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The Manage Your Message Podcast
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The Manage Your Message Podcast

Author: Jim Karrh, PhD

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The most direct path for you to grow your business might be hiding right in front of you -- in those everyday conversations with customers, clients, members, donors, friends, and other stakeholders. The Manage Your Message Podcast, hosted by Jim Karrh, offers you insights, tips, inspiration, and practical advice--so that everyone close to the business can talk about it in a consistent, compelling way.
101 Episodes
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There’s no shortage of disruptions and changes in today’s work environment. It’s a challenge to keep your message in line with those changes. But what if the major source of change for you is…you? Many professionals are considering fundamental changes in their careers, industries, locations, or some combination. Today’s guest Ashley Phillips has lived this herself, and is now helping others who might do likewise. 
How can you as a leader get everyone in your business to talk about it consistently? Can you lead a transformation in your business messaging? Host Jim Karrh completes his special solo series with guidance for sales leaders, revenue leaders, marketing leaders, and others. In this episode, Jim takes you through the keys for adoption--including tips for launching the new message, engaging frontline managers as coaches, building alignment across teams, and keeping your great new content fresh.
How can you as a leader get everyone in your business to talk about it consistently? Can you lead a transformation in your business messaging? Host Jim Karrh continues his special solo series with guidance for sales leaders, revenue leaders, marketing leaders, and others. In this episode, Jim takes you through the right process for selecting a strategically vital sales conversation to focus upon. Then, you can identify the right people in your organization to involve in creating content for…
Host Jim Karrh continues his special solo series designed especially for sales leaders, revenue leaders, and others. In this episode, Jim explains why a "central source of truth" is necessary for consistent sales messaging. Jim also discusses why typical scripts, manuals, and content libraries are not sufficient for today's stressed and time-pressed sellers.
Host Jim Karrh begins a six-part series especially for sales leaders, revenue leaders, marketing leaders, and owners. In this episode, Jim explains why our brains and our organizations tend to undercut sales messaging if left unattended.
In this "digest" episode, host Jim Karrh has curated the best advice on effective sales conversations from Frank Sesno, Ian Altman, Brent Adamson, Mark Hunter, Jeb Blount, and Dorie Clark.
Learn By Teaching

