PodCatalyst: The Official Podcast of IABC

ABOUT THE EPISODE Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. In this special edition episode of PodCatalyst, IABC Executive Director Peter Finn introduces a conversation between IEB Chair Bonnie Caver and Program Advisory Committee (PAC) Chair Jane Mitchell, FRSA, incoming IABC Fellow. Caver and Mitchell sit down to discuss and preview the truly global, virtual IABC World Conference 2021(28-30 June). Mitchell shares insights about the two keynote presentations, the meaning behind the 2021 conference theme “It’s About Time,” and how this conference is a rallying cry for communicators to focus on their collective strength and ability to impact the world around them. Listen to the episode and register now to secure your spot for this top-tier virtual event. || LINKS *Episode* https://www.iabc.com/ | https://catalyst.iabc.com/ | https://wc.iabc.com/ | https://wc.iabc.com/Registration/Attendee-Registration *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/ | https://catalyst.iabc.com/

ABOUT THE EPISODE Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. IABC Executive Director Peter Finn sat down with Maya Bordeaux, JD, MBA, founder and senior strategist at Lead With Love Consulting LLC. Bordeaux — a long-time champion for diversity and inclusion, former HR executive and consultant — says her self-proclaimed superpower is inspiring people to be the best version of themselves. Listen to this episode to hear more about: What inspired Bordeaux to create Lead With Love Consulting How to prioritize and measure diversity and inclusion in the workplace How successful DEI efforts involve shifting mindsets How communication fits into a sound DEI strategy Advice for IABC members considering entrepreneurship || LINKS *Episode* https://www.iabc.com/ | https://catalyst.iabc.com/ | https://www.leadwithloveconsulting.com/ *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/ | https://catalyst.iabc.com/

ABOUT THE EPISODE Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. IABC Executive Director Peter Finn sat down with Catherine Ducharme, ACC, CLC, co-founder of Fluency Leadership, career communicator, past chair of IABC Canada West Region and opening keynote speaker at the IABC 2021 Leadership Institute. Listen to this episode to hear more about: The five fluencies of the new language of leadership The evolution of leadership to a more people-centric approach Leadership skills that have emerged from the COVID-19 pandemic How IABC offers opportunities to flex your leadership muscles The role leaders play in helping their people unlock curiosity || LINKS *Episode* https://www.iabc.com/| https://catalyst.iabc.com/| https://www.fluencyleadership.com/ *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/| https://catalyst.iabc.com/

ABOUT THE EPISODE Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. IABC Executive Director Peter Finn sat down with Ron Culp, independent consultant and professional director of the public relations and advertising MA program at DePaul University. Listen to this episode with lived examples from Culp to learn more about: Ways digital literacy is helping the next generation of communication professionals use critical thinking skills and combat misinformation Why communicators should seek to understand business acumen, with examples of real-world experience from Culp The need for and benefits of radical transparency within communications How transformative change within an organization can come from internal communications || LINKS *Episode* https://www.iabc.com/ | https://catalyst.iabc.com/ | https://www.depaul.edu/  *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/ | https://catalyst.iabc.com/

ABOUT THE EPISODE Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. IABC recently joined the Global Alliance, and in this episode, IABC Executive Director Peter Finn sat down with Justin Green, president of the Global Alliance to learn more about the organization, its growth, how it’s been engaging with the industry throughout COVID-19 and opportunities for IABC and similar organizations to collaborate with the Global Alliance. This episode of PodCatalyst was recorded as part of the Global Alliance’s "Global Trends and Communication Transformation Month," taking place during March 2021. || LINKS *Episode* https://www.iabc.com/ | https://www.globalalliancepr.org/ *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/ | https://catalyst.iabc.com/

ABOUT THE EPISODE Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. In this episode, IABC Executive Director Peter Finn dives into the 2021 State of the Sector report from Gallagher with Ben Reynolds. As global practice managing director at Gallagher, Reynolds walks through findings of the report and the current landscape for communicators. || LINKS *Episode* https://www.iabc.com/ | https://www.iabc.com/professional-development/webinars/| https://www.ajg.com/employeeexperience/ *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/ | https://catalyst.iabc.com/

