The Floral CEO

Hello flower friends! 🌸Has your floral business (or life) ever felt like a total hot mess? Maybe your weddings are running behind, your flower orders are showing up sad and wilty, and clients are texting you at 11 p.m. You feel like your business is running you — not the other way around.In this episode of The Floral CEO Podcast, we’re talking about what to do when everything feels like a dumpster fire and where to start when you’re totally overwhelmed.Here’s what we cover in this episode:🔥 Why your business feels chaotic (hint: it’s usually a lack of systems, not a lack of hustle)📝 The “Audit Your Chaos” exercise — how to identify what’s really broken🎯 Prioritizing your fixes so you stop reinventing the wheel every day⚙️ How to create systems + processes that free up your time and brain space💻 Tools and tech that can help you automate (like Calendly + templates!)✨ How systems create freedom and protect your creativity so you can get back to designing and growing your businessWhether you’re just starting your floral business or are fully booked and drowning in weddings, this episode will help you breathe, make a plan, and get back in control.🌷 Perfect for:Wedding florists who feel constantly behindEvent florists overwhelmed by client communicationFloralpreneurs who want more freedom and profit, not more stress🎧 Listen now and take your first step toward a business that feels good again!💡 FREE RESOURCE: If you’re just getting started and need help setting up your floral business, grab my Florist Starter Kit at floralceo.com/starter— it’s loaded with tools to help you create systems from day one.

Hello flower friends! 🌸 In this week’s minisode of The Floral CEO podcast, we’re diving deep into one of the most important questions every florist should ask: Are you truly being the CEO of your business, or are you just working as its only employee?As a floral business coach, I see this all the time — talented wedding and event florists who are drowning in day-to-day production, running around sourcing flowers, designing, delivering, and reacting to problems… but never actually creating space to grow their business.In this episode, I share:✨ The key difference between working in your business vs. working on your business✨ Why staying stuck in “employee mode” keeps you overwhelmed and limits your growth✨ Real-life examples of how networking, collaborations, and refining your systems lead to more bookings and easier sales✨ Questions to ask yourself to see if you’re stepping into your CEO role✨ Practical tips for creating time and space to focus on strategy, processes, and profitabilityIf you’ve been feeling like you’re stuck on a hamster wheel of designing, delivering, and reacting — this episode is your permission slip to step back, breathe, and make the shifts needed to grow your floral business with intention.🌷 Perfect for:Wedding and event florists who want to grow beyond survival modeFlower shop owners ready to scale without burning outCreative entrepreneurs seeking better systems, pricing, and consistent leads🎧 Listen now and start showing up as the visionary CEO your business needs!And if you’re ready for accountability, strategy, and support, join me inside the Floral CEO Mastermind → floralceo.com/mastermind

Pricing doesn’t have to be confusing or overwhelming. In this episode of The Floral CEO Podcast, Jeni shares how to simplify floral pricing by using base recipes and formulas you can rely on for every wedding and event.Whether you’re a wedding florist or event designer, this episode will help you:💡 Build pricing formulas that make quoting faster and easier💡 Confidently price for profit (and stop second-guessing yourself)💡 Educate clients on realistic budgets with “starting at” pricing💡 Stop reinventing the wheel for every proposalJeni breaks down her floral layers method — greenery, coverage blooms, show blooms, transition blooms, filler flowers, dancing flowers, drippy/cascading elements, and line flowers — and explains how to build a base recipe for centerpieces, arches, bouquets, and installations.You’ll also learn:✅ Why pricing based on wholesale costs + markup + labor = profit✅ How to quickly adjust for premium blooms like peonies and ranunculus✅ The importance of having “starting at” pricing to filter inquiries✅ How base recipes help you qualify leads and protect your time✅ Why confident pricing sells more and builds trust with clientsIf pricing stresses you out or you dread building proposals from scratch, this episode will be a game-changer for your business!📥 Free Resource:Download Jeni’s free Pricing Guide → http://floralceo.com/pricingThis guide will give you formulas, examples, and cheats for pricing installations by square foot.

