The Direct Selling Accelerator Podcast

What if the biggest challenge on Social Media today isn’t creating content - but building trust? In this episode of The Direct Selling Accelerator Podcast, Sam explores how social media is shifting from chasing viral moments to creating meaningful, trust-driven connections with your audience. As AI, misinformation, and online noise continue to grow, the strategies that once worked online are changing fast. Sam and guest Scott Kramer unpack how declining trust is shaping the way people engage with content, why relying on links alone is no longer enough to convert customers, and how understanding the role of keywords, conversation, and authentic engagement can help your content reach the right people. They also discuss the importance of building a relatable personal brand online and why focusing on genuine connection can turn social media into a powerful business-building tool. If you’re ready to move beyond chasing reach and start building credibility, trust, and lasting relationships on social media, this episode will give you a fresh perspective on what actually works today.   We’ll be talking about:➡ [00:27] What’s Actually Working in 2026➡ [03:48] The Biggest Shift in Social Media➡ [07:24] Algorithm Chaos Explained➡ [10:30] Viral vs Vital (Why Views Don’t Matter)➡ [13:03] Conversation Loops That Convert➡ [15:12] Trust: The #1 Growth Strategy➡ [20:06] AI vs Authenticity➡ [27:00] Why Perfect Content Fails➡ [31:24] The Character Diamond Framework➡ [36:06] Keywords Over Hashtags➡ [40:00] Content That Actually Connects➡ [46:24] The Future of Social Media➡[49:06] What To Do If You Feel Stuck About the guest: Scott Kramer is a media and entertainment veteran who's credits run the game of television, film, digital, publishing and large-scale live events. Scott currently serves as Chief Brain at Multibrain. Multibrain is an award winning software digital agency whose Social Media software products power over 300,000 entrepreneurs worldwide, with some of the top Direct Selling brands in the World. Kramer is also a popular keynote speaker and expert on the topic of Social Selling Prior to the launch of Multibrain, Kramer was the Senior Vice President of Integrated Media for IMG Worldwide. As Head of Global Brand Partnerships, he directed sales, marketing and development staff in the US and UK, overseeing revenues across entertainment, digital and sports media.  Scott has an extensive experience directing cross-functional teams in developing new revenue generating creative and multi-platform content strategies for entertainment, media and consumer brands. Highly skilled in driving creative vision, from concept through execution for agency, television, music, digital, radio, and print companies. Strong ability to effectively provide senior-level management experience to operations, P&L, and business development. Resources: ➡ Free Ebook: multibrain.net/ebook Previous Episode: https://youtu.be/CJdGJ_sg8To Book Link: ➡ The Secret of Secrets – Dan Brown: https://bit.ly/4cY3PBZ Quote: “Hope you find it in everything that you seek.” – Howard Jones   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/ Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Scott Kramer ➡ Website: https://multibrain.net ➡ Facebook: https://www.facebook.com/multibrain.net ➡ Twitter: twitter.com/scott_kramer  ➡ LinkedIn: linkedin.com/in/smkramer   Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

What if the biggest mistake in your social media strategy isn’t what you’re posting, but what you’re not doing? In this solo episode of the Direct Selling Accelerator Podcast, Sam breaks down the three social media activities every Direct Seller should be prioritising in 2026. While many people focus heavily on posting content, the real growth on social media often comes from the actions happening beyond the feed. Today, Sam explores the difference between visibility, familiarity, and trust — and how each plays a critical role in building a thriving business online. From creating consistent visibility through posting to actively socialising on platforms and building genuine relationships through private conversations, Sam shares why social media was always meant to be exactly that: social. If you’re ready to stop relying on content alone and start building meaningful connections that lead to real business growth, this episode will give you a clear framework you can start implementing today.   I’ll be talking about: ➡ 01:12 Why Posting Alone Won’t Grow Your Business ➡ 02:18 Activity #1: Posting Builds Visibility ➡ 03:18 Why Posting Is Only the Invitation, Not the Conversation ➡ 03:54 Activity #2: Socialising – The Most Overlooked Strategy ➡ 07:48 Stop Selling and Start Connecting ➡ 10:03 Activity #3: Private Reach Outs That Build Relationships ➡ 13:12 How-to Stand Out with Personal Messages and Voice Notes ➡ 14:54 Using Phone Calls, Coffee, and Cards to Connect ➡ 15:03 The 3-Part Social Media Strategy Recap ➡ 18:00 Community, Coaching, and Next Steps   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/ Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

What if growing your business isn’t about more content, more noise, or more hustle, but a deeper connection?In this episode of the Direct Selling Accelerator Podcast, I join industry leaders Darren Ewert and Mike Dreher. Known for building high-growth organisations and leading massive teams within the direct selling profession, they’ve experienced every stage of the journey, from the early days of feeling like nothing is happening, to leading at scale. In this conversation, we unpack what it really takes to grow in direct selling. From becoming a leader with a small team to navigating mentorship, breaking traditional moulds, scaling sustainably, and building a vision bigger than yourself. Our conversation goes beyond tactics and into mindset, belief, and personal responsibility. If you’re in the early stages, scaling a growing team, or redefining what success looks like for you, this episode is packed with perspective, strategy, and real-world wisdom from leaders who’ve lived it.   I’ll be talking about: [00:04:18] 10 Years in Network Marketing – From Zero to 100k+ Team [00:10:03] What to Focus on When You Only Have 3–10 People [00:16:33] Building Trust & Duplication from Day One [00:21:21] Why Their Weekly Trainings Attract 3,000+ Live Attendees [00:31:54] Are Facebook Ads Right for Everyone? [00:37:42] The One Daily Habit That Built Massive Momentum [00:39:12] Handling Slow Seasons & Staying Consistent [00:44:12] The One System Every Leader Needs (CRM) [00:47:00] What To Do If You Only Have 5 Hours a Week [00:59:03] What They’d Tell Their Younger Selves   About the guests: Darren & Mike started from simple beginnings, but over the years and with the help of some amazing souls, this duo has started what many are calling a global movement. Their goal: to awaken the world's citizens to their true potential, and to leave the world a better place. No small task! By creating an online system and community that provides all of the sales tools, systems, training, and products required to start a successful business online - Mike and Darren have created a hybrid-type business. They have successfully combined the key benefits from franchise, affiliate, and network marketing models all into one simple package that maximizes results. “This business is simple… but not easy. Believing in yourself and committing to putting in the time to learn something new is more challenging for some than others.” For those that are ready though, starting an online business and being self employed is something that is finally achievable - as can be clearly seen by the fact that Darren and Mike’s online community of business owners now includes thousands of people from all over the globe.   Resources: Books: ➡ Between Life and Death – Dolores Cannon: https://bit.ly/3OxJvNG ➡ Show Up Anyway - Sam Hind: https://a.co/d/8rk0Qth   Quotes: “The fastest way to get what you want in life is to help others get what they want.” “Yesterday is history. Tomorrow is a mystery. Today is a gift — that’s why it’s called the present.” “Life is a journey, not a destination.”   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/ Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Mike and Darren:  ➡ Darren and Mike’s Facebook: https://www.facebook.com/darrenandmike ➡ Darren and Mikes’ LinkedIn: https://www.linkedin.com/company/darrenandmike/?originalSubdomain=ca ➡ Darren and Mike’s website: https://www.darrenandmike.ca ➡ Darren and Mike’s Instagram:https://www.instagram.com/darrenandmike/ Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

