shape supply chain management strategies. We discuss top challenges faced by private fleets, particularly in driver-related issues, and strategies for improving performance and retention rates.Tune in for a deep dive into the evolving landscape of private fleet operations and the strategies shaping their success in today's market.Don't forget to subscribe to the Truckin' Genius podcast for more thought-provoking discussions on all things driver recruitment in the transportation industry.Follow the Host of Truckin' Genius, Craig Ferguson on LinkedIn: https://www.linkedin.com/in/recruitmentcraig/ Visit the TransForce website: https://www.transforce.com/

It's 2024. Let's talk about truck drivers and how companies can keep them happy and working in 2024. Our guest, Priscilla Peters from Conversion Interactive Agency and Scott Dismuke from PDA, share their knowledge about the trucking industry and the lessons we have learned from 2023.Priscilla Peters - LinkedIn: https://www.linkedin.com/in/priscilla...Scott Dismuke - LinkedIn: https://www.linkedin.com/in/scott-dis...Don't forget to subscribe to the Truckin' Genius podcast for more thought-provoking discussions on all things driver recruitment in the transportation industry.Follow the Host of Truckin' Genius, Craig Ferguson on LinkedIn: https://www.linkedin.com/in/recruitmentcraig/ Visit the TransForce website: https://www.transforce.com/

Kim Blanchard is a former truck driver turned Executive Vice President/General Manager of KAS Staffing. She shares her personal journey and insights into the challenges and opportunities for women in this traditionally male-dominated field.The episode delves into the current state of female representation in trucking and transportation, examining statistics, trends, and the unique barriers women face. Kim discusses her own path into trucking, shedding light on biases, and the specific needs of women in this industry.Follow guest speaker, Kim Blanchard, on LinkedIn: https://www.linkedin.com/in/kim-blanc...Don't forget to subscribe to the Truckin' Genius podcast for more thought-provoking discussions on all things driver recruitment in the transportation industry.Follow the Host of Truckin' Genius, Craig Ferguson on LinkedIn: https://www.linkedin.com/in/recruitmentcraig/ Visit the TransForce website: https://www.transforce.com/

In this episode of Truckin' Genius, host Craig Ferguson sits down with Justin Matheny, Combat Veteran & Advocate and Director of Market Development at TransForce, to listen to his captivating journey of a military veteran who turned to trucking.From the disciplined roads of service to the expansive highways of America, hear firsthand about his life behind the wheel, the drive that propelled him to the director's seat, and the roadmap for fellow veterans seeking a new path in the trucking industry.Don't forget to subscribe to the Truckin' Genius podcast for more thought-provoking discussions on all things driver recruitment in the transportation industry.Follow the Host of Truckin' Genius, Craig Ferguson on LinkedIn: https://www.linkedin.com/in/recruitmentcraig/ Visit the TransForce website: https://www.transforce.com/

In this episode, host of the podcast Craig Ferguson and guest speaker, Rick Holland, unravel the world of false advertising in trucking recruitment. They'll explore misleading tactics like inflated pay rates and hidden bonuses. Discover how these practices impact driver satisfaction and carrier reputation. They will also explore the delicate balance between alluring ads and transparency, and ask the question "Can some controlled misleading actually benefit carriers?"Don't forget to subscribe to the Truckin' Genius podcast for more thought-provoking discussions on all things driver recruitment in the transportation industry.Follow the Host of Truckin' Genius, Craig Ferguson on LinkedIn: https://www.linkedin.com/in/recruitmentcraig/ Visit the TransForce website: https://www.transforce.com/

Unlocking success with ad spend in driver recruitment! Join host, Craig Ferguson, and Senior Performance Marketing Director, Holly Keenaghan, as they reveal insider tips on attracting top talent, optimizing ad budgets, and leveraging data-driven decisions for powerful results.Don't forget to subscribe to the Truckin' Genius podcast for more thought-provoking discussions on all things driver recruitment in the transportation industry.Follow the Host of Truckin' Genius, Craig Ferguson on LinkedIn: https://www.linkedin.com/in/recruitmentcraig/ Visit the TransForce website: https://www.transforce.com/

On today's episode, we sat down with  Kelly McGurk, who is a Senior Director of B2B Marketing. Our primary focus was on the topic of Automation versus Human Touch in the driver recruitment landscape.During the conversation, we explored Kelly's expertise in automation along with Craig's traditional methods, which resulted in an engaging dialogue about the best practices that carriers should embrace to make the most of their recruitment efforts in today's market.Follow guest speaker, Kelly McGurk on LinkedIn: https://www.linkedin.com/in/kellymcgurk/Don't forget to subscribe to the Truckin' Genius podcast for more thought-provoking discussions on all things driver recruitment in the transportation industry.Follow the Host of Truckin' Genius, Craig Ferguson on LinkedIn: https://www.linkedin.com/in/recruitmentcraig/ Visit the TransForce website: https://www.transforce.com/

Get ready for a discussion on one of the most pressing issues in the transportation industry – the driver shortage. Join host Craig Ferguson and esteemed guest David Broome, the founder and Executive Chairman of TransForce, as they delve into the reality of the driver shortage and its implications.In this insightful episode, they explore actionable solutions to alleviate this critical challenge and discuss key takeaways for carriers navigating this landscape.Don't forget to subscribe to the Truckin' Genius podcast for more thought-provoking discussions on all things driver recruitment in the transportation industry.Follow the Host of Truckin' Genius, Craig Ferguson on LinkedIn: https://www.linkedin.com/in/recruitmentcraig/ Visit the TransForce website: https://www.transforce.com/