Learn By Teaching

2022-01-2814:49

In this solo episode of the Manage Your Message Podcast, host Jim Karrh shares the practical reasons why effective leaders are not only lifelong learners but also teachers themselves. From his experiences as a speaker, trainer, and now also instructor at a top business school, Jim talks about how adopting the role of teacher in your business benefits (1) your personal knowledge base, (2) your mindset and assumptions, and (3) your organization overall.
Is it really true that "readers are leaders"? If so, then how can business professionals learn and practice great reading habits? Host Jim Karrh welcomes Jeff Brown, host of the Read to Lead Podcast and co-author of the new book Read to Lead: The Simple Habit that Expands Your Influence and Boosts Your Career.
Most salespeople aren't good negotiators -- so says our guest Jeb Blount, a multiple bestselling author and "the hardest working man in sales." Host Jim Karrh talks with Jeb about his book Inked: The Ultimate Guide to Powerful Closing and Sales Negotiation Tactics that Unlock YES and Seal the Deal.
One of the fundamentals in Managing Your Message is developing your Ideal Customer Profile (ICP) or "best-fit" prospect. In this solo episode, host Jim Karrh shares the strategic and practical value of an ICP. Jim also has a "confession"--the true story of what happened when, as a well-intentioned favor, he strayed from his own ICP when taking on a new client.
If you are selling, leading, or fundraising in a virtual environment, then how can you best create exceptional messaging? Host Jim Karrh welcomes author and consultant Tim Pollard to talk about message architecture and message delivery.
In this solo episode, Jim Karrh answers one of the questions he has been hearing from leaders recently: How closely should we "script" our sales message? Jim compares the benefits and risks of three primary approaches: (1) laissez-faire; (2) command-and-control; and (3) a strategically constructed playbook.
In this solo episode, host Jim Karrh outlines the five steps--and their proper sequence--for building your new message for business growth.
Why are conversations so critical to team and project success? Host Jim Karrh talks with Clint Padgett, CEO of Project Success, host of The Conversation, and author of How Teams Triumph: Managing by Commitment.
It is difficult enough for business professionals to stand out today. It can be even harder when you’re just getting started as a young professional, career changer, or emerging business. Host Jim Karrh welcomes John Walsh, a former senior executive with The Walt Disney Company and The Madison Square Garden Company, who has now started the Standout movement. Among the topics that John and Jim discuss: How the Stand Out approach differs from traditional views of personal branding and networking Where the major gaps exist in the market for talent today (in preparation and expectations) The role of social media for job seekers and recruiters (the good and bad) The three things that top recruiters are looking for from job seekers and career changers How to bring more clarity, simplicity, and certainty to your career strategy       Links: Check out the Stand Out book, podcast, and movement: https://standoutmovement.com/ Connect with John on LinkedIn: https://linkedin.com/in/jornrwalshjr Learn more about Jim Karrh’s virtual and in-person speaking and training topics: https://jimkarrh.com/speaking Check out a sample of Jim’s book, The Science of Customer Connections: Manage Your Message to Grow Your Business: https://jimkarrh.com/books  Follow Jim on Twitter: https://twitter.com/jimkarrh?lang=en Connect with Jim on LinkedIn: https://www.linkedin.com/in/jimkarrh
Our guest says that many of the top sellers, fundraisers, and revenue-growers don’t really like “selling.” The key to success is proactive communication, made simple, and repeated in just a few minutes each day.   In this episode host Jim Karrh welcomes Alex Goldfayn, a top sales speaker as well as a revenue-growth consultant. Alex’s average client grows by 15-20% in their first year of working with him.   Alex is also a bestselling author with a brand-new book: 5-Minute Selling: The Proven, Simple System That Can Double Your Sales ... Even When You Don't Have Time   Among the topics that Alex and Jim discuss: Where to start (hint: it’s not by cold calling) Why the phone is our number one business-growth tool…and what holds us back from using it A practical way to minimize our fear of rejection and replace it with a positive mindset The proper (and improper) roles of communication via phone, email, and Zoom What separates those businesses who grow a little from those who grow a lot           Links: Check out Alex’s brand-new book 5 Minute Selling: https://www.amazon.com/5-Minute-Selling-Proven-Simple-System/dp/1119687659   Download free 5-Minute Selling tools, planners, and trackers:   https://goldfayn.com/   Connect with Alex on LinkedIn: https://www.linkedin.com/in/alexgoldfayn/   Learn more about Jim Karrh’s virtual and in-person speaking and training topics: https://jimkarrh.com/speaking   Check out a sample of Jim’s book, The Science of Customer Connections: Manage Your Message to Grow Your Business: https://jimkarrh.com/books    Follow Jim on Twitter: https://twitter.com/jimkarrh?lang=en   Connect with Jim on LinkedIn: https://www.linkedin.com/in/jimkarrh
How should we lead, and listen, when it comes to difficult conversations such as race in business? Host Jim Karrh welcomes Kwame Christian, Director of the American Negotiation Institute and host of the world's most popular negotiation podcast.
How can leaders best use stories, anecdotes, and humor to be more effective? Host Jim Karrh speaks with author, business advisor, and former LPGA commissioner Charlie Mechem.
How can you best develop your leadership skills, as well as those of others in the business? Host Jim Karrh talks with Tim Lupfer, author of Leadership Tough Love: Examining Leaders Through the Lens of Reality.    Among the topics that Tim and Jim discuss: The two components of leadership – influence and authority – and how they interact Leadership lessons to draw from how government officials have attempted to gain compliance during COVID-19 Why honesty is indispensable for leaders who want to drive action A military-history lesson Tim shares from the U.S. Civil War—how the invention of the minié ball changed the practice of “leading from the front” The 3 things effective leaders do Why generalists tend to be more effective leaders than are specialists Tim’s view of the importance of leadership-development programs in business—and his strong view of who should be running them   Links: Learn more about Tim, his book, and his work: https://timothytlupfer.com/   Connect with Tim on LinkedIn: https://www.linkedin.com/in/timothy-t-lupfer/   Learn more about Jim Karrh’s virtual and in-person speaking and training topics: https://jimkarrh.com/speaking   Check out a sample of Jim’s new book, The Science of Customer Connections: Manage Your Message to Grow Your Business: https://jimkarrh.com/books    Follow Jim on Twitter: https://twitter.com/jimkarrh?lang=en   Connect with Jim on LinkedIn: https://www.linkedin.com/in/jimkarrh
According to our guest, it is easier to grow professionally and personally if you are “Naked at Work” (metaphorically speaking of course). Danessa Knaupp is an executive coach, former CEO, keynote speaker and author who says we should shift the conversation on leadership. She has coached hundreds of executives across every major industry and has developed a reputation as a candid, compassionate and courageous leadership partner. She has a brand-new book, Naked at Work: A Leader’s Guide to Fearless Authenticity—it’s all about harnessing the power of real authenticity (not “#authenticity”) to drive measurable business results. Danessa earned her executive coaching credentials from Georgetown University, and a BA in Psychology and Sociology from the College of William and Mary. She spent more than 20 years as an entrepreneur and a senior executive and ultimately, CEO. She lives with her husband and children in Virginia.                                   Among the topics that Danessa and Jim discuss: The difference between effective authenticity and what Danessa calls “#authenticity” The business case – what authentic leaders are able to do better Why an authentic leader’s behavior elicits more risk-taking and better communication in the organization The specific role of conversation in being an authentic leader Danessa’s 6-step process for building your authenticity and effectiveness as a leader Links: Learn more about Danessa and her work: https://www.avenue8advisors.com/ Check out Danessa’s new book: https://www.amazon.com/Naked-Work-Leaders-Fearless-Authenticity-ebook/dp/B084VV9GSJ/ Connect with Danessa on LinkedIn: https://www.linkedin.com/in/danessa-knaupp/ Learn more about Jim Karrh’s virtual and in-person speaking and training topics: https://jimkarrh.com/speaking Check out a sample of Jim’s new book, The Science of Customer Connections: Manage Your Message to Grow Your Business: https://jimkarrh.com/books  Follow Jim on Twitter: https://twitter.com/jimkarrh?lang=en Connect with Jim on LinkedIn: https://www.linkedin.com/in/jimkarrh
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