In honour of International Women’s Day, we’re celebrating some of the incredible women who have graced the Direct Selling Accelerator Podcast. This special episode features powerful moments from past conversations, centred around one question: “If you could go back in time and say one thing to your past self, what would that be?” International Women’s Day is about recognising the strength, resilience, leadership and impact of women everywhere. Our industry is filled with women who are building businesses, lifting others up, and redefining what’s possible. Today, we proudly spotlight:  Mary Young & Gaya Samarasingha – Mary, founder of Young Living Essentials, and Gaya, founder of Kalaia Products, are a dream team making a powerful impact in direct selling. Together they inspire and speak into the lives of women every day. Celine Egan – CEO of Juice Plus Australia & New Zealand and a deeply respected industry leader, championing sustainable success, intentional living and leadership without burnout. Aspen Emry – Founder & CEO of Bravenly Global, a heart-led visionary who turned courage into action, building a company rooted in bravery, belief and impact. Meredith Berkich – President of LifeWave, bringing over 30 years of industry experience and strategic leadership to one of the fastest-growing direct selling companies globally. Heidi Leist – Founder & CEO of Lemongrass Spa Products, whose journey from consultant to company leader highlights resilience, authenticity and the power of family-driven business. Nancy Bogart – Founder & CEO of Jordan Essentials, a creative pioneer who built a multi-million dollar business with a mission to give women flexibility, financial freedom and balance. Joni Rogers-Kante – Founder of SeneGence, a global trailblazer who revolutionised the beauty space with LipSense and continues to champion innovation and empowerment for women worldwide. Dr. Louise Mahler – Award-winning communications expert, empowering women to use their voice, presence and body language to lead with confidence and clarity. This episode is our tribute to the women shaping the future of direct selling — the founders, the CEOs, the mentors, the communicators, the brave leaders. Here’s to strong women. Happy International Women’s Day.   Here’s what our guests will say to their past self: 00:00 Intro 01:18 The Powerful Question Sam Asks Every Guest 02:36 Why This Question Brings Out Deep Wisdom 03:00 Celebrating Incredible Women in Direct Selling 04:52 Introducing the Women Featured in This Episode 10:38  Mary Young – Let things happen naturally 11:36  Gaia Samarasingha – Trust the Process 12:41 Celine Egan – Believe in Yourself Through Every Season 13:08  Aspen Emry – Be Brave and Step Outside Your Comfort Zone 14:09 Meredith Berkich – The Power of Listening to Mentors 15:18 Heidi Leist – Confidence and Rewriting Your Story 15:54 Nancy Bogart – Play the Long Game in Business and Life 17:07 Joni Rogers-Kante – Courage Changes Everything 17:49 Dr. Louise Mahler – It’s Not About You, It’s About the Message 18:25 Why This Question Creates Powerful Reflection 19:39 Sam Hind – What I Would Tell My Past Self 20:06 Savor the Moments That Shape Your Life 23:27 Final Message: Believe in Yourself and Your Impact   Book Link: ➡ Show Up Anyway - Sam Hind: https://a.co/d/8rk0Qth   Previous Podcast Episodes: Mary Young and Gaya Samarasingha - https://youtu.be/PJGGel1pIks Celine Egan - https://youtu.be/UeXdMFPrHV8 Aspen Emry- https://youtu.be/DQ_YPLMiAdc Meredith Berkich- https://youtu.be/jbogb6-XZ74 Heidi Leist - https://youtu.be/ND3euyJjSN0 Nancy Bogart - https://youtu.be/wZL49ck-g34 Joni Rogers-Kante  - https://youtu.be/XXqGZTYp4r0 Dr Louise Mahler - https://youtu.be/4Iru9Sdfv2E Sam’s solo - https://youtu.be/cSFMMqBYFFE   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome  Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

What if the secret to social media success in 2026 isn’t better tools, smarter apps, or perfectly planned content - but you? In this solo episode of the Direct Selling Accelerator Podcast, I’m breaking down one of the most important strategies for the future of social media: your red thread. We explore why authenticity matters more than ever, how algorithms actually learn who to show your content to, and why over-editing and over-planning are hurting your reach. In this podcast episode, I’ll walk you through how to identify up to three red threads that should weave through everything you post, helping you attract the right audience, build trust faster, and grow your business with clarity and confidence. If you want social media to feel simpler, more aligned, and far more effective in 2026, this episode will give you a powerful framework you can implement immediately. I’ll be talking about: ➡ [00:00] Introduction ➡ [00:18] Welcome to the Direct Selling Accelerator Podcast ➡ [00:45] Why Over-Planning Kills Authenticity ➡ [01:36] Introducing the Red Thread Strategy ➡ [02:39] The Mari Smith Moment That Changed Everything ➡ [04:03] You’re Talking to Humans, Not Algorithms ➡ [05:18] Why Over-Edited Content Is Hurting Your Reach ➡ [07:00] What a Red Thread Really Is ➡ [08:21] How the Algorithm Learns What You Talk About ➡ [10:06] The Biggest Red Thread Mistake People Make ➡ [10:48] Sam’s Three Core Red Threads ➡ [12:00] Your Content Is a Recipe, Not One Ingredient ➡ [12:45] Why Your Red Thread Must Connect to Your Why ➡ [13:27] Energy Is Contagious on Social Media ➡ [14:51] Four Questions to Find Your Red Thread ➡ [16:00] The Dinner Party Rule for Social Media ➡ [18:12] What Do You Want to Be Remembered For? ➡ [20:03] Passion Is Your Power ➡ [23:30] Turning Clarity Into a 2026 Content Plan ➡ [24:12] Stop Overthinking and Just Be You ➡ [25:15] Final Thoughts, Subscribe & Outro   Resources Quote: “People buy from people they know, like, and trust.” Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcome See omnystudio.com/listener for privacy information.

