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The Solo Collective

Author: Matt Saunders

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Business advice for creative professionals from someone who's been there and done it.

The Solo Collective is a podcast for freelance designers, developers and copywriters to help them overcome common challenges such as:

- Figuring out your niche
- Developing your irresistible offer
- Effective lead generation strategy
- Selling and sales processes
- Business owner mindset

At its heart this is a personal development podcast and community for ambitious freelancers who know that their business is a reflection of them. Listeners understand that their own beliefs and narratives are ultimately what create the outside world.

We cover weekly topics to help you improve your mindset, be more strategic and grow your business.

19 Episodes
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As entrepreneurs and business owners it can feel hard - if not impossible - to let go of control. We love things to be a certain way. That's WHY we don't work for other people.But after a time, this way of being gets in your way. Not only will being a control freak hamper your growth, it'll make you feel stressed and anxious, as you try to control everything around you. You'll get angry at delayed projects, public transport and even the weather! In this episode, I talk about letting go and only using your inner control freak at the right times.Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Your mindset is the source of your results.If you don't like your results, you must rewire your mindset.In this episode I talk about the mini-pivot I'm making in my business to support people in their personal growth so that they can see real results in their business. Want help? Join my Authentic Self Confidence programme here: https://mattsaunders.uk/ascaJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Making committed, powerful decisions is absolutely essential if you are to succeed in business.Otherwise, you remain trapped in indecision. This is a vulnerable spot, because it leaves you open to having your decisions made for you.The hours you work, the clients you take on, the people you hire... they are all within your scope of choice. Are you making those choices?Or are you coasting along, hoping that decisions get made for you?Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
In this episode I talk with Joe, a member of The Solo Collective on lessons he's learned in business. We talk about the mindset shifts needed to run a successful business, as well as how SEO can help product and service-based businesses.You can find out more about Joe at https://fisherseo.comJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
I used to believe that there was not enough out there, and I was undeserving of it anyway. This scarcity mindset kept me small and poor. What's more, it blocked more positive projects coming into my life.In this episode I share a simple method for shifting your mindset to a more positive and productive way of being.Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Money Needs a Purpose

