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Not Your Basic Biz
Not Your Basic Biz
Author: Molly Hamill
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© 2022, 2025
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We are witnessing the emergence of a new generation of healers and lightholders. Women who are embracing the power of their gifts — who are following their calling — and creating businesses that are shifting the vibration of the planet.
But building a business that sells the new, the woo, the unknown, the unseen, or something esoteric is not easy. Our minds love the known, which adds an extra challenge when selling the unknown!
So how do you do the sales and marketing stuff for something that's unknown to the mainstream, in a way that doesn't feel completely cringey to you? That's SO much of what we'll talk about in the Not Your Basic Biz podcast. We'll talk about….
Demystifying your services, attracting more ideal clients, applying your intuitive and energy-reading abilities to your business, and creating the impact and income that you KNOW is possible
Together, let's change the vibration of business, sales, and marketing within the collective consciousness, infusing it with authenticity, transparency, and a whole lot of love!
But building a business that sells the new, the woo, the unknown, the unseen, or something esoteric is not easy. Our minds love the known, which adds an extra challenge when selling the unknown!
So how do you do the sales and marketing stuff for something that's unknown to the mainstream, in a way that doesn't feel completely cringey to you? That's SO much of what we'll talk about in the Not Your Basic Biz podcast. We'll talk about….
Demystifying your services, attracting more ideal clients, applying your intuitive and energy-reading abilities to your business, and creating the impact and income that you KNOW is possible
Together, let's change the vibration of business, sales, and marketing within the collective consciousness, infusing it with authenticity, transparency, and a whole lot of love!
72 Episodes
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The demand for new healing modalities is growing, #yay, but it's taking buyers longer than ever to purchase. In today's episode, Molly shares some trends that will continue in 2026, both collective consciousness trends, and business trends. In this episode, you'll hear all about how: Sales cycles now require 15 to 20 quality touches before a purchase, reflecting a shift to longer buying journeys and deeper customer nurturing Authenticity is critical as AI usage becomes baseline and no longer differentiates brands The wellness industry is expected to grow by 8% through 2027, driven by increased out-of-pocket health spending even in a tough economy 2026 is predicted to be the "year of community," focusing on consistent, authentic presence to build trust amid a "trust recession" The current era is about "making the rules" that fit your unique style and business design, moving past rebelling against old norms ✨ WHAT YOU'LL LEARN In this episode, you'll discover: The "Golden Rule" of messaging that changes everything about how you communicate your work Why words like clarity, confidence, and alignment can actually disconnect you from your audience The quick language shift that turns invisible magic into visible, sellable transformation A simple reflection exercise you can do right now to strengthen every piece of content you create 💬 MENTIONED IN THIS EPISODE Episode 44 - Have we explained the rules? Mia's story (Emma's podcast mentioned) https://podcasts.apple.com/us/podcast/not-just-lessons-from-our-animals/id1735966196?i=1000736612375 🎟 Join me for Aligning Your Essence workshop — with me and Carissa Schumacher - to hear a full report of all things 2026 and how to set yourself up for flow in this "one" year 👉 Reserve your seat here: [insert link] https://mollyhamill.kartra.com/page/Zra193 🌕 CONNECT 🎧 Listen to more episodes of Not Your Basic Biz for grounded strategy, energetics, and high-impact conversations on building a business that fits your design. 📩 Join my email list for workshop invites and personal behind-the-scenes insights. www.mollyhamill.com 📸 Say hi on Instagram: [@mollyhamill]
Ever try to explain what you do… and get that polite, glazed-over look in response? You know — the one that says, "I have no idea what that means, but I'll nod politely." You're not alone. Most coaches, healers, and purpose-driven practitioners struggle with this exact thing. Their work is powerful — but their words? They're just not landing. In this episode, I'll walk you through a simple, 5-minute exercise I teach inside Solid Gold Offer to help you say it so they get it. You'll learn how to spot the vague words that are quietly blocking your message from connecting — and how to replace them with clear, grounded language that helps your clients instantly understand the value of your work. Because when people finally get it… they buy it. ✨ WHAT YOU'LL LEARN In this episode, you'll discover: The "Golden Rule" of messaging that changes everything about how you communicate your work Why words like clarity, confidence, and alignment can actually disconnect you from your audience The quick language shift that turns invisible magic into visible, sellable transformation A simple reflection exercise you can do right now to strengthen every piece of content you create 💬 MENTIONED IN THIS EPISODE 🎟 Join me for the Monetize Your Magic workshop — a live, high-touch coaching experience where I'll help you translate your magic into messaging that sells (and you'll get laser feedback directly from me!) 