What if the biggest breakthroughs in your social media success are the ones you’re not focusing on yet? In this powerful solo episode of the Direct Selling Accelerator Podcast, I’m sharing the social media strategies I would absolutely prioritise if I were starting again - knowing what I know now. From lead magnets and one-to-one connection, to documenting my journey and using third-party validation, this episode is packed with practical, needle-moving insights for Direct Sellers who want to grow with more authenticity and success. I break down why personal stories outperform polished content, how simple reach-outs build real businesses, and why waiting until you “need” leads is already too late. If you’re ready to stop overcomplicating social media and start creating genuine connection that drives sales and growth, this episode will help you make the shifts that matter most - starting today. I’ll be talking about: ➡ [00:00]  Introduction➡ [02:57]  Strategy #1: Lead Magnets & Lead Generation➡ [05:34]  The Two-Step Post Explained➡ [06:30]  Strategy #2: One-to-One Connection➡ [07:15]  Personal Reach-Outs, Voice Notes & DMs➡ [09:19]  Strategy #3: Personal Stories That Convert➡ [11:32]  Document the Journey, Not the Highlight Reel➡ [14:23]  The Eyelash Story: Why Imperfect Sells➡ [16:49]  Strategy #4: Third-Party Validation➡ [18:45]  Celebrate People & Create Belonging➡ [19:49]  Final Reminder: Start With the One Resources: Previous Episode: EP 172 Jeri Taylor-Swade: https://youtu.be/VyQDP-PW-CU Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/ Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcome  See omnystudio.com/listener for privacy information.

What does it really take to stay motivated, grounded, and confident when building a business through different seasons of life? In this special 300th episode of the Direct Selling Accelerator Podcast, I’m answering real questions from you, our listeners - questions about belief, motivation, balance, leadership, and courage. I talk about why you’ll never achieve perfect “balance”, how to lead others by example, what to do when business feels quiet, and how to manage mum life, work, and personal growth without burning out. I also share powerful lessons learned from past podcast guests, including mindset experts, entrepreneurs, and even elite athletes and professional actors - and how borrowing courage can help you move forward when fear shows up. This episode is a heartfelt reflection on growth, resilience, and why grace matters just as much as strategy. If you’re building a business and a life at the same time, this one is for you. I’ll be talking about: ➡ [00:00]  Introduction ➡ [00:33] Welcome to the Direct Selling Accelerator Podcast ➡ [01:18] Why This Podcast Exists ➡ [02:24] What 300 Episodes Has Really Taught Me ➡ [03:12] This Episode Is All About You ➡ [04:54] How to Help Others See Their Potential ➡ [06:03] Lead by Being the Light ➡ [07:00] Selling Less, Sharing More ➡ [08:00] The Red Lipstick Story: Selling Without Selling ➡ [10:36] Staying Motivated in Quiet Seasons ➡ [12:24] Your Business Grows at the Rate You Do ➡ [13:45] Vision, Routines & Mental Reset ➡ [14:33] Eat the Frogs That Actually Move You Forward ➡ [15:51] Managing Mum Life & Business ➡ [17:12] Why the Supermum Myth Is Harmful ➡ [18:12] Boundaries That Changed Everything ➡ [21:09] Presence Over Productivity ➡ [23:18] Equilibrium, Not Balance ➡ [24:36] Who Has Impacted Me Most on the Podcast ➡ [26:06] Lessons From Oscar Trimboli on Deep Listening ➡ [27:51] Keith Abraham & Choosing the Right Attitude ➡ [28:42] Borrowing Courage From Others ➡ [30:21] What Would David Goggins Do? ➡ [32:24] Why This Podcast Matters Going Forward ➡ [34:15] Final Thanks, Subscribe & Outro   Resources: Book: ➡ Show Up Anyway by Sam HInd: https://a.co/d/8rk0Qth ➡ Eat That Frog by Brian Tracy: https://amzn.to/3IdyRV0 ➡  How To Win Friends and Influence People by Dale Carnegie: https://bit.ly/4inWYRE ➡ The Miracle Morning by Hal Elrod: https://bit.ly/4r3dpHX   Previous Episodes: ➡ EP 054 Quitting (Alcohol) With Celine Egan: https://youtu.be/Kkw6jMcVLoM ➡ EP 215 The Power Of A 10 Year Vision, LifeWave Part 2 David Schmidt: https://youtu.be/lK4DObXVNSc ➡ EP 113 What stops you achieving your goals and how to change it with Keith Abraham: https://youtu.be/iQeMY2qzWOw   ➡ EP 267 Colin Egglesfield: https://youtu.be/AsbnUn6erZ8 ➡ EP 289 5 lessons I've learned the hard way as a Mum in business: https://youtu.be/Nfq0uGpzarM   Quote: 'Sometimes courage needs to be borrowed' - Colin Egglesfield   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome  Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

