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The Business of Meetings

Author: Eric Rozenberg

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If you are an independent business owner in the meeting and event space, this podcast is for you! Your host, Eric Rozenberg has created this show to bring you strategies, tips, and tactics to help your business grow. With more than 20 years in the event industry and planning events for Fortune 100 companies, Eric is prepared to let you in on the insider tactics so you can be successful too!
210 Episodes
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The Business of Meetings – Episode 211 – Beyond the Booking: A Record Year in Hospitality with Insights from an Industry Titan with Antonio Ducceschi We are delighted to have Antonio Ducceschi, the Chief Commercial Officer of the Starhotels Group, joining us on the show today. With his extensive experience in the hospitality industry and visionary approach to leadership, Antonio sheds light on the current state of the hotel industry and on what is happening within the meetings and events industry. He also shares his career journey and provides valuable insights on how businesses in the industry can effectively prepare for the foreseeable future.   Stay tuned for today’s captivating conversation with Antonio Ducceschi. Connect with Eric Rozenberg On LinkedIn On Facebook On Instagram On Website Connect with Antonio Ducceschi On LinkedIn Starhotels
We are thrilled to have two exceptional entrepreneurs joining us on the show today!  Alexa Berube and Heather Stupi are the brilliant minds who founded Reposite, a company that has been revolutionizing the meetings and events industry with AI. Get ready to explore their inspiring journeys and the remarkable strides they have made as we dive in and uncover the insights and innovations behind their success!   Connect with Eric Rozenberg LinkedIn Facebook Instagram Website   Connect with Alexa Berube and Heather Stupi Reposite Alexa on LinkedIn Heather on LinkedIn  
The Business of Meetings – Episode 209 – Navigating Solitude: Five Strategies for Entrepreneurs with Eric Rozenberg  Have you ever had to make an important business decision and felt very alone?  Owning and running a business is exciting. However, many entrepreneurs feel cut off and lonely- especially when facing challenging situations.  Today, I share five actionable ideas you can apply immediately to reduce your isolation and gain all the support you need to grow and manage your business. Stay tuned for my ideas and recommendations for overcoming the solitude of entrepreneurship. Building Your Advisory Board One effective way to combat the solitude of entrepreneurship is to establish an advisory board. Drawing from my experience in leading organizations, I understand the value of surrounding yourself with trusted individuals who offer diverse perspectives and professional expertise. Your advisory board will be a valuable resource for guidance, allowing you to make informed decisions and feel supported while navigating all your business challenges. Engaging with Professional Organizations Actively involving yourself in professional organizations like MPI (Meeting Professionals International) will allow you learning and networking opportunities and help you grow as an individual. By volunteering for these communities, you can gain helpful insights, forge lasting connections, and contribute to the advancement of your industry.  I have experienced the benefits of participating in professional organizations to combat my feelings of isolation and enhance my professional development. Prioritizing Mental Health and Serendipitous Connections I truly understand the importance of mental health. So, I encourage you, my fellow entrepreneurs, to liberate yourselves from the limitations of your workspaces and welcome any unexpected encounters. Participating in physical activities, connecting with others socially, and attending conferences create an environment conducive to creativity and personal development.  Broadening your experiences and embracing new ideas will help you combat your feelings of solitude and become more creative in all your future endeavors. Leveraging Mastermind Groups Mastermind groups offer platforms for entrepreneurs to collaborate, share their experiences, and seek advice from their peers. When you join mastermind groups, participate in their discussions, and support your fellow members, you can tap into a wealth of collective knowledge and resources.  I firmly believe in the importance of actively participating in mastermind groups to help one another grow and provide support when tackling the challenges we often face as entrepreneurs. Seeking Guidance from Coaches and Mentors I encourage all entrepreneurs to seek guidance from coaches, advisors, or mentors with relevant expertise and experience. By leveraging their insights and gaining accountability from these mentors, you can accelerate your development, personally and professionally. It is essential to learn from those who have succeeded and recognize the invaluable guidance mentors can offer for navigating the entrepreneurial journey. Conclusion My five strategies for combating the solitude of entrepreneurship- surrounding yourself with supportive networks, engaging with professional communities, prioritizing your mental well-being, participating in collaborative groups, and seeking guidance from experienced mentors, have helped me to overcome many business challenges, grow personally, and thrive in my entrepreneurial pursuits. I have no doubt they will also work wonders for you! Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website  
The Business of Meetings – Episode 208 – Incentive Travel: Driving Business Growth with Stephanie Harris   We are delighted to welcome Stephanie Harris, President of the Incentive Research Foundation, as our guest for today's show. Stephanie brings a wealth of knowledge to our discussion today. Join us as we dive into the impact of incentives, focusing in particular on non-cash options like incentive travel. Stephanie’s Journey Stephanie's professional journey has been anything but linear. She began her career as a strategist for advertising and sales promotion agencies, mainly working within the client categories of shoes and shopping. After over a decade in the agency world, she transitioned to the client side, joining Merits to work on their internal marketing agency, despite knowing little about incentives and motivation then. However, her passion for the incentive world flourished during her tenure there, encompassing everything from program development to travel and gift card rewards. Her expertise caught the attention of American Express, leading to a strategic alliance role where she gained invaluable global experience, exploring diverse cultures and their attitudes toward incentives. Four years ago, she began leading the Incentive Research Foundation.  The Economic Impact of Incentive Travel Stephanie discusses the challenges in measuring the economic impact of incentive travel, highlighting a study by the Events Industry Council, showing a 1.6 trillion dollar impact on the economy. She explains that although it is difficult to accurately measure the impact of incentives beyond travel, such as gift cards and merchandise spending, she has seen that organizations consistently employing incentives tend to outperform their peers, making incentives a competitive differentiator. Strategic Use of Incentives to Motivate Workforce  Exploring the evolving reasons for using incentives to motivate the workforce, Stephanie has noticed that they are increasingly seen as essential for building organizational culture, particularly in light of how the pandemic influenced remote work. Stephanie shares insights from the Incentive Travel Index, highlighting how leadership perceives incentives as essential for increasing organizational success and retaining top talent. Personalized Experiences and Authenticity in Incentive Travel Looking at the importance of personalized experiences and authenticity in incentive travel, Stephanie emphasizes the need to tailor incentive destinations to the preferences and psychographics of the participants. She explains how unique and authentic experiences foster employee motivation and loyalty, with