ABOUT THE EPISODE The latest episode of PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession, is now available. In this engaging conversation, IABC Executive Director Peter Finn sits down with Smita Tharoor, a noted expert on unconscious biases. The co-founder of Culturelytics and founder of Tharoor Associates, Tharoor is also the closing keynote for the IABC 2021 Leadership Institute, presenting “Being Dynamic in a Pandemic.” || LINKS *Episode* https://www.iabc.com/ | https://tharoorassociates.com/stories-of-unconscious-bias/ | http://www.culturelytics.ai/ | https://tharoorassociates.com/ *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/ | https://catalyst.iabc.com/

ABOUT THE EPISODE Welcome back to PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. In this episode, IABC Executive Director Peter Finn sits down with IABC member Jessica Nunez, founder of TruePoint Communications. In this conversation, Nunez reflects on the experiences and learnings from 2020, looks ahead to the emerging trends of 2021 and shares how building and maintaining trust is a key component to the role of the communicator. || LINKS *Episode* https://www.iabc.com/ | https://www.truepointagency.com/ *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/ | https://catalyst.iabc.com/

ABOUT THE EPISODE Welcome to the inaugural episode of PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession. In this episode, IABC IEB Chair Bonnie Caver joins IABC Executive Director Peter Finn to take a look back at the adventure that was 2020, and explore what’s next for IABC and the communication profession in 2021 and beyond. || LINKS *Episode* https://www.iabc.com/ | https://www.edelman.com/trustbarometer *Social Media* https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/ *IABC Websites* https://www.iabc.com/ | https://catalyst.iabc.com/

Hello and welcome to this special edition of the IABC International Podcast. My name is Dan Gold, and on this episode we're taking a look forward to the season 3 of the podcast. The first guest of the new season will be Bonnie Caver the 2020 - 2021 Chair of the International Executive Board of IABC. I am very thankful that she has agreed to kick off episode 301 which will be coming soon. -- As you know, times are very challenging as a result of the COVID 19 pandemic. It's a global event that has sent shockwaves through families, communities and whole countries. Through the darkest of times, I have been so proud of those who have stepped up when it comes to putting the health of others first by protecting themselves. I also give thanks to all the people on the front line who have taken care of us, kept us safe and worked to keep us healthy. The downside of the pandemic is that lives have been lost, and the hearts broken of those left behind. Let's always celebrate and remember the good of those no longer with us. With each person may their story live on to give hope to the next generation. -- I am curious about people, nature and the world, and I learn through storytelling. I have dedicated my career to helping people and organizations gain a voice to tell their stories. I am deeply thankful to work with many great storytellers. As a result of this there was a long-told story that I needed to hear, and more importantly act on. In terms of diversity I have always aimed to have balance through the people and stories that we have featured on the IABC International Podcast. I feel more than ever that this is the time that our podcast should be more, when it comes to diversity and inclusion. So I have been actively working to invite new people to take on the role of presenter and producers of the podcast. This search is not yet complete, but I know from the people who have already expressed interest, that diversity will be at the heart of what we do. I was thinking of not producing this episode, but in the interest of transparency and out of respect for you the listener, a sudden change would be unexplained, and I wanted you to know that this change is so important to me. Regardless of having dyslexia in an industry that values the written word, I have mostly felt included and not marginalised. IABC is so welcoming, and I am proud that the Diversity and Inclusion team actively addresses neurodiversity. The inclusion of people who are neurodiverse is important to me, and I am proud of how far private industry and the public sector have come when it comes to valuing ideas, problem solving and not just focusing on writing. Technology including AI and grammar apps are helping people previously excluded from the communication profession find a home. Facts and stories told through imagery, video and audio are equally as impactful and meaningful as the written word. -- I sincerely thank Ginger, Stephanie, Mike, Micayla, Sharon, Zora and so many more for believing in the podcast as a vehicle to tell the stories from within IABC. I know that it is going to go from strength to strength with the support of Jeff Price from Smith Bucklin and IABC. In collaboration with Austin Staton, we will be working together to bring you the next season of the IABC International Podcast. At this time I have to say thank you to Martin Charlton Communications for financially supporting the production of the podcast without ever asking for anything in return. That giving has helped people connect internationally through the stories told. Thank you for listening. Music is from soundcloud.com/joakimkarud and soundcloud.com/ikson. This is an IABC Production.

