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Content Strategy School for Realtors
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Content Strategy School for Realtors

Author: Lauren Taylor & Randi Mendez

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Welcome to "Content School for Realtors"! 

Join powerhouses Randi Mendez and Lauren Taylor as they unveil the secrets to crafting content that not only captivates but converts. 

Randi, the master of systems and structure, alongside Lauren, a social media expert who has propelled countless businesses to over 40% growth with proven strategies, are here to guide you. 

Get ready to level up your content game and create clients, not just followers.

9 Episodes
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Keywords and Hashtags

Keywords and Hashtags

2024-05-2926:28

Struggling to be seen by potential clients on social media? This episode empowers you to master keywords and hashtags, attracting the right people to your real estate listings. Discover how to target your ideal client's searches and watch your engagement explode. Tune in to learn how to dominate social media and grow your business!
In this episode, Lauren and Randi share personal stories of overcoming their fears of vulnerability and the positive impact it's had on their businesses. They shed light on practical tips to help you get started creating content that is both authentic and effective.So, stop hiding your true self! Tune in and discover how vulnerability can be your secret weapon for building relationships and attracting clients.
Want to improve your real estate content marketing and connect with clients on a deeper level? In this episode, discover how to tailor content to your audience's needs, address market challenges authentically, build trust, and provide valuable solutions for potential home buyers – all while striking a balance between positivity and realism in your content creation. This episode is a must-listen for real estate agents looking to refine their content strategy.
Everything is Content

Everything is Content

2024-04-1219:22

Tired of feeling like you need to create elaborate content to win clients?Lauren and Randi of Content Strategy School for Realtors are here to reveal a game-changing secret: Everything is content!Join them as they break down how to leverage visual content from your daily routine to engage your audience, build relationships, and supercharge your business.
The real estate industry is abuzz with the news of a proposed settlement that could change the way buyer's agent commissions are paid. In this episode, Lauren and Randi discuss the implications of this change and how it might impact the way agents win clients.Don't miss out on this informative episode! Tune in and discover how to adapt and thrive in the changing landscape of the industry.
In this episode of Content Strategy School for Realtors, Lauren and Randi go head-to-head in an epic showdown! The challenge: share their best strategies for realtors to quickly grow their email list.Who will win the email list building showdown? Tune in to find out!
In this episode of Content Strategy School for Realtors, Randi and Lauren welcome special guest Mihn Nguyen, a mortgage lender who's seen explosive growth in his business using social media.Together, they discuss the evolving landscape of social media marketing and explore how realtors can leverage content to attract high-quality leads.If you're a realtor struggling to generate leads on social media, this episode is packed with actionable tips and strategies you can implement right away!
The real estate market is shifting, and the "one size fits all" approach to content marketing just isn't cutting it anymore. In this episode, Lauren and Randi discuss the importance of niching down and attracting a specific clientele who can afford your services.Tune in and learn how to niche down for real estate success!
Oh my goodness, you will not want to miss the impromptu conversation between Lauren Taylor, and Randi Mendez, that led to this being the debut of their first podcast episodeIn this episode, they get real and raw about doing content your way. In fact, you’ll find yourself being encouraged to be loved, and hated within the first straw of your profile. You do not want to miss this fire filled conversation between these two powerhouse women were they give you the shortcut to seeing real succ...
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