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Define, challenge and conquer the BIGGEST issues facing you as an early stage entrepreneur or founder. With powerful episodes from the world's finest business experts, each episode challenges one specific issue and provides detailed, actionable takeaways that you can implement immediately within your business.
Volume #1 features actionable interviews with John Lee Dumas, Guy Kawasaki, Rand Fishkin, Jeff Sanders, Bob Burg and Dragons' Den's Doug Richard along with multiple thought leaders, global business people and numerous NY Times / Amazon best-selling authors, Excellence Expected exists to help you live the life you want by dominating the problems that face every entrepreneur on their journey.
This isn't just another interview podcast, this is the straight-talking, accountable and actionable show that features one problem, one expert and multiple solutions every single episode.
Don’t forget, the more you expect from yourself, the more you WILL excel!
Volume #1 features actionable interviews with John Lee Dumas, Guy Kawasaki, Rand Fishkin, Jeff Sanders, Bob Burg and Dragons' Den's Doug Richard along with multiple thought leaders, global business people and numerous NY Times / Amazon best-selling authors, Excellence Expected exists to help you live the life you want by dominating the problems that face every entrepreneur on their journey.
This isn't just another interview podcast, this is the straight-talking, accountable and actionable show that features one problem, one expert and multiple solutions every single episode.
Don’t forget, the more you expect from yourself, the more you WILL excel!
52 Episodes
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Welcome to Excellence Expected. Episode 1 is my opportunity to thank you for picking up the show and beginning this journey with me. During the episode I talk about how I bounced back from a business catastrophe to become founder of a rapidly growing design & digital agency, whilst also discussing how that rapid growth…
The post From Burnout to Broadcast appeared first on Excellence Expected, by Mark Asquith.
Facebook arguably holds the biggest collection of personal data on the planet. As a business owner, marketer or sales team, are you REALLY leveraging that power to your advantage? Are you mystified by Facebook’s role in the marketing mix, or concerned that only ‘kids’ use it? Andrew Medlam is a Facebook marketing expert who this…
The post Facebook Marketing & Lead Generation Tactics appeared first on Excellence Expected, by Mark Asquith.
Google is vital to your business. You know that of course, but do you know how to maximise its impact and integrate its effects in to your wider marketing strategy? This week I chat to Tom Parling, founder of Ocere, a specialist online marketing business based near London. Tom has made a career out of…
The post Modern SEO Laid Bare And How You Can Master It appeared first on Excellence Expected, by Mark Asquith.
Seeking to empower ourselves is what drives us, right? We all want to be better on our chosen path and that journey of continual self improvement often leads us to events intended to open our minds to methods, mid sets and techniques that we otherwise may not have found. I had the pleasure of attending…
The post Conquer LinkedIn & Become Your Own Disciple – What I Learned at The Connected Business Conference 2014 appeared first on Excellence Expected, by Mark Asquith.
This weeks episode is all about finding the confidence to go ahead and start your own podcast. Following setting up Excellence Expected many business owners, entrepreneurs and friends have asked me for tips, guidance and advice on the right podcasting equipment for a new podcast. Based on the research I've undertaken myself in setting up…
The post Stop Stalling & Start Podcasting Now!! How to Find the Perfect Gear for Your New Show appeared first on Excellence Expected, by Mark Asquith.
Podcasting is EXPLODING but as a business owner, it's sometimes difficult to decide whether or not to invest in a new content platform and integrate it into your marketing mix. This week, the superb and amazingly personable Pam Forrester from the Magic for Less shares how becoming a podcast host has helped her business grow…
The post Personal Branding via Podcasts appeared first on Excellence Expected, by Mark Asquith.
Greg Taylor is a web developer with a difference. Rather than marketing himself purely through ‘traditional’ channels, he has opened his mind and his business to a high quality content marketing approach with the goal of positioning himself as an authority in his field. This personal branding exercise that Greg continually undertakes is a hugely successful campaign…
The post Personal Branding & Why it MATTERS with Greg Taylor appeared first on Excellence Expected, by Mark Asquith.
Our guest needs no introduction … drum roll please … John Lee Dumas is in the house and prepared to ignite! That's right, John Lee Dumas from Entrepreneur on Fire joins me today to share how to build your own true fan base, something that is vital to the success of any business. What is the difference between…
The post John Lee Dumas’ Essential Guide to Building 1,000 True Fans appeared first on Excellence Expected, by Mark Asquith.
