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Be BOLD Branding
Be BOLD Branding
Author: BrandFace
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Tonya Eberhart & Michael Carr (BrandFace) interview high level Coaches, Consultants & Experts who have a life-changing message and business to share based on their own BOLD journey. Their mission is to unveil the story and the star behind the business. They also share advice for building a profitable personal brand that helps you ”change how you’re seen & charge what you’re worth”.
334 Episodes
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Everyone's talking about AI. And honestly? It can do some very impressive things. But somewhere along the way, a dangerous myth took hold — that AI can replace the expertise, experience, and strategic delineation required to build a truly powerful personal brand or professional website. In this episode, we sit down with web expert Andrew Ryan Profaci for an honest, no-holds-barred conversation about what people think AI can do for their brand and website — and what it actually takes to get it right. If you've ever been tempted to skip the expert and just let AI handle it, this episode is your wake-up call.
Episode Highlights:
02:31 AI Needs a Human Driver
10:46 Fixing Strategy and Scaling
19:52 Humans Over Machines
20:36 Expertise Guides AI
25:06 Unique Niche Positioning
28:09 Brand Photos Need Humans
30:03 AI As Librarian
33:07 Roundtable Final Takeaways
36:34 How to Connect with Andrew-Ryan Profaci
Show Links:
Andrew Ryan Marketing – Contractor Lead Generation Systems
You've invested in the strategies. You've followed the advice. But somewhere along the way, you were handed a megaphone before you ever had a map. If the right clients still aren't finding you, this is the episode you need to hear. We're pulling back the curtain on some critical things that are quietly working against even the most accomplished coaches, consultants, and experts — and none of them have anything to do with your marketing. From the foundation most people never build, to the ten-second judgment your ideal clients are already making about you, this episode reframes everything you thought you knew about visibility, credibility, and conversion. Because the truth is — you've already earned the clients you're not getting yet. The only thing standing in the way is the gap between who you truly are and how you currently appear. And that gap? It's fixable.
Episode Highlights:
02:18 Megaphone Without a Map
03:39 Michael Carr’s Clarity Story
04:39 Stop Looking Like Everyone
06:35 The 10 Second Judgment
07:59 Clarity Drives Revenue
10:46 Foundation Pays Dividends
11:28 Five Takeaways Recap
12:22 Next Step and Free Guide
Show Links:
discussyourbrand.com
She's back — and this time, the conversation goes deeper. Maggie Anderson, CEO and co-founder of The Empowerment Experiment Foundation, returns for a third time to challenge the way we think about influence, impact, and legacy. In a world obsessed with followers and virality, we draw a sharp and necessary distinction between being an influencer and being a role model — and why that difference matters more than ever for our communities. Then, in a moment of rare vulnerability, Maggie opens up about her current battle with cancer, sharing what this season has taught her about strength, purpose, and the work that still drives her forward. This is Maggie Anderson like you've never heard her before.
Episode Highlights:
06:02 Influencer vs Role Model
11:17 Niche Branding Action
13:53 Algorithms Platform Debate
17:53 Reclaim Influence for Good
22:42 Maggie Anderson’s Life Journey
28:06 Legacy Encouragement
Show Links:
Maggie Anderson’s Website and Contact Information
What happens when a nuclear engineering student puts on a crown — and decides to change the world's relationship with energy? Meet Grace Vanderhei, Miss America 2023 and nuclear engineer on a mission to make clean energy accessible, understandable, and impossible to ignore. Named the New Face of Nuclear Energy by the Wall Street Journal and recognized on the Forbes 30 Under 30 Energy list, Grace is bridging the gap between science and the public through her platform, "Clean Energy, Cleaner Future." Her story is proof that one bold voice in the right room can start a chain reaction.