Hello, flower friends! 🌸 In this episode of The Floral CEO Podcast, I’m sharing a candid conversation about a post that stopped me in my tracks—and honestly, triggered me.It was a florist’s post advertising a “$2,500 wedding” with pricing that seriously undercut the real cost of flowers, design time, and labor. While I love pricing transparency, what I saw wasn’t just low—it was misleading and potentially harmful for florists trying to run a profitable business.In this episode, you’ll learn:✨ Why undercharging for weddings hurts not just you, but the entire floral industry✨ How to recognize when your pricing isn’t covering your costs (and what to do about it)✨ The hidden costs florists forget—delivery, setup, tear-down, and labor✨ How confidence and positioning can help you charge what you’re worth✨ The mindset shift that took me from barely breaking even to running a profitable, thriving floral businessIf you’ve ever lost a wedding to an underpriced competitor, felt frustrated by “budget breakdown” posts online, or wondered if you’re charging enough—this episode is for you.👉 Download my free pricing guide at http://floralceo.com/pricing  to learn how to price with confidence and protect your profit.🎧 Available on Apple Podcasts, Spotify, and wherever you listen to podcasts.

Hello, flower friends! 🌸 In this episode of The Floral CEO Podcast, I’m diving into a concept you might not have considered before: creating a To-Don’t List.We’re all familiar with to-do lists—but what about the things you won’t do? Setting these boundaries is just as powerful for growth, profitability, and peace of mind.In this episode, you’ll learn:✨ Why a To-Don’t List is just as important as your to-do list✨ How boundaries create space for growth, clarity, and balance in your business✨ Real examples of things I refuse to do in my floral business (and why)✨ How saying “no” to misaligned opportunities helps you say “yes” to the right ones✨ Practical tips to create your own To-Don’t List that reflects your values and goalsWhether you’re tired of being pulled in a million directions or simply ready to protect your energy, this episode will inspire you to define what you’re not available for—and how that decision can change everything.👉 Listen now to learn how to create your own To-Don’t List and step into your role as the confident CEO of your floral business.🎧 Available on Apple Podcasts, Spotify, and wherever you listen to podcasts.

Hello flower friends! 🌸 In this week’s episode of The Floral CEO Podcast, I’m diving deep into the world of styled shoots. You know the email—the one that makes you feel special because a venue, planner, or photographer invites you to “collaborate.” But let’s be real: florists often carry the biggest cost in these styled shoots, and too often, they turn into mini-weddings you’re funding for free.In this episode, I’ll walk you through:✨ The pluses and minuses of participating in styled shoots✨ How to decide if a styled shoot will actually benefit your business✨ Smart ways to negotiate financial participation from other vendors✨ Questions to ask before saying yes (from mood boards to vendor lists)✨ How to repurpose your flowers for more images and maximize ROI✨ Why pairing styled shoots with venue open houses can double your exposureStyled shoots can be incredible portfolio builders if you go in with strategy and boundaries. Done wrong, they can drain your time, energy, and profit. Done right, they can fuel your marketing with fresh images, create powerful vendor relationships, and put you in front of dream clients.Key Takeaway👉 You don’t have to say “yes” to every styled shoot. Always ask: Will this move my business forward? Will my future self thank me for this investment?Resources & Links🌸 Join the Floral CEO Mastermind for real conversations and strategies: floralceo.com/mastermind

Hello flower friends!In this week’s episode of The Floral CEO Podcast, I’m thrilled to welcome back my friend Franceska from The Hotel Florist™. If you’ve been anywhere near the floral world on Instagram, you’ve probably seen her work or heard her wisdom on how florists can move beyond weddings and create consistent, sustainable income.Franceska specializes in helping florists secure hotel partnerships that open the door to luxury corporate clients, recurring income, and long-term stability. Together, we dive into:✨ Why florists should consider diversifying beyond weddings ✨ How hotel partnerships can be a game-changer for consistent cash flow ✨ What it really means to put profit first in your business ✨ The mindset shift that happens when you start investing in yourself ✨ Practical steps to attract luxury clients who value your artistryThis episode is full of juicy, actionable advice for florists who are ready to stop chasing “one-off” gigs and start building a business that supports their life, creativity, and financial goals.Resources & Links Mentioned 🌸 Follow Franceska on Instagram: @thehotelflorist 🌸 Learn more about her programs: thehotelflorist.com 🌸 Join the Floral CEO Mastermind: floralceo.com/mastermind