Most people know about Pay-Per-Click advertising, but don’t know how to really make it work for them. Most people struggle with how to make the most out of PPC advertising and make the biggest return from what you invest. PPC advertising changes almost daily, so you need to stay up-to-date with all of the changes…
The post Google AdWords Campaigns That WORK with Margot da Cunha from Wordstream appeared first on Excellence Expected, by Mark Asquith.
Mike Russell is the content man! He has generated so, so much information to help you and many others get started in audio / visual content marketing that no matter where you look online, you WILL end up at a piece of Mike’s amazing content. Content marketing is a low-risk and low-cost effort that allows…
The post Next Level Content Marketing with Mike Russell of Music Radio Creative & New Media Europe (NMEU) appeared first on Excellence Expected, by Mark Asquith.
Personally, do you “like” businesses on Facebook? Do you write about your job or coworkers on Twitter? As an entrepreneur or business owner, do you have employees who post negative comments about your company on social media sites? Or do you have employees who are given access to the company’s social media sites and could…
The post Who REALLY Owns Your Company Social Media Profiles? appeared first on Excellence Expected, by Mark Asquith.
Use Twitter to gain new business leads and customers. Twitter is a game changer for businesses. It allows you to talk with your customers, not at your customers. Twitter has one distinct advantage. It has the Four R’s: real time, real people, real stuff, right now. Any and every business should be on Twitter. It…
The post 6 “B”s of Twitter Domination with Mark Shaw, Expert Social Media Trainer appeared first on Excellence Expected, by Mark Asquith.
Where do you go to look for a job? Where do recruiters and employers look for potential employees? LinkedIn! In business, so much starts with your LinkedIn profile. Everyone checks you out and makes decisions about you before ever contacting you directly. So you need to make sure your profile looks professional. Also, make sure to…
The post Essential LinkedIn Hacks Every Small Business Owner Needs to Know appeared first on Excellence Expected, by Mark Asquith.
To build relationships with your customers, it’s important for businesses to create video content. Share videos regularly and make the customer experience more engaging and helpful. Customers want to see information rather than read it! There are several ways businesses can use videos to interact with customers. Videos can introduce new products, the company’s team,…
The post How to Attract & CONVERT Customers with Video Marketing appeared first on Excellence Expected, by Mark Asquith.
Do you use Google? Bet your customers and clients do! As a business owner or entrepreneur, you should utilise Google to your benefit! Google is known for changing its ranking processes and algorithms regularly. You need to make sure to change and adapt, as well. However, despite the ever-changing world, you can use search marketing…
The post SEO Strategy – Rand Fishkin of Moz.com On The Future of Google appeared first on Excellence Expected, by Mark Asquith.
Welcome to the renaissance of podcasting! Well, it is not actually a renaissance – which is how many people see it. In reality, podcasting has continued to grow year after year. It just seemed like last year, the world finally noticed and paid attention to podcasting! Podcasting is a great way to consume very accessible…
The post Why Your Marketing Strategy Needs a Podcast appeared first on Excellence Expected, by Mark Asquith.
For start-ups and entrepreneurs, social media = marketing. Have a social media marketing goal and work hard to achieve it. That should be your strategy! Guy Kawasaki provides some practical tips on how to utilize social media: You do not need to hire consultants and experts to do it. Add videos and graphics to your…
The post Guy Kawasaki – The Art of Social Media appeared first on Excellence Expected, by Mark Asquith.
PPC. SEO. What do those stand for? If you don’t know, then you need to familiarise yourself with digital marketing for your business! PPC means pay-per-click, and SEO is search engine optimization. PPC is a way for businesses to pay for putting them at the top of search results as “Ads.” While SEO is free…
The post Make This Year Your Most Successful Year Ever with Decisive Digital Marketing ft. Oren Greenberg appeared first on Excellence Expected, by Mark Asquith.
Search Engine Optimisation (SEO) tends to get a bad rap. Some say SEO is too technical, sensational, complicated, and frustrating. Many businesses dismiss SEO as an unpredictable waste of money. However, search is still responsible for most of the business done online. Don’t be on the sidelines when most business is generated through online searches!…
The post The Perfect SEO Strategy for The Long Term appeared first on Excellence Expected, by Mark Asquith.
Some people struggle with copywriting. If you get the copy wrong on your Web site, social media profile, online brochures, and other items – it can be detrimental. How do you write great copy? How do you maximise impact in a small amount of space and time? Before taking pen to paper, take the time…
The post Words That Sell – The Secrets to Convincing Copy Writing appeared first on Excellence Expected, by Mark Asquith.
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