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The Ridiculously Good Virtual Assistant Show

The Ridiculously Good Virtual Assistant Show
Author: Tracey D'Aviero
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Build a busy and profitable Virtual Assistant Business with clients you love!
Hi, I'm Tracey - The Confidence Coach for Virtual Assistants. I've been helping VAs confidently start and run amazing VAs businesses since 2010 (eek - yes, that's a long time!) and I absolutely LOVE what I do.
I've run my own very busy VA business since 1996, and I have had lots of clients in a lot of different industries. I've provided a huge variety of VA services over the years.
My business shifted and grew when I was introduced to the business coach community and then I started providing marketing and virtual event support for 6- and 7- figure business coaches. Yep, millions of dollars to help others!
I lean into my experience as well as the experience of my clients to help you to become more confident in your business every single day.
I started this podcast in 2023 as a means to consolidate all of my advice in one easy place for you - and YOU LOVE IT! I love talking to VAs who tell me that they tune in every week.
In the episodes we cover topics like Mindset, Marketing, Money, Strategy, Foundations, and a whole lot more.
Hit play now to jump in, and let's start confidently growing your VA business together - get you great clients that pay you well and really value the support you provide for them.
Ready to get my help?
Join my monthly VA mastermind The Virtual Circle: https://YourVAMentor.com/tvc
Check out my programs and services: https://YourVAMentor.com/links
Visit my website: https://YourVAMentor.com
Email me: tracey@yourvamentor.com
Hi, I'm Tracey - The Confidence Coach for Virtual Assistants. I've been helping VAs confidently start and run amazing VAs businesses since 2010 (eek - yes, that's a long time!) and I absolutely LOVE what I do.
I've run my own very busy VA business since 1996, and I have had lots of clients in a lot of different industries. I've provided a huge variety of VA services over the years.
My business shifted and grew when I was introduced to the business coach community and then I started providing marketing and virtual event support for 6- and 7- figure business coaches. Yep, millions of dollars to help others!
I lean into my experience as well as the experience of my clients to help you to become more confident in your business every single day.
I started this podcast in 2023 as a means to consolidate all of my advice in one easy place for you - and YOU LOVE IT! I love talking to VAs who tell me that they tune in every week.
In the episodes we cover topics like Mindset, Marketing, Money, Strategy, Foundations, and a whole lot more.
Hit play now to jump in, and let's start confidently growing your VA business together - get you great clients that pay you well and really value the support you provide for them.
Ready to get my help?
Join my monthly VA mastermind The Virtual Circle: https://YourVAMentor.com/tvc
Check out my programs and services: https://YourVAMentor.com/links
Visit my website: https://YourVAMentor.com
Email me: tracey@yourvamentor.com
172 Episodes
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Today, I want to talk about something I see so many VAs struggle with: marketing. More specifically, why so many VAs feel stuck or frustrated when trying to get great clients, and how the solution often isn’t working harder, it’s working consistently in small, daily ways. You guys know I tell you this all the time. Small daily actions will help you make progress in any area than booking in huge amounts of time less often. Marketing isn’t about the one big launch, the perfect social post, or chasing clients. It’s about showing up every single day in ways that attract the clients you want and deserve. And today, I’m going to break down why that’s true, what it looks like in practice, and how you can start implementing daily marketing actions without feeling overwhelmed. Consistency beats intensity every time. Showing up regularly, even with tiny actions, is what creates trust, builds relationships, and attracts the clients you want. If you want a step-by-step plan and support to implement this in your business, get in touch with me. I can help you create yours. It's the only reason I'm here at all - to help you become a ridiculously good virtual assistant. Being confident is promoting your services can be a real stretch with all that imposter syndrome and stuff that pops up for us. If it's keeping your stuck where you are, it's probably time to get help. Great clients aren’t found in a single post or a viral launch. They’re found by showing up consistently, taking small daily actions, and building trust over time. Start today. Pick your actions, commit to them, and watch the momentum build. Your future clients are waiting for you, and daily marketing is the bridge that takes you right to them! I'm here to help you get where you want to go. That's all I've got for you this week. Thanks so much for tuning in. I'll see you next time!
