Claim OwnershipUplink Marketing Podcast
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Description
Interviews with marketing agency owners, employees and creatives.
Hosted by Evan Chasteen.
Hosted by Evan Chasteen.
42 Episodes
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Patrick is the Director of Client Success at Uplink Marketing and in this episode we talk through how data impacts marketing and decision making.
Learn more about Uplink Marketing: uplinkmarketing.com
Hudson Phillips is the Creative Director at Uplink Marketing, a digital marketing & branding agency located in Alpharetta, GA.
He also writes films and hosts an online community for screenwriters who want to be a part of a community that helps them get script done.
uplinkmarketing.com
scriptblast.com
Hey Thunderbird: https://heythunderbird.com/
👊🏻
In this episode I try to pull out similarities between the Journey and Digital Advertising (Ad-Venture).
Books referenced:
The Hero's Journey
12 Rules for Life
Learn more about Uplink Marketing: uplinkmarketing.com
In this episode Evan Chasteen and Clay Jones discuss the importance of building relationships when it comes to the sustainability of your business.
To find out more about Clay Jones Real Estate visit thejonesrealestate.com.
To find out more about Uplink Marketing visit uplinkmarketing.com.
Music credits:
"Too Cool" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/
In this episode Evan Chasteen talks with Robert Carnes about storytelling, marketing & Frozen II metaphors.
Robert Carnes is a freelance writer and storyteller. He writes for a number of blogs and online publications. Carnes has worked for a number of years in marketing and communications for both churches and nonprofits.
Learn more about Robert and his book:http://www.originalstoryteller.com/
Learn more about Uplink Marketing: uplinkmarketing.com
Music credits:
"Too Cool" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/
Evan Chasteen shares five thoughts on marketing and being in the midst of coronavirus.
Be sensitive.
Encourage thoughtfulness and compassion.
Check your motivations.
Double check how you are motivating others.
Get creative!
Learn more about Uplink Marketing: uplinkmarketing.com
Podcasts are today where Facebook was before your business had a Facebook page. They continue to rise in popularity each year.
In this episode Evan Chasteen shares the Uplink Marketing Podcast System.
Uplink Marketing uses this system to serve businesses looking to make more content in less time. Uplink can work with you and your business to create 1 month's worth of engaging and valuable content using less than 3 hours of your time each month.
That content includes:
Facebook
Instagram
Twitter
Blog
Medium
Email
YouTube
We're a good fit to work with you if you have more money than time.
If you have more time than money, download a .pdf version of this podcast system and implement it in your business for free: https://uplinkmarketing.com/blog/uplink-marketing-podcast-system-1
Music credits:
"Too Cool" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/
In this episode Evan Chasteen and Hudson Phillips discuss the difference in planning versus guessing using the drive to and from work as a metaphor.
Marcus Buckingham is the guy's name Hudson couldn't think of.
ReWork is the book that inspired this episode.
Learn more about Hudson's film tour: https://www.facebook.com/thisworldalonefilm/
Learn more about ScriptBlast: https://scriptblast.com
Learn more about Uplink Marketing: uplinkmarketing.com
If you have a second, please rate us and leave a review (it'll help us reach more people, and reaching more people will help us find more work so we can keep doing these podcasts).
Music credits:
"Too Cool" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/
In this episode Evan Chasteen and Hudson Phillips talk about being true to yourself as an individual and as a business.
Inspiration for this episode:
Aladdin
Visualize Value: https://www.visualizevalue.com/
Visualize Value video 1: https://www.youtube.com/watch?v=jT5ErzKex30
Visualize Value video 2: https://www.youtube.com/watch?v=1jqaJ88gCu8
Learn more about ScriptBlast: scriptblast.com
Learn more about Uplink Marketing: uplinkmarketing.com
Music credits:
"Too Cool" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/
In this episode Evan Chasteen and Hudson Phillips talk about love.
Takeaways:
To love you must know yourself.
Love yourself and love others in that order.
Learn more about ScriptBlast: scriptblast.com
Learn more about Uplink Marketing: uplinkmarketing.com
In this episode Evan Chasteen and Hudson Phillips talk about contracts and use metaphors to explore trust.
Inspired by an email from Jon Acuff's Entrepreneur's List.
Takeaways:
If you trust the person the contract doesn't matter. If you don't trust the contract doesn't matter.
Two types of trust: 1) Intentional 2) Unintentional
Hudson answers the question, "How do you write a trustworthy character in screenwriting?
Book mentioned: Save The Cat by Blake Snyder
Trust requires action. Build trust by:
Being transparent
Doing what you say you'll do
Minimizing initial risk
Partnering with others who are trustworthy
Getting endorsements
Learn more about Evan and Uplink Marketing: uplinkmarketing.com
Learn more about Hudson and ScriptBlast: scriptblast.com
In this Episode Hudson Phillips and Evan Chasteen chat about inversion (inspired by this post from James Clear) and fear.
Takeaways:
Experience helps alleviate fear.
Fear is powerful.
There is such thing as a positive use of fear in marketing (positive fear experiences).
Learn more about Hudson and ScriptBlast: scriptblast.com
Learn more about Evan and Uplink Marketing: uplinkmarketing.com
In this episode Evan Chasteen and Hudson Phillips talk about death and death metaphors and relate their experiences with physical deaths of loved ones to the tiny deaths we face each day.
Hudson recently appeared on the Back To One Podcast. Subscribe to their podcast to listen to his episode when it's released.
Evan Chasteen is the owner of Uplink Marketing - an Alpharetta, GA based agency that helps businesses drive traffic | generate leads | increase revenue using podcasting and paid social media advertising.
Hudson Phillips is the owner of ScriptBlast - an organization that helps people Write Smarter | Write Faster | Write A Better Life.
Your rating of this podcast goes a long way in helping us reach new people.
In this episode Hudson Phillips and Evan Chasteen talk about Essentialism by Greg McKeown, content creation and using every bit of content by letting nothing go to waste.
Learn more about Uplink Marketing: uplinkmarketing.com
Learn more about ScriptBlast: scriptblast.com
In this episode Evan Chateen talks through Uplink Marketing's Paid Social Checklist.
This checklist was developed to help businesses better understand if paid social media advertising is a viable marketing strategy that can produce a positive ROI.
You can find the written version of this checklist here: https://uplinkmarketing.com/blog/free-digital-marketing-checklist
You can schedule a call with Evan here: https://calendly.com/uplink/call-with-uplink-marketing
In this episode Hudson Phillips (scriptblast.com) and Evan Chasteen (uplinkmarketing.com) chat about anticipation and the ways it shows up in movies, our lives and our businesses.
In this episode Hudson Phillips and Evan Chasteen break down commitment in to two categories: known commitments and unknown commitments and use a cliff jumping metaphor in attempt to describe commitment.
Hudson is a screenwriter and business owner. ScriptBlast.com
Evan is a marketer and business owner. uplinkmarketing.com
In this episode Evan Chasteen tries out his first ever solo podcast recording. He talks about joy, excitement, remembering a dear friend and how marketing becomes easy when a business provides more value than the customer is paying for.
In this episode Hudson Phillips and Evan Chasteen discuss perfectionism and it's attainability using Sushi Master, Jiro, as an example.
Find out more about Evan:
evanchasteen.com
Find out more about Hudson:
scriptblast.com
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