👉 Reserve your $22 seat here: [insert link] https://mollyhamill.kartra.com/page/h1B196 💫 QUOTABLES "Your work isn't too woo — it's just waiting for the right words." "When people understand what your work does for them, your offers start to sell themselves." "You don't need to change your work. You just need to change how you say it." 🧭 TAKE ACTION After you listen: 1️⃣ Identify one vague word you've been using — something like alignment, confidence, transformation, or empowerment. 2️⃣ Ask yourself: "What does that actually unlock for my clients?" 3️⃣ Rework one sentence on your website, social post, or bio using your new, clearer phrasing. Then tag me [@mollyhamill] on Instagram and share your before-and-after — I'd love to celebrate your shift! 🌕 CONNECT 🎧 Listen to more episodes of Not Your Basic Biz for grounded strategy, energetics, and high-impact conversations on building a business that fits your design. 📩 Join my email list for workshop invites and personal behind-the-scenes insights. www.mollyhamill.com 📸 Say hi on Instagram: [@mollyhamill]
What if the reason you're struggling to explain what you do... is because you're trying to use your mind to decode what your energy already knows? In this episode, Molly unpacks the mental spiral that keeps transformational coaches and healers stuck in analysis — and shows you how to access a deeper level of clarity for your messaging. You'll hear a behind-the-scenes story from her corporate career that perfectly mirrors the energetic pattern she sees in so many entrepreneurs today — and how to stop trying to make it "perfect" before you start selling it. 🔑 In This Episode, You'll Learn: The biggest mistake intuitive entrepreneurs make when trying to explain their work Why trying to mentally decode your magic is blocking your message What to do after your sessions to start building real marketing language The simple 3-part reflection process that helps you see the gold in what you already do How to sell a frequency — even if you can't fully name it yet 🔥 Key Quote: "Trying to mentally decode your magic is like zooming in so far, you miss the pattern that's already there." ✨ Ready to Demystify Yours? DM me "Demystify" on Instagram [@yourhandle] or visit [yourwebsite.com] to learn how we can clarify your magic and turn it into messaging that sells. Or jump on the Solid Gold Offer Waitlist, which opens next week!
In this episode, Molly shares a powerful story from her yoga practice that unexpectedly became a guiding principle in how she structures and scales her business—and supports her clients in doing the same. You'll learn why mastering the basics is the key to sustainable growth, why intuitive entrepreneurs often get distracted by advanced energetics too soon, and how to build offers that actually convert—without watering down your magic. If you've ever wondered: Why your offer isn't landing (even though your work is incredible) How to create clarity around your niche and transformation When to introduce energetics, embodiment, and deeper brand work …this episode will give you the clarity and permission you've been craving. 🔑 Inside This Episode: A yoga studio moment that changed how Molly structures her business The difference between Solid Gold Offer and Solid Gold Brand Why too much "woo" too soon can stall your business growth The biggest mistake soulful entrepreneurs make when building offers How to match your content and services to your dream client's actual level What to remove from your offer to protect its power and potency 🎯 Perfect For You If: You're soul-led, intuitive, or creative—and you're tired of offers that don't sell You know you're meant to be seen and paid—but your message still feels fuzzy You're a coach or mentor helping others build their brand or business You want to lead with essence and structure—without the burnout 🔗 Resources + Links: ✨ Learn more about Solid Gold Offer https://www.instagram.com/mollyhamill/ DM Molly on Instagram @mollyhamill with the word GOLDEN to chat about joining 🎧 Binge past episodes at yourpodcastlink.com 📣 Connect with Molly: Instagram → @mollyhamill https://www.instagram.com/mollyhamill/
Website → https://mollyhamill.kartra.com/page/cxV186
If traditional sales tactics make your skin crawl, this episode is for you. In today's conversation, I'm introducing you to the HEAT Method—a soul-aligned framework for selling in a way that feels sacred, clean, and powerfully effective. We're leaving behind fear-based strategies and stepping into a new paradigm: Sales as service. Marketing as medicine. And business that amplifies your essence—not dilutes it. You'll learn how to sell in a way that activates transformation before a client even says yes. In this episode, I share: The HEAT Method: A frequency-based framework for healing your sales process How to elevate your audience's vibration through aligned selling Why miracle marketing isn't about hype—it's about resonance What it really means to build a business that matches your frequency How your offers become vehicles for transformation (before and after purchase) If you're an intuitive entrepreneur or healer who's ready to market without morphing into someone you're not—you're going to love this one. Resources + Links: ✨ Learn more about Solid Gold Offer: This is my 6-month mentorship for intuitive women ready to translate their unseen gifts into structured offers, aligned marketing, and consistent sales. [Insert link to program here] 📩 Want weekly energetic business drops? Join my email list for mini transmissions, practical strategy, and behind-the-scenes insights. [Insert email list link or site] 🔮 Connect with me on Instagram: [@yourhandle] — for stories, riffs, and energy behind the brand. [Insert IG link] Let's bring the HEAT. Subscribe, leave a review, and share this episode with someone who's ready to sell in a way that heals.