organizations increasingly seeking to surprise winners with exclusivity in their incentive destinations. Prioritizing Mental Health and Wellness in Events: Stephanie shares personal anecdotes highlighting the importance of prioritizing mental health and wellness in the events industry. She discusses the impact of the pandemic on remote work and the need for face-to-face interactions to combat loneliness and improve mental health, looking at strategies like incorporating breaks, offering structured networking opportunities, and designing programs with wellness in mind. Role of AI in Event Planning Looking at the role of artificial intelligence in event planning, Stephanie highlights how AI can streamline tasks, generate content, and offer valuable insights for event organizers. She encourages industry professionals to embrace artificial intelligence as a helpful tool for enhancing efficiency and innovation in event management, emphasizing the need for hands-on exploration and experimentation with AI technologies. Bio: Stephanie Harris Stephanie Harris is President of the Incentive Research Foundation (IRF). In her role, she directs the strategy and efforts of the IRF, which funds and promotes research and education to increase understanding, effective use, and benefits of non-cash incentives for businesses globally.  Before joining the IRF, Harris was part of the American Express Meetings & Events leadership team, leading global event strategy, thought leadership, and marketing. She started her career in incentives with Maritz, where she was VP of Brand Marketing & Strategy. Harris currently serves on the board of the Events Industry Council and has served on the boards of the MPI Foundation, and Incentive Federation. Harris resides in St. Louis with her husband, has four (mostly grown & on their own) children, and a Labrador Retriever. Connect with Eric Rozenberg On LinkedIn On Facebook On Instagram On Website Connect with Stephanie Harris The Incentive Research Foundation Stephanie Harris on LinkedIn
I am thrilled to have David T. Stevens joining me today!    David holds many different certifications and has ranked on the leaderboard of CrossFit for EventProf for many years.  In our conversation today, he explains how to improve your health in meetings, when engaging in projects, or completing daily tasks. He also highlights the physical and mental demands of event management, exploring the importance of personal wellness routines and making a gradual shift toward a healthier lifestyle.   Tune in to hear more!   Connect with Eric Rozenberg On LinkedIn On Facebook On Instagram On Website   Connect with David T. Stevens On LinkedIn On Facebook On Instagram The Return on Wellness Podcast on YouTube      
We are delighted to engage in a conversation with Joe Curcillo today.  Joe is a man of multiple talents and phenomenal versatility. He has worn many hats, from being a lawyer, engineer, and prosecuting attorney, to a judge, private investigator, and mentalist. He has also just written a book called The Generalist’s Advantage. Joe joins us today to discuss what it means to be a generalist and explain how a multidisciplinary approach can enhance your skills and business.  Stay tuned for Joe Curcillo's remarkable insights! Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Connect with Joe Curcillo On his website The Generalist’s Advantage The Multitudes Podcast Joe Curcillo on LinkedIn
We are thrilled to have Haggai Klorman joining us today!  Haggai is a tech entrepreneur and EO. He has consulted with and built social media and word-of-mouth campaigns for major brands, including L'Oreal, Revlon, and Unilever, and has advised Bain Capital Private Equity. He also owns a digital business card company. In our conversation today, we discuss technology, the pros and cons of TikTok, and what Haggai is currently doing. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Connect with Haggai Klorman LinkedIn Kardz.Biz Hate Checker  
The Business of Meetings – Episode 203 - The Journey of Belonging: An Immigrant's Path to Nine-Figure Success with Dan Berger  We are thrilled to engage in a discussion with Dan Berger today!  Dan is an industry legend and a true entrepreneur! After a successful exit a few years back, he is now writing a book called The Quest, where he focuses on the theme of belonging.  In our conversation today, we dive into Dan's journey, discussing entrepreneurship, the post-sale depression that often happens after selling a business, and the need to belong. We also explore emotional intelligence and how to apply it.  Stay tuned for some valuable insights from Dan's experiences. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Connect with Dan Berger Website LinkedIn Halftime: Moving from Success to Significance by Bob Buford  
The Business of Meetings – Episode 202 – Voice of the Innocents: Lori Cohen's Battle Against Child and Human Trafficking We are honored today to speak with a remarkable individual at the forefront of a child-protection organization.  Lori Cohen is the CEO of PACT (Protect All Children from Trafficking), the leading policy organization in the nation on child sex trafficking. She has been instrumental in driving change and safeguarding the most vulnerable within our society.  PACT shines as a beacon of hope for combating one of the gravest challenges we face today. Join us to gain a deeper understanding of the essential work that PACT is doing. Lori’s Journey Lori’s journey into combating human trafficking began unexpectedly during her legal career. Initially focused on public interest work and supporting domestic violence victims, she found herself immersed in an entirely different arena when she began working with immigrant women facing abuse. Their harrowing stories of coercion and exploitation led her to discover that her clients were victims of human trafficking, a reality they often did not even recognize for themselves. That led Lori to delve into the complexities of trafficking and question the failure of the system to identify those cases. Fueled by a deep sense of responsibility, she transitioned from legal advocacy to comprehensive support, creating programs that addressed the needs of trafficking victims beyond legal assistance. Her passion for this cause was ignited by the tangible suffering of individuals seeking help in her office, compelling her to advocate tirelessly for those who could not escape their traumatic pasts. Joining ECPAT USA and the Evolution to PACT While representing her clients, Lori turned to ECPAT USA for information about trafficking. ECPAT USA has high-quality materials that helped her understand the complexities of trafficking. Years later, when the founder of ECPAT USA retired, Lori felt indebted to the organization and saw an opportunity to contribute her first-hand knowledge to their cause. The name change from ECPAT USA to PACT (Protect All Children from Trafficking) reflects their evolving mission and dedication to preventing exploitation. Raising Awareness in the US  Lori explains that trafficking is not just an overseas issue, as it is also prevalent in the United States. She acknowledges that it can be uncomfortable to discuss the topic but stresses the importance of businesses embracing education and training to create safer environments. Taking Action and Free Online Training Lori encourages listeners to take advantage of free online training offered by PACT, developed in collaboration with the American Hotel and Lodging Association and Marriott. The training, which aims to educate hotel staff on identifying and preventing trafficking, emphasizes that recognizing red flags and reporting suspicious activities can make a significant impact in protecting vulnerable individuals.  Challenges of Intervention  Untrained civilians should avoid intervening in trafficking situations as they could face the risk of armed traffickers and the unknown presence of others. Lori explains that victims must choose the right time to escape, so she cautions untrained individuals to avoid jeopardizing their safety.  Training and Data Tracking  The training program incorporates anti-cheat measures and pre/post-training surveys to ensure effectiveness. Data tracking on the website includes information on user logins and completion rates.  