In this episode I want to talk about a very important topics for VAs ... identifying what type of VA you are. This is something I see so many VAs struggle with, especially when they’re starting out, but also even years into business. The question comes up again and again: What services should I offer? Should I niche down? Should I just try to learn something that’s in demand? Today I’m going to walk you through some of the thought processes that can help you get clear on this, without giving you a one-size-fits-all answer. Because the truth is, the “right type of VA” looks different for everyone. Now, if you’re listening and thinking, “Okay, I get this, but I still don’t know how to put all the pieces together”. Don’t worry, I’ve got something for you. I created a fun and easy quiz called What Type of VA Are You? It’s designed to help you identify your natural strengths and figure out how those can shape your VA business. It only takes a few minutes, and you’ll walk away with some results and cool info that give you clarity about the services and direction that are the best fit for you. So after you finish listening to this episode, head over and take the quiz at YourVAMentor.com/quiz. I can’t wait to hear what type you get! Remember, the best VA business is the one that’s built around your strengths, your passions, and the clients you most want to serve. That’s what I tell you every week and I’m here to help. It’s the only reason I’m here at all, to help you become a ridiculously good virtual assistant. Thanks for listening. That’s all I’ve got for you this week. I’ll see you next time.
Let's talk about something kind of exciting, and incredibly practical: content creation using AI. Chat GPT to be precise. Now before you roll your eyes and think, I’m not a tech person, I don’t want robots writing my stuff, or I don’t have time to learn another tool… I want you to know this episode is for you. This is about working smarter, not harder. It’s about getting support with your content creation so you’re not staring at a blank screen every week. It’s about using tools like ChatGPT to help you show up consistently, confidently, with content that connects and converts. So if you’re a VA who struggles with marketing, or content planning, or you’ve just been winging it when it comes to what you post… this episode is going to change how you look at AI. And how you use it to build your business. Now, if you’re listening to this and thinking, “Okay Tracey, I want to try this but I’m still not sure how to get started…”, I’ve got just the thing for you. I’m running a live workshop called Create Content with ChatGPT, where I’ll walk you through exactly how I use it to brainstorm, structure, and draft content every week. You’ll get: · My favorite ChatGPT prompts for content creation · A plug-and-play content workflow you can use in your VA business · Live demo of how to tweak and personalize Chat GPT output · And of course , time to ask questions and get real support Whether you’re creating content for your own business or for your clients, this workshop will help you feel more confident, more consistent, and more creative, without adding hours to your schedule. The workshop is happening in November, if you’re interested in registering send me a DM. I’ll share details for registration soon at YourVAMentor.com/links That’s it for today’s episode! I hope this has helped you see AI as a tool for your creativity, not a threat to it. You don’t have to do content creation alone. You don’t have to burn out trying to be original every week. You just need the right support and the right strategy to show up confidently. If this episode sparked some ideas for you, come tell me! I’d love to hear how you’re thinking of using ChatGPT in your business. You can DM me on social media, or drop a comment on today’s post. And you should sign up for the workshop. It’s going to be ridiculously good! :) I’m Tracey D’Aviero The Confidence Coach for VAs. I’ll see you next time!
Today we’re talking about something that I know so many of you are dealing with right now: how to start your virtual assistant business while you’re still working a full-time job. This is a very common question I get from aspiring VAs. Maybe you’re working 40 hours a week, maybe more. You’ve got responsibilities, a family, and let’s face it, life is busy. How can you fit more in? But you also feel this pull toward building something of your own, something that gives you freedom and flexibility. And that’s where your VA business comes in. So today we’re going to walk through how you can get started, even if your schedule already feels packed. We’ll look at the mindset shifts, the practical steps, and the strategies that will help you balance both worlds until you’re ready to take the leap into working for yourself full-time. And if you listen today and think, “Okay Tracey, I’m ready to do this, but I need a clear path to follow,” that’s exactly why I created my Getting Started as a Virtual Assistant Self-Study Program. This is a step-by-step program that walks you through setting up your VA business the right way, without the overwhelm, and without wasting months trying to figure it out on your own. You’ll learn how to choose your services, set your rates, get the right systems in place, and start finding clients. And the best part? You can work through it at your own pace, in the time you have available, even with your full-time job. It’s only $97, and it will save you so much time, energy, and second-guessing. So if you’re serious about getting your VA business off the ground, head to YourVAMentor.com/links and register today. That one small step could be the start of something completely life-changing. Remember, starting small is still starting. Every step you take brings you closer to the business and the life you want. You can do it, and I'm here to help! It's the only reason I'm here at all, to help you become a ridiculously good virtual assistant. I'm Tracey DAviero, the Confidence Coach for VAs. I'll see you next time!