You already hold deep space in your sessions. You channel the unseen. You activate new frequencies. But what happens when you sit down to sell? When you go to post? When it's time to build and scale? In this episode, I'm speaking directly to the woman who holds the frequency of the unseen in her practice—but disconnects from that power in her business. This is your call to return to the frequency of the unknown. Not just when you're with a client, but in how you lead, market, and grow. We'll dive into: Why certainty is the addiction that's draining your business How the new paradigm demands energetic alignment before evidence The real reason your nervous system craves safety in the unknown And how to embody the very energy you ask your clients to trust This isn't about mindset. It's about leadership embodiment. It's about choosing to vibrate ahead of your containers. Because you're not just here to offer a new frequency. You're here to be it. Jump on the Solid Gold Offer Waitlist - https://mollyhamill.kartra.com/page/cxV186 💫 Connect with Me: IG: [@mollyhamill] Website: [mollyhamill.com]
If you've ever questioned your service… or yourself - because your launch didn't land the way you hoped… this episode is for you. We're talking about something I see all the time: powerful, intuitive women offering beautiful work… but still struggling to sell it. Here's the truth: Your service isn't broken. Your offer might be. In this episode, I walk you through: The key difference between your product and your offer (and why it matters) Why self-doubt spikes in launch season … and how to shift it What's actually going on when your services don't sell A grounded, energetically aligned reframe to help you reconnect with your message If you're selling something new, gearing up for a launch, or feeling the wobble of "Why isn't this working?" … pause here. Listen in. Let's reset together. 🔗 Mentioned in this episode: Join the waitlist for the next round of [Solid Gold Offer] → This is the last time I'll offer waitlist-only pricing → Get the clarity and messaging support you need to create an offer that sells like it feels. ✨ [https://mollyhamill.kartra.com/page/cxV186] 💬 Let's Connect: Instagram: @mollyhamill_Website: www.mollyhamill.com
🔥 IN THIS EPISODE I used to think I wanted to be Gabby Bernstein. Turns out, it wasn't about green juice or spiritual branding—it was about identity. In this episode, I unpack the deeper truth behind why your dream clients buy. It's not just about solving a problem. It's about stepping into the version of themselves they secretly crave to become. If your offer isn't selling, it might be because you're speaking to pain... but not to power. 💡 YOU'LL LEARN: Why "pain points" aren't enough (especially with unseen services) The hidden driver behind most buying decisions How aspirational identity builds authority, desire, and urgency What you need to see in your dream client to create premium magnetism 🔗 RESOURCES & LINKS ✨ Join the Waitlist for Solid Gold Offer – Next round starts October → [https://mollyhamill.kartra.com/page/cxV186] 👑 This isn't just another messaging program. Solid Gold is where you become known for your work. You'll learn to package your brilliance, position your prestige, and attract premium clients before the pitch. ⚡ LET'S CONNECT Instagram: [@mollyhamill] Website: [www.mollyhamill.com]
😈 They called me the devil... because I said "Champagne." In this episode, I'm sharing the real story of how my channel opened — and the backlash that followed when I told the truth about it. Spoiler: it involved Sedona, bubbly, and one woman's very fragile sense of "spiritual purity." But this episode isn't just about me — it's about you. Because too many soul-led women are still muting their message and morphing into someone they're not just to feel "legit" in their business. This conversation is for the healer who likes designer heels. The channel who eats red meat. The facilitator who doesn't want to post barefoot selfies in the woods to be taken seriously. Here's what we dive into: Why performative spirituality is blocking your brand's resonance What really magnetizes your ideal client (hint: it's not perfection) The surprising role joy and playfulness play in embodiment How to express your essence — without shame, fear, or performance If you've ever felt like your full self was "too much" or "not spiritual enough," this is your permission slip to burn the rulebook. ✨ Your quirks are your connection points. ✨ Your truth is your transmission. ✨ And yes… your Champagne is welcome here. 🎧 Listen now — and let this be the episode that sets you free. Tag me with your "bubbly" vibe moment! https://www.instagram.com/mollyhamill/ ✨ Ready to share your essence — shame-free, fully expressed, and wildly magnetic? Join the Solid Gold Offer waitlist if this hit home and you're craving support that honors your truth, not someone else's blueprint. https://mollyhamill.kartra.com/page/cxV186 🔥 Because your offer gets to feel as good as it is powerful.