Practical Signs of Trafficking Lori highlights the importance of dispelling myths surrounding trafficking. Instead, the focus should be on practical signs, like cash payments, lack of luggage, or inappropriate clothing, to identify potential trafficking situations. She also suggests using hotel video cameras to monitor suspicious activity discreetly. Testimonials and Awareness  It is often challenging to obtain testimonials from organizations that have successfully identified and intervened in trafficking cases. Brands are reluctant to disclose such incidents because they fear getting singled out. However, efforts are underway to find creative ways to encourage organizations to come forward.  Human Trafficking Heatmap and Polaris  A national anti-trafficking organization called Polaris created a heatmap on which Florida has been a hotspot for sex and labor human trafficking. Lori emphasizes the importance of raising awareness of the prevalence of trafficking within the United States, involving both international and domestic victims. Positive Developments Lori feels hopeful about the growing partnerships between private sectors and anti-trafficking organizations and is optimistic about the legislative progress in criminalizing sex tourism.  Bio: Name: Lori L. Cohen Title: Chief Executive Officer, Protect All Children from Trafficking (PACT) Lori Cohen has been serving as CEO of PACT since November 2019. PACT is the leading policy organization on child sex trafficking in the nation, and a member of the ECPAT International network, active in over 100 countries and dedicated to the prevention of child sex trafficking and exploitation.    PACT's mission is to protect every child's right to grow up free from sexual exploitation and trafficking through education, outreach, and private-sector engagement. PACT's work in travel and tourism is renowned and features free, online training to identify and safely report trafficking that has been completed by over 1 million members of the hospitality industry.   Before joining PACT, Ms. Cohen founded a program at a leading domestic violence services organization to offer legal representation and holistic care to thousands of victims of human trafficking and related forms of gender-based violence. Drawing upon her experience in obtaining comprehensive care for her clients and observing ways in which their voices can be engaged to inform effective interventions, Ms. Cohen centers the survivor experience in PACT's work. She has garnered international recognition for her work with child and adult clients. Ms. Cohen is a frequent speaker on trafficking-related matters in the United States and abroad and has served on the University of Michigan Law School and Yale University faculty. She is a graduate of Yale Law School. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Connect with Lori Cohen LinkedIn PACT ECPAT Training for professionals in the hospitality and travel industry The Toll-Free National Human Trafficking Hotline Number is 888-373-7888
We are thrilled to engage in a conversation with George Bandarian today. George is an AI expert, a well-informed and seasoned Venture Capitalist, and a member of various communities focused on the future of entrepreneurship. He has owned several companies and now assists people in implementing AI.  Get ready to be amazed as we explore the remarkable possibilities AI holds! Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Connect with George Bandarian On LinkedIn Untapped Ventures Contact George  Book Mentioned: The Age of Spiritual Machines, by Ray Kurzweil    
We are both delighted and honored to have a legend in our industry joining us for our 200th podcast episode!  Geoff Freeman is the President and CEO of the US Travel Association. He is with us today to share his perspective on leadership and explore the strategic use of data in shaping the future of the travel industry. Get ready for an insightful conversation with a phenomenal leader. You will not want to miss this episode which is packed with valuable insights and wisdom from a true industry champion. Geoff’s Journey Geoff’s Washington journey spans 26 years. He spent most of that time working in various industries, including health insurance, pharmaceuticals, and travel. He joined the US Travel Industry Association in 2006 and has contributed significantly to initiatives like Brand USA and TSA PreCheck. He joined the American Gaming Association, where he successfully advocated for having the federal ban on sports betting removed. After leaving to navigate challenges in the consumer packaged goods industry during the pandemic, Geoff returned to his passion for travel, where he currently leads the US Travel Association. He is excited about the industry's potential and looks forward to shaping its future agenda in the years ahead. The Origin of TSA PreCheck The TSA PreCheck program was an initiative created to help overcome the inefficiencies and frustrations faced by travelers at TSA checkpoints around 2010. Recognizing the need for change, Geoff understood the importance of proactive problem-solving and the industry's role in collaborating with experts to develop a blueprint for a more effective system. The success of initiatives like Brand USA and Global Entry reinforced the potential for positive change, ultimately leading to the establishment of TSA PreCheck. Geoff credits the courage of individuals like John Pistole, the then-administrator of TSA, for embracing a different approach and making the program a rare win-win for travelers and the industry. Challenges in Visa Processing  Geoff points out that the lengthy waiting times for visa interviews in countries like Mexico, Colombia, and India deter potential travelers. He emphasizes the need for a more efficient and timely visa processing system and the importance of coordinating efforts across different government departments to create a more competitive and traveler-friendly visa system. The Impact of Delays and Cancellations  Geoff highlights the impact of delays and cancellations on travelers, attributing those issues to understaffing, outdated technology, and inadequate infrastructure. He believes that significant investments in technology, staffing, and infrastructure are needed to improve the overall efficiency of the aviation system. He urges travelers to become more demanding and less accommodating, pointing out the importance of having an aviation system that can meet the growing demands of post-pandemic travel. The Future of the Travel Industry  Addressing the future of the travel industry, Geoff provides insights into different segments, distinguishing between leisure travel, international inbound travel, and group/transient business travel. While leisure travel has been relatively strong, he sees signs of it plateauing and explains the importance of understanding the nuances within each segment. He underscores the need for the travel industry to prove the return on investment for group and transient business travel, advocating for more research to demonstrate the value of those activities.  A Renewed Focus on the Group Market Geoff explains that US Travel has renewed its focus on the group market, hiring a dedicated head of group travel to work on a strategic agenda that will contribute to the industry's growth and resilience. The Effort Needed to Prove the Value of Travel  Geoff highlights the ongoing effort needed to prove the essential nature and value of the travel industry and the need for the industry to break through the mindset that often perceives the travel industry as less noble than other sectors.  