Today we’re talking about a question I get all the time from both new and experienced virtual assistants: What are the best services to offer as a VA? This question usually comes up because VAs want to stand out, they want to attract clients who are excited to work with them, and they want to know they’re building a business around services that will actually sell. But sometimes it comes up because VAs are looking to see what’s popular (that doesn’t matter, fyi). In today’s episode, we’re going to look at what makes a service “the best,” how to choose what fits you, and I’ll also share some of the most in-demand services right now in the VA industry. I’ll leave space for you to reflect on your own skills and preferences as we go through this. So, if you’re ready to stop trading hours for dollars and start attracting clients who value what you do, you’ll want to sign up for my Packages Workshop. It’s taking place in November. You can visit YourVAMentor.com/links to get details when they become available. That’s it for today’s episode, the best services to offer as a VA. We talked about why choosing the right services matters, the categories of services available, how to decide which ones fit you best, and the importance of packaging them in a way that your clients understand. Remember, the “best” service is the one that matches your skills, your interests, and your clients’ needs . It’s about what you do and what you love to do. And of course when you package it well, you’ll stand out in a crowded VA market. Thanks for tuning in to The Ridiculously Good VA Show. I’m Tracey D’Aviero, The Confidence Coach for VAs. That’s all I’ve got for you this week. I’ll see you next time!
If you're moving away from hourly work and toward packages, or if you're already doing project work for clients, this episode is going to give you practical things to think about when it comes to managing your time well and delivering excellent results. We'll break it all down today, including: why time management is basically a whole different ballgame with packages and projects. We'll talk about the most common time traps VAs fall into with this kind of work, how to shift your mindset and plan your days differently, and how your own time management directly impacts your confidence and client relationships. If this episode resonates with you and you’re ready to build packages that are clear, valuable, and manageable from a time standpoint, then you’re going to love my upcoming Packages Workshop. I’m doing a series of live monthly workshops this fall and you can join one or all of them. The series is $397, and each workshop on its own is $129. Last week I told you about my Marketing Workshop. It’s called Clients on Repeat: Simple VA Marketing Strategies. That’s taking place in September. This one on Packages is called From Chaos to Clarity: Package Your VA Services. We’ll do it in October. In this Packages workshop, we’ll walk through: What services to include in your packages How to price based on the value and your actual time How to structure your week so you can deliver confidently And how to set boundaries that protect your energy and schedule This isn’t theory. It’s hands-on, practical support to help you stop winging it and start feeling in control. I’ll tell you about the others in the upcoming episodes. DM me if you want to know what’s coming up or how to register for one of these episodes. Or go to YourVAMentor.com/links to get details as they become available. That’s all I’ve got for you this week. I’m Tracey D'Aviero, The Confidence Coach for VAs. Thanks for listening. I’ll see you next time!
If you’ve been avoiding marketing because it feels intimidating, time-consuming, or like you have to become this whole other person just to “sell yourself,” this episode is for you. I’m going to walk you through how to keep your marketing simple, effective, and doable, without spending hours creating content you never post, or chasing clients who don’t even value what you do. And yes, I’m going to share how you can start marketing in a way that actually works, without making it your full-time job, because, let’s be honest, your full-time job is working with clients. Marketing doesn’t have to be overwhelming, exhausting, or fake. When you simplify it, it becomes something you actually want to do, because you can see the direct connection between your actions and your results. If you want to learn how to create a simple, effective marketing plan that actually works for your VA business, I’m hosting a Marketing Workshop in September that you won't want to miss. In this live session, I’ll walk you through: How to choose the right marketing method for your personality and schedule How to identify and attract your ideal clients How to create a weekly plan that keeps you visible without eating up your time You’ll walk away with a clear, doable marketing strategy you can start using the very next day. If you're interested in the workshop, DM me to get the details. Marketing can be simple... you just need the right plan and the confidence to show up. I’ll help you build both in the workshop. It's the only reason I'm here at all, to help you become a ridiculously good virtual assistant. I'm Tracey DAviero The Confidence Coach for VAs. That's all I've got for you this week. I'll see you next time!
