Ratchet+Wrench Radio

The countdown is on for one of the biggest events in the automotive world—the 2025 SEMA Show in Las Vegas. This year, the energy doesn’t stop at the convention floor. Outside, the roar of engines, the smell of burning rubber, and the adrenaline of live motorsports will take center stage as OPTIMA powers the weeklong OPTIMA Unleashed experience—capped off with SEMA Fest, the ultimate celebration of car culture. I’m joined by Tom Gattuso, Vice President of Events for the Specialty Equipment Market Association. Tom has been shaping automotive events for more than two decades, and he’s here to give us an inside look at what’s new, what’s exciting, and how SEMA continues to push the limits of innovation, performance, and connection across the industry. So buckle up—we’re diving into what makes this year’s SEMA Show a full-throttle experience from start to finish!

In Episode 4 of our Endeavor 2 Discover series, Chris Messer, Executive Vice President of Endeavor Business Media’s Transportation Group is joined once again by Mike Jones, President and CEO of Discover Leadership. Today’s topic is all about the I Will Attitude—what it means to replace words like I think or I’ll try with the confidence of I will. It’s a simple shift in language that can change the way you lead, the way you work, and the way you show up every day.

Meet Robin Reneau—once a single mom who didn’t know how to check a dipstick and went through three broken-down cars in four years. Fast forward to today: she’s the first Black woman mechanic to own an independent repair shop in Georgia, running Rob the Blonde Mechanic, LLC. Robin’s journey from high school dropout to shop owner and community leader is all about resilience, representation, and proving what’s possible when you refuse to shrink yourself.

In today’s episode, we’re diving into one of the biggest challenges shop owners face: cutting through the nonstop noise of media and actually connecting with customers. With so many flashy ads and constant messages hitting us from every direction, how do you make your shop stand out? The answer might surprise you — it’s not about being the loudest, but about telling a better story. In today’s conversation with Lola Schmidt of Schmidt Auto Care, we’ll explore how to define your brand’s tone, engage with your community, and keep your marketing story alive. By the end of this episode, you’ll walk away with practical steps to build a brand that people trust, remember, and come back to. Long live your story!

This week, host Chris Jones sits down with Michael Suttle, chief development officer at Christian Brothers Automotive, to explore how this growing franchise is revolutionizing technician training in the automotive repair industry. In this episode, Michael shares the exciting details behind Christian Brothers' $12 million investment in a state-of-the-art 14,000-square-foot technology and training center, set to open in 2027. Discover how this facility will help their 315 locations stay ahead of rapidly evolving vehicle technology, particularly in the critical area of advanced driver assistance systems.

In this episode of Ratchet + Wrench Radio, we sit down with Natalie Dixon, PhD, who leads the technology and marketing teams focused on advancing Chemours’ Opteon™ portfolio, to cut through the myths, answer common technician questions and break down what every shop owner needs to know about R-1234yf. 

Fear of public speaking affects 75% of Americans, but for automotive shop owners, effective communication isn't optional—it's essential for success. In this episode of Ratchet and Wrench Radio, host Chris Jones sits down with leadership communications trainer Dave Brown of SDB Leadership to tackle the communication challenges that hold shop owners back. Whether you're delivering difficult news to a customer, conducting one-on-one meetings with employees, or presenting to a group, Brown reveals why every conversation is essentially a public speaking event. He shares actionable strategies for reframing your mindset, building genuine confidence, and overcoming imposter syndrome. Brown is the closing keynote speaker at the 2025 Ratchet+Wrench Management Conference.

Chris Messer, executive vice president of the transportation group at Endeavor Business Media—Ratchet+Wrench's parent company, sits down once again with leadership coach Mike Jones of Discover Leadership to tackle the powerful concept of frontline leadership — what it means to lead from the front, why vision and accountability matter, and how every member of a team, regardless of title, has the opportunity to be the leader in their role.

Join Chris as he sits down with Jeff Cox, President of the Automotive Maintenance and Repair Association, and Andrew Car from SSI to explore the game-changing world of Digital Vehicle Inspections (DVI). Learn how the Motorist Assurance Program (MAP) is setting industry standards for repair recommendations, and discover why shops using visual DVIs see triple the approval rates for their recommendations. From eliminating "shop speak" to giving customers the tools they need to make informed decisions, this episode reveals how technology is building unprecedented trust between auto shops and their customers. Whether you're a shop owner still using paper inspections or looking to optimize your digital workflow, you'll walk away understanding why pictures truly are worth a thousand words—and potentially thousands in additional revenue.

In this episode, Mike Bennett takes us on a deep dive into the auto repair industry's remarkable 2025 journey—from the challenging spring months when consumer confidence plummeted to the record-breaking summer that has shops back on track for projected growth. This episode explores the economic forces shaping the industry, from tariff impacts to electricity cost surges, and reveals the strategies successful shops are using to build stronger customer relationships while navigating financial uncertainty. Mike shares valuable insights on how the aging vehicle fleet is creating massive opportunities, with nearly 250 million vehicles over four years old representing the industry's primary market. The conversation covers innovative financing solutions, supply chain strategies, and the critical importance of adapting presentation techniques to serve customers across different economic segments.

