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Smart Tech Spending is a podcast designed to help growth-driven businesses gauge the success of their technology investments and overcome the challenge of measuring their tech ROI. Hosted by managed IT services consultant, Nicole Lefsky of Jersey IT Group, each episode features an interview with an executive or thought leader discussing topics like: Are you spending too much or not enough when it comes to technology services? How to avoid unplanned tech expenses? What technology drives profitability? This show is ideal for business owners, managing partners, CFO's and office managers who oversee technology spending for their companies.
8 Episodes
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In this episode of Smart Tech Spending, I’m joined by Adam Lefsky of Jersey IT Group to discuss the importance of having a failover Internet connection for businesses that rely on the Internet for business operations. Adam explains what failover Internet is and why it’s important to budget for it, especially for companies that have moved to the cloud or are using hosted applications.Key Takeaways-The financial impact of Internet downtime on productivity and revenue-Budgeting for a failo...
In this episode of Smart Tech Spending, I share 3 mistakes that businesses make when pricing out IT Services. I point out where companies can go wrong in their evaluation process which can cost them time and money.What you’ll learn in this episode:- Why bigger isn't better when it comes to the number of IT service proposals obtained - The best type of IT service agreement for small and mid-size businesses- What type of IT services deliver the best ROIContact Nicole: nicole@jerseyi...
In this episode of Smart Tech Spending, I’m joined by fraud prevention and investigation expert Kellie Spawton who explains the bank's role when scammers steal from businesses and how companies can work to prevent it. What you’ll learn in this episode:- Why an “It Won’t Happen to Me” mindset can lead to financial loss for a company- How simply validating account change requests can stop businesses from losing money to hackers- A real email scam that led to a $750,000 loss- How quick reporting...
In this episode of Smart Tech Spending, I address the common question, “How can we lower our company's tech costs?” I uncover expenses that are often overlooked when budgeting for technology projects and provide my recommendations for developing a plan that will help you gain better control of your company’s TRUE technology costs. What you’ll learn in this episode:- The financial benefits of a technology plan and budget- The importance of October 14, 2025 and planning ahead- How to avoid...
In this episode of Smart Tech Spending, I am joined by Brett Balsley, president of BCA Insurance Group who sheds light on the differences between a standalone cyber insurance policy and a business owner’s insurance policy with a rider of cyber coverage. He explains the benefits of having the right coverage and where businesses can go wrong. What you’ll learn in this episode:- What size businesses should have cyber liability and data security insurance?- Common types of cybercrime a...
In this episode of Smart Tech Spending, I’m joined by attorney Michelle Schaap of CSG Law who shares examples of how businesses can ward off financial and reputational damage resulting from popular email scams and discusses the legal obligations businesses and contractors have regarding the protection of information and breach notification. What you’ll learn in this episode:- The real-life financial impact on two businesses after an employee fell for a common email scam- How company poli...
In this episode of Smart Tech Spending, we invited Adam Binder of Creative Click Media to discuss how companies should evaluate their existing websites and when it’s time to invest in a website revamp that will drive sales and improve customer experience. What you’ll learn in this episode:- Is social media a good alternative to having a website?- Results to expect from investing in SEO and website content v. social media- How to leverage a website to drive new business- Examples of must...
Welcome to the trailer episode of Smart Tech Spending!This introductory episode features an interview with host, and managed IT services consultant, Nicole Lefsky of Jersey IT Group on the focus of the show.Highlights of upcoming Smart Tech Spending episodes include:How to measure the ROI of technology tools and servicesHow to avoid the all too common unplanned expensesHow to uncover hidden technology costs that are often overlookedThanks so much for listening!If you enjoyed this episode, ple...
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