Episode Highlights:
00:27 Meet Grace Vanderhei
03:40 Winning Miss America
06:20 Spite To Science
08:17 Nuclear Everywhere
11:31 AI Power Hunger
18:50 Support Is Surging
20:42 Book On Optimism
23:52 Village Mindset
28:37 How to Connect with Grace Vanderhei
Show Links:
GraceVanderhei.com
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What does it take to transform the way an entire organization thinks about safety? For RJ Jubber, the answer came from nearly 25 years of working in some of the world's most high-stakes industries — oil and gas, construction, utilities, and beyond. His journey to becoming a global leader in Human and Organizational Performance wasn't conventional, and that's exactly what makes it compelling. Today, as founder of G.R.I.T., RJ helps organizations prevent serious injuries and fatalities by changing the way leaders think about risk — and the people exposed to it every day. In this episode, he pulls back the curtain on the experiences that shaped him, the moments that changed his perspective, and why protecting people isn't just his profession — it's his purpose.
Episode Highlights:
01:42 Getting to Know RJ Jubber
04:00 What Is HOP
05:45 Defining Leadership Moment
12:10 From Chaos To Grit
14:51 Transformation Mindset
17:43 Principles Over Tactics
23:30 When People Still Resist
26:40 How to Connect with RJ Jubber
Show Links:
GetTheGrit.com
Are you struggling to stand out in a competitive job market or sales role? Jason Zygadlo, a Certified Career Coach with 20 years in high-level medical device sales, teaches customer-facing teams unconventional strategies using personalized video to boost credibility, confidence, and conversions. His approach isn't just professional — it's personal. As a cancer survivor and bestselling author of Built, Not Born, Jason brings a hard-won perspective on reinvention and resilience to everything he does. In this episode, he also reflects on his experience as a BrandFace client and what the branding journey has meant for his work.
Episode Highlights:
02:18 Leap Into Entrepreneurship
10:03 Comfort Vs Growth Mindset
12:21 AI Era Needs Human
13:03 Personalized Video Strategy
18:43 Authenticity Over Avatars
24:38 Joining Brand Program
27:24 Ziggy Strong Walk
29:58 Brand Clarity Breakthrough
35:23 How to Connect with Jason Zygadlo
Show Links:
careercoachbyob.com
Jason A. Zygadlo | LinkedIn
What happens when a bold experiment meets resistance from the very community it was meant to inspire? In Part 2, Maggie Anderson, CEO and co-founder of The Empowerment Experiment Foundation, unpacks the pushback, the history, and the hard truths behind the Buy Black movement. From the historical erosion of Black-owned businesses to the concept of economic leakage—where dollars exit Black communities at an alarming rate—Maggie connects the dots between systemic inequality and everyday spending choices. Through stories of leadership, celebrity influence, and corporate supplier diversity, she charts a path from frustration to momentum, challenging listeners to see conscious consumerism not as a trend, but as a transformative force for lasting economic equity.
Episode Highlights:
02:16 Backlash: Why the Black Community Resisted
04:37 History of Lost Black Businesses
07:58 Economic Leakage Explained
10:15 Turning Pain Into Momentum
12:55 Leadership and Spending Power
15:48 Celebrities Breaking the Taboo
23:23 Supplier Diversity
26:38 Final Thoughts
Show Links: https://authormaggieanderson.com/
Maggie Anderson’s Website and Contact Information
What would happen if one family committed to exclusively supporting black-owned businesses for an entire year? Meet Maggie Anderson, CEO and co-founder of The Empowerment Experiment Foundation, who turned that bold question into reality in 2009. An Emory and University of Chicago graduate who studied constitutional law under Barack Obama, Maggie documented her family's groundbreaking journey in her book Our Black Year: One Family's Quest to Buy Black in America's Racially Divided Economy. Through her activism, speaking, and leadership, she challenges communities to recognize economic empowerment as a pathway to equity—revealing the obstacles, opportunities, and transformative power of intentional spending within underserved communities.