What does it really take to build a long-term, sustainable business in Direct Selling - especially when motivation dips and things feel heavy? In this powerful episode of the Direct Selling Accelerator Podcast, I’m joined by Zelia Malherbe, a Norwex leader with over 16 years of experience navigating growth, leadership, and change in the industry. Zelia shares her honest journey from introverted beginnings to leading with confidence, why simplicity always outperforms complexity, and how real connection - not social media broadcasting - builds lasting success. We unpack motivation vs discipline, the importance of systems, personal development, conferences, and why Direct Selling remains a people-first business. If you’re feeling stuck, overwhelmed, or questioning your next step, this episode will ground you, refocus you, and remind you that consistent small actions truly compound to make a difference. Grab a cuppa and a notebook - this conversation is packed with wisdom you can implement immediately. We’ll be talking about: ➡ [00:00] Why Direct Selling Can Feel Lonely — And How to Change That ➡ [02:47] Introducing Zelia Malherbe & Her 16-Year Journey ➡ [04:12] From Hobby to Real Business: The Conference Turning Point ➡ [06:00] Why Conferences Still Matter in Direct Selling ➡ [08:54] Introvert to Leader: Borrowing Confidence ➡ [11:24] Why Simplicity Wins in Business ➡ [13:00] The Social Media Broadcasting Trap ➡ [14:24] Language, Self-Talk & Consistency Over Intensity ➡ [16:21] Simple Daily Systems That Build Momentum ➡ [18:57] Why Personal Conversations Beat Social Media Posts ➡ [21:45] Motivation vs Discipline: What to Rely On ➡ [25:12] The Future of the Direct Selling Industry ➡ [30:24] Leading Yourself Before Leading Others ➡ [33:09] Coaching, Mentorship & Personal Development ➡ [36:51] Zelia Malherbe’s Favourite Books ➡ [37:39] Zelia Malherbe’s Favourite Quote ➡ [37:54] Zelia Malherbe’s Superpower ➡ [38:30] Zelia Malherbe’s Advice She’d Give Her Past Self ➡ [39:09] Final Advice for Direct Sellers Feeling Stuck ➡ [40:27] Final Thoughts   Resources Recommended Book: ➡ Atomic Habits — James Clear: https://bit.ly/49FT84X ➡ Let Them — Mel Robbins: https://bit.ly/4sZ2Zuf Quotes:➡ “If it’s to be, it’s up to me.”    About our guest: Zelia Malherbe is a Senior Leader with Norwex and leader of Team Impact, a high-performing community of consultants focused on sustainable growth, strong culture and values-driven leadership. With more than 16 years in the business, Zelia mentors leaders across Australia and New Zealand in building consistent bookings, customer care systems, and confident team leadership. Known for her steady, grounded style, she believes that long-term success comes from integrity, service and consistent action rather than hype or shortcuts.    Connect with Zelia Malherbe: ➡ Zelia Malherbe’s Website: https://zelia.norwexbiz.com.au/ ➡ Zelia Malherbe’s Facebook: www.facebook.com/CleanCloth  ➡ Zelia Malherbe’s Instagram: https://instagram.com/zeliamalherbe   Connect with Norwex ➡ X: https://x.com/norwex ➡ Instagram: https://www.instagram.com/norwexaunz/ ➡ Facebook: https://www.facebook.com/NorwexAustralia ➡ LinkedIn: https://www.linkedin.com/company/norwex-anz/ ➡ YouTube: https://www.youtube.com/user/norwexaustralia ➡ Pinterest: https://www.pinterest.com/norwex/   Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

Are you struggling to grow your direct selling business because some social media strategies just don’t feel like you? In this powerful solo episode of the Direct Selling Accelerator Podcast, I’m breaking down why you’re not selling a product - you’re selling yourself. Plus, with so much AI-generated content around now, platforms like Instagram and Facebook are prioritising real, raw, and relatable content more than ever.  In this episode, I share three essential strategies to help you show up authentically on social media, build trust with your audience, and grow your business without pretending to be someone you’re not. We talk about why perfection is hurting your results, how sharing the messy middle creates connection, and why simply hitting record can be the most powerful move you make.  If you want more engagement, stronger relationships, and sustainable growth, this episode is a must-watch. I’ll be talking about: ➡ [0:00] Introduction  ➡ [03:05]  Real, Raw & Relatable Content Is Being Prioritised ➡ [07:15]  Strategy #1: Show the Messy Middle ➡ [11:45]  Why “Perfect” Content Stops People Joining You ➡ [15:12]  Strategy #2: Document the Journey ➡ [20:09]  Strategy #3: Just Hit Record ➡ [24:33]  Why Showing Up Anyway Builds Confidence ➡ [29:00]  Final Reminder: Sell You First   Resources: Book: ➡ Show Up Anyway — Sam Hind: ​​https://a.co/d/8rk0Qth Previous Episodes EP 172 Jeri Taylor-Swade: https://youtu.be/VyQDP-PW-CU EP 203 Solo : https://youtu.be/6SX7W9H0wnE EP 203 Gaya Samarasingha: https://youtu.be/6ew2kxBEVY8 EP 227 Richard Bliss Brooks: https://youtu.be/_AjQYgQnmtE   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

What does success really look like when you’re building a business, raising a family, and navigating seasons of change?   In today’s episode of the Direct Selling Accelerator Podcast, I’m joined by the incredible Celine Egan—CEO of Juice Plus Australia and one of the most respected leaders in the Direct Selling industry. Celine brings decades of experience, wisdom, and real talk as we do things a little differently in this episode. We actually share the host’s chair and ask each other questions! We  dive into leadership, balance, belief, and what it truly means to build a sustainable business without burning out. We unpack “unlearning” a hustle culture, navigating unsupportive partners, embracing intentional living, and why Direct Selling remains one of the most powerful business models for everyday people.    This episode is honest, heartfelt, and packed with golden nuggets for women in business who want success and a life they love. If you’re ready to redefine productivity, protect your energy, and step confidently into your next season, these questions between Celine and I is one you   We’ll be talking about: ➡ [00:00] Introduction ➡ [02:46] Why This Episode Is Different ➡ [04:49] Celine’s Journey into Direct Selling ➡ [07:38] Being Proud of the Direct Selling Industry ➡ [08:14] What to Do When Your Partner Doesn’t Support Your Business ➡ [12:35] Running Your Business Like a Business ➡ [17:31] What Surprised Sam Most This Year ➡ [26:02] Beliefs Celine Had to Unlearn ➡ [31:16] Working Smarter, Not Harder ➡ [43:36] Defining a “Good Life” in This Season ➡ [54:44] Celine’s 30-Second Message to Women in Business ➡ [55:38] Rapid Fire Questions Begin ➡ [56:00] Favourite Book That Shaped Celine’s Leadership ➡ [56:30] Favourite Quote to Live By ➡ [56:42] Celine’s Superpower ➡ [57:13] Advice She’d Give Her Past Self   Resources Recommended Book: ➡ High Road Leadership — John Maxwell: https://bit.ly/4pHBJxw Quotes:➡ “If it is to be, it is up to me.” About our guest: Celine is the CEO and Director of Juice Plus+ AUNZ. She’s been in Direct Selling for 38 years.  She is passionate about helping people to grow and develop, both personally and professionally, especially using the Direct Selling profession. She co-authored two books - Accelerate and Direct Selling Power. Celine has a graduate diploma in Management from UTas. Coaching qualification from ICA and numerous personal development courses completed. Celine also completed the Dr Sears Health Coach accreditation and is loving sharing the joy of whole food supplementation alongside the amazing Juice Plus team.   Connect with Celine Egan: ➡ Celine Egan’s Website: http://juiceplus.com.au ➡ Celine Egan’s Facebook: https://www.facebook.com/EganCelineJP/ ➡ Celine Egan’s Instagram: https://www.instagram.com/celineegan/ ➡ Celine Egan’s YouTube:  https://www.youtube.com/@juiceplus/featured ➡ Celine Egan’s LinkedIn: https://www.linkedin.com/in/celineegan/?originalSubdomain=au   Connect with Juice Plus+ ➡ X: https://x.com/juiceplus ➡ Youtube: https://www.youtube.com/user/OfficialJuicePlus ➡ Instagram: https://www.instagram.com/juiceplus_us/ ➡ Facebook: https://www.facebook.com/juiceplus/?brand_redir=102277195098   Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.global/welcome  See omnystudio.com/listener for privacy information.