The Importance of Research Geoff highlights the importance of research and communication to ensure that policymakers and the general public fully understand and appreciate the value of the travel industry. Strategic Focus on the Group Market  Geoff has a clearly defined intention within US Travel to protect and grow the group market. He anticipates a cohesive effort within the group segment, with various initiatives aligned to champion its merits in ways not seen in recent years. His commitment to tangible evidence and a strategic agenda shows the importance of revitalizing the group travel sector and promoting its significance within the broader travel industry. Resilience of the Travel Industry  Geoff is optimistic about the resilience of the travel industry, particularly with the extraordinary demand for travel post-pandemic. Despite uncertainties regarding goods purchasing and other services, he believes the travel industry will continue to thrive. His confidence stems from his belief that what the travel industry offers aligns with evolving consumer desires and preferences. Bio: As president and CEO of the U.S. Travel Association, Geoff Freeman is the leading advocate for the $1.1 trillion U.S. travel and hospitality industry. In this role, Freeman is charged with ensuring the industry’s full recovery from COVID-19, positioning the industry to seize emerging opportunities in a post-pandemic market environment, and further establishing travel as a vital economic force in the United States. Freeman is a seasoned association CEO with a proven track record of building successful organizations that unite member interests, grow member value, increase revenue, and unlock growth opportunities. Before joining U.S. Travel, Freeman was president and CEO of the Consumer Brands Association, the trade association for America’s $2.1 trillion food, beverage, and consumer products industry. During his tenure, Freeman launched a strategic campaign to transform the association into a powerful, modern advocacy organization to drive growth and deliver sound regulatory and legislative outcomes that benefit industry leaders and consumers. He also grew membership by 35 percent and boosted total revenue by nearly 50 percent. Freeman joined the Consumer Brands Association after serving five years as President and CEO of the American Gaming Association (AGA). In that role, Freeman led a successful effort to reform and modernize the AGA, build public support for the gaming industry, and open new pathways for industry growth. Under his leadership, the AGA spearheaded a multi-year, research-driven campaign to demonstrate gaming’s broad support across the political spectrum and promote the industry’s role in spurring economic growth, job creation, and tax revenues in communities across more than 40 states where gaming is legal. That campaign created the tailwinds needed to advance AGA’s signature initiative achieved under Freeman – the legalization of sports betting in the United States. While leading AGA, Freeman drove a 200 percent increase in membership and doubled association revenue. Freeman previously served as COO of the U.S. Travel Association from 2011 to 2013, helping to conceive and lead a campaign that resulted in the passage of the bipartisan Travel Promotion Act, which was hailed as “the industry’s biggest legislative victory in a decade.” In the aftermath of 9/11, Freeman created a blue-ribbon panel headed by former Homeland Security Secretary Tom Ridge, to analyze how to improve travel security without compromising travel efficiency. This effort led directly to the creation of TSA PreCheck. Both the Travel Promotion Act and TSA PreCheck demonstrate Freeman’s ability to identify industry opportunities, craft a winning policy response, and drive campaigns that succeed in gaining broad support among diverse stakeholders. Freeman’s previous experience includes roles at APCO Worldwide, America’s Health Insurance Plans, and Freddie Mac. A graduate of the University of California, Berkeley, Freeman lives in Arlington, Va., with his wife and three children.       Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Connect with Geoff Freeman LinkedIn  US Travel Association  
The Business of Meetings – Episode 199 - Tech and Israel Advocacy: A Conversation with Hillel Fuld We are honored today to engage in a discussion with the extraordinary Hillel Fuld!  Hillel is a tech journalist, technology expert, and startup marketer who has been instrumental in transforming Israel from a startup to a scale-up nation. Forbes has named him Israel’s top marketer.  Since October 7th, Hillel has become a prominent voice, channeling his energy, time, and network toward advocating for Israel. With a social media presence reaching over 250 million people, his tweets are a powerful vehicle for his activism. Stay tuned to hear Hillel's views on tech, AI, and the current situation in Israel. Hillel’s Journey Originally from New York, Hillel moved to Israel as a child. He developed a passion for technology long before it gained widespread popularity. He decided to start writing after he became bored with his first job, even though it was not a business-generating venture. Inspired by his insights, entrepreneurs began seeking his help, ultimately shaping the path leading him to where he is today. Israel's Tech Leadership  Israel has risen exceptionally in the tech world. Despite all its challenges, it continues to dominate various sectors, demonstrating remarkable resilience and innovation. Navigating Anti-Israel Sentiments Anti-Israeli sentiments continue to prevail worldwide. Hillel finds it paradoxical that countries are calling for boycotts while benefiting from Israeli technology.  Addressing Misconceptions and Lies  Hillel passionately challenges the misconceptions and lies surrounding Israel, particularly those propagated by BDS movements. He provides counterarguments to accusations of occupation, genocide, and apartheid, shedding light on the historical context and offering a different perspective. Personal Tragedy and Advocacy A Palestinian terrorist murdered Hillel’s brother, Ari. That tragic loss has fueled his commitment to advocating for Israel. Since October 7th, he has been using his platform to educate people and counter misinformation.  Global Impact and Positivity  Hillel’s advocacy efforts have reached millions, and he has received messages from people acknowledging a shift in their understanding of Zionism. Despite the ongoing challenges, he remains dedicated to providing accurate information and spreading positivity. Historical Patterns and Clash of Civilizations Throughout history, Jewish communities have faced challenges as empires grew stronger. Eric and Hillel view the current Israeli situation as a clash between the Western world and radical Islam. Tech and AI in Warfare Modern warfare has evolved. Hillel points out that technology has played a more significant role in the current war than in any previous war. Israel has been using technologies for facial recognition in tunnels and to detect crypto fraud when people transfer money. Hypocrisy and Contradictions Hypocrisy and contradictions exist within the anti-Israel narrative. Examples include the simultaneous claims that Palestinians deserve a state while supporting violence against Jews.  Resilience and Love for Life  Despite all the challenges, Israelis still maintain their love for life and continue innovating and contributing positively to the world. The LGBTQ Palestine Contradiction  Hillel finds it ironic that many LGBTQ individuals support Palestine, considering the dangers faced by LGBTQ individuals in Palestinian territories.  Maintaining Identity and Connection to Israel  Hillel advises Jewish people across the world to maintain a connection with Israel. He believes that despite the challenges, Jewish people must continue speaking up and preparing for their return to Israel. Call to Action and Support  Hillel remains fully committed to the cause and would welcome the assistance of anyone else willing to contribute in a meaningful way. Bio: Hillel Fuld Dubbed Israel's top marketer, Hillel works with leading tech entrepreneurs, investors, and visionaries to accompany them on their journey from idea to revenue. Hillel's work is published in some of the world's top tech publications including TechCrunch, Venturebeat, Inc, Entrepreneur, The Next Web, Business Insider, and more, bringing Israel's energetic tech scene to life. He collaborates with leading global brands including Google, Oracle, Microsoft, and Nike. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Connect with Hillel Fuld On his website LinkedIn Twitter Facebook Instagram
The Business of Meetings – Episode 198 – 7 Key Domains to Grow and Run Your Event Business with Eric Rozenberg   Today, Eric explains how he builds businesses and helps other business owners build theirs.  Drawing from his extensive experience, he reviews the seven key areas crucial for growing and operating an event business. He also suggests one book for each domain that will be helpful in that particular area.   Connect with Eric Rozenberg On LinkedIn On Facebook On Instagram On Website   Eric’s Recommendations: Business Model Generation by Alex Osterwalder  Who Not How by Dan Sullivan and Benjamin Hardy To Sell Is Human by Daniel Pink Purple Cow by Seth Godin Simple Numbers 2.0 by Greg Crabtree The E-Myth by Michael Gerber Atomic Habits by James Clear
