DiscoverThe Future of Media, Explained - from Press Gazette
The Future of Media, Explained - from Press Gazette
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The Future of Media, Explained - from Press Gazette

Author: New Statesman Media Group

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Press Gazette has covered the world of news media since 1965. This podcast draws on the expertise of our award-winning team and brings in expert voices to explain one theme, idea, strategy or innovation every week.


The Future of Media Explained aims to provide industry leaders with the information they need to create commercially successful businesses based on quality content.


If you need to know about topics like: cookie-less targeting, data journalism, paywall strategies, content management systems, new publishing revenue strategies and audience growth tactics - then this is the podcast for you. It also aims to provide insight into the biggest challenge of all, how to lead and inspire people on the journey of technology-led change which ever major media company globally is going through.


It is hosted by Press Gazette Editor-in-chief Dominic Ponsford who is joined every week by a member of the team sharing insights from their area of expertise and featuring interviews with some of the leading names in media globally.



Hosted on Acast. See acast.com/privacy for more information.

120 Episodes
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Online entrepreneur Brian Alvey has been building publisher websites pretty much since the world wide web began in the mid 1990s.Having lived and worked through every wave of dramatic digital disruption since then, the Wordpress VIP chief technology officer knows what he is saying when he says about AI “This wave is up there with fire, steam engines, electricity and refrigeration.” He explains why the AI revolution is fundamentally different to previous changes in online publishing and shares how publishers should react.They must embrace AI, he says, to automate workflows and speed the pace of development whilst avoiding both AI and human slop.And above all publishers must cherish and promote their direct and owned relationships with their audience (via websites and email).(This episode was sponsored by Wordpress VIP) Hosted on Acast. See acast.com/privacy for more information.
Hello! magazine was one of many publishers that saw website referrals from Google Discover plummet last year.Chief content officer Sophie Vokes-Dudgeon talked Press Gazette UK editor Charlotte Tobitt through the "year of transformation" that has followed.Hello! has fought back by making the most out of syndication channels while building its own community for the future. Hosted on Acast. See acast.com/privacy for more information.
Dominic Ponsford asks magazine industry titan Mike Soutar how to tackle modern publishing industry challenges looking at the lessons of history.The Shortlist Media founder and former IPC Media director is something of a history buff. And he has just launched a new eight-part podcast series with Immediate Media’s History Extra called History’s Greatest Leaders.How would Genghis Khan or Elizabeth I go about tackling an unequal struggle with tech titans, or deal with the decline of a magazine publishing empire? Hosted on Acast. See acast.com/privacy for more information.
In this special edition, Charlotte Tobitt and Dominic Ponsford unpick the fallout from Prince Harry and others' historic privacy action failure against Associated Newspapers.Includes interviews with media lawyer Louis Charalambous who said Prince Harry should apologise for a post-trial statement which was "beyond the pale" and which proved he is a terrible loser. We also heard from former Daily Mail showbiz editor Nicole Lampert about the "terrifying" ordeal of having her reputation put on trial on the basis of zero evidence.What happens next? Charalambous gives his view on Harry's chances of winning an appeal and explains who is likely to pick up the £50 million legal bill. Hosted on Acast. See acast.com/privacy for more information.
In this episode Dom returns from Cannes with a severe case of yacht envy brought on by Axios, Press Gazette's AI summit reveals a publishing community getting increasingly punchy over the theft of their content and Charlotte explains why Telegraph journalists are feeling cheerful about being taken over by the Germans. Hosted on Acast. See acast.com/privacy for more information.
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