 In this Ratchet+Wrench Management Conference teaser episode, Kinja Dixon reveals how his doctor's orders and a moment of vanity sparked a transformation that led to international sales awards, early retirement at 34, and becoming a sought-after speaker who's inspired thousands worldwide. Dixon discusses his Four Pillar system (Purpose, Health, Emotions, Knowledge) and why change is happening whether we choose it or not.

In this episode, Mike Jones, president and master trainer at Discover Leadership Training, returns with Chris Messer, executive vice president of the transportation group at Endeavor Business Media, to discuss what it takes to be a person who follows up and follows through in a business setting. 

In this episode of Ratchet+Wrench Radio, Glenn Piccolo, managing partner at Adams Automotive in Houston, Texas, breaks down the customer service framework behind Adams Automotive's seven-day service model. It's a philosophy they refer to as "auto hospitality." It takes concepts that make retail successful and implements them into the shop's workflow for greater customer satisfaction and retention.

In this episode, a sneak preview of his lunchtime keynote for the 2025 Ratchet+Wrench Management Conference, Rob Pietrowski, VP Research at IMR/Endeavor Business Intelligence, reveals shocking inflation data that's reshaping the automotive aftermarket: vehicle costs are up 57% since 2019, annual maintenance and repair spending has jumped 50%, and the ripple effects are hitting every level of the industry, based on 500 consumer surveys monthly and another 500 to 1,000 for custom research projects. Pietrowski's data also shows shop owners' priorities have shifted dramatically from focusing on new technology and EV training to fundamental survival tactics like keeping prices down and traffic flowing. He discusses how rising costs are being passed through the supply chain, the changing perceptions of trade careers as four-year college costs skyrocket, and why shops must adapt to constant rapid change spanning everything from COVID protocols to new administrative policies and tariffs.

For anyone who has ever uttered the words, "failure isn't an option," Mike Jones, president and master trainer at Discover Leadership Training, has a message you should consider. Jones talks about leadership and failure in this special episode of Aftermarket All-Access. He's joined by Chris Messer, executive vice president of the transportation group at Endeavor Business Media—Ratchet+Wrench's parent company. Jones helps leaders reframe failure and change their approach.

In this episode, Dave Johnson, president and CEO of Automotive Service Excellence, discusses the recent ASE Instructor Training Conference in St. Louis, Missouri, in July and the valuable benefits ASE certification provides to automotive instructors, including industry-wide credibility, access to cutting-edge curriculum resources, and professional development opportunities.  Johnson also addresses how ASE is proactively evolving to keep pace with rapidly changing automotive technology and outlines ASE's commitment to future-proofing its certification programs through strategic partnerships, ensuring technicians remain equipped to handle next-generation automotive innovations while maintaining ASE's reputation as the industry's gold standard.

When something’s off in your shop—profit’s down, productivity’s lagging, or margins are shrinking—it’s easy to blame the numbers. But what if the real problem isn’t the numbers themselves… but how we interpret them? Today on Ratchet+Wrench Radio, we’re joined by Hunt Demarest, a partner at Paar Melis & Associates, leading financial expert in the auto repair industry, and host of the Business by the Numbers podcast. Hunt works closely with shop owners to dig into the data behind the decisions. Today, he's here to challenge some assumptions and walk us through the common traps shop owners fall into when reading their financials.

Charlie Zlatkos, owner of Pleasant Care Car, immigrated to the U.S. at 17. He talks about growing his vocabulary from four English words to opening and running a multi-million-dollar a year shop. Zlatkos also talks about being mentored by Todd Hyes of Auto Shop Answers and how his perspective on entrepreneurship was changed.  Lastly, he tells the story of a 13-year-old boy on a bicycle who stopped by his shop, and how that encounter changed both of their lives.

In this episode of Ratchet+Wrench Radio, Group Editorial Director Chris Jones discusses a situation that every shop owner needs to understand—how to handle a customer fallout before it goes viral. Synergy Auto Care in Wilson, North Carolina, made national headlines on June 19 after a Black customer walked out over employees' dismissive comments about Juneteenth. We're going to break down exactly what happened and give you five concrete lessons that could save your shop from a similar crisis. Because in today's connected world, one bad moment can undo years of reputation building.

In this episode, Lisa Foshee, senior vice president of Government Affairs and General Counsel at Auto Care Association, breaks down the right to repair battle affecting independent auto repair shops. As automakers fight to restrict access to diagnostic data, independent auto repair shops and their customers face an existential threat. Foshee covers Massachusetts' leading legislation, Maine's efforts, federal bill status, and the legislative process. She explains the economic stakes and provides practical advocacy steps for shop owners and their customers.