Episode Highlights:
03:01 Maggie Anderson’s Roots: Liberty City, Immigrant Parents, and a Call to Activism
03:47 Mentors & Milestones: John Lewis, Barack Obama, and Corporate Leadership
06:18 The Anniversary Dinner That Sparked the Empowerment Experiment
10:07 From One Month to One Year: Making the Experiment Public & Credible
14:37 Finding Essentials, Building a Directory, and Getting Resourceful
17:01 Community Pushback, Missing Infrastructure, and Businesses Closing
19:25 A Mother’s Blessing, Finishing the Year, and Closing Reflections
Show Links:
Maggie Anderson’s Website and Contact Information
What if the key to transforming education isn't working harder, but leading with greater alignment and purpose? Meet Dr. Stephanie Duguid, who empowers women educators to serve with goodness, lead with greatness, and educate with impact. With three decades as an educator, athletic trainer, and administrator, Stephanie combines experience from education and sports medicine to help leaders move from exhaustion to inspiration. A keynote speaker, podcaster, and bestselling author of Exponentially Elevate Your Leadership Impact, she provides purposeful strategies that eliminate imposter syndrome and spark transformation—creating cultures of trust where educational leaders can realize their true purpose and exponentially elevate their impact.
Episode Highlights:
02:35 The Influence of Dr. Stephanie Duguid's Mother
03:51 Transition to Teaching
08:20 The Impact of Mentorship
10:46 Addressing Imposter Syndrome
14:18 Serve with Goodness, Lead with Greatness
18:05 Stephanie's Branding Journey
24:53 How to Connect with Dr. Stephanie Duguid
Show Links:
DrStephanieDuguid.com
Stephanie’s Podcast
Most artists believe they need to choose between making money and pursuing their creative work, but what if that's actually a myth keeping talented people broke? In this episode, we explore how to thrive as an artist with Miriam Schulman. Miriam fell for that exact myth before building a six-figure art business and brand teaching thousands of creatives worldwide to do the same. Now, she’s the author of Artpreneur: The Step-by-Step Guide to Making a Sustainable Living From Your Creativity. Tune in and find out why her Abundant Art Lesson #9 is right up our alley!
Episode Highlights:
01:20 Miriam Schulman's Journey from Wall Street to Art
09:44 Foundations for a Sustainable Art Business
12:06 The Role of Social Media in Art Business
15:41 Foundations of Sales and Productivity
16:51 The Value of Personal Branding
26:47 How to Connect with Miriam Schulman
Show Links:
schulmanart.com/sellmoreart
Miriam’s Podcast
Be the first to leave an honest review of Miriam Schulman’s episode on the Be Bold Branding podcast and send her the screenshot at miriam@theinspirationplace.net for a chance to win a free copy of her Artpreneur book.
What if the reason you can't control your spending and budget isn't lack of willpower…but a complete mismatch between your neurodivergent brain and neurotypical money advice? For people who have ADHD, here's the truth nobody's telling you: it's not because you're bad with money. It's because every financial expert is teaching you strategies designed for neurotypical brains, and then you wonder why you keep "failing." In this episode we explore specialized money coaching with Vanessa Dean, whose journey from financial chaos to control revealed her calling to help women with ADHD break free from money struggles that traditional advice can't solve.
Episode Highlights:
01:33 Vanessa Dean's Personal Financial Journey
03:12 Specialized Money Coaching for Neurodivergent Clients
04:50 Tackling Impulsive Spending
07:33 Building Positive Financial Habits
10:04 The ADHD Money Coach: Unique Insights and Approaches
16:26 Vanessa's Branding Journey with BrandFace
21:41 How to Connect with Vanessa Dean
Show Links:
vanessamdean.com
Instagram
Facebook
LinkedIn
What if the legacy you're building isn't just something you leave behind—but something you live every single day? In this episode, we're joined by Dr. Burl Randolph, Jr., a retired Army Colonel, 3x combat veteran, and founder of MyWingman, LLC. As creator of The Randolph Roadmap framework, Dr. Randolph helps inspired leaders find their purpose, fulfill their mission, and forge their legacy. With 32 years of military leadership and a Doctorate in Organizational Leadership, he's the wingman empowering executives to unlock their potential and design their inspired life journey. Dr. Randolph is also a BrandFace client, so you’ll hear about his journey with us, too.