Are you feeling excited about AI, but also a little overwhelmed by how to actually use it in your Direct Selling business? In today’s episode of the Direct Selling Accelerator Podcast, I’m joined by Justin Belobaba, Founder and CEO of Nowsite, to unpack exactly how AI can support your growth without replacing your authenticity.  Justin brings over 20 years of experience in the tech world and has built four highly successful technology companies, giving him a rare perspective on where AI is heading and how Direct Sellers can leverage it wisely. We dive into the right and wrong ways to use AI, the biggest missed opportunities in the industry, and why productivity—not automation—is the real advantage. Justin also shares powerful predictions for 2026, including smarter personalisation, AI assistants, and simpler, step-by-step systems that help distributors know exactly what to do next. If you want clarity, confidence, and a practical approach to AI, this episode is for you. We’ll be talking about: ➡ [00:00] – Introduction ➡ [01:18] – Introducing Justin Belobaba ➡ [04:45] – Justin’s Tech Journey & Why Nowsite Was Created ➡ [07:54] – The Accidental Entry into Network Marketing ➡ [14:02] – The Moment AI Changed Everything ➡ [17:09] – AI as the Missing Coach for New Distributors ➡ [19:00] – The Biggest Missed Opportunities in the Industry ➡ [24:48] – Misconceptions About AI & Perfection Paralysis ➡ [28:18] – The Best Way Consultants Should Use AI Today ➡ [30:54] – The Dangers of Over-Automation ➡ [41:21] – AI, Data & the Future of Personalisation ➡ [46:51] – AI Predictions for 2026 ➡ [52:27] – Where to Find Nowsite ➡ [53:11] – How Justin uses AI personally ➡ [56:36] - Justin shares his favourite book ➡ [57:06] - Justin shares a quote from his high school principal ➡ [57:48] - Justin reveals his desired superpower ➡ [01:01:06] - Justin shares a deeply personal reflection ➡ [01:02:03] - Final thoughts   Resources Recommended Book: ➡ Oh, the Places You’ll Go! by Dr. Seuss - https://bit.ly/4qOgZ8p Quotes:➡ “To whom much is given, much is expected.” About our guest: Justin Belobaba is the Founder & CEO of Nowsite, the leader in AI-powered sales and marketing software for the direct selling industry. A serial tech entrepreneur with three successful exits, his companies have been named among the Top 10 Fastest Growing in Canada four times.  He was also recognized as Canadian Young Entrepreneur of the Year, and is an active member of the Young Presidents Organization.  A magna cum laude graduate of Harvard, Justin is a Crossfit enthusiast, a huge fan of Chelsea football, and lives in London with his wife Jill and their three awesome young boys.     Connect with Justin Belobaba ​ ➡ Justin Belobaba​’s LinkedIn: https://www.linkedin.com/in/justin-belobaba-65462b5?originalSubdomain=uk ➡ Justin Belobaba​’s Facebook: https://www.facebook.com/belobaba/ ➡ Justin Belobaba​’s X: https://x.com/jbelobaba?lang=en ➡ Justin Belobaba​’s email: justin@now.site   Connect with Nowsite ➡ Website: https://now.site/ ➡ LinkedIn: https://www.linkedin.com/company/nowsite-corporate/ ➡ Instagram: https://www.instagram.com/nowsite/ ➡ Facebook: https://www.facebook.com/nowsiteofficial   Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

If you’ve been feeling pressure to post more just to keep up, this episode is going to take that weight off your shoulders. Today, I’m breaking down the biggest Facebook and Instagram algorithm changes heading into 2026 — and why quality now beats quantity more than ever. We’re talking about what actually drives reach today: private sharing, conversation loops, watch time, saves, and original content.  I’ll show you why views and likes don’t matter as much as you think, how AI interest mapping works behind the scenes, and why narrowing your content focus is essential for growth. You’ll also learn why Facebook groups are making a major comeback and how authentic, less-polished content is outperforming over-edited posts. If you want a sustainable social media strategy that grows your direct selling business without burning you out, this episode will give you the clarity and confidence to move forward — one smart shift at a time. So grab your pen and paper, and let’s get stuck in! I’ll be talking about: ➡ [00:00] – Introduction➡ [01:28] – Algorithm Shifts Heading Into 2026➡ [02:30] – How Content Is Ranked Today➡ [04:06] – Private Sharing, aka Dark Social➡ [05:45] – Conversation Loops & Trust Signals➡ [07:48] – Red Threads & AI Interest Mapping➡ [11:48] – Reels, Watch Time & What Actually Matters➡ [15:09] – Authentic Beats Polished Content➡ [16:06] – Saveable Content Wins➡ [17:24] – Posting Frequency Is Dropping➡ [19:15] – Facebook Groups & Community Growth➡ [20:48] – Original Content Is Non-Negotiable➡ [22:09] – One Degree Shifts That Move Mountains Resources: Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing ➡ Email us: community_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcome  See omnystudio.com/listener for privacy information.

