Runner Rising with Nicole Dobransky

On this episode of the Runner Rising podcast, run coach Nicole Dobransky explains why you may actually be marketing to the wrong runners & how to fix it. Announcements :Podcast is back to 1x/week! New segment - I’ll do a free business audit. To enter - submit a 5 star rating with review on either Spotify or Apple by 11/21. Bonus for tagging runner_rising in an instagram story.   I will select one person for a free marketing audit & 30 min call.Runner Rising group program is coming back in the new year and I’m offering a special Black Friday week sale . Stay tuned. 

Happy Halloween! Today's episode of the Runner Rising podcast highlights a common mistake I see run coaches making on social media. I use a powerful analogy of a Taylor Swift themed Halloween house to show you why you're not getting as many new run coaching clients as you want. ______Nicole Dobransky is a RRCA run coach, marathoner and mom of 3, with 9 years of experience coaching thousands of runners online & teaching others to use social media to market themselves. Nicole is a former CPA who transitioned careers to build a full time business coaching runners online. Through her company Runner Rising & her podcast, she helps run coaches gain confidence with marketing & build an effective strategy so that they can work with more runners, make a bigger impact AND have more time to spend coaching and doing the things they love. Learn more at www.Runnerrising.com

On this episode of the Runner Rising podcast, I interview Rick Prince, the founder of UESCA, one of the leading endurance coach certification platforms. Rick’s job is to know what is going on in the running space, so you won’t want to miss this interview! We discuss: How a specialization can help run coaches stand outHow Rick anticipates AI changing things for run coaches Rick’s story of building UESCA and reality vs. expectation when it comes to income Some of the opportunities for run coaches right nowSome of the challenges run coaches are facing right nowFor established coaches who are so swamped working in their business that they don’t have time to grow it - when should you hire others (assistant coach, VA, coach, etc) to help you grow your business? And don't make this mistake when paying them! I am excited to share that I’ve been asked to join UESCA as a recommended Coach Mentor. I will also be speaking on the December webinar for UESCA certified coaches and the Runner Rising Academy and my business coaching will be recommended to UESCA coaches.To learn more from Rick Prince: All Things Endurance PodcastUESCA YouTubePS You can get 10% off any UESCA certification, including the Certified Endurance Nutrition Coach program that I’ve completed with UESCA, with this link: https://uesca.com/ref/95/ 

Fall marathon and half marathon season is upon us!! As run coaches, it's an exciting and busy time where many of your athletes are running the races you've been helping them prepare for MONTHS for. And in the back of your mind, you might wonder - how many will stay after this race? In this episode of the Runner Rising Podcast, I discuss all the methods I use in my coaching to help retain my athletes, season after season. This includes: How to create the expectation of a longer term coaching relationship starting with onboarding. Using a monthly check in form to make sure the runner is feeling supported and catching any miscommunications right away. Using the pre-race call and post-race reflection to celebrate wins, set new goals and continue coaching.How having other offers - a community, an supplementary program, etc, can help with retention. How you can use your marketing to attract clients who are more likely to stick with you season after season. And of course...we discuss the MINDSET you need to have to charge more and retain more athletes.I hope you enjoy this episode and best of luck to all your runners racing over the next couple of months! 

Want to take your run coaching business from side income to full time? On this episode the Runner Rising podcast, Nicole shares the truth about what it really takes, based on her experience transitioning from full time CPA to six figure online coach (and how long it took!). To learn more about the Runner Rising Academy or get Nicole's guidance to help you grow your business from hobby to full time, go to www.runnerrising.com

Consumers (and runners) are more skeptical than ever of what they see online and are starting to tire of excessive marketing and advertising. So how do you, as a run coach in 2025, stand out and show people that you're a trustworthy coach who can help them? On this episode of the Runner Rising Podcast, I review 4 different ways that I am using now to build trust with my online audience on Instagram and that you can do too. ---To learn more about 1:1 business coaching or the Runner Rising Academy, go to www.runnerrising.com

Run coach, did you post way less than you hoped on social media this summer? Send no newsletters? Get caught up comparing to the runners who DO post every day and feel like there's no point? You're not alone.And in this episode I share the truth about how I haven't showed up as much as I wanted to this summer. But that doesn't mean I'm quitting or that I'm bad at business. If run coaching is your side hustle, your hobby business or even your full time business, and this summer you had other bigger priorities (your full time job, kids at home, anything else...) that only allowed you to make running schedule updates, do athlete check ins and reply to (most) your emails and DMS and your Instagram feed got left behind, that doesn't mean you're doomed. Business has ebbs and flows and if marketing your run coaching business took a backseat this summer, here are 3 ways to start taking action, without the overwhelm. ___To chat with me about my 1:1 business coaching spot, learn more and schedule a call here.

