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Non-Profit Digital Success

Non-Profit Digital Success

Author: David Pisarek

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Helping non-profit organizations (NPO's) up their game when it comes to digital products for their marketing and communications needs.

An every other week podcast where host David Pisarek discusses successful strategies, web design, web development, and all things digital that your NPO should utilize.

David also chats with other smart people who help NPO's provide value and service to the communities who rely on them.

Each episode deep dives into relevant topics to aid in your success.

David is the Founder of https://WowDigital.com - an agency focused on building NPO websites and brands.
141 Episodes
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Join host David Pisarek and digital marketing strategist Garrett Hammonds for a timely conversation on why many non-profits are still approaching SEO the wrong way, and what’s changed in search over the last year.In this episode of the Non-Profit Digital Success Podcast, Garrett, founder of HMM Agency and an award-winning digital marketer, breaks down how AI-powered search, evolving user behaviour, and outdated website strategies are quietly hurting non-profit visibility and engagement.Discover how to:Rethink SEO beyond keywords and rankingsUse storytelling to improve reach and donor trustAdapt your website for AI search tools like ChatGPT, Perplexity, and Google GeminiLeverage local SEO and user-generated content without big budgetsWhether you’re responsible for your non-profit’s website, marketing, or fundraising strategy, this episode will help you avoid costly SEO mistakes and future-proof your digital growth.Tune in to “The SEO Mistake Most Non-Profits Still Make with Garrett Hammonds” and learn what to fix now before your visibility drops even further.
Join host David Pisarek and digital marketing strategist Garrett Hammonds for a timely conversation on why many non-profits are still approaching SEO the wrong way, and what’s changed in search over the last year.In this episode of the Non-Profit Digital Success Podcast, Garrett, founder of HMM Agency and an award-winning digital marketer, breaks down how AI-powered search, evolving user behaviour, and outdated website strategies are quietly hurting non-profit visibility and engagement.Discover how to:Rethink SEO beyond keywords and rankingsUse storytelling to improve reach and donor trustAdapt your website for AI search tools like ChatGPT, Perplexity, and Google GeminiLeverage local SEO and user-generated content without big budgetsWhether you’re responsible for your non-profit’s website, marketing, or fundraising strategy, this episode will help you avoid costly SEO mistakes and future-proof your digital growth.Tune in to “The SEO Mistake Most Non-Profits Still Make with Garrett Hammonds” and learn what to fix now before your visibility drops even further.
Join host David Pisarek and Globe Aware’s Kimberly Haley-Coleman for a practical conversation on turning real volunteer experiences into authentic content that builds trust and drives engagement.In this episode of the Non-Profit Digital Success Podcast, Kimberly shares how short-term service projects naturally generate user-generated content, how to prepare participants with the right formats, and how to knit Facebook, Instagram, YouTube, and podcasting into a simple, effective ecosystem. You will also hear a powerful field story that illustrates why human connection beats polished campaigns every time, plus a 24-hour challenge to find your organization’s “joy point.”Discover how to:Encourage authentic storytelling from volunteers without making it feel like a commercialPrepare participants using audio, video, and quick-hit guides so they arrive informed and confidentCapture stories from both sides of the “hammer,” with bilingual coordinators and ethical framingUse everyday tools, including Google Ad Grants and social platforms, to scale engagement on a budgetBuild lasting donor trust through consistent, real-world momentsWhether you’re launching a new program or levelling up your digital presence, this episode gives you actionable ideas to inspire sharing, strengthen credibility, and grow impact. Tune in now to learn how authentic content can move your mission forward.
Join host David Pisarek and Globe Aware’s Kimberly Haley-Coleman for a practical conversation on turning real volunteer experiences into authentic content that builds trust and drives engagement.In this episode of the Non-Profit Digital Success Podcast, Kimberly shares how short-term service projects naturally generate user-generated content, how to prepare participants with the right formats, and how to knit Facebook, Instagram, YouTube, and podcasting into a simple, effective ecosystem. You will also hear a powerful field story that illustrates why human connection beats polished campaigns every time, plus a 24-hour challenge to find your organization’s “joy point.”Discover how to:Encourage authentic storytelling from volunteers without making it feel like a commercialPrepare participants using audio, video, and quick-hit guides so they arrive informed and confidentCapture stories from both sides of the “hammer,” with bilingual coordinators and ethical framingUse everyday tools, including Google Ad Grants and social platforms, to scale engagement on a budgetBuild lasting donor trust through consistent, real-world momentsWhether you’re launching a new program or levelling up your digital presence, this episode gives you actionable ideas to inspire sharing, strengthen credibility, and grow impact. Tune in now to learn how authentic content can move your mission forward.