The Business of Meetings – Episode 197 – Shalom Motherfu**er with Eitan Chitayat We are honored to have Eitan Chitayat joining us today! Eitan spent many years in advertising and now owns a branding agency. In our conversation today, Eitan discusses his journey in advertising and the big names that have influenced him and offers insights into branding. He also shares his thoughts on leadership, courage, and how to make the world a better place. Stay tuned for a unique and thought-provoking discussion with Eitan Chitayat! Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Connect with Eitan Chitayat On his website: Natie Branding Agency LinkedIn   
The Business of Meetings – Episode 196 - Prepare to Unlock a Year of Unparalleled Success!  Would you like to learn a magic formula that will ensure you pave the year ahead with success? Eric shares a strategy today that will guarantee you stay on track for prosperity in the coming year. In today’s episode, he explains how he organizes his time, sets his priorities, and, most significantly, holds himself accountable for the tasks he undertakes. Join us today to learn about Eric’s game-changing formula, designed to sidestep all the pitfalls and pave the way for a truly successful and fulfilling year. Stay tuned for a conversation packed with insights and practical tips! Defining Your Ideal Week  To kickstart a successful year, begin by planning your ideal week. You can use tools like Excel or any other planning software to create a one-page overview of your week, from morning routines to business priorities and personal activities. Blocking out dedicated time for everything you have to do will ensure your week is balanced, purposeful, and aligned with your goals. Analyzing Time and Delegating Effectively  Next, you need to look at the critical aspect of time management. Eric suggests keeping a detailed record of all your daily activities for a few weeks and categorizing them into “do," "delegate," and "stop" columns. That will help you identify any areas that require improvement, let you delegate tasks efficiently, give you the time to focus on essential activities, and eliminate all the non-productive elements. Setting and Reviewing Goals To avoid setting and forgetting your yearly goals, Eric emphasizes the importance of doing regular reviews. Breaking down your long-term goals into quarterly milestones will ensure you stay aligned with your objectives. Adopting this approach will facilitate your smooth transition from yearly planning to monthly, weekly, and daily planning, making your goals more manageable and achievable. Time Blocking and Priority Reflection  It is essential to incorporate your goals into your calendar. All your commitments, whether personal or professional, should be scheduled to reflect your priorities accurately. The strategy of time blocking will ensure that crucial tasks are allocated the necessary attention and do not get lost in the hustle and bustle of your daily activities. Daily Planning  Reviewing your schedule for the upcoming week every Sunday will help you to facilitate your daily planning. You can also identify three crucial tasks each evening that will constitute a win for the next day when accomplished.  Accountability Eric emphasizes the importance of being accountable and explains that most successful individuals have a coach or an accountability partner. Checking in regularly with an accountability buddy will ensure you get the support and motivation you need to stay on track and achieve your goals. The roadmap to a successful year involves a strategic blend of weekly planning, effective time management, goal setting, time blocking, and daily accountability.  Eric’s comprehensive approach will lead you to a more purposeful and fulfilling year. Bio Eric Rozenberg Eric Rozenberg is an acquisition entrepreneur, trusted advisor, speaker, podcaster, and two-time Amazon bestselling author. Eric has helped thousands of entrepreneurs grow and manage their business better. His purpose is to inspire people with integrity and honesty, help them take action, get results, and develop their businesses and their lives. For two decades in a previous life, Eric has consulted with Fortune 500 companies and produced award-winning sales meetings, incentive trips, product launches, and conferences in more than 50 countries across diverse industries. He believes organizations must create meetings and events that are not only breathtakingly memorable but also bring corporate strategies to life and amplify team motivation/performance. His podcast, "The Business of Meetings", is the first podcast in the Meetings and Events Industry dedicated to business owners. Every Tuesday, listeners learn something new they can apply in their business and/or get inspired by amazing guests. His first book, Meeting at C-Level, is the first book on the Why of a meeting. It has been endorsed by 20 of the most influential leaders from the corporate and association worlds and helps professionals to position themselves as a strategic partner. His second book, Before It’s Too Late, A Love Letter to My Daughters and America, is a story of grit, perseverance, and courage. It describes why and how he and his wife brought their daughters to America and why it is the greatest country on Earth. Eric is a current member of the Entrepreneurs Organization (EO) and The Strategic Forum. He also serves on the Board of Trustees of the Demoucelle Parkinson Foundation in Belgium and was the first European to serve as Chairman of the International Board of Meetings Professional International (MPI), the largest professional association in the Meetings and Events Industry. He lives in Boca Raton with his wife Elsa, their three daughters Naomi, Shirel, and Tilia, and their dog Simba. Connect with him at www.linkedin.com/in/ericrozenberg. Connect with Eric Rozenberg On LinkedIn On Facebook On Instagram On Website  
The Business of Meetings – Episode 195 - Differentiation: The Golden Key to Your Success with Mark Levy We are delighted to have Mark Levy joining us today to discuss differentiation. Mark is the differentiation expert! He has worked with big names like Simon Sinek and Marshall Goldsmith, and he is the author of Accidental Genius, a book about using writing to stimulate great ideas, available in 11 languages. Mark also created a magic show that got rated even higher than Hamilton in New York! Join us to learn how to differentiate yourself through Mark's valuable insights and colorful stories. Bio: Mark Levy Mark Levy is a differentiation expert. The ideas Mark and his clients have created have been discussed and used by hundreds of millions worldwide. His clients include Simon Sinek (of "Start With Why" fame), the former head of the strategy unit of the Harvard Business School, and the founder of the famed cult TV show, "Mystery Science Theater 3000.” Mark is also a magician. A show he co-created, Chamber Magic, has run in New York City for 21 years and is ranked by TripAdvisor as the city's #1 live show, rated higher than even the musical “Hamilton." Mark has written for The New York Times, and one of his books, Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content has been translated into eleven languages. He can be reached at LevyInnovation.com. Mark's Journey Mark has had diverse experiences throughout his journey to becoming an expert in differentiation. He honed his skills as the former director of the third-largest book wholesaler globally, making over 25,000 pitches and selling over a billion dollars worth of books. Mark also gained a unique perspective on business strategies as a magician. He has worked with influential figures, like the former CEO of Popeyes and the President of UPS, where he combined his expertise in sales, magic, and business strategy. Logic and Illogic in Differentiation There are often pitfalls in excessive logical thinking because logic can sometimes lack the innovative edge that sets visionaries apart. Mark uses examples like