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31Minutes

Author: H·A ThirtyOne

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In 31Minutes: Best Ideas for Higher Ed Communicators, co-hosts Karyn Adams (H·A ThirtyOne Principal and Creative Director) and Karen Black (Content Strategist) talk to guests of all ilks and explore one “best idea” each month to inspire higher ed marketers, communicators, and leaders from across departments.
11 Episodes
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In the second half of our series for institutions ready to practice courage and innovation, and realize big change, we talk with Joretta Nelson and Emma Jones of higher ed consulting firm Credo. This episode will help presidents, vice presidents and provosts, faculty, and staff recognize the need to roust the courage within, let go of what has been, and innovate what can be.
Colleges and universities aren’t typically known for being nimble or change-embracing, but intense and rapid changes in technology, demographics, and culture are demanding that higher ed innovate and evolve faster and with greater vision than ever before. In this two-part series, experts from consulting firm Credo introduce us to their new book “Pivot: A Vision for the New University,” and discuss working with campus leaders to achieve and exceed challenging goals while fostering rapid change. In this episode, Pivot co-author Joanne Soliday shares solid examples of success, and talks about “disrupters-in-chief” and how to turn the concept of consensus on its head.
Career transitions and team turnover are part of professional life, especially at this time of year in higher education. We interviewed three former higher ed pros (Nicholas Love, Susan Oakes, and Matthew Pohl) to find out about their career paths, what they learned and what they miss, and what advice they have for staff and leaders in academia.
Greg Zaiser, Elon University's Vice President for Enrollment and our June guest, talks about how brand stewardship ties into facilities and is a distinguishing characteristic of Elon, especially when it comes to enrolling Gen Z students.
Greg Zaiser, Elon University's Vice President for Enrollment and our June guest, explains how Elon's strategic planning process works.
Elon University’s Vice President for Enrollment Greg Zaiser joins us to talk about successful, campus-wide brand stewardship and how his institution transformed itself into one of the preeminent schools in the country.
May 1 is the big day for college admissions, but what happens next? Most schools work hard to complete their classes well after the First of May. How do staff and leadership deal with the parallel work streams and transitions of finishing up the current class while beginning the intense recruitment of the next class? We will bust the myth of summer “down time” and include post-May 1 strategies to lead teams forward from stress decompression to being ahead of the pack for next year. Our podcast guests: • Ken Anselment, Vice President for Enrollment and Communication and Dean of Admission, Lawrence University (Appleton, WI) • Adam Castro, Vice President of Admissions, Mercy College (New York, NY) • Jimmie Foster, Jr., Vice President of Enrollment Planning, College of Charleston (Charleston, SC) • Sherie Gilmore-Cleveland, Director of Admissions, Mills College (Oakland, CA)
Have a few minutes? Enjoy the first of our Seconds (Extra Helpings from the 31Minutes Vault). Liz Gross explains why Listen Up is not your average EDU conference. 
Meet Ginger Hansen. She likes her job. A lot. Ginger is H·A ThirtyOne’s Director of Enrollment Solutions and she joins us to unveil a 2019 Best Idea ahead of SACAC. Ginger explains the what and the why behind her team’s choice to include University of Tennessee - Knoxville’s break from the traditional “three and a tree” photo spread. 
This month we talk with Liz Gross, founder and CEO of Campus Sonar, about her company’s tailored and human approach to the field of social listening. Liz breaks down what social listening truly is, what it is not, and how it can be used in higher education (or any enterprise.) Learn how real social listening goes far beyond software, AI bots, and engaging with your students and alums on social channels, and how it provides invaluable information that, when analyzed well, can be a game-changer for your institution's strategic goals. (Plus, special guest...Moxie!)
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