Think your message has already been said? That there are too many people already talking about energy, chakras, light codes, crystals... and nothing you could add? I'm here to tell you: you're wrong. In this episode, I share a story from inside my program, Solid Gold Offer, that proves how two people can say the exact same thing… and yet only one of them makes the room light up. Why? Because your voice carries a frequency. And someone out there can only hear it your way. If you've been holding back, waiting for the "perfect" take or a more original idea—this episode is your invitation to speak anyway. Because your energy is the differentiator. 📓 Mentioned in This Episode Why "it's already been said" is a lie that keeps you silent The story of how my sister said the same thing I teach—and made it land How different voices unlock different listeners Why YOUR version is the one someone is waiting for 🎧 Listen now + share with the soulpreneur who's still holding back. ✨ Preview Line (for Spotify, YouTube, Email, etc.): Think your message has already been said? That's exactly why you need to speak. 🔗 CONNECT WITH MOLLY Instagram → [@mollyhamill] Website → [mollyhamill.com] Join Solid Gold Offer waitlist → [https://mollyhamill.kartra.com/page/cxV186]
Are you unknowingly sabotaging your sacred work? In this episode, I break down the 3 most common mistakes spiritual entrepreneurs make that keep them stuck in cycles of hiding, explaining, and launching to crickets. We're talking about: The "procrastinate-procrastinate-PUSH" trap that kills momentum Why your audience isn't seeing your offer—even when you're "showing up" The over-explaining habit that drains your magic and repels aligned clients You'll leave this episode knowing exactly how to shift your energy, your content, and your client attraction strategy—without selling your soul. 🔗 CONNECT WITH MOLLY Instagram → [@mollyhamill] Website → [mollyhamill.com] Work with me → [https://mollyhamill.kartra.com/page/cxV186]
If you're in the early stages of building your business from your intuitive gifts and constantly asking, "Will this work? Am I good enough? Will anyone buy?"— this episode is for you. You'll learn: Why the mind resists uncertainty (and how to work with it) How to shift from "waiting" to "creating" even when results aren't showing up A grounded practice to reconnect with your inner power, no matter what's happening externally This isn't about bypassing fear. It's about responding differently—from your truth, your presence, your possibility. ✨ If uncertainty has been making you question your path, this episode will help you shift back into your power and purpose. RATE & REVIEW If this episode resonated with you, I'd love for you to leave a review and share what landed most. Your words help this work reach more intuitively gifted women who are ready to lead audaciously. 🌟 Want to go deeper into the energetics of building your business? Jump on my email list to learn more about my upcoming program for women turning their intuitive gifts into a biz.