Have you ever pushed so hard in your business that you didn’t realise what it was costing you?    In this episode, I’m sharing the three sacrifices I made early in my entrepreneurial journey that drained my energy, stole my joy, and slowed my growth far more than I ever expected. If you’ve been hustling nonstop, saying yes to the wrong clients, or trying to do everything yourself, this conversation will hit home.   I’ll walk you through the practical shifts that changed everything for me—working on the right tasks instead of all the tasks, understanding my genius zone, trusting my intuition, and building a business that fits into my life instead of consuming it. You’ll learn how to create harmony between work and family, why presence matters more than perfection, and how aligned clients and clear boundaries fast-track success.   If you want a business that fuels your life rather than drains it, this podcast episode is your roadmap.   I’ll be talking about: ➡ [0:00] Introduction  ➡ [01:50] – Sacrificing time in the wrong places ➡ [03:35] – MIT: The Most Important Thing ➡ [04:15] – Networking as a Power Activity ➡ [05:14] – Understanding Your Genius Zone ➡ [06:45] – The 3 Ds: Do, Delegate, Dump ➡ [07:40] – The Cost of Saying Yes ➡ [09:45] – Starting Over: Redesigning the Business ➡ [11:50] – The Power of the Word “No” ➡ [12:50] – Building a Dream Client Checklist ➡ [14:40] – Your Business Should Fit Your Life ➡ [16:50] – Harmony Over Balance ➡ [19:23] – The wheel of life ➡ [24:45] – Relearning How to Listen to Yourself ➡ [27:00] – Doing What You Love Isn’t “Cheating” ➡ [30:10] – Closing remarks   Resources: Book: ➡ Eat That Frog by Brian Tracy: https://bit.ly/4pSFnVE   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcome  See omnystudio.com/listener for privacy information.

What an incredible year of conversations, insights, and life-changing stories! In this powerful compilation episode, I’m bringing you the most loved moments from five extraordinary leaders who lit up the Direct Selling Accelerator podcast in 2025. You’ll hear from Jordan Essentials’ Nancy Bogart on adapting your business with heart, LifeWave founder David Schmidt on thinking 10 years ahead and embracing innovation, Stampin’ Up!’s Sara Douglass on the mission to eradicate loneliness, Young Living’s Mary Young on building community through authenticity, and my own business coach, Mike Johnston, on navigating scams and strengthening trust in the digital world. This episode is packed with high-value strategies for growing your Direct Selling business—future-proofing with AI, elevating your leadership, creating deeper community connections, transforming your mindset, and mastering relationship-driven selling. Whether you're a seasoned leader or just beginning your journey, these insights will help you build a thriving, heart-centered, and sustainable business. Join me as we revisit the wisdom, laughter, breakthroughs, and mic-drop moments that shaped our year. And remember—take the gold you hear today and put it into action. Your business will thank you!   We’ll be talking about:  [00:00] – Introduction [02:29] – Introducing Nancy Bogart [03:35] – From Markets to Direct Sales [05:58] – Supporting Women as a Core Mission [08:08] – Thriving in 2021 Without Product-in-Hand [11:08] – Teaching Relationship-First Sales [13:31] – Introducing David Schmidt [14:45] – Thinking 10 Years Ahead [17:03] – Record-Breaking Drone Innovation [21:17] – The Future of Nutrition [23:52] – AI as a Business Advantage [24:54] – Introducing Sara Douglass [27:14] – Discovering Her Why: Eradicating Loneliness [29:57] – Helping Others Find Their Why [31:15] – Leading With Community [33:36] – Building Community One Person at a Time [35:42] – Introducing Mary Young [38:03] – A Life of Music & Performance [40:57] – Speaking From Passion, Not Perfection [41:29] – Simple Business Principles That Built an Empire [45:42] – The Power of Kitchen-Table Connection [47:55] – Introducing Mike Johnston [49:00] – Why Scams Happen to Anyone [52:10] – Two Types of Scammers [53:10] – The Want–Value Gap [56:06] – Emotional Manipulation Red Flags [59:56] – Final Thoughts   Resources Full Podcast Episode Link: ➡ Nancy Bogart: https://youtu.be/wZL49ck-g34 ➡ David Schmidt: https://youtu.be/lK4DObXVNSc ➡ Sara Douglass: https://youtu.be/jEoOHlc5MkU ➡ Mary Young: https://youtu.be/6P5IcyO_Iuw ➡ Mike Johnston:https://youtu.be/NA3BkbdKiPw              Book: ➡ The Lie Detection Book by William J. Majeski: https://bit.ly/4oUQIUz   Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

This week, we’re shining a spotlight on one of our MOST watched episodes - because so many of you keep asking for help with this exact topic. Have you ever wondered why some conversations effortlessly lead to a “yes,” while others seem to fizzle before they even start? That’s exactly what we unpack in this listener-favourite replay. If you’re getting leads, engagement, and interest—but you’re not sure how to turn that into action—this episode breaks down the power of micro-yeses and the small steps that guide people from “curious” to “I’m in.” We’re talking real conversations, real psychology, and simple techniques that feel like YOU… not a sales script. If you’re ready to remove the awkwardness from follow-ups and feel confident guiding people forward, grab your notebook—this one’s full of golden nuggets (which is exactly why we’re bringing it back!) Let’s dive in!    We’ll be talking about: ➡ [0:00] Introduction ➡ [4:13] Offer choices instead of open-ended questions ➡ [6:24] The assumptive close ➡ [8:00] Membership options explained (Accelerator, Academy, Inner Circle) ➡ [10:07] Use fear of missing out ethically ➡ [10:45] Time- or quantity-limited offers ➡ [12:42] Micro yeses and subconscious buying behavior ➡ [15:21] Confident pause and authority ➡ [16:45] The last person who speaks loses ➡ [21:35] Real-world application in parenting and life ➡ [24:50] Take ownership ➡ [26:45] Ask another question  ➡ [28:34] Questions deepen connection and relevance ➡ [30:41] Recap of all tips ➡ [32:00] Final thoughts and how to implement   Resources: Book: How to Listen by Oscar Trimboli: https://bit.ly/3Hp8L56   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