Welcome to episode 232 of the IABC International Podcast. On this episode we're speaking with IABC Gold Quill Award winner MacKenzie Fitzgerald about Keeping Them Coming Back: Building Employee Loyalty Through Accelerated Engagement. It's an interesting conversation from the wider point of view of integrating two organizations following either a merger or a takeover.  -- Former guest of the IABC International Podcast, Howard Krais has written an article with Mike Pounsford, and Kevin Ruck for the IABC website on Transforming how organizations listen to their people. It's clear that listening to employees is critical to improving performance, decision making and well-being, and most communicators would agree with this, but when it comes to looking at what organizations really value from their communication function, listening appears a long way down the list. This article features great research and tools for you to take to your leadership to highlight the importance of professional communicators being a key part of the listening process.  From passive, to deep listening, this article has a lot to say find out more here. -- The IABC Academy provides online professional development for business communicators to help advance their careers and generate real business results for their organizations. Our online workshops offer in-depth learning to build critical skills and knowledge. Through live, on-demand and self-paced workshops by leading experts in their fields, IABC Academy participants get exceptional instruction that supports long-term problem-solving and enhances career growth, now and into the future. Learn more and enroll on online courses. -- Thank you for listening. Please share the IABC International Podcast with your colleagues and subscribe to ensure that you don't miss an episode. Follow us for updates and behind the scenes content. Instagram.com/iabcpodcast, Twitter.com/iabcpodcast Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson). Produced and Presented by Dan Gold  This is an IABC Production.

Welcome to episode 231 of the IABC International Podcast. On this episode Elizabeth Williams Principal, National Creative Director from Buck talks about how they work with one of their clients from the entertainment world leveraging pop culture to create positive impact when it comes to engaging with staff about their benefits. #IABCGQ -- On the IABC website you'll always find powerful, relevant articles to help your professional communication practice. One of the latest articles is from Cheryl Ross entitled Help Leaders Navigate Layoffs: Increase visibility to gain employees’ trust. Read article in full. -- Thanks for listening to this episode. Connect with us on Twitter and Instagram for exclusive podcast content. A gold star for everyone who shares this with a friend :) Music is from Joakim Karud and Ikson, Produced and presented by Dan Gold This is an IABC production.

Welcome to the IABC International Podcast, on this episode Megan Osborne joins us to talk about how they won an IABC Gold Quill Award.  NSW Trustee & Guardian is a state government agency that provides Will-making and deceased estate administration services and can also be appointed by a court or tribunal to act as a person’s financial manager and/or guardian if they lack the ability to make decisions for themselves because they have a disability. As an organisation with a purpose statement ‘To protect, promote and support the rights, dignity, wishes and choices of our customers’ having a shared language and understanding of how to achieve this to a high standard was a missing piece of the puzzle. Insights showed there was an opportunity to improve customer service. Customer satisfaction was either low or declining, complaints were on the rise and staff morale was down following an organisational restructure in 2016. NSW Trustee & Guardian’s Communications & Engagement team worked to develop the Customer Excellence Principles Team Activities as a tool to turn this around and embed a culture of customer service excellence. Read this excellent article in full with photos and metrics on the IABC New South Wales website. -- Didn't make it to the IABC Virtual World Conference? You can still register to have access to all of the sessions for 12 months. wc.iabc.com -- Share this free podcast with colleagues - they'll thank you for it.  Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson) Produced and presented by Dan Gold This is an IABC Production

This is not a regular episode of the IABC International Podcast, but an opportunity for you to experience the influence that the IABC Fellows have to audiences around the world. Kate Macauley's The Internal Comms Podcast invited Fellows Jennifer Wah, Brad Whitworth and Neil Griffiths to a roundtable discussion on the impact of Coronavirus.  It's wonderful to hear from these icons of our profession, offering their insights which you can use to inform and guide your organization, wherever you are in the world. -- Can we start to make some predictions about how this global pandemic might impact business, leadership and, in turn, communications? The economists are predicting a global recession.  So, clearly there will be some negative consequences for business to grapple with for some time to come, but some positives have emerged from this crisis. Communicators have been thrown into the spotlight, our leaders are showing up with more authenticity and there is new-found appreciation for those who work on the frontline of our organisations. -- Subscribe to Kate's podcast and for more insights from the IABC Fellows, stay up to date with the latest edition of the Circle of Fellows podcast,  Thanks for listening to this episode, if you have a professional communication or marketing podcast, let us know and we'll share it with our community. -- Thank you above and beyond for sharing the podcast with IABC. You can find out more about their services at https://abcomm.co.uk/ The Internal Comms Podcast with Kate Macauley, Copyright above and beyond. Reproduced with permission. 