Join host David Pisarek and storyteller Max Kringen for a practical, deep-dive into human-first storytelling that earns trust and drives action. In this episode of the Non-Profit Digital Success Podcast, Max shares how to use his Seasons of Story framework, introduce, educate, engage, and remind to build momentum, plus simple design and accessibility choices that signal credibility, and donation UX tweaks that remove friction.Discover the keys to:Shifting from “we” to “you” language so that supporters become the heroMapping content to Seasons of Story for consistent, purpose-driven messagingRepurposing one strong story into 10 to 15 assets with AI and clipping toolsUsing clear design and accessibility to boost trust and readabilityCreating mission-related asks and a frictionless donation flow that convertsWhether you are refreshing your content strategy or starting from scratch, this conversation offers field-tested tactics to spark curiosity, build donor trust, and boost fundraising results.Tune in to “130 - The Storytelling Trick Your Non-Profit is Missing with Max Kringen” to transform your stories into a supporter-centred engine for impact.
Join host David Pisarek and storyteller Max Kringen for a practical, deep-dive into human-first storytelling that earns trust and drives action. In this episode of the Non-Profit Digital Success Podcast, Max shares how to use his Seasons of Story framework, introduce, educate, engage, and remind to build momentum, plus simple design and accessibility choices that signal credibility, and donation UX tweaks that remove friction.Discover the keys to:Shifting from “we” to “you” language so that supporters become the heroMapping content to Seasons of Story for consistent, purpose-driven messagingRepurposing one strong story into 10 to 15 assets with AI and clipping toolsUsing clear design and accessibility to boost trust and readabilityCreating mission-related asks and a frictionless donation flow that convertsWhether you are refreshing your content strategy or starting from scratch, this conversation offers field-tested tactics to spark curiosity, build donor trust, and boost fundraising results.Tune in to “130 - The Storytelling Trick Your Non-Profit is Missing with Max Kringen” to transform your stories into a supporter-centred engine for impact.
Join host David Pisarek for a fast, practical playbook to plan, launch, and optimize a high-converting Giving Tuesday campaign. Whether you are scrambling last minute or refining a solid plan, David breaks down the exact steps to tell a powerful story, segment your donors, and turn more visits into donations.In this episode, you’ll discover how to:Craft a single, human-centred narrative that sparks emotion and actionSegment donors and tailor messaging for small gifts, majors, and corporate supportersOptimise mobile-first donation pages and reduce friction at checkoutWrite clear, specific calls to action that lift conversionsUse ethical urgency and matching gifts to motivate givingBuild a 7–8 email post-donation journey that drives retention and repeat giftsTune in to get the step-by-step tactics your non-profit can implement today to make this your best Giving Tuesday yet.
Join host David Pisarek for a fast, practical playbook to plan, launch, and optimize a high-converting Giving Tuesday campaign. Whether you are scrambling at the last minute or refining a solid plan, David breaks down the exact steps to tell a powerful story, segment your donors, and turn more visits into donations.In this episode, you’ll discover how to:Craft a single, human-centred narrative that sparks emotion and actionSegment donors and tailor messaging for small gifts, majors, and corporate supportersOptimize mobile-first donation pages and reduce friction at checkoutWrite clear, specific calls to action that lift conversionsUse ethical urgency and matching gifts to motivate givingBuild a 7–8 email post-donation journey that drives retention and repeat giftsTune in to get the step-by-step tactics your non-profit can implement today to make this your best Giving Tuesday yet.
Join host David Pisarek and fundraising strategist James Misner for a practical playbook on growing donations during uncertain economic times.In this episode of the Non-Profit Digital Success Podcast, James shares proven strategies to stabilize revenue, win major donors with confidence, and keep supporters engaged through clear storytelling and consistent communication.Discover the keys to:• Shifting your message from “we” to “you,” so donors feel the impact they create• Identifying and cultivating major donors, without risking mission drift• Building automated donor journeys, from welcome series to second-gift conversion• Communicating more often, without spamming your list• Framing an opportunity story, not a deficit plea, to inspire action• Strengthening team resilience and role clarity, so targets stay on trackWhether your non-profit is navigating budget cuts or aiming to scale, this episode delivers step-by-step tactics you can apply right away.Tune in to “Boost Donations in Tough Times with James Misner,” and transform how you fund your mission.