Money Needs a Purpose

2024-04-0111:11

Without a foundational purpose or plan for its usage, money will not come into your life in great amounts.Money needs a purpose.As a business owner you must embody an idea for the usage of your money. How will it improve your life? What will it enable in your business?We all hear the talk of 10k months and six figure years, but why? In this episode I share a quick process for helping you get clarity on WHY you want more money. With this clarity, a plan and purpose will emerge, which makes it MUCH easier to hit your goals.Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Confession: I used to be a negative thinker. And it hurt my career prospects, income and relationships.I am living proof that the way you think leads to the results you get in your life.Want good things? Think good things. It all starts in the mind.Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Do you struggle with low confidence? Perhaps this shows up in low pricing, not taking the lead in meetings or feeling lethargic and down.If you run a business or work as a freelancer, cultivating self-confidence is of vital importance. It's this stuff that'll help you boss your business!In this episode I share how I build my confidence by cultivating non-attachment. It might sound a little woo, but it could be just what you need to ace your business.Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Follow my agency to launch a full-service creative agency in 2024: https://mattsaunders.uk/blog/big-newsJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
This is a pretty candid episode.No matter what you're trying to achieve in life, I've learned you're going to come up against challenges.In fact, it can sometimes feel like you hit a brick wall. In your business journey, fitness journey... whatever. In this episode I share my own experience of hitting a wall, and a 6-step process to keep growing and keep making progress.(Point number 5 is where most people give up)Listen and learn from my mistakes!Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
FACT: you have deeply held beliefs that show up every day in your life that you don't even know about, that are holding you back.Our subconscious mind governs 90% of our behaviour which is responsible for the results we get. This is an amazing thing - most of the time. Imagine having to learn how to make a cup of coffee every time, or drive a car each time you get in it? Our subconscious mind, or "muscle memory" kicks in and we can do these things on autopilot.But in the complex world of business, you need to be conscious. You must shed light on why you do what you do, attract the clients you attract, and charge what you charge. In this episode, I provide a simple framework for overcoming your limiting beliefs.Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
It might sound synonymous, but there is a BIG difference between freelancing and business ownership.I have traversed this path several times now, and I've identified 3 key distinctions between being a freelancer and being a business owner.In this week's episode we look at what goes into the journey from freelancer to business owner.Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Do you regularly get ghosted by your prospects or clients?I see a lot of designers, copywriters and other freelancers suffering with ghosting. Understandably, they find it rude and demoralising, and they don't know how to react.In this episode I share 5 tips for dealing with ghosting as a freelancer.Join The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Most freelancers and agency owners spend most of their time working with bad-fit clients on projects that bore them.I did for many years. The impact of this can be very damaging: low self-esteem, depression, frustration and questioning your career choices!But as a business owner, you get to choose who you work with!In this episode I offer two steps to figuring out what you really want, then help you put it into action so you can build a business you genuinely love by attracting things into your life that are in alignment what you want.No more poor projects and bad clients; just great work that inspires you and brings joy. Sound good? Listen in and be sure to subscribe.#manifestation #positiveThinking #business #freelancing #meditationJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
When you work alone it can be really hard to maintain a positive mindset.It's easy to let negativity creep in through a combination of negative self-talk and bad experiences. This is where positive affirmations come in handy.I empower freelancers to build their confidence and resilience so they can hit their business and income goals. In this podcast episode I share a few affirmations and mantras to combat negative self talk and help you feel stronger, more capable and positive in your business.Listen daily, or whenever you need, to give yourself a quick pick-me-up. Positive affirmations are science-backed. Your brain will believe what you tell it - so many sure you're telling yourself positive and uplifting things!#positiveThinking #mantras #affirmations #positiveAffirmations #confidenceJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Going freelance can be the best thing for your career, income and even self-esteem. But for many of us, the challenges can be hard hitting.Dealing with imposter syndrome, mistrusting other people, getting ghosted and struggling to find clients are all things that most freelancers have to deal with.In this episode I share my 15 key lessons from 15 years in business. These range from having faith in the process to becoming a salesperson.It was a pleasure to look back and join these dots - I'm certain this will resonate with you, or help you in some small way, wherever you are on your journey.#freelancing #business #webdesign #confidence #entrepreneurshipJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Do you struggle to make sales as a freelancer? When a referral comes through, does it feel like there is a tonne of pressure to perform and impress your potential new client?If so, you're not alone! In fact, I used to fumble my way through discovery calls and sales calls. Usually, the client would take over and I would become a glorified note-taker.In this episode I share tips to increase your conversation rate by leading the sales conversation with confidence. No more letting your prospect's run the show - now it's your time to shine.#confidence #leadership #sales #freelancingJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
Having coached hundreds of creative freelancers and agency owners, I've noticed that almost all of them have struggled to identify their ideal client. Because they don't know who they would love to work with, they end up taking on lots of clients and projects that don't light them up. The result is a very hit-or-miss business that can cause stress and anxiety.In this podcast episode I share 5 questions you can ask yourself to help identify your ideal client. The questions themselves should be used to trigger your thinking, to help you go deeper into your beliefs and mindsets about your business. Trust this process, implement it and your client based will shift for the better.#icp #icf #idealClient #nichingJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
For over 10 years I struggled as a freelance web developer. I would take on any work that came my way, I would compromise my boundaries and I would always allow myself to be haggled down on price.If you resonate with this, and would like to build a stronger and more resilient creative business, I share the 5 steps I took to move from fragile freelancer to the owner of a thriving agency. I hired a brand designer, copywriter and web developer to help deliver my web design projects.If you're looking for advice for freelancers, tips to move to the agency model and general advice on how to improve your mindset, energy levels and strategy, you won't want to miss this episode!#freelancing #agency #growth #webdevelopmentJoin The Solo Collective community (https://mattsaunders.uk/membership) to get instant access to hot leads, live calls, business advice and an awesome community.
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