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Decoder Podcast
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Decoder Podcast

Author: Sourcetoad

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Have you ever wondered where apps come from? Step into the world of a software development agency and learn how bits and bytes become useful technology. Each episode features conversations with creators and users about the process, challenges, and fun of building software. 

Intended for a non-technical audience, this podcast will help you understand how software is built so you can more effectively engage with software developers for more successful projects.

6 Episodes
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In this episode, host Sara Altenhoff is joined by Greg Ross-Munro, CEO of Sourcetoad, and Gregg "3G" Hilferding, VP of Delivery at Sourcetoad. They unpack how technology not only solves traditional challenges in franchising, but also sets the stage for unprecedented growth and consistency across various industries.Key Takeaways:Understanding Franchises: Exploring the "hub and spoke" model across sectors, including a unique look at non-profits.Tech as a Problem Solver: How technology enforces standards and consistency, benefiting both franchisors and franchisees.Custom Software Development: Why tailored tech solutions are vital for protecting IP and streamlining processes.Implementing Tech Wisely: Strategies for introducing new technologies in a way that rewards and values franchisees.Tune in for a deep dive into the transformative power of technology in franchising, offering actionable insights for franchisors, franchisees, and tech enthusiasts alike.
Click here to watch the video version of this episode on YouTube!  In this episode, host Sara Altenhoff is joined by Greg Ross-Munro, CEO of Sourcetoad, and Justin Davis, VP of UX at Sourcetoad. They discuss a very important role in the world of digital product development: Product Management! Tune in to learn all about the basics of Product Management, including: How Product Management differs from Project ManagementHow Product Owners fit into Product ManagementHow digital product management differs from traditional product managementThe phases of digital product management
Thinking about building an internal software development team for your software or app idea? There is so much to consider! In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Gregg "3G" Hilferding to discuss the process of building an internal development team from scratch. Tune in to hear some real-world insight on who you should hire first, how to sustainably grow your team, and how to structure your leadership. 
The search for the right software development agency for your project can be daunting, especially if this is your first time having custom software built!In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Gregg "3G" Hilferding to discuss some important things to consider as you vet development agencies. Tune in to learn which questions you should ask about the agency's team, liability, compliance, and previous work. 
Welcome to Decoder podcast, where we step inside the world of a software development agency and learn how bits and bytes become useful technology. Each episode features conversations with software creators and users about the process, challenges, and fun of building software.Intended for a non-technical audience, this podcast will help you understand how software is built so you can more effectively engage with software developers for more successful projects.In this episode, Sara is joined by Greg Ross-Munro and Gregg "3G" Hilferding. Listen today to hear them discuss: The most popular software development methodologiesWhat methodologies Sourcetoad uses and why (Agile/Scrum)Why the Scrum methodology produces the best results for our clients
Welcome to Decoder podcast, where we step inside the world of a software development agency and learn how bits and bytes become useful technology. Each episode features conversations with software creators and users about the process, challenges, and fun of building software.Intended for a non-technical audience, this podcast will help you understand how software is built so you can more effectively engage with software developers for more successful projects.In this episode,  Sara is joined by Greg Ross-Munro and Gregg "3G" Hilferding. Tune in to hear them discuss:Why everyone should learn about software developmentHow clients can get better outcomes from their software development partnersSourcetoad's philosophy on software development vs. other development agencies
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