Episode Summary: If your business feels like a cycle of hustle, chaos, or overthinking—your nervous system may be the missing piece. In today's episode, I'm joined by nervous system and yoga/somatic expert, Jen Mimkha, to explore the deep connection between how your body feels and how your business performs. When your nervous system is dysregulated, you'll find yourself second-guessing, spinning, or stuck in start-stop patterns—no matter how strategic your plans are. This conversation is about more than mindset. It's about building a business that your body can hold. Jen brings powerful insight into how safety in your system translates into spaciousness, sustainability, and scalability in your business. You'll walk away with practical shifts to regulate your nervous system and lead your business from calm, clarity, and personal power. What You'll Learn: Why dysregulation looks like inconsistency, overthinking, or resistance to visibility How nervous system safety expands your income and your capacity The real reason strategy without embodiment leads to burnout Practical ways to move from urgency to grounded execution What it takes to scale without abandoning yourself Power Quote: "Your body is your business plan. When your nervous system feels safe, you stop sabotaging, start expanding, and step into your next level with confidence." Resources & Next Steps: If this resonated, let me know on IG @mollyhamill To follow Jen, or to learn more about her services, her IG is https://www.instagram.com/jen_mimkha/
If social media makes your skin crawl—and you've ever felt like you had to become the "earth mama goddess healer" to succeed online—this episode is for you. Molly unpacks why visibility often feels unsafe for intuitives, why you shrink when you show up online, and what to do when your real voice doesn't fit the algorithm's expectations. You'll learn how to drop the performance, reconnect with your energetic integrity, and build a brand that sells without pretending to be someone else. What You'll Hear Inside: Why intuitive women resist "performing" online The hidden nervous system reasons behind visibility fatigue How spiritual branding has turned into spiritual bypassing A story about Yacht Rock singers and how it mirrors your business journey What to do if your online energy doesn't match your real-life presence Why your clients don't want a curated goddess—they want you Let's Connect: If this episode spoke to you, share it with a fellow intuitive entrepreneur—and tag me on Instagram [@mollyhamill] so I can cheer you on and/or jump on the waitlist for Solid Gold Offer ADD LINK and get some tools delivered directly to your inbox.
In this powerful episode, Molly shares a channeled message that reframes what it means to be an "influencer"—not as someone who chases trends or followers, but as a transmitter of miracles. If you've ever struggled with feeling disconnected from your magic, overwhelmed by the doing, or resistant to social media, this conversation will help you return to the spaciousness where your most potent work comes alive. Molly unpacks how the addiction to busyness blocks miracles, why spaciousness is a non-negotiable for energetics-based business owners, and how to move through the "doing" of business while staying rooted in your being. This episode is an invitation to redefine influence, reclaim your role as a miracle worker, and remember the true power of your presence. What You'll Learn: Why the unknown is the birthplace of miracles—and how to access it more often The link between spaciousness and frequency alignment in your business A redefinition of "influencer" for intuitive, energetics-based entrepreneurs How to stay connected to your channel even in seasons of high output Why your messaging might feel off when you're operating from the mind Key Quote: "You're not here to manipulate trends—you're here to influence transformation. To be an influencer of miracles." Resources Mentioned: Solid Gold Offer: Molly's signature 6-month group program for energetics-based entrepreneurs ready to niche, message, and scale with ease. https://mollyhamill.kartra.com/page/cxV186 Connect with Molly: Website: https://mollyhamill.com/ Instagram: [https://www.instagram.com/mollyhamill/ Join the Waitlist for Solid Gold Offer: https://mollyhamill.kartra.com/page/cxV186 Subscribe & Review: If this episode sparked something for you, subscribe to Not Your Basic Biz and leave a review. Your feedback helps spread this work and elevate the frequency of entrepreneurship.