Let’s talk about a mistake that I see far too many virtual assistants making. It’s one that can significantly slow down your business growth and keep you stuck working with the wrong clients, or even no clients at all. That mistake is: avoiding networking. A lot of VAs underestimate the value of building relationships and connecting with others, both peers and potential clients, because they think that networking is just about sales, or that it’s only necessary if they’re “desperate” for clients. In this episode, we’re going to talk about why avoiding networking is such a huge mistake, what happens when you rely solely on passive marketing, and how to shift your mindset around connecting with people so that networking becomes something you actually enjoy as part of your regular business routine. I’ll also share some of the most common myths about networking that I see holding VAs back. And of course, I’ll plant the seed for how you can work with me if this is an area you want to get better at. Ask yourself this: where do I need to show up more? Who can I reconnect with this week? What small networking habit can I build into my routine? If you need ideas or want some support making networking feel natural and easy, I’d love to help. Come find me on social at https://YourVAMentor.com/links, or better yet, jump into one of my live trainings where we can work on this together. I’m here to help. It’s the only reason I’m here at all is to help you become a ridiculously good virtual assistant. Because you never know where your next client - or your next GREAT client - might come from. That’s all I’ve got for you this week. I’m Tracey D’Aviero the Confidence Coach for VAs – and I’ll see you next time!
Today we are talking with co-founder of Kirmada Rik Yapp. Rik and his partner Adam created Kirmada as an all in one solution for Virtual Assistants to manage their business and client work easily, without opening a million browser tabs. Kirmada combines all of the technology that VAs need - workspaces, time tracking and management, team task organization, file management and social media, in an all in one system created JUST for VAs. Tune in to learn about: Why this system was created What it will help you do Why it's an essential tool for VAs to run their business Why it's a no brainer to start using And a whole lot more! To get in touch with Rik at Kirmada, connect with him or book a demo here: Website: https://kirmada.com About Kirmada: Adam Engberg and Rik Yapp met for a virtual beer (the beer was real, the meeting was virtual) to discuss “Project Kirmada”. Rik, with a brain the size of a planet, challenged everything, and after a gruelling couple of pints it was decided we should see if we could do it. We brought in another brain, Max Paukovs, overseer of our crack coding team of Kristaps, Ritvars, Martins, Atis and Valdis. They worked on proof of concept code. The code worked. We moved on. Over the next two years, we raised investment, both institutional and private, launched and tested the beta version, got things wrong, made them right, got more things wrong, heard feedback (some harsh, some amazing) and developed Kirmada to become the app small businesses need to organise their client workloads, boost productivity, and increase billable revenue. Everyone who saw the concept during development “got it” and we were able to build an impressive cap table of investors which includes an Australian investment fund and the legendary ex-CFO of Google, Patrick Pichette. Now our team has grown to include Fran, Genevieve, Tim, Callum and Mills and we’re pushing ahead with an exciting development roadmap to deliver our goal of the ultimate business and personal productivity tool. Enjoy!
We are back with another mistake that Virtual Assistants make. This one often happens in the early days, but honestly, sometimes even years into their business. It’s not defining their services clearly. And when I say “clearly,” I don’t mean just listing a few tasks on a website or profile and hoping clients will figure out how they can use you. I mean really understanding what you offer, how it helps, who it’s for, and how you’re packaging it and positioning it. Because when that isn’t clear, nothing else in your business works the way it should. Let’s talk about why this happens, what it causes, and what you can do instead. When you can define what you DO, you also define what you won’t do. Clarity is key, and making the choice to do this and not that is what is going to help you set yourself apart from other VAs. Your clients will notice and will find you because you do that. And I’m here to help you. It’s the only reason I’m here at all, to help you become a ridiculously good VA. Let’s talk about how you can get clear on the services you offer your clients. Go to YourVAMentor.com/links and connect with me or reach out to chat about it. I’m Tracey D’Aviero, The Confidence Coach for VAs. That’s all I’ve got for you this week. I’ll see you next time!
One of the things that keeps us stuck MOST as VAs is trying to get it all right before putting yourself out there. At every stage of our business. But it’s the one thing that will keep you from the success you deserve. One of the biggest mistakes I see virtual assistants make (and something I’ve also wrestled with in my own business) is waiting until everything is perfect before taking action. Now let’s be clear right away: perfection is a lie. It’s a delay tactic. It’s fear dressed up as being responsible or professional. And if you fall into this trap, it will keep you stuck for far too long. In this episode, I want to talk about this extremely common mistake and cover why striving for perfection is holding you back more than helping you. And I’ll share what you can do instead to move forward confidently, even when things feel a little messy or uncertain. And of course, if this episode hits home, I invite you to work with me. I can help you stop overthinking and start doing. With a plan, with clarity, and with support. You’ve got this. And if you want help getting out of the waiting game and into momentum, you know where to find me. If you’re tired of waiting and want a plan to move forward with clarity and confidence, let’s work together. My coaching programs are designed to help you simplify your business, stop second-guessing yourself, and take consistent action. No perfection required. You can find links to all of my trainings and coaching at YourVAMentor.com/links. It’s the only reason I’m here at all is to help you become a ridiculously good VA. I’m Tracey DAviero The Confidence Coach for VAs. That’s all I’ve got for you this week, I’ll see you next time!