Episode Highlights:
01:51 Dr. Randolph's Military Journey
04:03 Challenges in Transitioning to Civilian Life
07:49 Family and Early Influences
15:05 Inspired, Not Retired: Leadership Lessons
22:18 Handling Leadership Challenges
27:19 Impactful Stories from Iraq
28:56 Joining the BrandFace Program
37:45 Advice for Aspiring Entrepreneurs
41:52 How to Connect with Dr. Burl Randolph
Show Links:
www.mywingmanllc.com
Email: info@mywingmanllc.com
Phone: 866-242-2260
In this follow-up episode, we dive deeper into Kati Eberhart's evolution as a writer and her immersion in K-Pop culture. Kati shares how her love for Korean pop music led her to launch a K-Pop fashion blog, which became the springboard for her prolific writing career. She offers a behind-the-scenes look at her experiences writing over 1,800 K-Pop articles, revealing the challenges and rewards of covering an ever-evolving industry. Kati also gives us an exclusive preview of her upcoming fantasy novel, discussing her creative process and what inspired this exciting new direction. Plus, find out how you can follow Kati's journey and connect with her work.
Episode Highlights:
01:42 Kati Eberhart's Passion for K-Pop
03:38 Starting a K-Pop Fashion Blog
04:34 Transition to K-Pop Writing
08:41 Experiences as a K-Pop Writer
17:30 Upcoming Fantasy Novel
22:52 How to Connect with Kati Eberhart
Show Links:
Kati’s Journey: One Teen’s Journey to Japan
Kati Eberhart’s LinkedIn
In this episode we interviewed a very special guest…my daughter. Kati Eberhart is a multifaceted author who turned her passion for Asian culture into an extraordinary story and career. At just 17, Kati fulfilled her dream of visiting Japan and chronicled the journey in her groundbreaking book, Kati's Journey: One Teen's Journey to Japan—the first interactive book written by a U.S. teen, featuring 45 QR codes linking to videos of her adventure. After graduating high school, she became a prolific K-Pop writer, penning over 1,800 articles. Now, Kati's channeling her storytelling gifts into her latest project: a fantasy novel.
Episode Highlights:
00:36 Meet Kati Eberhart: Author and Former K-pop Writer
02:57 The Journey to Japan: Overcoming Challenges
11:40 Writing the Book: A Teen's Achievement
18:46 The Impact of Japanese Culture
24:27 Second Trip to Japan: Independence and Growth
28:03 Conclusion and Future Plans
Show Links:
Kati’s Journey: One Teen’s Journey to Japan
Kati Eberhart’s LinkedIn
Welcome to round two of our boldest episodes of 2025! While episode one focused on overcoming external obstacles, this episode is about internal transformations. You're about to meet a doctor carrying his Holocaust survivor father's legacy forward through a book he never planned to write. A wealth advisor who lost his wallet and ended up founding a global movement. A mountain climber who judged the world until she realized judgment was just another prison. And a man who escaped a cult led by a woman who called herself “Mother God”...and now helps others see through manipulation. Four people who had every reason to stay exactly where they were. Safe. Comfortable. Justified. But their hearts said something different.
Episode Highlights:
00:00 Introduction to Internal Transformations
01:04 Dr. Wolf: A Legacy of Resilience
06:11 Kevin Smith: The Power of Kindness
13:54 Marta Czajkowska: Embracing the Inner Whisper
20:55 Andrew-Ryan Profaci: Escaping the Cult
25:09 Conclusion: Be Bold in Your Journey
Welcome to the Greatest Episodes of Be BOLD Branding from 2025. In this Part One episode, you'll hear four inspiring stories that will make you question your excuses. These are stories about defying physics, medicine, and impossible odds. You'll hear about a stuntman who spent 30 years meeting impossible requirements; an autistic student who beat out Kobe Bryant for an ESPY in four minutes; a paralyzed cyclist who ran a marathon a year after a 2% chance to walk; and a boxer who funded stem cell research for the woman he loved. Four people. Four impossible physical feats. Their bodies were tested by doubt, by limitations, by catastrophic injury, by impossible odds. And every single time, they triumphed.