As we step into the Christmas and New Year season, I know firsthand how hard it can be to maintain your social media presence while craving real rest with the people you love. In this power-packed episode, I’m sharing my proven strategies for staying consistent online without sacrificing quality time with family and friends.  You’ll learn why fewer high-quality posts each week are far more effective than constant posting, how the latest Instagram and Facebook algorithm updates reward intentional content, and how to plan your social media themes so your message stays strong even while you’re offline. I’ll also walk you through my simple check-in method that keeps engagement flowing, plus how to use Stories for quick, high-visibility touchpoints that deepen connection effortlessly. And yes—we’ll talk about using AI tools like ChatGPT the right way, to speed up your captions and repurposing while making sure your authentic voice still shines through.  Above all, this episode is your reminder that business momentum matters, but not more than memories with your family. With the right strategy, you can protect both. Let’s step into the silly season feeling organised, intentional, and ready for an incredible year ahead. [00:00] – Introduction [01:55] – Posting Frequency: Quality Beats Quantity [04:15] – Plan Ahead With Three Core Themes [06:00] – Strategic Scheduling (Without Losing Authenticity) [07:20] – Calendarise Your Check-ins [09:45] – Use Stories to Stay Visible [11:40] – Using AI the Right Way [17:01] – Final Reminder: Protect What Matters    Resources: Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing ➡ Email us: community_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

Are you unknowingly putting your business at risk by what you’re posting online? In this powerful and eye-opening episode, Sam sits down with compliance expert Jerilyn Taylor Passey from Momentum Factor to unpack the truth about compliant vs. non-compliant content—and why it matters now more than ever. Jerilyn breaks down the real dangers with specific examples —and explains how even “innocent” posts can trigger massive fines for both you and your company. Together, Sam and Jerilyn uncover the grey areas that confuse most distributors, share the biggest compliance mistakes happening on social media today, and reveal simple strategies to stay safe while still growing your business online. This episode is packed with practical examples, stories, and mindset shifts that will help you sell more without selling… and without fear. If you want to build a long-term, sustainable direct selling business, this is a must-listen. We’ll be talking about: ➡ [0:00] Introduction➡ [0:21] Meet Jerilyn Taylor Passey➡ [3:10] Why Compliance Feels “Uncool”—and Why It’s Critical➡ [7:18] What Compliance Actually Means for the Field➡ [10:28] Who’s Really Policing Your Posts?➡ [12:04] The Big Mistakes & New Grey Areas➡ [14:49] “But It’s True — Why Can’t I Say It?”➡ [16:00] The Risk to YOU as a Distributor➡ [17:24] When Companies Get Hit Hard➡ [19:15] How Leaders Should Handle a Repeat Offender➡ [23:06] Why Non-Compliant Posts “Work”… and Why That’s a Problem➡ [24:27] The Power of Positive Reinforcement➡ [26:11] Authenticity Outperforms Perfection➡ [28:34] Customer-Centric Selling: The Modern Shift➡ [32:00] The Truth About Before-and-Afters➡ [45:00] The Curiosity Method➡ [53:18] Why Social Selling Is Just Like a Dinner Party➡ [54:41] Corporate: How to Build a Culture of Compliance➡ [57:00] Field: A Tool Every Distributor Should Use➡ [1:01:00] The Bike Analogy➡ [1:02:10] Jerilyn’s Favourite Book➡ [1:04:17] Jerilyn’s Favourite Quote➡ [1:05:10] Jerilyn’s Favourite Superpower➡ [1:06:26] Jerilyn’s Advice to Her Past Self ➡ [1:07:00] Jerilyn asks what Sam is reading right now➡ [1:08:44] Final thoughts   Resources Recommended Book: ➡ The 5 Second Rule by Mel Robbins - https://bit.ly/4ic8C3l ➡ The Game Of Life And How To Play It by Florence Scovel Shinn - https://bit.ly/4i8j2B5   Quotes: ➡ “Do what makes you smile.”    About our guest: Jerilyn Taylor serves as a Senior Account Executive at Momentum Factor, where she is committed to fostering strong client relationships and driving business growth. With extensive experience in partnerships and business development, she brings a balance of professionalism, strategy, and passion to every engagement. A Texan at heart, she’s recently made Salt Lake City, Utah home, settling in with her husband and young daughter.   Connect with Jerilyn Taylor Passey : ➡ Facebook: https://www.facebook.com/jerilyn.taylor.7 ➡ LinkedIn: https://www.linkedin.com/in/jerilyn-passey-56842079/ ➡Instagram: https://www.instagram.com/jerilynicole/   Connect with Momentum Factor ➡ LinkedIn: https://www.linkedin.com/company/momentum-factor/ ➡ Website: https://momofactor.com/ ➡ Facebook: https://www.facebook.com/MomentumFactor/ ➡Instagram: https://www.instagram.com/momofactor/ ➡ Youtube:https://www.youtube.com/channel/UCkJ4JoW_wnW_SMcNtWZ-Vbw   Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

Are you struggling to balance motherhood, business, and everything in between? In this heartfelt solo episode, I share lessons I wish I’d learned sooner about creating harmony, not perfection. I open up about the mistakes I made chasing success while missing precious everyday moments with my kids—and how I’m now redefining what truly matters. From my thoughts on the big picture to the everyday practical ideas, this episode offers honest insights for every parent juggling family and business. Whether you’re just starting out or are years into your journey, I hope these real and practical lessons will help you build a life that feels balanced, purposeful, and full of grace. You can have both—family and success—when you focus on what really counts. We’ll be talking about: ➡ [0:00] Introduction – My wake-up call and the lessons I’d forgotten ➡ [1:00] The myth of “having it all” and why harmony beats balance ➡ [3:00] The false belief that kids value success over presence ➡ [5:00] How painful experiences teach growth and perspective ➡ [7:00] Starting a business as a young mum and the guilt of getting it wrong ➡ [9:00] Realising that being “in the house” isn’t the same as being present ➡ [10:00] Lesson #1 – Be present, not perfect ➡ [11:00] Lesson #2 – Boundaries are king: separating work from home ➡ [15:00] The life-changing decision to move the office out of the home ➡ [16:00] Phone boundaries and being the example your kids follow ➡ [18:00] Lesson #3 – Kids value everyday presence more than grand gestures ➡ [20:00] Lesson #4 – Boys and girls connect differently: face-to-face vs side-by-side ➡ [22:00] Lesson #5 – Blended families and controlling what you can ➡ [24:00] Showing grace to yourself and others in the chaos of parenting ➡ [25:00] Every moment is a fresh start – start again now ➡ [27:00] How to prioritise what truly matters and let go of guilt ➡ [28:00] The small everyday moments that shape connection ➡ [29:00] Final thoughts – You can have both: business and motherhood in harmony   Resources: Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing ➡ Email us: community_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcome See omnystudio.com/listener for privacy information.