Ever put pressure on yourself as a run coach to perform well at races? Afraid to share your failures for fear of feeling like you don't know it all? On this episode of the Runner Rising podcast, I speak with Heidi Baker, trail running coach, personal trainer, ultra marathoner and homeschooling mom of 3, about her journey to full time trail running coach and 100 mile ultra marathon finisher and the struggles and DNFs along the way. I think you will love this honest conversation with Heidi!You can find Heidi on Instagram at StrongMamaMiles and her podcast Lets Run That Again.

"Getting shape sucks" - Keira D'AmatoAnd so do the early years of building a business. You NEED a niche to stand out, but it's had to find the right one and know it's right. Finding your niche as a run coach can suck. It takes time, trial and error, questioning. Getting momentum in your run coaching business & finding your people is hard. But it's worth it. In this episode of the Runner Rising Podcast for run coaches, I give valuable perspective from my 10 years of coaching and why I resisted my niche in run coaching for so long. If you enjoy the episode please consider giving a 5 star rating and review .__For business coaching help, go to www.runnerrirsing.com

AI is changing a lot of things and you may be tempted (or are already) to use ChatGPT to create social media content for you. On this episode of the Runner Rising Podcast, I'll share why you should NOT use ChatGPT to create social media posts and exactly why it doesn't work. You'll also learn how you CAN use ChatGPT and AI in your run coaching business. Even if you're not using ChatGPT, you'll learn a lot about what's working on social media right now when you listen to this episode! Don't miss it.

Pelvic Floor heath is something that not many runners want to talk about for fear of embarrassment or TMI; however, about 30% of runners deal with symptoms related to their pelvic floor health .On this episode of the Runner Rising Podcast, I have one of my favorite guest discussions yet. Dr. Justine Roper is a very smart woman and I know all run coaches can learn something from this episode. We discuss:1. Justine's story of growing her in person PT practice via "boots on the ground" tactics 2. How Justine grew into online run coaching & helps her clients with pelvic floor health as well.3. What run coaches can look for and questions they can ask to identify if your athletes need to work on their pelvic floor health. You'll learn what your athletes can do to work on it at home and when you need to refer out to a specialist. ----Dr. Justine Roper is a PT, DPT, is a pelvic floor specialist, certified run coach, and founder of InHer Physique Pelvic Therapy. She helps runners, athletes, and everyday movers overcome core and pelvic floor dysfunction so they can move, train, and recover with confidence. As a fibroid warrior and marathon runner, Dr. Roper combines lived experience with clinical expertise to make pelvic health education accessible and empowering.You can find Justine on Instagram at @doctorjus and learn more at www.doctorjus.com Access her Core Confidence pelvic floor for run coaches course.Discount Code: THANKYOU

Is your website doing all it can to help you grow your run coaching business? Most run coaches create a website and then forget all about it.But when a prospective athlete is looking into you, they're checking out your website. Is your website helping them get excited to work with YOU and only you so they book a discovery call, or are they clicking out and looking for another coach?There are 3 big mistakes I see run coaches make (and I've made myself) that cost them clients! Listen to this episode to find out if you're making them and how to improve. PS You can expect new episodes of the podcasts every other week on Fridays through the summer and back to weekly come September.____I'm offering 1:1 website and pricing reviews for in July - Get an expert eye on you're website and make valuable changes that can increase the chances that someone books a call. Send me a message on Instagram or email me nicole@runnerrising.com if you're interested in one of the 5 spots.

"Either you can complain about the fact that the resources aren't there, or you can become the resource." - Becky CroftOn this episode of the Runner Rising Podcast I talk with Becky is an indigenous running & strength coach specializing in menopausal and masters athletes. Becky calls her self “sassy” and proud of it. This is exactly why I asked her to be a guest - because her voice online got my attention in the very busy online coaching space.We discuss Becky's evolution from non runner to a coach and voice & resource for indigenous and menopausal runners. After experiencing medically induced menopause in her 30s, running became Becky's outlet. Yet she could not find resources, support or community she desired. She started sharing her story on Instagram, which led to a complete career change and creating a voice for herself and others similar to her in the running space.I hope you'll listen to this valuable discussion and it will inspire you to lean into YOUR voice and stand up for the things you believe in, even when you feel alone or scared.You can find Becky on Instagram at coach.croft on Instagram. 