Mindset isn’t just some fluffy concept reserved for self-help books and vision boards. It’s the foundation of your business. Your beliefs, your self-talk, your expectations. These are the things that shape your actions every single day. And in turn, those actions determine the results you get. In this episode, I want to talk about the one mindset shift that I believe every VA needs to make in order to grow a truly successful business. Not just a side hustle. Not just a bit of extra income. But a sustainable, fulfilling, well-paying VA business that you’re proud to run. Most of the VAs I work with already have the knowledge. They’ve taken the courses, they’ve learned the tech, and they’ve even started putting themselves out there. But they still find themselves playing small. They second-guess everything. I help VAs just like you shift into that confident business owner mindset, and combine that with practical strategies to attract clients, price your services, and grow sustainably. If that’s something you know you need, reach out to me. I’d love to support you. I’m here to help – you know that’s the only reason I’m here at all – to help you become a ridiculously good VA. Remember, you don’t have to wait until you feel confident to act like a business owner. Confidence comes from taking action. From showing up. From deciding that you’re done playing small. The shift starts with a choice. And you get to make that choice today. If I can help, let me know. In the meantime, be sure to connect with me on your favourite social media platform. Find my links at YourVAMentor.com/links. That’s all I’ve got for you this time. I’m Tracey D’Aviero, The Confidence Coach for VAs and I’ll see you next time!
I want to get back to basics a bit today and talk about your virtual assistant website. Whether you have just started your business, are just getting your website together, or have been around a while and want to update yours, in this episode we talk about what you need to focus on to make yours work best for you. It can feel overwhelming at any stage but that’s the important thing – is that it actually does what it’s supposed to do. So many VAs either avoid building a website entirely, or they slap one together just to say they have one. But here’s the truth: your website isn’t just a business card. It’s a trust builder, a lead qualifier, and, when done right, a quiet salesperson that works 24/7. Today, I want to walk you through what your VA business website should actually include. No fluff, no filler, just the essentials that will help your visitors feel confident enough to take the next step with you. And of course, if you're not sure what your next step should be, you can always work with me on this. Helping VAs build strong, simple websites that speak directly to their ideal clients is something I do often—and it doesn’t have to be complicated. If you’re in a place where you’re updating or building your website and you’re not sure if it’s doing what it should, I can help. It’s the only reason I’m here at all is to help you become a ridiculously good virtual assistant! If you want to work with me or learn more about my coaching, courses, or membership programs, just visit YourVAMentor.com/links. You can start by connecting with me on your favourite social platform. You don’t have to do it all at once. You just have to make sure that your site is working for you. It’s a marketing tool, not a burden. When you get really clear on what you do, who you help, and why it’s important for them to get your help, the website part is actually pretty easy. It’s just there to tell them. That’s all I’ve got for you this week. I’m Tracey D’Aviero, The Confidence Coach for VAs and I’ll see you next time!
You’re a virtual assistant. You’ve invested time, energy, and money into your business. But here’s the reality: The VA market feels crowded. It feels competitive. Sometimes it seems like everyone’s offering the same services, the same skills, at the same prices. Doesn’t it? So how do you rise above all that noise? How do you stand out in a way that attracts your ideal clients and lets you build a business that’s both profitable and fulfilling? That’s exactly what I want to unpack with you today. Because the secret to standing out isn’t about trying to be the loudest or cheapest. It’s not about having the flashiest website or the most complicated service packages. No, the secret to standing out is much simpler. And it starts with confidence and clarity. Let's talk about 4 secrets to standing out. Standing out in a crowded VA market isn’t magic or luck. It’s about showing up with clarity, confidence, and value. It’s about leaning into who you are and what you do best. I know you can do this. I’m here to cheer you on and guide you if you want. It’s the only reason I’m here at all, is to help you become a ridiculously good VA. If you want to work with me or learn more about my coaching, courses, or membership programs, just visit YourVAMentor.com/links. You can start by connecting with me on your favourite social platform. But if you want me to help you create a tailored offer or craft your marketing message? Let’s do it. Remember, standing out starts with one step. Take that step today. That’s all I’ve got for you today. Thank for tuning in, I’ll see you next time!