Wikipedia and Red Bull to demonstrate how illogical approaches can defy all expectations and lead to groundbreaking success. He encourages business owners to balance logic and illogic when looking to differentiate themselves to stand out in the marketplace. Differentiation Process Mark outlines a four-step approach: Phase 1: This is the Schlitz beer phase. It involves discovery and the collection of ideas and insights Phase 2: The Barbie phase focuses on finding associations and meanings within all the collected material  Phase 3: The Captain Inferno phase entails crafting a compelling story around your chosen point of differentiation  Phase 4: The Philip Crosby stage is where you consistently practice and implement your differentiation  Mark underscores the importance of a thorough discovery phase because it allows exploration and creativity before you narrow things down to a compelling point of differentiation. Crafting a Differentiated Elevator Pitch To craft an elevator speech that effectively communicates your differentiation, Mark emphasizes the importance of starting the conversation in the universe of the listener by addressing a common problem or need. He advises against being too fancy initially and instead suggests revealing the category of your work or business. Then, you highlight your unique approach to clarify that you operate differently. The key is to engage the listener by addressing their concerns before introducing your distinctive elements. That will make them more receptive to your differentiation. The Schlitz Beer Story Claude Hopkins, a renowned advertising man, transformed the fortunes of the Schlitz Brewery by highlighting seemingly ordinary processes, like a 3,000-foot artesian well and triple steam cleaning, turning them into a compelling narrative. The story underscores the idea that what may seem run-of-the-mill to a business can be extraordinary in the marketplace if effectively communicated. The Barbie Phase For the Barbie Phase, Mark drew inspiration from the strategy of Richard Dickson, the CEO of Mattel, to move beyond the toy and game business into the pop culture business. The Barbie Phase is about committing to just one single idea and going all in on it. In exploring various aspects and potential representations of their business, companies can uncover unique angles that set them apart like Mattel did when they approached the Barbie movie, transforming a toy brand into a cultural phenomenon. The Importance of Exploring Outside Your Industry Mark suggests exploring businesses and brands outside of your industry. By observing and analyzing what different brands are doing, even in unrelated fields, you can gain valuable insights into differentiation strategies. Advice for Continuous Learning and Inspiration Mark advises business owners to actively observe and analyze brands outside their industry, noting differences and considering how the strategies they see might get applied in their businesses. He emphasizes the importance of business owners learning continuously and drawing inspiration from diverse sources to stay innovative and differentiate themselves from others in their fields. Connect with Eric LinkedIn Facebook Instagram WebsiteConnect with Mark Levy Website LinkedIn Email Mark Accidental Genius, by Mark Levy
The Business of Meetings – Episode 194 – Two Easy Ways to Increase Your Sales with Eric Rozenberg Today, Eric is excited to share two simple yet effective strategies to boost your sales substantially. He will also explain how to fortify your pipeline and refine your pitch.  These strategies are not only straightforward but also incredibly efficient. Get ready to reap the rewards after using these simple yet powerful methods for transforming your sales approach! Becoming a Strategic Adviser Positioning yourself as a strategic adviser rather than a logistical expert can be a game-changer. Becoming a strategic partner will allow you to demonstrate your power of understanding and address your clients’ core business concerns. Personal Accountability for Sales Success Personal accountability plays a pivotal role in increasing sales. During a conference, Eric noticed a surprising need for more commitment among sales professionals toward dedicating just one hour daily for prospecting and client outreach. One hour per day equates to reaching out to approximately 800 people annually. Your calendar reflects your priorities, and by making this small and impactful commitment, you position yourself to expand your network and increase business significantly. It is a straightforward strategy, yet it often gets neglected. Implementing just one hour each day of focused effort will allow you a proactive stance in shaping your success and positively impacting your sales. Two Fundamental Principles Success in sales depends on two fundamental principles: Being a strategic adviser  Maintaining personal accountability  Take Action Now You can begin integrating these simple and effective strategies into your approach immediately. Understanding and addressing your clients' core business needs and committing just one hour daily to outreach are tangible and actionable steps toward enhancing your sales.  Remember, success is within your control, and there is no better time than now to start implementing these strategies and witnessing the positive impact on your business.  If you have any questions, feel free to reach out! Bio Eric Rozenberg Eric Rozenberg is an acquisition entrepreneur, trusted advisor, speaker, podcaster, and two-time Amazon bestselling author. Eric has helped thousands of entrepreneurs grow and manage their business better. His purpose is to inspire people with integrity and honesty, help them take action, get results, and develop their businesses and their lives. For two decades in a previous life, Eric has consulted with Fortune 500 companies and produced award-winning sales meetings, incentive trips, product launches, and conferences in more than 50 countries across diverse industries. He believes organizations must create meetings and events that are not only breathtakingly memorable but which bring corporate strategies to life and amplify team motivation/performance. His podcast, "The Business of Meetings", is the first podcast in the Meetings & Events Industry dedicated to business owners. Every Tuesday, listeners learn something new they can apply in their business and/or get inspired by amazing guests. His first book, Meeting at C-Level, is the first book on the Why of a meeting. It has been endorsed by 20 of the most influential leaders from the corporate and association worlds and helps professionals to position themselves as a strategic partner. His second book, Before It’s Too Late, A Love Letter to my Daughters and America, is a story of grit, perseverance, and courage. It describes why and how he and his wife brought their daughters to America and why it is the greatest country on Earth. Eric is a current member of the Entrepreneurs Organization (EO) and The Strategic Forum. He also serves on the Board of Trustees of the Demoucelle Parkinson Foundation in Belgium and was the first European to serve as Chairman of the International Board of Meetings Professional International (MPI), the largest professional association in the Meetings and Events Industry. He lives in Boca Raton with his wife Elsa, their three daughters Naomi, Shirel, and Tilia, and their dog Simba. Connect with him at www.linkedin.com/in/ericrozenberg. Connect with Eric On LinkedIn On Facebook On Instagram On Website