What's the ONE thing that is preventing you from the run coaching business you dream of? The one full of excited athletes that are crushing their goals and so much demand you're building a waitlist? The one where you're making a full time income and are able to do things like spend 9 days in Italy and truly take time to mentally recharge while you're gone? Having mentored hundreds of business owners & spent over 9 years myself building a business, I've seen one major thing that holds literally every one back. You won't want to miss this one. ---Get the Runner Rising Academy Course and take the steps toward getting new run coaching clients NOW! ⁠https://runnerrising.com/runner-rising-academy-course/⁠ 

Do you need to show up on social media like an influencer to get more run coaching clients? Definitely not. I hear you sighing with relief. On this episode of the Runner Rising podcast, I discuss the key differences between being an influencer and a running coach & how social media has changed for promoting your run coaching business over the last few years. I cover the 3 content goals that run coaches should have when approaching social media to build their business. ----To connect with Nicole Dobransky, business coach for run coaches, go to www.runnerrising.com or follow me on Instagram @runner_rising

Summer is when runners start to train for fall marathons and half marathons - are they going to want you to be their coach? On this episode of the Runner Rising Academy, I discuss 3 early signs that you'll be getting more clients this summer. By the end of the episode you should know if you need to increase your marketing efforts and/or change strategy, or if what you're already doing is working. ----Not sure to find new run coaching clients online? The Runner Rising Academy course is a new, lower priced version of my group coaching program that allows you to get the roadmap and tools you need to market yourself as a run coach online and attract new clients. Get the Runner Rising Academy Course and take the steps toward getting new run coaching clients NOW! Save $300 off using code RRCA: https://runnerrising.com/runner-rising-academy-course/ 

Why is it so hard to take time off as a run coach, EVEN when you're having a baby?On this episode of the Runner Rising podcast, full time coach Montana DePasquale shares how she's preparing to take time off after having her twins this June, without impacting her clients or reducing her income. Since we started working together in January, she's INCREASED her income during her twin pregnancy by both increasing her strength program launch revenue by 33% and bringing on new clients, even while in the 3rd trimester. She has been incredibly intentional about making sure that her clients are well taken care of, have the information they need and that she prioritizes her mental health this time. In this episode we talk about the realities of taking time off while being self employed - including guilt, pressure, postpartum depression and more. It's a great episode for any coach who plans to have children or who wants to learn how it's possible to take TRUE time off to recharge as a run coach. To hear more of Montana's story, be sure to listen to the first episode “Going Full Time with Run Coaching with Montana DePasquale” You can connect with Montana on Instagram or her website. 

In part 2 of this 2 part virtual group run coaching episode of the Runner Rising podcast, I cover all the logistics and considerations of online group run coaching. In this tactical episode we explore: 3 ways to structure your group coaching program What to include in group coaching to make it great (plus some common pitfalls) Where to host your group coaching program Pricing your group coaching Marketing your group coaching program ———If you’re a seasoned coach looking to increase your income and impact with group coaching or you’re stressed out/ maxed out with 1:1 clients and need to revamp your systems or get an expert eye on your marketing, consider 1:1 business coaching. Email me nicole@runnerrising.com to discuss if this could be a good fit for you.

In part 1 of this 2 part virtual group run coaching episode, I will help you determine if group coaching is right for you. I’ve been coaching groups online for 9 years now and just launched my 3rd group coaching program. This 2 part series will summarize what I’ve learned and how you can apply it to YOUR run coaching business. We cover: How my group coaching programs are structured Pros and cons of group coaching Ideas for group run coaching Are you ready for group coaching? Come back next week for part 2 where we cover the logistics of group run coaching, including how to structure it, pricing, software platforms & systems, how to market it, and how to make it successful. ----Hi, I’m Nicole, a former accountant turned full time coach for runners. I started Runner Rising to help other run coaches learn the marketing skills to get more clients & so they can spend more time doing the things they love, like coaching & running. Follow me on Instagram @runner_rising and check out the Runner Rising podcast every Friday for interviews with run coaches & marketing & business insights.  To learn more about my Runner Rising Academy or business coaching, go to www.runnerrising.com .

When it comes to niching down and creating a very unique offer to serve your ideal athlete, faith based run coach Elizabeth Miller has nailed it. Elizabeth is the founder of Endurance4you.com and host of the new podcast, Running His Race. Elizabeth works only with runners who want to want to grow closer to Jesus through running. On this episode we talk about how she not only markets to christian women, but how she creates a coaching environment that uniquely supports them in their faith & helps them feel part of a larger community. Whether you resonate with Elizabeth's niche or not, you will learn a lot from this episode when it comes to creating a unique coaching business that not only attracts runners to you, but also fulfills you & feels like a true passion. You can connect with Elizabeth by following her on Instagram @Endurance4You or exploring her website Endurance4You.com.