That phrase “I have no experience” can stop you in your tracks. It’s a very common question that I get asked when women are looking to start a VA business, or are struggling after having started. But today I want to shift that story for you. You don’t need years of VA experience to land your first client. You don’t even need to wait to “be ready.” What you do need is a smart approach, a clear offer, and the confidence to show up and communicate your value. Even if it’s not backed by client testimonials or a big portfolio. And yes, this actually works. My clients have done it. I’ve done it. And if you’re listening, you can do it too. Today we’re breaking down: Why “no experience” isn’t the dealbreaker you think it is 5 specific things you can do today to attract your first client The mindset shift that turns “newbie” into “advantage” And how working with me can help you get there faster and easier If you’re listening and thinking, “I want to do this, but I’m scared I’ll do it wrong”, that’s exactly where support makes the difference. I’ve helped so many new VAs move from stuck and spinning to landing clients, building confidence, and finally making money doing something they enjoy. If you want help, with your service, your offer, your mindset, or your plan, come work with me. I’ve got resources, programs, and simple steps that meet you exactly where you are, even if you think you are starting with “no experience.” Let’s turn that into your first client together. It’s the only reason I’m here at all, is to help you become a ridiculously VA. Drop me a DM to chat about where you are stuck. I’m on all the social media channels, so find me where you are. Or go to YourVAMentor.com/links to connect with me. That’s all I’ve got for you this week. I’m Tracey D’Aviero, The Confidence Coach for VAs - and I’ll see you next time!
Referrals are one of the most powerful and trustworthy ways to get new clients. Not only are they easier to close than cold leads, but they often come with built-in credibility and urgency. It’s someone saying, “You’ve got to work with Tracey, she’s exactly what you need.” People often ask for referrals at the exact time that they are looking for help, so the urgency comes into play there. And what’s even better? You don’t need to have been in business for years to benefit from referrals. You can start generating them no matter what stage you’re at. In this episode we'll talk about why referrals are gold, what makes a virtual assistant 'referable', 3 referral sources to tap into right now, and creating a simple system to collect referrals. If visibility and getting clients is something you’ve been struggling with, I can help. It’s the only reason I’m here at all, is to help you become a ridiculously VA. Drop me a DM to chat about where you are stuck. I’m on all the social media channels, so find me where you are. Or go to YourVAMentor.com/links to connect with me. Let’s get your message clear and get you in touch with people who can refer you to the people they know, that need you. That’s all I’ve got for you this week. I’m Tracey D’Aviero, The Confidence Coach for VAs - and I’ll see you next time!
Should you offer discounts or free work as a virtual assistant? It feels like a strategic move at first, doesn’t it? You think maybe offering a free trial or a discounted rate will help you land your first few clients. You imagine those clients being so impressed with your work that they’ll stay on, pay full price later, and send you referrals. But does it really work like that? What do you think? Time to look at this with a fresh perspective - in this episode I want you to get a clear, confident answer to this question - and more importantly, a pricing approach that supports your long-term success, not just your short-term comfort. Because that’s really what wanting to work for free is all about. Confidence comes from charging what you’re worth. It comes from setting boundaries. It comes from building a business that actually supports your life. It comes from a strategy and daily actions that work to get you clients. And if you don’t know how to do that yet—that’s okay. That’s what I’m here for. If this is something you’ve been struggling with, if you’ve been offering free work, undercharging, or second-guessing your prices, let’s fix that together. If you need support to move faster and with more clarity, I’m here… It’s the only reason I’m here at all, is to help you become a ridiculously VA. Drop me a DM to chat about where you are stuck. I’m on all the social media channels, so find me where you are. Or go to YourVAMentor.com/links to connect with me. We can work together to look at your pricing, packages, and positioning, and we align everything to the business you want to build. No guesswork. No fear-based decisions. Just clear steps and real confidence. And great clients!!! You deserve better than “just getting by.” Let’s build something stronger for you - and for your clients. I’m Tracey D’Aviero, The Confidence Coach for VAs - and I’ll see you next time!