Are you overcomplicating your Reels? In this podcast episode, Sam Hind simplifies the process of creating engaging Instagram Reels—even if you’re not tech-savvy. She shares five easy, effective reel ideas you can use right now with your phone: everyday content, with minimal editing.   Whether you’re new to creating video or just short on time, these quick strategies will help you grow your business, boost engagement, and connect more authentically with your audience.    Real, relatable, and repeatable—this episode proves that great content doesn’t need to be perfect to perform.   We’ll be talking about: ➡ [0:00] Introduction ➡ [2:57] Use Templates: How to use Instagram reel templates for quick, professional-looking content➡ [5:14] Stop Motion Video: Step-by-step on creating fun, attention-grabbing stop-motion reels with your phone➡ [8:00] Reply as a Reel: Turning audience comments and questions into interactive, engaging videos➡ [10:00] Simple Talking Videos: Share quick tips, stories, or thoughts without overthinking or overediting➡ [12:00] Text Over Movement: Using simple movement or time-lapse videos with text overlays to boost engagement➡ [14:06] Carousel Posts as Reels: Turn photo posts into swipeable carousels or short-form video content➡ [17:00] How to repurpose carousels and static images into dynamic short videos➡ [18:00] Recap – Keep it simple, human, and consistent➡ [18:45] Final thoughts and invitation to the Accelerator Membership   Resources: ➡ Instagram Reels Templates➡ Canva (for carousels and image design)➡ Benro Tripod (for stability in stop-motion videos): https://benrousa.com/ or Amazon ➡ Instagram: https://instagram.com/samhinddigitalcoach   Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/   Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome    Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing ➡ Email us: community_manager@auxano.global   If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.

What happens when two people decide to build the kind of company they always wished existed? In this episode, Sam sits down with Brian Kaminski, co-founder and CFO of L’BRI PURE n’ NATURAL, to unpack how he and his wife Linda turned decades of direct selling experience into a thriving business built on transparency, family values, and heart. Brian shares how a factory accident led to their discovery of aloe’s healing power, the challenges they faced starting L’BRI from their basement, and why people—not profits—have always been their focus. This conversation is packed with business wisdom, leadership lessons, and inspiring reminders about purpose, perseverance, and gratitude. We’ll be talking about: ➡ [0:00] Introduction➡ [2:37] Meet Brian Kaminski – Co-founder and CFO of L’BRI PURE n’ NATURAL➡ [3:00] Life, travel, and marriage ➡ [4:30] Secrets to a 48-year marriage and successful business partnership➡ [6:14] The early vision  ➡ [7:25] Starting from the basement ➡ [9:00] Lessons learned from failures and how they shaped the company’s values➡ [10:22] Building a debt-free company focused on people over profits➡ [13:17] The healing power of aloe and how it became L’BRI's signature ingredient➡ [15:27] Why L'BRI formulates with aloe instead of water➡ [17:38] The original mission – Creating a home for direct sellers➡ [19:16] The evolution of L’BRI – Growth without investors or shortcuts➡ [23:00] Leadership lessons – The importance of personal development➡ [24:41] How Think and Grow Rich and Jim Rohn changed Brian’s life➡ [27:00] Recruitment, retention, and why L’BRI has no sales quotas➡ [29:00] The “Holiday Helper” promotion and L'BRI’s approach to supporting consultants➡ [31:25] Partnering with consultants instead of competing with them➡ [32:43] The changing face of direct selling and the affiliate trend➡ [34:26] Staying true to traditional values while adapting to change➡ [36:11] Creating a positive, people-focused company culture➡ [39:25] How a tattoo product became a surprise best-seller➡ [41:28] L'BRI’s famous sampling system and customer-first philosophy➡ [45:00] Using technology to empower consultants – The Skin Advisor tool➡ [48:39] Favourite Books – Think and Grow Rich (Napoleon Hill), The World Is Yours (Jim Rohn), More Than a Bag (Cindy Monroe)➡ [50:24] Favourite Quotes ➡ [56:20] Favourite Superpower➡ [57:17] Advice to Brian’s Past Self ➡ [1:00:00] Final thoughts   Resources Recommended Book:➡ Think and Grow Rich – Napoleon Hill: https://amzn.to/3wp2JZL ➡ The World Is Yours – Jim Rohn: https://bit.ly/4nzdQr1 ➡ More Than a Bag – Cindy Monroe: https://bit.ly/48U2Y3c ➡ The Game of Life and How to Play It – Florence Scovel Shinn: https://bit.ly/43zlL0a   Quotes:➡ “Tough times don’t last. Tough people do.” – Robert Schuller➡ “If you want things to change, you have to change.” – Jim Rohn➡ “Where energy goes, energy flows.” – Tony Robbins  ➡ “Measure twice, cut once.”   About our guest: Brian Kaminski is co-founder and Chief Financial Officer of L’BRI PURE n’ NATURAL, a Wisconsin-based cosmetics and wellness company he launched in 1998 with his wife, Linda. Born just two days apart from Linda in the same hospital, Brian and Linda were lifelong companions, eventually marrying in their early twenties. Before founding L’BRI, Brian worked in a foundry while supporting Linda’s early success in direct sales and learning the business behind the scenes. A pivotal moment in their journey came when Brian suffered serious burns from a molten metal accident. Conventional medical treatments were slow to heal his skin. Linda applied pure aloe vera gel topically, and his recovery improved markedly. That experience inspired the Kaminski’s to center their new company around aloe’s regenerative and soothing properties. Under Brian’s leadership on the financial and operations side, L’BRI has remained a privately held, debt-free business emphasizing transparency, consultant support, and product purity. The company uses a formulation approach called “Aloe-First,” where aloe vera is the predominant active base instead of water — a differentiator the Kaminski’s continue to champion. Over nearly three decades, Brian has helped steer L’BRI’s growth, maintain fiscal discipline, and ensure the business remains focused on empowering consultants and delivering trusted skincare.   Connect with L’BRI PURE n’ NATURAL: ➡ Website: https://lbri.com/pages/our-story?als=lbricorp ➡ Facebook: https://www.facebook.com/LBRIofficial ➡ LinkedIn: https://www.linkedin.com/company/l%27bri-pure-n%27-natural/ ➡Instagram: https://www.instagram.com/LBRIofficial/ ➡ Pinterest: https://www.pinterest.com/lbriofficial/ ➡ YouTube: https://www.youtube.com/@LBRIofficial   Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.global/welcomeSee omnystudio.com/listener for privacy information.