Rejection hurts—we all know it. Whether it’s losing a wedding client to another florist, getting ghosted after pouring hours into a proposal, or even receiving a harsh review, rejection can feel like a personal attack. But here’s the truth: rejection is not the end—it’s simply redirection.In this minisode of the Floral CEO Podcast, I share how to reframe rejection so it no longer defines your self-worth or stalls your momentum. With over 1,700 weddings under my belt, I’ve faced more “no’s” than I can count—and each one helped refine my business and strengthen my resilience.You’ll learn how to:✨ Normalize rejection as a natural part of growth.✨ Separate yourself from the outcome.✨ Turn rejection into redirection and hidden feedback.✨ Build resilience like a muscle—recover quickly and get back to showing up.✨ Anchor rejection back to your WHY so you can keep moving forward with confidence.Rejection isn’t proof that you’re failing—it’s proof that you’re showing up. Every “no” gets you closer to the right “yes.” 💪🎧 Tune in now and let’s turn rejection into fuel for your growth.👉 Want more support and strategies to build a profitable, aligned floral business? Join us inside the Floral CEO Mastermind: floralceo.com/mastermind

Are you trying to do all the things in your floral business—pop-ups, bloom bars, weddings, freelancing, silk flowers, workshops, daily deliveries, hotel contracts, corporate events—and still wondering why you’re exhausted and not profitable? You’re not alone.In this episode of the Floral CEO Podcast, I’m diving into the shiny-object syndrome that so many florists fall into, and how to shift your energy into what actually moves the needle. I’ve done it all myself—retail shops, mall kiosks, workshops, luxury weddings, silk rentals, corporate installs—you name it, I’ve tried it. And I’ve learned the hard way that when you try to do everything, you don’t do anything really well.✨ Here’s what we cover in this episode:Why equal energy exchange is critical in your business (and how to recognize when it’s missing)A simple 3-part framework to evaluate what’s working, what’s sort of working, and what isn’t workingHow to calculate your effective hourly rate so you stop working for penniesThe role of time, profitability, and alignment in making smarter CEO-level decisionsWhy tracking your effort vs. revenue percentage can uncover major roadblocksHow to set boundaries around tasks or services that drain your energy (like deliveries or funeral work)Real-world examples from the Floral CEO Mastermind where florists shifted focus and saw incredible growth💡 Key takeaway: Just because you can do something in your floral business doesn’t mean you should. When you step back and evaluate with data, time, and feelings, you’ll see clearly what is truly worth your energy—and what needs to go.🎧 Listen now and start making CEO-level decisions that align with your profit, your energy, and your dream life.👉 Mentioned in this episode:The Floral CEO Mastermind – the coaching community designed to help florists run profitable, aligned businesses.

Hello flower friends! 🌸 In this minisode, I’m sharing the exact phrases and responses I use when navigating tricky client conversations. From budget mismatches to Pinterest boards that are all over the place, to clients asking for discounts or out-of-season blooms—these moments can feel uncomfortable. But with the right words, you can take back control of the conversation, protect your profit, and still serve your clients with confidence.Think of this episode as a script you can “load your lip” with, so you never feel caught off guard. You’ll walk away with practical language you can start using in consultations, emails, and even push-back conversations with ease.What You’ll Learn in This Episode:How to confidently ask: “Is your budget or vision more important?”A simple way to clarify Pinterest boards when the vibe feels inconsistentHow to educate clients on realistic flower pricing without sounding salesyWhat to say when clients ask for discounts or cheaper options 💸How to handle requests for out-of-season flowers like peonies in AugustThe exact question to ask if you suspect a client is price-shopping multiple floristsWhy curious questions help establish you as the authority in every consultThe importance of positioning yourself as the expert florist in every conversationWhy This MattersDifficult conversations don’t have to derail your sales process. With the right responses, you can redirect the conversation, set clear boundaries, and still build trust with your clients. 💪 The key is remembering that you are the expert and your words have the power to guide clients toward the best decisions—for their wedding and for your business.Resources & Links🌿 Join the Floral CEO Mastermind: floralceo.com/mastermind📩 Let’s connect on Instagram: @‌thefloralceo