Join host David Pisarek and fundraising strategist James Misner for a practical playbook on growing donations when the economy feels uncertain.In this episode of the Non-Profit Digital Success Podcast, James shares proven strategies to stabilize revenue, win major donors with confidence, and keep supporters engaged through clear storytelling and consistent communication.Discover the keys to:• Shifting your message from “we” to “you,” so donors feel the impact they create• Identifying and cultivating major donors, without risking mission drift• Building automated donor journeys, from welcome series to second-gift conversion• Communicating more often, without spamming your list• Framing an opportunity story, not a deficit plea, to inspire action• Strengthening team resilience and role clarity, so targets stay on trackWhether your non-profit is navigating budget cuts or aiming to scale, this episode delivers step-by-step tactics you can apply right away.Tune in to “Boost Donations in Tough Times with James Misner,” and transform how you fund your mission
Join host David Pisarek and fractional CFO Stephen Newland for a practical deep dive on turning clean data into confident fundraising decisions. Stephen, founder of Money Path, shares simple frameworks to calculate real ROI, value staff time, and use metrics like CAC and LTV to decide where to double down so your non-profit raises more while spending smarter.In this episode of the Non-Profit Digital Success Podcast, you will hear how finance and marketing can work together to track campaigns properly, build dashboards that matter, and avoid the common pitfalls that waste budget, including misused Google Ad Grants.Discover how to:Clean up your donor CRM and financial data so reports actually tell the truthAttribute results using separate landing pages, QR codes, and clear trackingInclude staff time in true campaign costs, then compare channel by channelUse CAC and LTV to scale what works and cut what does notSpot when you need expert help for ads and analytics, before money is wastedWhether you are a small shop wearing many hats or a growing team, this conversation gives you an actionable playbook to turn numbers into bigger donations and long-term donor value.Tune in to “How to turn Data into Donations with Stephen Newland” and start making data-driven decisions with confidence. 💡
Join host David Pisarek for a straight-talk guide to growing a consulting practice that actually works for the for-good sector. In this episode of the Non-Profit Digital Success Podcast, David shares the practical moves he uses to win trust, scope smarter, and scale without chaos.Discover how to:Launch fast with a simple one-page site and clear outcomesTurn enquiries into clients using intentional touchpoints and the 7–8 interactions ruleSimplify confusing offers so decisions are easySpot red flags early, protect margins, and avoid nickel-and-dimingUse calendar blocking, quarterly rocks, and weekly execution to stay focusedSystemize with SOPs and light automations to save time and maintain qualityKnow when you are ready to scale from solo to supportWhether you are a freelancer, a new consultant, or building a small agency, this episode gives you the unspoken rules and ready-to-use tactics to grow with clarity and confidence. Tune in and take the next step this week.
Join host David Pisarek and PR strategist Chris Norton for an in-depth conversation on how powerful storytelling and smart PR can transform your non-profit’s ability to engage donors and boost support.In this episode of the Non-Profit Digital Success Podcast, Chris, Managing Director of Prohibition PR and host of Embracing Marketing Mistakes, shares proven strategies for turning human interest stories into lasting donor relationships, avoiding common marketing pitfalls, and preparing for the new era of AI-driven SEO.Discover the keys to:✔️ Crafting authentic stories that connect emotionally with donors✔️ Using gamification to inspire more giving✔️ Avoiding the most common PR and marketing mistakes non-profits make✔️ Adapting to generative SEO and the future of AI search✔️ Focusing your social media strategy where it makes the biggest impactWhether you want to deepen donor trust, sharpen your messaging, or future-proof your digital presence, this episode delivers practical tips and expert advice you can use right away.Tune in to “Storytelling Secrets that Increase Donations with Chris Norton” and unlock new ways to elevate your non-profit’s reach and results.
Join host David Pisarek and AI strategist Susan Diaz, founder of Peaceful AI Marketing, for a practical conversation about how non-profits can utilize artificial intelligence to save time, reduce overwhelm, and amplify their mission without losing the human touch.In this episode of the Non-Profit Digital Success Podcast, Susan unpacks real use cases and mindset shifts that help teams work smarter. From using AI for brainstorming and reporting to building more engaging content, you will hear concrete ways to integrate AI safely and ethically.You will discover how to:Identify low-effort, high-impact AI tasks that free up staff timeBuild a simple, resilient AI workflow for research, drafts, and data clean-upAdopt a 100X thinking model, use saved time to focus on strategy and impactAvoid common pitfalls around privacy, bias, and ethicsTurn dry updates into human, story-led content that supporters actually readIf you are starting with AI or levelling up what you already do, this episode gives you clear steps to simplify your day and grow your impact.Subscribe, rate, and share to help more non-profits win with digital.