Welcome to episode 227 of the IABC International Podcast. On this episode Gabrielle Dolan - the highly sought-after international keynote speaker and educator on real communication and business storytelling is our guest. Gabrielle has extensive leadership experience, and is a bestselling author on business and storytelling. Along with her Jargon Free Fridays movement/global revolution (jargonfreefridays.com), Gabrielle has some of the most engaging social content that you will find online - Instagram. Here is Gabrielle's latest newsletter. Gabrielle was very excited and honoured to be announced as the winner of the inaugural IABC APAC Communicator of the Year Award in the Senior Communication Professional category. Unfortunately face-to-face celebrations were not possible given the current restrictions but you can watch the video interview here of Gabrielle speaking with Zora Artis, IABC APAC Chair, on her acceptance of the CoTY award. -- If you haven't signed up for the IABC Virtual World Conference yet, why are you waiting? Not only are there incredible international keynote and breakout speakers, but many brands have sessions as well including Workplace from Facebook, Bananatag, Politemail, Simpplr and many other solutions providers.  wc.iabc.com for more information. -- Thank you to everyone who has been kind enough to share this podcast with friends and colleagues. Our continued growth is thanks to you. Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson)  Produced and presented by Dan Gold This is an IABC production.

Welcome to episode 226 of the IABC International Podcast. On this episode Jennifer Whyte explains why it was important to create a collective ownership in with their supporters. Find out more about https://oceana.ca/en -- Deborah Abrams Kaplan has written an article titled How to Spread the Word About Your Organization’s Family-Friendly Policies which you will find on the IABC content centre in the latest section. There are specific tips on communicating new family-friendly policies for your organization.  -- Thank you. From me personally, I would like to say a big thank you to each of our chapter leaders for keeping quality programming going for the benefit of our members. Many chapters have gone above and beyond to ensure that their members are supported in these challenging times, whether that is through recruitment help and advocacy of our industry, or bringing people together - having check-ins and regular online programming. I even heard that some care packages were mailed out.  Our local leadership knows that silence and no local programming contributes to people feeling isolated and unsupported. If there is one thing that our association knows, it is how to bring people together...so let's keep doing this.  Year on year, our members say that local programming is one of the key reasons that they renew annually. Thank you to every chapter board for making sure that there isn't a void for our members to be lost within.  -- Thanks for listening to this episode. Subscribe for free and go back through previous episodes. The vast majority of content is evergreen, so it's as relevant today as the day we hit the publish button.  Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson). Produced and Presented by Dan Gold This is an IABC production.  

Welcome to episode 223 of the IABC International Podcast. On this episode we're speaking with Roxanne Beaubien about the Stronger than you Know campaign which has been recognised in this year's IABC Gold Quill Awards. The project was an internal mental health initiative designed to increase awareness and understanding about mental wellness and to reduce stigma associated with seeking help when experiencing a mental wellness struggle. The three-pronged anti-stigma campaign centred on testimonials from two members with lived experience, messaging from trusted leaders and a pledge project for all employees. Tactics included videos, a microsite, posters, magnets and a launch event. A post-campaign survey proved the campaign’s success in reducing stigma, improving opinions about those with mental wellness issues and influencing some to seek help if they were to experience a mental health challenge. -- Registration is now open for the virtual 2020 IABC World Conference! Times have changed quickly. But you still need connection and insights, and to be ready for what comes next as a communication professional. #IABC20 has all that and more! Link to registration: https://wc.iabc.com/registration-is-now-open-for-the-2020-virtual-iabc-world-conference/ -- Thanks for listening to this episode. Please share this with your professional communication and marketing colleagues. Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson) Presented and produced by Dan Gold This is an IABC production.  