The Business of Meetings – Episode 193- Five Steps to Define Your Business Vision with Eric Rozenberg Today, Eric shares a game-changing tool he uses for helping and advising people and coaching business owners. He used the same exercise to help him visualize and map out the future course of his current business. Prepare to be amazed by the incredible results and clarity of direction this process brings you when you put it into practice!  From Shock to a Life-Changing Vision In March 2020, during an annual retreat with his EO group, Eric recalls sitting around a campfire and experiencing the initial shock of sports cancellations due to the onset of COVID-19. Interestingly, the theme of the retreat was envisioning your life in 2030. Eric joined the retreat without any expectations and was pleasantly surprised by the life-changing nature of the process he learned there. Since then, he has often returned to the exercise and reflected on what he wrote during the retreat. A Comprehensive Approach to Shaping the Future of Your Business This exercise is a comprehensive yet straightforward approach to envisioning and shaping the future of your life and business. To make the process more practical, we have broken it down into five manageable steps and aimed it toward 2030: Start by identifying and categorizing the different areas of your life into seven different categories, like health, work, finances, fun, family, and personal development. Once you have defined those areas, rate your current standing within each area in terms of where you are today compared with where you would like to be in 2030, and then set goals for 2030. Create a visual representation, like a chart or graph, to further clarify your goals. Dedicate time to outlining three concrete actions you will take for each area within the next 12 months to propel yourself toward your 2030 goals. It could involve anything from lifestyle changes to professional development initiatives.  Make a list of questions based on how you want your life to be in 2030. Start by thinking about every area of your life, and then list a conclusive series of questions about all of those areas. The questions should cover where you want to live, your relationship aspirations, career achievements, legacy goals, and anything else you hope for. Take all the time you need to answer these questions. Choose a specific day or date in 2030 and describe it as a day in your life. Take all the time you need to vividly depict that day, incorporating all the details you gathered while answering the previous question. This part of the exercise may only take a few hours, or you may need multiple sessions to complete it. By approaching these five steps systematically, you can transform this seemingly overwhelming exercise into a practical and transformative tool for long-term planning. Remember, the key is to let the process unfold gradually. You may need to revisit the process from time to time, to refine your vision.  If you have any questions or need guidance, reach out to Eric. He will provide all the support you need.  If you embark on this journey enthusiastically, you will be astounded by all the remarkable results and newfound clarity it brings into your life and business. Bio Eric Rozenberg Eric Rozenberg is an acquisition entrepreneur, trusted advisor, speaker, podcaster, and two-time Amazon bestselling author. Eric has helped thousands of entrepreneurs grow and manage their business better. His purpose is to inspire people with integrity and honesty, help them take action, get results, and develop their businesses and their lives. For two decades in a previous life, Eric has consulted with Fortune 500 companies and produced award- winning sales meetings, incentive trips, product launches and conferences in more than 50 countries across diverse industries. He believes organizations must create meetings and events that are not only breathtakingly memorable but which bring corporate strategies to life and amplify team motivation/performance. His podcast, "The Business of Meetings", is the first podcast in the Meetings & Events Industry dedicated to business owners. Every Tuesday, listeners learn something new they can apply in their business and/or get inspired by amazing guests. His first book, Meeting at C-Level, is the first book on the Why of a meeting. It has been endorsed by 20 of the most influential leaders from the corporate and association worlds and helps professionals to position themselves as strategic partner. His second book, Before It’s Too Late, A Love Letter to my Daughters and America, is a story of grit, perseverance, and courage. It describes why and how, he and his wife brought their daughters to America and why it is the greatest country on Earth. Eric is a current member of the Entrepreneurs Organization (EO) and The Strategic Forum. He also serves on the Board of Trustees of the Demoucelle Parkinson Foundation in Belgium and was the first European to serve as Chairman of the International Board of Meetings Professional International (MPI), the largest professional association in the Meetings and Events Industry. He lives in Boca Raton with his wife Elsa, their three daughters Naomi, Shirel, and Tilia, and their dog Simba. Connect with Eric LinkedIn Facebook Instagram Website  
We are delighted to introduce the multi-talented Nir Zavaro as our guest on today’s episode!  After running his own agency, Nir decided to shift his business and go into teaching. With a multifaceted background working for various companies in sales, business development, novel writing, and teaching thousands of students, he has become an expert in communication and marketing. He is now launching his latest book, F*ck the Slides, which is about the art of storytelling and its persuasive power. Nir is a master of storytelling, marketing, and communication. He joins us today to discuss his new book and share his business insights.  Bio: Nir Zavaro is an entrepreneur, author, and speaker. He regularly tours the world and has a mission to help as many people as possible become better storytellers. Using his experience, storytelling fundamentals, and methods, he brings a fresh perspective on how to implement these into businesses, working with founders and CEOs in over 30 countries.  After a career in the retail industry serving in various roles, Nir founded Streetwise Creative Sales Agency specializing in outsourced marketing services. Founded in 2011, the company has worked with hundreds of brands.  Teaching is a major part of his passion. Since 2014, he has been a resident lecturer in leading universities and colleges, teaching regular courses about branding and marketing and new venture creation and sharing the concept of F*ck the Slides. He gives his time mentoring in several hubs and accelerators, helping companies improve their story, brand messaging, pitch decks, and marketing tactics. With two novels under his belt, F*ck the Slides is his third book, and the plan is to keep publishing many more, both novels and self-help books.  Nir has been involved in several businesses, from online to partner in several successful food and beverage businesses. Today, he sits on the advisory board for startups, supporting their brand and marketing efforts. He is meeting with entrepreneurs all over the world with his workshops about storytelling, branding, marketing, and sales. He has worked with Microsoft, Unilever, EO, Tech stars, and many others, helping them craft a better story. Nir’s Journey Nir's journey has been a blend of learning and teaching. As an avid reader, he thrives on acquiring new knowledge, believing in its transformative power. Over the past decade, he has shared his wisdom as an educator in universities and colleges. His book, F the Slides, conveys his two-year journey of refining his thinking. Nir published his book to empower people to learn independently, and it became a number one best-seller on Amazon for meetings and presentations. Even though he is not allowed to promote the book, he remains steadfast in his mission, driven by his belief in the value of his methodology, choosing to focus on being a product and marketing expert rather than a self-promoter.  