Hello flower friends, this is Jen! In today’s episode, I’m talking about a topic that so many florists struggle with—social media overwhelm. Instagram and Facebook often feel like a time-sucking monster in your business. You log in with the best intentions… and suddenly you’re lost in cat videos, farm reels, or comparing yourself to other florists. Sound familiar?The truth is, your social media doesn’t have to feel heavy. You can create simple systems that put your marketing on autopilot—helping you stay consistent, visible, and connected to your dream clients without wasting hours online.In this episode, I share practical strategies to simplify your social media: from scheduling tools and content pillars to creating evergreen graphics that sell your services again and again. By the end, you’ll feel empowered to take control of your Instagram and finally free up time for what you love most—designing flowers.What You’ll Learn in This EpisodeWhy scheduling tools are your secret weapon (and which ones I recommend)How batching content saves you hours each weekWhat “content pillars” are—and why they create consistency and strategyThe power of evergreen content (and how to set it up once and use it forever)How to audit your Instagram profile so it instantly tells clients who you are, what you do, and where you’re locatedPerfect For:Florists and creative business owners who want to:Stay visible online without being chained to their phoneCreate a clear, engaging social media presenceAttract more clients through consistent contentSimplify marketing and reclaim valuable time✨ If you’re ready to stop dreading social media and start using it as a tool for growth, this episode will show you exactly how to do it.

Do you ever walk out of the wholesaler with way more flowers than you budgeted for? Or find yourself adding “just a few extra stems” because you want your work to look next-level amazing? If so, you’re not alone. In this minisode of The Floral CEO Podcast, I’m pulling back the curtain on a topic that came directly from a recent coaching call inside the Floral CEO Mastermind: overspending.Overspending is one of the most common reasons florists struggle with profitability — and the truth is, it’s rarely just about flowers. Sometimes it’s about ego, validation, or fear of not being “enough.” In this episode, I’ll help you uncover the root causes, set boundaries with your budgets, and create systems that protect your profits without stifling your creativity.What You’ll Learn in This Episode:The subconscious reasons behind overspending (fear, ego, self-worth).Why overspending erodes your profitability and leads to burnout.How to shift your mindset from “more is better” to “enough is enough.”Mantras and affirmations you can use in the moment to stop the cycle.Practical strategies, like building a “fun flower budget,” so you can still feel creative without sabotaging your bottom line.Why your budget is actually a boundary that your future self will thank you for.Key Quotes from This Episode:“Your budget is a boundary your future self will thank you for.”“Stop overspending to prove your worth — your art is enough.”“Fulfillment and profitability must go hand in hand, or resentment takes root.”Why This Episode Matters:As florists, it’s easy to feel like “just a little extra” won’t matter. But overspending adds up quickly — and it’s often the difference between a thriving business and one that’s just scraping by. By learning to set intentional boundaries with your designs, you’ll not only increase your profits but also build a business that feels aligned and sustainable.Resources & Links Mentioned:Floral CEO Mastermind – Join for monthly live coaching, tools, and community.

Think you need huge blocks of time to make big progress in your floral business? Think again! In this episode, I’m sharing 10 practical, actionable things you can do in short bursts — just 20 minutes — that will move the needle in your business, even on your busiest weeks.Whether you’re juggling weddings, a day job, kids, or farm chores (🙋‍♀️), these strategies will help you work smarter, not harder. From relationship-building to optimizing your online presence, you’ll learn how small, consistent actions add up to big wins.What You’ll Learn in This Episode:Brain Dump for Clarity – Get your ideas, to-dos, and big goals out of your head and onto paper or Trello so you can act on them.Email or DM a Planner/Venue – Build genuine connections that lead to steady referral business.Create Canva Templates for Core Services – Make branded, plug-and-play graphics that communicate your offerings clearly.Write Email Templates for Common Inquiries – Save time and ensure consistent, professional communication.Engage with Key Instagram Accounts – Purposefully comment and connect with vendors you want to work with.Update Your Online Listings – Keep Google, The Knot, Zola, and other profiles fresh with recent photos and accurate info.Clean Up Your Inbox – Unsubscribe, respond, and organize so nothing important gets lost.Send Personalized Thank You Messages – Build lasting client relationships with thoughtful follow-ups.Research Your Market – Identify venues, planners, and networking opportunities that align with your goals.Set a Small, Focused 24-Hour Goal – Break big ambitions into bite-sized, doable tasks you can act on immediately.Why This Matters:Consistency is your secret weapon. You don’t need marathon work sessions to grow — you need focus, intention, and a plan for using those little windows of time. If you commit to even one of these 10 actions daily, you’ll start seeing momentum build fast.Resources & Links Mentioned:Listen to the Sunday Night Prep episode for my weekly planning systemTrello (for brain dumping and organizing projects)Canva (for branded templates)Follow & Review:If you loved this episode, please follow The Floral CEO Podcast and leave a review. Your feedback helps more florists find these tips and grow their dream businesses!Connect with Me:Instagram: @‌thefloralceoWebsite: floralceo.com