What is the illusion that readiness creates? Let’s get something clear right from the start: “Feeling ready” is a myth. It’s not a real thing. It’s a feeling. But it’s not a milestone you suddenly arrive at. It’s not a box you check off. It’s not something you get handed after watching 10 webinars or reading a few books. It’s an illusion. And the longer you wait for it, the longer you stay stuck. What you actually need is courage and a decision. That’s it. It’s easy to think you need more training, a better website, more confidence, or even more time before you can truly start your business or move it forward. But what you're actually doing is using “not ready” as a shield. A form of protection. If you never launch, you never fail. If you never promote yourself, no one can judge you. But the flip side? You never grow. You never help anyone. And you certainly don’t build the VA business you say you want. I’ve seen it over and over again with the VAs I coach, and I’ve experienced it myself. I remember struggling to have the VA business that I wanted. I took every course I could find (free of course), and I kept adding to my arsenal of learned stuff. I didn’t really set goals, because I didn’t feel ready. I didn’t do any networking, because I didn’t feel ready. I didn’t promote my business, because I wasn’t quite …. ready. Well, I’m here to tell you now that the longer you stay your own little secret, the more you will struggle. Stop waiting, and start being a ridiculously good virtual assistant. If you need support to move faster and with more clarity, I’m here… It’s the only reason I’m here at all, is to help you become a ridiculously VA. Drop me a DM to chat about where you are stuck. I’m on all the social media channels, so find me where you are. Or go to YourVAMentor.com/links to connect with me.
Let’s talk about something that’s not acknowledged enough in the VA world, but that’s almost always at the root of the biggest struggle new and growing virtual assistants face. You’re not getting hired. Not because you’re not talented or capable. But because your confidence hasn’t caught up to your potential yet. There’s a reason this episode is called Confidence First, Clients Second. Because it’s the truth. Your confidence is the foundation and everything else flows from that. Without it, you’re going to hesitate, procrastinate, and undercharge. You’ll be afraid to promote yourself, unsure how to talk to potential clients, and second-guess every decision you make. And when that kind of energy shows up in your business, it’s also what potential clients pick up on, even if you don’t realize it. Now, I want to be really clear here. This doesn’t mean that you have to feel 100% confident before you can land your first client. That comes with experience. But if you’re stuck in a place where you’re doing all the things... posting content, scrolling job boards, applying to RFPs, and nothing is working, the issue probably isn’t strategy. It’s probably YOU. If you’re struggling to get clients right now, I want you to take an honest look at how you’re showing up. Are you confident? Clients are secondary. Confidence is the starting line. That’s the shift that turns effort into results. Believe in you and your clients will too. Remember that quote we started with: With confidence, you have won before you have started. Approach each conversation you have as that winner! That's your key. If you need help finding your confidence I can help. It's the only reason I'm here at all is to help you become a ridiculously good VA. Reach out to me on social media to chat. Let’s have that conversation where I can make that light bulb come on for you, to remind you of how amazing you are! And if you want to work with me, check out all of the ways you can do that, from free stuff to private coaching options at YourVAMentor.com/links Thanks for tuning in this week, I’m Tracey D’Aviero The Confidence Coach for VAs - I’ll see you next time!
Let’s talk about money. More specifically, your rates. If you’re still charging the same hourly rate you started with, this episode is going to give you the confidence boost you need to raise your prices and own your value. You’ve likely heard this quote before. Warren Buffett said, “Price is what you pay. Value is what you get.” And that mindset is exactly what we’re digging into today. We'll begin with something that might be hard to hear. When you undercharge, it hurts more than just your bank account. It affects how you show up. It chips away at your confidence. And it attracts the kind of clients who don’t really see the value in what you do. When you price yourself too low, it sends a message — not just to clients, but to yourself. That message says, “I’m not sure I’m worth more.” And over time, that becomes a belief. A belief that you’re only capable of earning a certain amount. A belief that clients won’t pay more. A belief that you have to hustle harder just to stay afloat. In this episode we talk about how to reframe the way you think about your prices, and how to communicate an increase to your clients. I can help you through this whole process. It’s the only reason I’m here at all, is to help you become a ridiculously good Virtual Assistant. Reach out to me on social media to chat. Make me one of your daily conversations this week! I’m exciting to help you get to where you want to go. And if you want to work with me, check out all of the ways you can do that, from free stuff to private coaching options at YourVAMentor.com/links Thanks for tuning in this week, I’m Tracey D’Aviero The Confidence Coach for VAs - I’ll see you next time! That’s it for today. Now go raise those rates.