Welcome to episode 222 of the IABC International Podcast, on this episode we're meeting one of the newly recognized IABC Fellows, Diane Gayeski. We talk about her journey going from the world of media to professional communication and beyond. -- With many IABC members and professionals in our wider community whose financial situation has changed due to COVID-19, we’re offering relief to those who’ve lost their job, been furloughed, or lost income and are due for renewal between now and 31 May 2020 or who wish to join the organization as a new member. Visit iabc.com for more information. -- The 2020 IABC World Conference is going virtual. The event still takes place 14–17 June, and you will be able to experience it from anywhere in the world. Many of you are wondering what a virtual conference will be like and, over the coming weeks, we’ll be sharing examples and visuals to help paint a picture. This conference will be much more than a webinar or in a video conference call. We’ll be using a platform that will allow you to: Move around the conference hall, Attend keynote and breakout sessions in an environment designed to make you feel like you’re sitting among peers in a theater. Use your phone or tablet as a second screen for chats or Q&A sessions while watching speakers on your computer. Connect with other attendees for networking and discussion. Visit an exhibit hall, a help desk and a resource library, Go back and watch recorded sessions, available immediately and posted for a year after the event. Link: IABC World conference website. -- Thanks for listening to this episode. Please share this free resource with friends and colleagues. Music from Joakim Karud (https://www.soundcloud.com/joakimkarud) Produced and presented by Dan Gold This is an IABC production.

Welcome to episode 221 of the IABC International Podcast. Caroline Sapriel from CS&A International joins Dan Gold from Belgium to speak about her latest article titled Navigating Through the COVID-19 Storm which you will find on the IABC website. From how we need to connect and not just communicate, to the importance of trust. These are tough times, but working together with clarity, we can make the experience as positive as possible. In this episode find out why "In 2020, uncertainty is the new certainty" and the importance of helping your teams adjust to working from home. -- The IABC World Conference Goes Virtual - This will not be just a fancy webinar. There will be keynotes, breakout sessions and networking in online lounges and other virtual gathering spots. There will be learning, connection and, as you can expect with any IABC event, there will be fun! In these stressful times, laughter and community are essential. -- Congratulations to the 2020 IABC Gold Quill Award winners! - For more than 40 years, IABC’s Gold Quill Awards have recognized and awarded excellence in strategic communication worldwide. The awards program is recognized as one of the most prestigious in the communication profession. Read More. -- Thank you for listening to this episode of the IABC International Podcast. All episodes are free.   Search for, Subscribe and Share "IABC International Podcast" on Apple Podcasts | TuneIn | Spotify | Overcast | RadioPublic | Google Podcasts | iHeartRadio | anchor.fm/iabc or any other major podcast app.   Music is from Joakim Karud (soundcloud.com/joakimkarud) and Ikson (soundcloud.com/ikson) Produced and Presented by Dan Gold  This is an IABC Production.

Welcome to episode 220 of the IABC International Podcast.  Often we're asked how to record high quality audio across the internet between two or more locations. One of the solutions available on the market is Zencastr.  Josh Nielsen founder of Zencastr joins Dan to talk about the origins of the product and what it took to bring it to market. There is also a sneak peek at what's coming to the platform. This conversation also looked at the long road to an overnight success. One of the benefits of this solution is that it records the audio at each end of the conversation, which is saved to webservers, uploaded to the cloud and made available to download. When setting up a call, all you have to do is send a link and once they click on it, they will be connected.  Other options people use in the world of podcasting include recording audio from Zoom calls, Skype and other VOIP services. However the audio is not always of the quality that you would hope for in an audio only podcast. Sound on these platforms tends to be downgraded as we have the visual information from seeing the person on screen and we compensate for lower audio quality. -- This is not a sponsored podcast -- Due to the Coronavirus we are changing some of the planned episode to reflect the times we are living in. So this solutions episode fits within the remit of sharing the tools we use with you to make remote working easier.  The IABC COVID19 resource page features free advice and tools for professional communicators.  -- We hope that you, your family and your community are as safe as possible.  Music is from Joakim Karud (soundcloud.com/joakimkarud) Produced and presented by Dan Gold This is an IABC Production.  -- I just wrote this for a colleague and I wanted to share it with you: We shall see the sun rise again as a community, and we will bask in its warmth together.  DG