Think you need a huge budget to grow your floral business? Think again. In this minisode of The Floral CEO Podcast, Jen shares 5 proven, low-cost marketing strategies that have helped her book weddings and grow her brand — without spending a dime on Google or Facebook ads.Whether you’re just starting out or trying to book more clients, these tips will help you get visible, connect with your ideal couples, and build a thriving floral business — all while keeping your costs low.Here’s what you’ll learn in this episode:Maximize Social Media – Create consistent, visually appealing, shareable content that gets noticed. Use location tags, vendor tags, and behind-the-scenes posts to expand your reach.Leverage Word of Mouth & Referrals – Build strong relationships with planners, venues, and vendors to drive client recommendations.Collaborate Locally – Partner with photographers, venues, and other wedding pros for styled shoots, events, or in-kind arrangements that put your work in front of new audiences.Boost SEO with Blogging – Share venue-specific and design-focused blog posts that attract couples searching online.Start Email Marketing for Free – Use a simple lead magnet and free tools like Mailchimp to nurture leads and stay top of mind.These strategies prove you can grow your wedding floral business with creativity, consistency, and connection—not just ad spend.🌸 Resources & Links:Join the Floral CEO Mastermind: floralceo.com/mastermindFollow Jen on Instagram: @‌TheFloralCEO💬 Your Turn: Which of these five marketing strategies will you try first? Tag Jen on Instagram and share your plan!

Are you feeling the weight of wedding season creeping in? In this episode of The Floral CEO Podcast, Jen gets real about burnout as a wedding florist—how it happens, why it happens, and the 10 practical strategies you can implement to prevent it. After a marathon wedding weekend with a massive hanging installation and no teardown help, Jen hit a wall and realized just how crucial it is to manage your energy, boundaries, and systems before burnout takes over.You’ll learn:How to identify your burnout threshold and why knowing it is key to a sustainable business.10 strategies to avoid wedding burnout, including batching tasks, outsourcing help, and automating repetitive processes.The importance of blocking recovery days and prioritizing your health to recharge between big events.How saying “no” with conviction to clients and jobs that don’t align can save your sanity and energy.Why celebrating your wins and reflecting on your work can restore joy and purpose in your floral business.Whether you’re a seasoned wedding florist or just stepping into larger events, these tips will help you stay energized, prevent burnout, and fall back in love with your floral business—even in the busiest seasons.🌸 Resources & Links:Join the Floral CEO Mastermind for ongoing support, systems, and coaching: floralceo.com/mastermindFollow Jen on Instagram: @‌TheFloralCEOIf this episode resonates, tag Jen on Instagram and share which strategy you’re implementing to avoid burnout this wedding season!

As floral business owners, we’re constantly told to “invest in your business”… but what does that actually mean? And more importantly—how do you know if an investment will actually pay off?In this episode of the Floral CEO Podcast, I’m breaking down the investments that completely changed my floral business—and the ones I absolutely regret. After spending well over $100K on tools, education, and support, I’ve learned which investments create freedom, revenue, and growth… and which ones are just expensive mistakes.If you’ve ever felt stuck wondering if you should buy a course, pay for ads, hire help, or sign up for new software, this episode will give you clarity.What You’ll Learn in This Episode:✅ The best business investments that skyrocketed my growth as a wedding florist⚠️ The common mistakes florists make that cost time and money💡 How to evaluate if a course, program, or tool is truly worth your investment👥 Why hiring the right help can multiply your income and reduce burnout📊 My simple 3-step framework for making smart financial decisions in your floral businessWhy This Episode Matters for Florists:Running a profitable wedding floral business is about more than designing beautiful flowers—it’s about making strategic investments that save you time, increase your capacity, and move the needle in your business. Whether you’re debating a new subscription, online course, or marketing campaign, this episode will help you avoid wasting money and focus on what truly grows your business.Resources & Links Mentioned:🌸 Floral CEO Mastermind – Join the program where florists learn how to scale to 6-figures and beyond floralceo.com/mastermind📱 Follow me on Instagram @‌TheFloralCEO for floral business strategies🎧 Listen to past episodes for tips on pricing, systems, and scaling your wedding floral business

