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Grow.fm

Grow.fm
Author: Grow.fm
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Grow.fm interviews Founders and Growth executives of B2B SaaS and venture-backed companies. We break down the hidden strategies, tactics, and AI-driven playbooks they use to scale. We dive deep into customer acquisition, marketing channels, and the creative growth plays that helped them overcome the hardest part of scaling a business: growth.
13 Episodes
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Ryan Brazzell, founder of Assistant Launch, reveals how his obsession with systems and leverage led to groundbreaking approaches in business automation and personal optimization. From closing 34% more deals through AI-powered sales sequences to building a comprehensive content engine that systematizes personal branding, Ryan shares tactical frameworks that founders can implement immediately.Learn how Ryan built multiple successful ventures by focusing on leverage, systems, and optimization. Perfect for founders looking to scale their operations while maintaining work-life balance.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
Discover how a PhD in endangered species research transformed into groundbreaking B2B marketing strategy. Ken Sheehan reveals how he applies ecosystem modeling to predict sales patterns, using everything from geological data to CDC statistics. Learn how he helped a pest control company achieve record-breaking leads during the pandemic through creative data analysis. Ken shares insights on turning business data into actionable intelligence and why most companies are sitting on gold mines of untapped information. Perfect for B2B leaders looking to leverage predictive modeling and data science for strategic growth.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
Dan Rua, CEO of Admiral, shares how he transformed his company from a simple ad-block detection tool into the leading Visitor Relationship Management (VRM) platform for publishers. Learn how he pioneered founder-led sales, built an outbound sales machine, and secured major enterprise clients through creative prospecting and events. Don't miss his insights on building conviction through criticism, the power of simplifying your GTM strategy, and why he believes you should pursue massive problems. Plus, discover the unconventional story of how one of his portfolio companies planted election-style signs on eBay's lawn to win their attention – and succeeded.
Gary Allen's journey from practicing lawyer to legal tech founder is filled with unexpected twists. After experiencing two law firm implosions - including one that left him jobless with a 6-month-old to feed - he turned his deep understanding of law firm pain points into LeanLaw, now processing over $1B in fees for 700+ firms.In this episode, Gary reveals:• Why his most successful lead magnet came from a random LinkedIn post• How he got hung up on during cold calls (by someone he knew!)• The surprising truth about paid ads in the legal tech space• His game-changing "Law Firm Report Card" strategy• The secret to creating webinars that actually engage skeptical lawyersLearn the unconventional tactics that helped Gary crack the code of marketing to one of the most difficult B2B audiences: lawyers.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
Discover how a former Marine Corps infantry officer and engineer founded a fintech company that's revolutionizing payments in the legal industry. Emery Wager, co-founder of Confido Legal, shares how his unique journey led him to identify a massive opportunity in modernizing law firm payments. Learn his tactical insights on:• The "Shopification" strategy that's processing billions in payments• A powerful co-marketing approach that became core to their product strategy• How they crafted the perfect semi-personalized outreach that actually works• Their "50% rule" for partner commissions that unlocks strategic relationshipsPlus, hear Emery's counterintuitive advice about setting ambitious goals and why his team banned the word "help" from their vocabulary.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
Join Process Street founder Vinay Patankar as he reveals why their growth hack strategy ultimately failed, and how they transformed from a $30/user product into a thriving enterprise solution. Learn why "being Slack for processes" was the wrong approach, and discover how they found product-market fit in regulated industries.Vinay shares a fascinating journey from digital nomad to SaaS founder, and breaks down their innovative AI-powered sales process that's revolutionizing how they close enterprise deals. Plus, get an insider's look at why they're moving away from digital channels and returning to "boring" traditional sales methods that are driving major growth.💡 Find out why Process Street deliberately made their product MORE complex - and how it unlocked their most successful growth channel yet.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
Join us as Deepinder, founder of RevShow.ai, reveals why traditional marketing attribution models are failing modern B2B companies. Drawing from his experience building a unicorn startup and solving attribution challenges for Fortune 500 companies, Deepinder breaks down why the increasing complexity of GTM motions is breaking traditional attribution methods.Learn why companies are leaving 10-20% revenue growth on the table due to poor attribution, and discover how combining multiple approaches—from marketing mix to multi-touch attribution—can unlock hidden growth opportunities. Deepinder shares real examples of companies discovering unexpected channel influences, like digital marketing's impact on AE-sourced pipeline, and explains why the future of attribution lies in combining pipeline generation with revenue intelligence.👉 Plus, hear which classic B2B channels still work surprisingly well in 2024!Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
From hobby project to blockchain analytics powerhouse - discover how BitQuery's co-founder Aleksey transformed his fascination with cryptocurrency movements into essential trading and compliance tools. Learn how they innovatively handle petabytes of data, build trust through free developer tools, and adapt to emerging trends like meme coins and decentralized exchanges. Get unique insights on blockchain trading's future and its potential impact on traditional markets.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
Patent attorney Robert Plotkin reveals when AI innovations are truly patentable versus better kept as trade secrets. Learn which AI applications warrant patent protection, the marketing value of "patent pending" status, and why user interface patents are often more enforceable than training methods. Discover how this specialized software patent firm grows through LinkedIn content, targeted webinars, and strategic referral networks. Plus, get practical advice on consistent marketing for professional services firms.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
Chris sits down with B2B SaaS founders and growth leaders to uncover the strategies powering high-growth companies. 🚀How are today’s top SaaS companies using AI to scale? What hidden tactics do venture-backed founders rely on for growth? And what creative plays helped them reach the next level? Get the insights behind their journey from startup to scale.Discover real-world strategies for growth, customer acquisition, and scaling faster with AI.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
Chris sits down with B2B SaaS founders and growth leaders to uncover the strategies powering high-growth companies. How are today’s top SaaS companies using AI to scale? What hidden tactics do venture-backed founders rely on for growth? And what creative plays helped them reach the next level? Get the insights behind their journey from startup to scale.Discover real-world strategies for growth, customer acquisition, and scaling faster with AI.Visit Grow.fm for more insights: https://grow.fm/Connect with Chris on LinkedIn: https://linkedin.com/in/chmarinFollow Chris on X (Twitter): https://x.com/_chrismarin
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