The Power of Words and Emotions In the dynamics of language, the perceptions of some words can vary across cultures. Strong or profane words, in particular, carry different connotations in various parts of the world, eliciting diverse reactions when public figures use them. Nir emphasizes the importance of choosing words carefully to evoke emotions and capture the attention of an audience. Storytelling as a Skill Nir leveraged his journey of teaching startups to tell compelling stories and develop his concept of a trailer pitch. A trailer pitch is a concise three-minute presentation designed to ignite the curiosity and interest of an audience. Nir highlights the importance of preparing a powerful narrative to make an emotional impact while using visuals and keywords as effectively as possible. He compares the limitations of the traditional approach of bombarding presentations with information with the power of telling a well-crafted and enthralling story. From Startup Pitches to Keynote Presentations Nir’s methodology can be applied to many different presentation scenarios, including startup pitches, corporate meetings, and keynote presentations. He stresses the value of having a well-structured story and eliciting emotional audience resonance within all those contexts. He also highlights the importance of practicing and adapting to different presentation lengths. Connecting and Sharing through Language Nir explains that the power of storytelling goes beyond professional presentations and extends to everyday conversations, sales meetings, and more. He emphasizes the importance of creating an emotional connection with the audience, whether it is a potential investor, a class of students, or a large crowd at a keynote event. He encourages individuals to develop their storytelling skills because it enables them to inspire others while engaging with them. In Conclusion Nir highlights the profound impact words and storytelling have in communication and calls attention to the practical application of storytelling as a vital skill in various presentation contexts. The overarching theme throughout today's conversation is that words, when wielded effectively, can elicit emotions and make a lasting impression on the audience, ultimately influencing the success of any pitch or presentation. Connect with Eric LinkedIn Facebook Instagram Website Connect with Nir Zavaro Website YouTube Linkedin Instagram Medium F*uck the Slides Creating A Winning Pitch Using Storytelling  
We are delighted to have Darcy Luoma joining us today! Darcy is the author of the book Thoughtfully Fit. She has spent many years as a coach, training teams and organizations to work better and achieve thoughtful fitness in all their professional endeavors. Today's discussion is based on Darcy’s extensive research, coupled with her practical experience. She joins us to shed light on the principles and strategies that form the foundation of becoming thoughtfully fit within a business setting. Bio: Darcy Luoma, CPCC, CSP, MCC, BCC, ORSCC, MSOD is the CEO of Darcy Luoma Coaching & Consulting, a company that specializes in creating high-performing people and teams. She’s a sought-after coach and consultant who has worked in forty-eight industries, with more than five hundred organizations, impacting tens of thousands of leaders and employees. Darcy is the author of Thoughtfully Fit: Your Training Plan for Life & Business Success, published by Harper Horizon. Darcy has been coaching since 2004. She is one of America’s most highly credentialed coaches, having earned the prestigious Master Certified Coach certification from the International Coach Federation, a distinction held by less than 4% of coaches in the world. In 2012, the University of Wisconsin–Madison sought out Darcy to design its rigorous nine-month Certified Professional Coach training program. She has served variously as the program’s director, lead instructor, and director of training and quality assurance since its inception. Before Darcy founded her business in 2013, she served as the director of U.S. Senator Herb Kohl’s office for twelve years, did national advance work for the White House, worked for two presidential campaigns, and served as a trusted senior advisor to a governor. Darcy has a Master of Science in Organization Development from Pepperdine University. She received the distinguished Certified Speaking Professional™ award from the National Speakers Association, the largest speaker association in the world. She has spoken at more than five hundred events, in front of audiences ranging from five to five thousand. For the last twenty-five years, she has been an avid triathlete and Ironman. She uses her grit and determination in both her athletic and professional endeavors. Along with her favorite job being a mom of two energetic teenage daughters, Darcy enjoys adventure travel, yin yoga, kickboxing, spicy chai lattes, and afternoon naps. Darcy’s Story Darcy's professional path initially led her into government and politics, working for a U.S. Senator for over a decade. However, in 2012, the senator she worked for retired without seeking to be re-elected. Then, a pivotal question from her coach changed her life and encouraged her to envision a future without regrets, and Darcy made a bold leap into entrepreneurship. With the support of her then-husband, who took on the role of a full-time stay-at-home dad, she launched her own business in early 2013, defying the odds of small business failure. Then, in March 2016, her life took an unexpected turn when her husband was arrested for a serious crime. Darcy found herself navigating a tumultuous legal system, undergoing a divorce, and suddenly becoming a single mother with sole custody. Amidst all the chaos, she embarked on a journey of healing and recovery, later writing a book about her experiences. She subsequently learned that everyone has traumatic experiences and has challenges and hurdles to overcome in life. Overcoming Challenges with the Thoughtfully Fit Model After Darcy’s husband was arrested, she had to test her concept of being thoughtfully fit. She emphasizes the importance of pausing, thinking, and then acting when faced with challenges and encourages people to have faith that things will be okay, even when it seems impossible. She highlights the significance of training and practices to develop thoughtfully fit responses and actions when confronted with adversity. A Practical Technique to Help with Pausing Darcy believes that it is essential to practice Thoughtfully Fit skills to be able to respond effectively to challenges. However, it is often hard to pause, especially when we witness an injustice or feel conflicted about our values. Darcy explains that everyone has different default responses, like pausing, thinking, or acting when facing challenges. She points out that our strengths can become weaknesses when taken to the extreme. She shares a practical technique called the Pause Pinch for those who struggle with pausing. It involves squeezing a reflexology point to reduce tension and calm the nerves. Navigating Conflict in Teams   Most successful teams have healthy conflicts, so it is essential to create a psychologically safe environment where teams can navigate their conflicts, disagree with one another, and voice their opinions respectfully. Darcy highlights the significance of articulating and planning for a psychologically safe culture within a team. Encouraging open dialogue, respecting differing perspectives, and addressing the aftermath of decisions contribute to building a harmonious and productive team culture. Healthy Leadership A team leader must consider the opinions of team members, make decisions, and ask what is required for team members to support those decisions. Darcy emphasizes the importance of addressing concerns immediately to prevent post-meeting discussions and triangulation. She explains that leaders should lead, follow, or get out of the way when responding to situations and team dynamics. Handling Toxic Team Members Darcy stresses the importance of maintaining a healthy team environment and preventing the spread of toxic behavior. Managing toxic team members who resist change or cooperation despite coaching and conversations can be challenging. If all attempts to address their toxicity have failed, the best action is to part ways with the toxic individual because allowing their behavior to persist could negatively impact the morale and culture of the rest of the team. Maintaining Work-Life Balance and Prioritizing Self-Care Darcy maintains her sanity and a work-life balance as a business owner and mother by setting boundaries, minimizing extensive travel, and prioritizing her workouts. She explains that her commitment to regular exercise contributes to her overall well-being. She discovered the strategy of delegating tasks and recognizing her unique abilities to improve her work-life balance and productivity, allowing her to focus on things that only she can do as the CEO and Founder of her business. Connect with Eric LinkedIn Facebook Instagram Website Connect with Darcy Luoma Website LinkedIn Book Mentioned Thoughtfully Fit: Your Training Plan for Life & Business Success, by Darcy Luoma
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