Episode Summary: The spiritual coaching space is full of promises: "Align your energy and the clients will come." "Be in the frequency and you'll manifest your dream business." You've seen it. You've probably questioned yourself because of it. In this episode, Molly Hamill breaks down the harmful myths around energy-only marketing—and why relying solely on your vibration is keeping so many soul-led entrepreneurs stuck. Molly shares why energetics matter, but aren't the whole solution—and how blending your intuitive gifts with actual messaging strategy is the path to sustainable, soul-aligned success. 🎧 What You'll Learn: Why spiritual entrepreneurs are being misled by energy-only claims The real reason your business may not be converting (yet) The difference between being good at your service vs. building a business around it How to balance energetics with messaging mastery What happens when you actually learn how to sell your magic 🔥 Quote to Remember: "You can't manifest your way through messaging. You need strategy just as much as you need soul." ✨ Resources & Mentions: Learn more about the Solid Gold Offer: https://mollyhamill.kartra.com/page/cxV186 Ready to clarify your messaging and sell your soul-aligned offer? DM me "GOLD" on Instagram @mollyhamill Want more grounded biz guidance with a spiritual edge? Join the email list: mollyhamill.com
Episode Summary: In this episode, I'm calling out a pattern I see far too often in the healing space—minimizing your role as the vessel. If you've ever brushed off the transformation you facilitate by saying "it's not me, it's just the energy," this is your wake-up call. We'll explore why staying too humble is not a virtue when it keeps your medicine small, and how owning your role as the conduit is actually essential to honoring the work. I share client stories, personal insights, and a powerful reframe to help you see your magic—and yourself—with new clarity. 🔑 In this episode, you'll hear: Why spiritual humility sometimes becomes self-erasure What actually makes you the right person to carry this frequency The truth about being a vessel (and what most people get wrong) Real client stories that reveal the power of owning your gift A new lens to help you stop downplaying your impact 🔗 Links & Resources: 💛 Learn more about Solid Gold Offer – my signature group program for woo business owners https://mollyhamill.kartra.com/page/cxV186 📩 Join the waitlist + get early bird pricing and bonus access to RAI$E https://mollyhamill.com/raise-accelerator/ ✨ Let's Connect: Instagram: @mollyhamill
Saturn is officially in Aries—and the message is clear: it's time to get your shit together. In this high-vibe, no-fluff episode, Molly brings on astrologer and emotional health mentor Nic MacRae to decode what this cosmic shift means for intuitive entrepreneurs and soul-led business owners. If you've been circling your dream, stuck in overthinking, or waiting for clarity to strike—this episode is your invitation to ride the momentum and make your move. Saturn in Aries doesn't care about your excuses. It rewards bold, aligned action. Together, Molly and Nic unpack how to stop scattering your energy, reconnect with your center, and take strategic steps toward your dream (even if it's messy, even if it's unknown). This one's part astrology, part spiritual real talk, and all about getting you out of the woo-spiral and into grounded momentum. What We Cover: What Saturn in Aries actually means and why it's a call to action The energetic aftermath of corporate detox and stepping into your purpose Why intuitives resist structure—and why now's the time to embrace it The power of consolidating your energy (and how to do it without overwhelm) How to ride the energetic wave of Aries for clarity, courage, and momentum The role of bravery, wonder, and emotional "paperwork" in your business growth A reminder that you don't need a perfect plan—just a powerful decision Quotes You'll Love: "Depth without direction doesn't scale a business." "You can't manifest your way out of unclear messaging." "You don't need the whole plan. You just need the target—and the guts to go after it." Connect with Nic MacRae: Interested in exploring astrology, emotional health mentorship, or human design with Nic? Reach out via the links below for personalized guidance and deep energetic support. https://www.beyondironik.com/services
How do you react when someone you follow is in launch mode? Do you judge the number of posts? Do you get irritated by their emails? Or do you receive them with gratitude? Today, I'm sharing a story that completely shifted how I see sales content—and what it taught me about abundance, energetics, and owning your role as a business owner. Inside this short episode, we'll talk about: The frequency difference between a buyer and a business owner How judgment of marketing blocks your own abundance Why being triggered by sales is the sign you're ready for a messaging upgrade The energetic posture that attracts premium clients and overflow This is the mindset + energetics reset you didn't know you needed—but your business will thank you for. 🎧 Tune in now and let's raise the frequency of how you receive.
In this short and powerful episode, Molly shares the energetic and collective implications of undercharging for soul work. If you're a healer, intuitive, or spiritual business owner who still struggles with pricing—or justifies not charging because "you don't need the money"—this message will shift your lens completely. Inside this episode: Why pricing your magic is about more than personal income The energetic cost of the "broke healer" archetype How to align your rates with the Aquarian era's call for joy-based service Why asking to be paid isn't selfish—it's sacred What to do if you really don't need the money Quote to Remember: "You're not just setting your price. You're setting a standard — for the collective, for the movement, for the new era." Ready to step into your power and scale your sacred work with clarity and resonance? Solid Gold Offer kicks off this week! Start transforming your soul work into sustainable, joyful income. https://mollyhamill.kartra.com/page/cxV186