There’s a growing conversation online about how “being a wedding florist sucks.” But here’s the truth—I love being a wedding florist! 💕 In this episode, I’m breaking down 10 practical ways to make the wedding floral business feel lighter, more sustainable, and more profitable. From building a reliable team and outsourcing tear-downs, to batching your workflow and curating the work you actually want, I’ll show you how to turn wedding weekends from burnout to bliss.Whether you’re feeling overwhelmed or just want to prevent future burnout, these strategies will help you fall in love with your business again.What You’ll Learn in This Episode:✅ How to take strategic weekends off without tanking your bookings✅ Why curating the work you love leads to better clients & less stress✅ The importance of building a support system & a florist community✅ Pricing and system tips to stop resentment and boost profitability✅ How to create boundaries that make your business sustainableIf you’ve ever felt exhausted or frustrated with wedding florals, this episode is your permission slip to make it feel good again! 🌸✨🎧 Listen to Episode: Floral CEO Podcast🌐 Learn more about the Floral CEO Mastermind: floralceo.com/mastermind

In this minisode, Jen walks you through her step-by-step process for prepping a large-scale wedding—featuring a $15,000 event at The Machine Shop with a jaw-dropping 60-foot hanging floral installation. From calculating square footage to choosing the right mechanics, ordering product, and budgeting for fun flower finds, Jen shares the exact systems she uses to keep big wedding weeks stress-free.Whether you're designing your first large install or scaling your floral business, this episode is packed with real-world insight and time-saving tips. Learn how Jen prepares her team, plans her floral recipes, and sets herself up for a smooth, successful event—all while keeping her sanity intact.What You'll Learn:How to break down a complex install by square footageThe floral mechanics Jen uses (and why she skips paddle cages)How to stay within budget while still adding creative flairWhat’s on her pre-wedding prep checklistHow to use systems to avoid wedding week chaosMentioned in This Episode:Holex for product orderingFloral CEO Mastermind: floralceo.com/mastermind

Freelancers are the secret ingredient to scaling your floral business without burning out—but managing them isn’t always easy. In this episode, Jen pulls back the curtain on how she’s built a thriving freelance team that supports her weddings, events, and installations. From creating a welcoming studio environment to setting clear expectations and having those tough conversations when needed, you’ll walk away with actionable strategies to lead with confidence and kindness.If freelancers are part of your business—or you want them to be—this episode will help you hire, train, and retain the right people so you can step fully into your role as the CEO.🎧 What You’ll Learn in This Episode:🌸 How to set the tone for a positive, productive freelance environment🌸 Jen’s process for onboarding and managing freelancers with clear systems🌸 Tips for giving constructive feedback without damaging relationships🌸 Why creating payment policies upfront saves time and stress🌸 Ways to empower your team to work independently so you can focus on growth💡 Whether you’re bringing in your first freelancer or managing a team of 10+, this episode is packed with insights to help you build a support system that elevates your business—and your life.🔗 Mentioned in This Episode:🌟 Floral Rockstar Retreat – September 21-23 (tickets are going fast!)

✨ Floral Rockstar Retreat Announcement: Your Dream Workshop Is Here! ✨Hello, flower friends! It’s Jen, and I am SO excited to share a dream-come-true announcement with you. The next Floral Rockstar Retreat is officially happening—and this time, it’s at my very own farm in Dennison, Minnesota! 🌿This isn’t just any workshop—it’s the exact experience I envisioned years ago when we started looking for the perfect farm property. And now, it’s coming to life September 21st-23rd.Here’s what you can expect:💐 Hands-on design workshops📸 A full styled shoot with gorgeous installations and still lifes🌾 Time to reconnect with your creativity and recharge your soul🍷 Community dinners and farm-to-table vibes under the stars🛏️ Optional glamping on the farm for the full experienceThis retreat is for florists who are ready to elevate their artistry, build confidence in their designs, and be inspired by the beauty of Minnesota farm life.🎟️ Spots are limited! Learn more and grab your ticket at http://floralceo.com/workshop .It’s time to step into your floral rockstar era. Are you coming?LINKS & RESOURCES:🌸 Learn more floralceo.com/workshop🌸 Follow Jen on Instagram: @‌floralceoRATE + REVIEW THE PODCASTLove the show? Leave a review wherever you listen to podcasts—it helps more florists step into their CEO era!