Join host David Pisarek and videographer strategist Nikolaj Kloch as they unpack five practical video tips that help non-profits raise more money with less stress. In this Non-Profit Digital Success Podcast episode, you will learn how to choose the right platforms, post consistently without burning out, and turn simple phone videos into content that builds trust and drives action.Discover the keys to:• Storytelling that starts with a real pain point and ends with clear action• Picking one primary platform and setting a posting cadence you can keep• Repurposing long form into bingeable shorts that feed donor trustSubscribe for more non-profit marketing strategies, and if this helped, please leave a rating so other leaders can find it.
Join host David Pisarek and community-builder Lauren Andraski in this insightful episode of the Non-Profit Digital Success Podcast, where they explore how non-profits and consultants can create websites that truly connect, engage, and deliver impact.Lauren, founder of Consultants for Good, shares her journey from managing a simple Google Sheet to leading a thriving network across six continents. She reveals the strategies behind user-friendly design, the power of listening to your audience, and how to use analytics to make data-driven improvements.Discover the keys to:Designing a website that serves multiple audiences effectivelyUsing feedback loops to improve functionality and user experienceLeveraging simple tech solutions to scale your communityCustomizing content and navigation for different user typesMaking data and analytics part of your growth strategyWhether you’re building a new site or optimizing an existing one, this episode offers practical, real-world advice you can apply right away to strengthen your online presence and mission impact.Tune in to "How to Build Great Non-Profit Websites with Lauren Andraski" to learn how to blend strategy, simplicity, and community insight for a website that works as hard as you do.
In this episode of the Non-Profit Digital Success Podcast, host David Pisarek sits down with Sarah Suarez, founder of The Social Puzzle, to explore smart, stress-free ways non-profits can win on social media without burning out.With nearly a decade of experience in the sector, Sarah unpacks what actually works when it comes to social content, audience engagement, and building a digital strategy that turns followers into passionate supporters.Discover the keys to:Defining success and aligning your social strategy with your missionCreating goal-oriented content buckets for better resultsRepurposing content to save time and increase visibilityUsing authentic, low-budget videos that connect and convertBuilding relationships through social media collaborationsWhether you’re managing social solo or leading a full comms team, this episode is packed with actionable insights to help your non-profit grow its online presence—without adding to your workload.Tune in to "Simple Social Wins for Non-Profits with Sarah Suarez" and start making your social media strategy work smarter, not harder.
Join host David Pisarek and digital accessibility expert Max Ivey, also known as The Blind Blogger, in this must-hear episode of the Non-Profit Digital Success Podcast. Max brings his lived experience and technical knowledge to shed light on how small accessibility improvements can lead to major boosts in donor engagement and inclusivity.In this episode, you’ll discover how to:Fix common accessibility mistakes on your websiteImprove donation forms to be more user-friendlyLeverage accessibility to enhance SEO and discoverabilityBuild trust with supporters by showing you truly careWhether you're a seasoned digital strategist or just learning about inclusive design, this episode delivers practical tips and valuable insights to make your non-profit's website work better for everyone.Tune in to “7 Accessibility Fixes That Skyrocket Donations with Max Ivey” and start transforming your digital presence, one inclusive step at a time.
Join host David Pisarek and leadership strategist Atiba de Souza in this empowering episode of the Non-Profit Digital Success Podcast, where they unpack how non-profit leaders can build high-performing, self-managing teams without micromanaging.Atiba, creator of the CASE Method and author of The Delegation Trap, shares how to transform your leadership approach through smarter delegation, clear vision-setting, and asking the right questions, whether you're leading humans, remote teams, or even AI tools.Discover the keys to:✔️ Breaking free from the Delegation Trap✔️ Empowering your team to think independently✔️ Using tools like ClickUp and Slack to manage remote teams✔️ Applying leadership principles to AI-driven workflowsIf you’re constantly pulled into the day-to-day or feel like the bottleneck in your organization, this episode is your blueprint to reclaim your time and boost team performance.Tune in to Build Self-Managing Teams with Atiba de Souza and level up your leadership today.
Join host David Pisarek and sponsorship strategist Deborah Forrister as they break down how non-profits can attract, secure, and retain corporate sponsors. In this episode of the Non-Profit Digital Success Podcast, Deborah, founder of Envoca, shares expert strategies to help your organization unlock new funding through smart digital tactics and meaningful partnerships.Discover how to:✅ Optimize your website to appeal to sponsors✅ Leverage AI tools like ChatGPT, Gemini, and Perplexity for outreach✅ Understand what sponsors truly value✅ Create sponsorship packages that convert and scaleWhether you're building your first partnership program or looking to level up your current efforts, this episode is filled with actionable advice to help you stand out, get found, and get funded.Tune in to "How To Get Corporate Sponsors with Deborah Forrister" and start building partnerships that actually pay off.
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