Episode Highlights:
00:52 Curtis Rivers: The Stuntman Who Defied Odds
03:26 Coach Jim Johnson: J-Mac's Story, From Team Manager to ESPY Award Winner
08:03 Dean Otto: A Journey of Forgiveness and Recovery
13:58 Boyd Melson: Fighting for a Promise
18:22 Conclusion and Teaser for Part Two
We've all been there—spotting something fundamentally unfair and thinking, 'Wow, somebody really should do something about that'. Marc Tyler Nobleman thought the same thing when he discovered that Bill Finger, Batman's actual co-creator, had been erased from history for 76 years while the artist took all the credit. But here's the difference: Marc didn't just shake his head and move on. He launched a nine-year battle against DC Comics, a billion-dollar corporation armed with nothing but determination and the truth. And he won. His campaign resulted in a Hulu documentary, a TED Talk, a book called "Bill the Boy Wonder," and speaking engagements across nearly 20 countries. Marc Nobleman proves that you don't need power, money, or connections to win battles that everyone else has already declared unwinnable.
Episode Highlights:
03:27 The Untold Story of Bill Finger
07:38 Challenges in Recognizing Bill Finger
09:24 Marc's Journey and Persistence
14:14 Bill Finger's Family and Legacy
21:10 Marc's Speaking Engagements and Impact
27:37 How to Connect with Marc Tyler Nobleman
Show Links:
https://www.marctylernobleman.com/
Batman & Bill trailer
Bill the Boy Wonder: The Secret Co-Creator of Batman
What if the behaviors holding you back from executive success could be transformed into your greatest leadership strengths? Meet Chuck Berke, a PhD in Human Systems, Master Certified Coach, and creator of The Berke Breakthrough Experience—a five-step system that helps high-potential leaders overcome self-limiting beliefs and build leadership qualities that last a lifetime. Author of High Potentials' Boot Camp, Chuck specializes in turning professional achievement into personal fulfillment. As a BrandFace client, we'll also discover how his journey with us has shaped his mission of leadership for life.
Episode Highlights:
00:40 Meet Chuck Berke: Transforming Leadership
03:52 From Therapy to Executive Coaching
04:16 Understanding Roles and Rules in Leadership
10:38 The Importance of Adaptability in Sales
19:24 Chuck's Branding Journey
29:17 How to Connect with Chuck Berke
Show Links:
Leadership Development Coaching Across the World | Berke Associates
We recently aired an encore appearance with Bob Burg, co-author of The Go-Giver book series and one of the founders of the global Go-Giver movement. We had several listeners reach out asking for his first interview, so we're excited to share it with you again in this episode replay. In our original conversation from March 2024, Bob introduces the foundational concepts that have inspired millions—showing how giving your way to success isn't just possible, it's the most powerful path forward.
Episode Highlights:
03:19 The Timeless Principles of Sales and Personal Development
05:32 Navigating the Publishing World: Rejections to Success
07:07 The Impact of Personal Branding in a Crowded Digital Space
14:27 The Role of Empathy and Understanding in Building Connections
22:05 The Go-Giver Success Alliance and What's Next for Bob Berg
25:53 How to Connect with Bob Burg
Show Links:
Burg.com
Is influence really just clever manipulation, or is there a way to persuade others that honors both parties and creates lasting change? In this episode, we dive into the transformative power of genuine influence as we welcome Bob Burg back to the show! As the co-author of The Go-Giver book series, his "Go-Giver" philosophy has created a worldwide movement, and now he's back with his most recent book, The Go-Giver Influencer. This one tackles how hard it is for us to disagree productively. Join us as Bob explains the secrets to finding common ground.
Episode Highlights:
04:18 The Concept of Compromise vs. Collaboration
05:29 The Story Behind The Go-Giver Influencer
13:34 The Importance of Letting Go of Being Right
15:29 Understanding the Clash of Belief Systems
17:31 The Role of Mediators in Conflict Resolution
19:56 The 72-Hour Rule for Emotional Decisions
21:49 The Art of Saying No Gracefully
28:53 Influence: Persuasion vs. Manipulation
29:38 How to Connect with Bob Burg
Show Links:
Bob Burg - Expand Your Influence. Make a Significant Impact!























